Medical Industries

What Medical Industries does

Medical Industrie GmbH & Co. KG, founded in 1990 in Wülfrath and now headquartered at Marie-Curie-Straße 16 in Mettmann near Düsseldorf, is a German family-owned B2B specialist distributor of medical, first aid, and workplace safety products. The company serves industrial enterprises (primary), public authorities and institutions, hospitals, and trade and craftsmanship businesses throughout Germany, operating under a GmbH & Co. KG partnership structure with Medical Verwaltung GmbH as the managing general partner represented by Petra Epstein. Its commercial scope is restricted to registered B2B customers (Nur für Gewerbetreibende), and revenue is generated across a five-category product portfolio: first aid products (kits, bandages, wound care), AED defibrillators and accessories, operational hygiene (disinfection, cleaning), occupational medicine (diagnostic and medical consumables), and workplace safety (PPE, safety signage).

The company's technical differentiation is concentrated in its networked AED offering, built around Physio Control / ZOLL LIFEPAK CR2 hardware and the LIFELINKcentral cloud platform for remote monitoring, status alerts, and AED fleet management. These are sold as pre-configured AED WM-Bundle packages — Indoor (€2,699), Outdoor (€2,999), and Indoor Offline (€1,699) — that integrate devices, cabinets, signage, training, and lifetime mobile contracts into a single deployment-ready SKU. Supporting technical content includes downloadable regulatory documentation (MDR, FDA-CE fact sheets), comprehensive product catalogs, AED comparison guides, and STK maintenance documentation. The company also operates a dedicated AED sub-shop at defiworld.de.

The business model combines one-time product sales across the five categories with recurring AED services: technical inspection and maintenance (STK), loaner-device programs, and AED training. Distribution runs through three channels — outside field sales (site visits, needs assessment, on-site training), inside sales (phone, email, service hotline), and B2B e-commerce via medical-industrie.de with digital procurement-system integration — supported by logistics partner trans-o-flex for national German delivery. Multi-decade distribution partnerships anchor the supply chain: BSN medical (since 2001), Bode Chemie/Schülke & Mayr (since 2002), Paul Hartmann AG (since 2009), Physio Control (since 2015), and ZOLL Medical. Quality and regulatory credentials include ISO 9001:2015 certification, a wholesale permit under §52a of the German Medicines Act (since 2005), DGUV licensing for official first-aid materials, and AVPQ prequalification for public-sector procurement.

Name

Medical Industries

Legal name

Medical Industrie GmbH & Co. KG

Website

https://medical-industrie.de

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

11–50 employees

Short description

Medical Industrie GmbH & Co. KG is a family-owned German B2B distributor, founded in 1990, supplying first aid products, networked AED systems, workplace hygiene, occupational medicine, and safety equipment to industrial enterprises, public authorities, and trade businesses across Germany.

Ownership category

akta.pro rank

Headquarters

HQ city

Mettmann

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Medical and Safety Product Sales: Distribution and sale of first aid, workplace hygiene, occupational medicine, and workplace safety products. Revenue generated from one-time product sales across multiple categories including AEDs, first aid kits, bandages, disinfectants, protective equipment, and safety signage.
2. AED Services and Maintenance: Technical inspection and maintenance services for AEDs (STK), loaner device programs, and training services for AED usage.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

Medical Industries is a German B2B specialist distributor supplying first aid kits, AEDs (automated external defibrillators) and accessories, workplace hygiene products, occupational medicine supplies, personal protective equipment, and safety signage to industrial enterprises, public authorities, hospitals, and trade businesses. The company sells across five integrated product categories and complements product sales with on-site consultation, AED training, AED maintenance (STK inspections), and pre-configured AED bundle solutions.

Product overview

Medical Industries is a B2B specialist distributor of medical and safety products serving industrial, commercial, and government clients in Germany. The company operates as a single integrated product-and-service portfolio rather than a platform-plus-modules architecture, organized into five core product categories: Erste-Hilfe (First Aid Products), Betriebshygiene (Operational Hygiene), Arbeitsmedizin (Occupational Medicine), Arbeitsschutz (Workplace Safety), and Sicherheitskennzeichnung (Safety Signage). The company also offers pre-configured AED bundles (AED WM-Bundle Indoor, AED WM-Bundle Outdoor, and AED WM-Bundle Indoor Offline) that combine AED devices with accessories, cabinets, training, and signage. First Aid Products include wound care supplies, bandages, cold/heat therapy, and first aid kits; Defibrillators & Accessories include AEDs, electrodes, batteries, and cabinets; Workplace Safety encompasses personal protective equipment and safety signage; and Operational Hygiene covers disinfection and cleaning products. The company distributes through medical-industrie.de and defiworld.de (specialized AED shop).

Differentiator

Problem solved

Functional benefit

Products and services

• AED WM-Bundle Indoor Offline

Named customers3 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• trans-o-flexcoreOthersLogistics partner for reliable and prompt delivery of products to customers.
• PayPal PluscoreOthersPayment service provider offering flexible payment options including direct debit, credit card, and invoice through PayPal Plus without requiring a PayPal account.
• Partner PharmacycoreOthersMedicine and vaccine orders received on behalf of partner pharmacy. Direct shipping from partner pharmacy due to high requirements of the Medicines Act (AMG).
• BSN medical (Beiersdorf, Smith+Nephew)coreChannel Partner/ Reseller/ DistributorSince 2001, cooperation for distribution of professional medical products in the authorities, industry, trade, and commerce market segment.
• Paul Hartmann AGcoreChannel Partner/ Reseller/ DistributorSince 2009, distribution partnership in the industry market segment.
• Bode Chemie (Schülke & Mayr)coreChannel Partner/ Reseller/ DistributorSince 2002, distribution of highly effective disinfectants in the industry, trade, and commerce market segment.
• Physio ControlcoreChannel Partner/ Reseller/ DistributorPartnership started in 2015 for distribution of cardiac care and AED products.
• ZOLL MedicalcoreChannel Partner/ Reseller/ DistributorAED product distribution including LIFEPAK and ZOLL AED systems. Specializing in networked AED solutions.
• Cardiac ScienceminorChannel Partner/ Reseller/ DistributorAED product distribution partnership.
• Deutsche Gesetzliche Unfallversicherung (DGUV)coreOthersLicensed partner for DGUV first aid materials and signage products. Authorized to distribute official first aid guidance materials.
• Allianz Versicherung AGminorOthersProfessional liability insurance provider with coverage scope in Germany.

Scale indicators2 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Praxisdienst GmbH: Praxisdienst is a German B2B online retailer/distributor of medical supplies, instruments, and consumables. While its core customer base tilts toward medical professionals rather than industrial buyers, it operates a comparable German B2B e-commerce distribution model with overlapping product categories (first aid, hygiene, instruments, AED-adjacent supplies).

Broad incumbents

• Henry Schein: Henry Schein is a global distributor of dental and medical supplies with a meaningful German presence (Henry Schein Dental Germany). As a broad incumbent, it offers a much wider portfolio across dental and medical verticals, including workplace safety and hygiene categories that overlap with Medical Industries' offering.
• B. Braun SE: B. Braun is a German medical device and pharmaceutical manufacturer with significant direct distribution capabilities. As a broad incumbent in the German medical market, it overlaps with Medical Industries in supplying medical instruments, occupational medicine products, and hygiene solutions to healthcare and industrial customers.
• Paul Hartmann AG: Paul Hartmann is a German medical and hygiene product manufacturer that also operates direct sales channels. Its products are part of Medical Industries' distribution portfolio, creating both partnership and competitive dynamics across wound care, hygiene, and occupational safety categories.

Emerging players

• DocCheck Shop: DocCheck Shop is a German B2B e-commerce platform for medical supplies serving healthcare professionals. It overlaps with Medical Industries in product categories (instruments, hygiene, consumables) and in operating a digital-first German distribution model, though it focuses more on clinical buyers than industrial/worksplace customers.
• Bauerfeind AG: Bauerfeind is a German medical supplies specialist with B2B distribution focused on orthopedics, compression therapy, and supports. It overlaps with Medical Industries' occupational medicine and workplace safety segments, particularly for industrial buyers needing medical-grade supports and bandaging products.

Regional players

• Mediq: Mediq is a European medical supplies distributor operating across multiple countries. It uses a comparable distribution model for medical devices, consumables, and care products, though at significantly larger scale and with broader geographic reach than Medical Industries' Germany-only footprint.

Others

• ZOLL Medical: ZOLL Medical is a manufacturer of AEDs and cardiac care devices, one of Medical Industries' key distribution partners. While primarily a manufacturer, ZOLL also operates direct sales channels for large enterprise accounts that compete with resellers like Medical Industries, especially as the manufacturer consolidates customer relationships.
• Stryker (Physio Control): Stryker acquired Physio Control, manufacturer of LIFEPAK AEDs and cardiac care products, which Medical Industries distributes. As a manufacturer with substantial direct-sales capability, Stryker/Physio Control is both a partner and a competitor for AED contracts in the German industrial and government segments.
• BSN medical (Essity): BSN medical (now part of Essity) is a manufacturer of professional wound care, bandaging, and first aid products, and a long-standing Medical Industries partner since 2001. As a manufacturer with its own direct enterprise sales, BSN medical is both supplier and partial competitor in the wound care and first aid categories.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCUvce9eO775DTG81z9FYwFg?view_as=subscriber
• Facebookfacebook.com/medicalindu
• LinkedInlinkedin.com/company/12505835
• Instagraminstagram.com/medical.industrie

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Medical Industries