What AZ Auto Aesthetics does

AZ Auto Aesthetics is a privately held, owner-operated automotive detailing and protection company headquartered at 7613 E Ray Rd Suite #114 in Mesa, Arizona, serving the greater Phoenix metropolitan area. The firm was founded around 2019 and is led by co-owners Brenan Jiran and Josh Jacoby with a hand-selected team of detail technicians. Its operational footprint is a single purpose-built facility equipped with climate control, air purification, 250K+ lumen lighting, and purified water sources, designed to support precision installation work on luxury, exotic, classic, and electric vehicles.

The company's core offerings are organized around a "Correction, Protection, Reflection" service philosophy. Paint Correction is a multi-stage machine polish with chemical decontamination and clay-bar treatment that restores factory finish. Paint Protection Film is sourced from XPEL (Ultimate Plus and Stealth), STEK (Fashion colored PPF), and PURE, with coverage ranging from partial front to full body and a 10-year film warranty. Feynlab Ceramic Coatings—where AZ Auto Aesthetics holds the only active Tier #1 license in Arizona—deliver hydrophobic and UV-protective properties with 3 to 7-year coating warranties. XPEL Prime XR and XR Plus ceramic window tint provide 88–98% heat rejection and 99% UV protection. Wheel powder coating, caliper paint, and ceramic over-coat serve as add-on revenue lines.

The business operates on a direct-to-consumer basis with quote-based pricing, accepting customers via phone (480-241-9324), website quote requests, and walk-in consultations. GTM is owner-led, with Brenan and Josh personally engaging customers. Lead generation relies on local SEO across multiple Phoenix-metro service-area pages, Instagram showcasing latest works, Yelp and Facebook review aggregation, Google Business Profile visibility, and referral relationships with high-line dealerships such as Chapman BMW Chandler. Revenue streams are entirely professional services with no subscription or recurring-contract component disclosed. No external investment, parent company, or institutional ownership has been identified.

Name

AZ Auto Aesthetics

Legal name

AZ Auto Aesthetics

Website

https://wedetailaz.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

AZ Auto Aesthetics is an owner-operated, Mesa, Arizona-based auto detailing and protection company serving Phoenix-metro luxury, exotic, classic, and EV vehicle owners with XPEL paint protection film, Feynlab ceramic coatings, paint correction, and ceramic window tinting via a direct-to-consumer, quote-based model.

Ownership category

akta.pro rank

Product category

Automotive Detailing and Paint Protection Services

NAICS

Automotive Body, Paint, Interior, and Glass Repair (81112)

akta.pro primary industry

Passenger Vehicle Paint, Coatings & Surface Finishing (ICE) (IMACAAAD)

Keywords

• Auto detailing services
• Paint protection film
• Ceramic coating installation
• Window tinting services
• Paint correction

Headquarters

HQ city

Mesa

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Paint Protection Film Installation: One-time professional installation services for XPEL Ultimate Plus, XPEL Stealth, and STEK colored PPF. Coverage options include partial front, full front, track pack, and full-body packages. Includes 10-year film warranty.
2. Ceramic Coating Application: Professional Feynlab ceramic coating installation with 3 to 7-year warranty options. Paint correction treatment included for proper adhesion.
3. XPEL Ceramic Window Tint: Ceramic window tint installation with shade ranges from 70%-5%, featuring XR Prime (88% heat rejection, 99% UV protection) and XR Prime Plus (98% heat rejection, 99% UV protection). Lifetime transferable warranty.
4. Paint Correction Services: Full body multi-stage machine polish to remove surface defects, eliminate swirls, enhance gloss and shine. Includes ~4 month paint sealant.
5. Wheel and Caliper Services: Wheel powder coating and caliper paint services for vehicle customization and protection.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

AZ Auto Aesthetics is an Arizona auto detailing company that installs paint protection film (XPEL Ultimate Plus, XPEL Stealth, STEK colored PPF), applies Feynlab ceramic coatings, performs multi-stage paint correction, and fits XPEL ceramic window tint at its Mesa facility. Services are quoted per vehicle and backed by product warranties ranging from 3-year ceramic coating to lifetime transferable window tint and 10-year PPF film warranties.

Product overview

AZ Auto Aesthetics is an auto detailing and protection services company offering a coordinated suite of paint protection, correction, and enhancement services. The core offerings include XPEL Paint Protection Film (Clear Bra) in both clear and stealth finishes, XPEL Ceramic Window Tint, Feynlab Ceramic Coatings, and Paint Correction services. These services work together as a layered protection strategy: Paint Correction restores paint condition, PPF provides impact protection for high-risk areas, Ceramic Coatings seal and protect surfaces with hydrophobic properties, and Window Tint controls cabin heat and UV exposure. The company also offers Colored PPF for aesthetic customization, Wheel Powder Coating, and Ceramic Over-Coat as add-on services. Service packages range from partial front coverage to full-body protection, with specialized offerings for Tesla, Porsche, and BMW vehicles.

Differentiator

Problem solved

Functional benefit

Products and services

• XPEL Paint Protection Film (Clear Bra) Clear urethane paint protection film installations using XPEL Ultimate Plus (8–10mil clear finish) and XPEL Stealth (satin/matte finish) variants to shield vehicle paint from rock chips, road debris, scratches, and UV damage. Includes machine-cut patterns and a 10-year film warranty, available in partial front, full front, track pack, and full-body coverage options.
• Feynlab Ceramic Coatings Professional Feynlab ceramic coating application performed only by the only active Tier #1 accredited installers in Arizona, with 3 to 7-year coating warranty options and paint correction included for proper adhesion. Provides hydrophobic properties, UV protection, chemical resistance, and intense gloss enhancement for factory clear coat and various vehicle surfaces.
• XPEL Ceramic Window Tint XPEL Prime XR and Prime XR Plus ceramic window tint installations in shade ranges from 70% to 5% VLT, offering 88–98% heat rejection, 99% UV protection, privacy, and signal clarity. Machine-cut to exact fit, installed by certified installers with a lifetime transferable warranty.
• Paint Correction (Buffing & Polishing) Multi-stage paint correction package including two-step chemical decontamination wash, synthetic clay bar exfoliating treatment, full-body multi-stage machine polish, and ~4-month paint sealant. Removes surface defects, swirls, light scratches, and hard water etchings to enhance gloss and restore factory finish.
• Colored PPF (STEK Fashion Paint Protection Film) STEK Fashion paint protection film installations in colored finishes for vehicles seeking both impact protection and aesthetic customization. Combines paint protection with color-change capabilities as part of the colored PPF service offering.
• Wheel Powder Coating & Caliper Paint Custom wheel refinishing services including powder coating and caliper painting for vehicle customization, color matching, and protection. Offered as an add-on to the core detailing and protection packages.
• Ceramic Over-Coat Additional ceramic coating layer applied over installed paint protection film to enhance finish gloss, improve hydrophobic properties, and simplify ongoing vehicle maintenance.

Quantifiable outcome

• XPEL Ultimate Plus provides 10-year film warranty
• +3 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• XPELcoreTechnology or IntegrationXPEL is the primary supplier of Paint Protection Film (Ultimate Plus, Stealth) and Ceramic Window Tint (Prime XR, Prime XR Plus). AZ Auto Aesthetics is a certified XPEL installer. Products include 8-10mil clear bra film with 10-year warranty and ceramic tint offering up to 98% heat rejection and 99% UV protection.
• Feynlab USAcoreTechnology or IntegrationAZ Auto Aesthetics holds the only active Tier #1 license for Feynlab USA Ceramic Coatings in Arizona state. This is the highest tier of accreditation for Feynlab ceramic coating installers, providing exclusive access to premium coating products with 3-7 year warranty options.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• DetailXPerts: National mobile auto detailing franchise offering wash, wax, interior detailing, and paint correction services. Direct competitor in the auto detailing service space, differentiated by mobile delivery model.
• Ceramic Pro: National franchise network specializing in ceramic coatings, paint protection film, and auto detailing with hundreds of US locations. Direct competitor offering overlapping PPF and ceramic services to similar luxury and exotic vehicle owner segments.
• Tint World: National franchise offering window tinting, car audio, and auto accessories with 100+ US locations. Direct competitor in automotive window tinting with overlapping customer base of vehicle owners seeking aesthetic and protective upgrades.

Broad incumbents

• Ziebart: Established national franchise offering auto appearance and protection services including rust protection, paint protection film, and detailing. Operates in overlapping categories but with a broader, more traditional positioning than AZ Auto Aesthetics' luxury specialty focus.
• Caliber Collision: Largest US collision repair chain with 1,800+ locations performing bodywork, painting, and glass repair. Adjacent in paint and refinishing services but focused on insurance-driven collision work rather than the enthusiast and luxury protection market AZ Auto Aesthetics serves.
• Maaco: Major national auto body, paint, and refinishing franchise with 500+ locations. Operates in adjacent paint and refinishing categories, sharing some techniques and customer overlap but focused on collision repair rather than luxury protection services.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/azautoaesthetics/reviews
• Instagraminstagram.com/p/DZsde1Qx3Yb
• Xx.com/aesthetic_az
• LinkedInlinkedin.com/company/azautoaesthetics

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AZ Auto Aesthetics