Artesco

What Artesco does

Artesco S.A. is a privately held Peruvian manufacturer and distributor of school and office art supplies headquartered at Calle Marie Curie 286, Ate, Lima. The company produces and sells a portfolio of physical stationery products including markers (Plumones Superpunta), colored pencils (Colores Superpunta), synthetic and liquid glues (Cola Sintética Sticky, Silicona Líquida), children's scissors (La Naranjita, Libélula, LadyBug), modeling clay (Plastilinas Jumbo), crayons (Crayones Jumbo), sharpeners, and back-to-school consumables under the Artesco master brand. It is ISO 9001:2015 and ISO 14001:2015 certified and self-describes as a leading brand in Peruvian school and office supplies.

The company operates a portfolio of content and sub-brand platforms — Má Artesco (parenting and creative activities), Mundo Artesco (artistic trends and tutorials), Juntos en Casa (DIY projects), Maestro (teacher resources), Fun Lab (creative science kits including Jelly Orbs, Water Sand, Magic Gel), and a Sostenibilidad sustainability program — that target families, students, educators, and creative hobbyists. There is no indication of proprietary software, AI/ML, or digital platform technology beyond standard content blogs, social media (Instagram, TikTok), and e-commerce listings.

Revenue is generated entirely through hardware sales of physical products, distributed via major Peruvian retail chains (Tai Loy/Tailoy, Plaza Vea, Metro, Tottus, Wong), specialized stationery distributors (Navarrete, Dimerc, Comercial Li, Tai Heng, Utilex), and e-commerce platforms (Linio, Juntoz, Artesco's own site). The company pursues seasonal back-to-school promotional campaigns, including 20% discount coupons via Tai Loy, cross-promotional sweepstakes with McDonald's Peru and Converse, and a STAEDTLER co-branded initiative tied to World Kids Colouring Day. Customer-facing pricing is not publicly disclosed; promotional discounting is the main visible pricing lever. Geographic reach spans Peru, Colombia, Guatemala, Bolivia, Dominican Republic, Ecuador, and Mexico through country-specific websites and local distribution partners.

Name

Artesco

Legal name

Artesco S.A.

Website

https://artesco.com.pe

Company type

Private

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Artesco S.A. is a Peruvian manufacturer of school and office art supplies, distributing markers, colored pencils, glues, scissors, and modeling materials through major retail chains and e-commerce platforms across seven Latin American countries.

Ownership category

akta.pro rank

Product category

School and Office Art Supplies

NAICS

Office Supplies (except Paper) Manufacturing (33994), Office Supplies (except Paper) Manufacturing (339940)

SIC

Pens, Pencils & Other Artists' Materials (3950)

akta.pro primary industry

Stationery & Office Paper Products (notebooks, pads, forms) (IMAMAHAG)

akta.pro secondary industries

General Arts & Crafts Supplies Retail (CRALACAA), School Supplies Retail (CRALABAF), Crafting Tools & Equipment Retail (Cutting, Adhesives, Heat Tools) (CRALACAC)

Keywords

• School art supplies
• Office stationery
• Colored pencils
• Modeling materials
• Adhesives and scissors

Headquarters

HQ city

Ate

HQ country

Peru

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Product Sales: Direct sales of school and office supplies through retail partners and e-commerce channels. Revenue generated from the sale of art materials, adhesives, scissors, modeling materials, and related school/office products.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Artesco manufactures and distributes school and office art supplies including markers, colored pencils, glues, scissors, liquid silicone, modeling clays, crayons, and pencil sharpeners. Products are sold through retail chains, specialized distributors, and e-commerce platforms across Peru and six other Latin American countries, targeting students, families, office workers, and creative individuals.

Product overview

Artesco is a school and office supplies company offering a diverse portfolio of art and stationery products. The core product line includes markers (Plumones Superpunta), colored pencils (Colores Superpunta 4MM), glues (Cola Sintética Sticky), scissors (Tijera Escolar, Tijera Libélula, Tijera LadyBug), liquid silicone, modeling clay (Plastilinas Jumbo), and crayons (Crayones Jumbo). The company operates several sub-brands: Má Artesco provides creative activities content for families, Mundo Artesco offers artistic trends and techniques, Juntos en Casa delivers DIY craft tutorials, Maestro supports teachers with resources, and Fun Lab provides creative science experiment kits. The company also offers backpacks (Mochilas) and maintains a sustainability program. Products are sold through distributors across Peru, Colombia, Guatemala, Bolivia, Dominican Republic, Ecuador, and Mexico.

Differentiator

Problem solved

Functional benefit

Brands

• Má Artesco: Sub-brand focused on creative activities for children and families
• Mundo Artesco
• Juntos En Casa
• Maestro
• Fun Lab
• Sostenibilidad

Products and services

• Plumones Superpunta x 12 Pack of 12 super-tip markers designed for school and office use, sold as a consumer unit across Artesco's retail and e-commerce channels.
• Colores Superpunta 4MM x12 + lápices + sacapuntas Pack of 12 super-tip 4MM colored pencils bundled with pencils and a pencil sharpener, targeted at students for school use.
• Cola Sintética Sticky 8 oz. c/dosificador Synthetic sticky glue in an 8 oz bottle with integrated dispenser, sold for school, office, and craft use.
• Tijera Escolar La Naranjita 5 Children's school scissors model 'La Naranjita 5', designed and branded for school-age use.
• Silicona Líquida 250 ml Liquid silicone in a 250 ml bottle for crafts and repairs, sold through Artesco's retail and e-commerce channels.
• Plastilinas Jumbo x 12 Pack of 12 jumbo modeling clays in various colors, marketed for children's creative and educational activities.
• Crayones Jumbo x 12 Pack of 12 jumbo crayons designed for children's creative use and sold through Artesco's distribution network.
• Tijera Libélula 5 Dragonfly-themed school scissors, model 5, marketed in Artesco's novelty stationery range for school-aged children.
• Tijera LadyBug Ladybug-themed school scissors, part of Artesco's novelty stationery line for children.
• Tajador Triplet x 1 Triplet pencil sharpener sold as a single unit through Artesco's retail and online channels.
• Tajador Mistic Mistic-branded pencil sharpener, part of Artesco's novelty stationery range.
• Fun Lab product line Line of creative science kits including Jelly Orbs, Water Sand, and Magic Gel, designed for children's scientific exploration and sold through retail and online channels.

Named customers13 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered minor and core.

• ConverseminorGTM or Marketing Partner · 24 November 2025Promotional partnership involving sweepstakes and product giveaways.
• Paint & Wine PeruminorGTM or Marketing Partner · 21 February 2025Anniversary celebration sponsorship partnership involving social media sweepstakes. Winners receive tickets to Paint & Wine Peru events.
• McDonald's PerucoreGTM or Marketing Partner · 18 February 2025Cross-promotional partnership for back-to-school campaigns. McDonald's includes Artesco discount coupons with Happy Meals and runs joint sweepstakes on social media, driving traffic to both brands.
• STAEDTLERcoreStrategic or Co-development PartnerCollaborative partnership for World Kids Colouring Day initiatives, promoting drawing and coloring activities for children. Jointly organizes coloring competitions supporting educational projects in developing countries.
• Tai LoycoreChannel Partner/ Reseller/ DistributorMajor retail partner offering 20% discount promotions on Artesco products. Key distribution channel for school supplies during back-to-school season.
• Aldeas Infantiles SOSminorStrategic or Co-development PartnerSocial responsibility partnership supporting children's welfare organizations.
• AniquemminorStrategic or Co-development PartnerCharitable partnership supporting burn victim rehabilitation programs through awareness campaigns.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Faber-Castell: Global manufacturer of art supplies, writing instruments, and school/office products with strong Latin American operations (notably Brazil and a long-standing Peru presence). Directly comparable to Artesco across core SKUs (colored pencils, markers, crayons) and serves the same school and family segment.
• STAEDTLER: German art-supplies manufacturer and Artesco's named strategic partner, active in Peru through joint initiatives like World Kids Colouring Day. Overlaps directly with Artesco's art materials, markers, and school pencils/crayons, serving students, artists, and educators.
• Crayola: Iconic manufacturer of crayons, markers, colored pencils, and kids' art supplies, with global retail reach. Highly comparable to Artesco's core products (Plumones Superpunta, Crayones Jumbo, Plastilinas Jumbo) and the same back-to-school, parent-and-child target segment.
• Maped: French manufacturer of school, stationery, and art supplies with strong presence in Latin America. Directly comparable to Artesco on scissors (e.g., Tijera Escolar), adhesives, and creative supplies aimed at school-age children.
• Stabilo: German manufacturer of writing instruments, highlighters, and coloring products for school and creative use. Directly comparable to Artesco's marker, highlighter, and colored-pencil lines serving students and creative professionals.
• Dixon Ticonderoga: North American manufacturer of pencils, colored pencils, erasers, and school art supplies. Overlaps with Artesco on colored pencils (Colores Superpunta), sharpeners (Tajador), and other core classroom SKUs.

Broad incumbents

• BIC: Global manufacturer of stationery, lighters, and shavers with deep retail penetration across Latin America. Overlaps with Artesco on pens, markers, and basic school supplies, but operates at much larger scale and across broader categories.
• Pilot Corporation: Japanese manufacturer of writing instruments and markers with global distribution including Latin America. Comparable to Artesco's Plumones Superpunta and gel/roller products at the upper-quality end of the school/office supplies spectrum.
• Pelikan: German heritage brand in writing instruments, inks, and school/office supplies with Latin American distribution. Comparable to Artesco on fountain pens, inks, and stationery accessories at the premium school/office tier.

Regional players

• Norma (Lemoine / Grupo Norma): Latin American publishing and school-supplies group with strong Andean presence. Adjacent peer for Artesco given overlapping school-channel distribution and complementary stationery/cuaderno product lines in the same retail aisles.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/artesco_oficial
• TikToktiktok.com/@artesco_oficial
• Xx.com/MundoArtesco
• Facebookfacebook.com/artescooficial
• LinkedInlinkedin.com/company/artesco

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Artesco