What Ceramic Pro does

Ceramic Pro is a San Diego-based, privately held company founded in 2003 that develops and distributes nanoceramic surface protection technology for automotive, marine, aviation, and industrial applications. The company's product portfolio spans three core categories: ceramic coatings (including the original 9H and the next-generation ION system based on proprietary ION Exchange Technology), paint protection films (PPF) with self-healing and hydrophobic properties, and KAVACA-branded nano-ceramic window tint films that block up to 99% of infrared radiation. Products are sold exclusively through a certified Elite Dealer network of over 200 installers in the United States, with international expansion through a distributor program covering 80+ countries; dealers also receive bundled offerings such as the Ultimate Armor lifetime warranty package and supporting platforms including Smart Cut AI-powered cutting software and Shop Manager POS software.

Ceramic Pro generates revenue primarily through one-time wholesale sales of coatings, films, and tint products to its certified dealer network, supplemented by recurring subscription revenue from Smart Cut software and direct-to-consumer e-commerce for aftercare products through shop.ceramicpro.com. End customers include individual vehicle owners, automotive dealerships, marine and aviation operators, industrial users, and motorsports teams, with the consumer segment served through an indirect B2B2C channel. Recent strategic activity has centered on aggressive product expansion — including the 2024 launches of Ceramic Pro ION and Ceramic Pro Lux, the 2025 launches of Ceramic X window tint and the Ultimate Armor package platform, and the November 2025 launch of the color-infused Ceramic Pro Shift Color PPF — alongside partnerships with CARFAX for vehicle history reporting and Americana Global for co-developed aftercare products.

The company employs 251–500 staff at its San Diego headquarters and is positioned by its own materials as the global leader in nanoceramic surface protection technology in the automotive space, though no specific revenue, ownership, or financial detail is publicly disclosed.

Name

Ceramic Pro

Legal name

Ceramic Pro

Website

https://ceramicpro.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

251–500 employees

Short description

Ceramic Pro is a San Diego-based nanoceramic surface protection company (founded 2003) that develops ceramic coatings, paint protection films, and window tints, distributing exclusively through a certified network of 200+ Elite Dealers across the US and 80+ countries for automotive, marine, aviation, and industrial customers.

Ownership category

akta.pro rank

Product category

Automotive Surface Protection Coatings and Films

NAICS

Paint and Coating Manufacturing (325510), Paint, Coating, and Adhesive Manufacturing (3255)

SIC

Paints, Varnishes, Lacquers, Enamels & Allied Prods (2851)

akta.pro primary industry

Industrial & Protective Coatings (IMAEAGAB)

akta.pro secondary industries

Industrial Protective Coatings (IMAEAHAB), Specialty & Functional Coatings (Anti-microbial/Anti-slip/Insulating) (IMAIAKAM)

Keywords

• Ceramic coatings
• Paint protection film
• Automotive surface protection
• Window tint films
• Nanoceramic coatings

Headquarters

HQ city

San Diego

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Marketing or Sales, Technology or R&D, Personnel, Operations

Revenue model

1. Ceramic Coatings: Professional-grade nanoceramic coatings sold to certified Elite Dealers and installers for application on vehicles, marine vessels, aircraft, and industrial equipment. Products include ION, 9H, Top Coat, Sport, Glass, Wheel & Caliper, Plastic, Strong, Marine, Bravo, Leather, and Textile coatings.
2. Paint Protection Films (PPF): Ceramic Pro PPF product line including standard gloss, matte, urban, gloss black, and matte black options. Sold through Elite Dealers as rolls for professional installation.
3. Window Tint Films: KAVACA window film products including Carbon X, Ceramic X, Ceramic IR, and Ultimate IR tiers, sold through the Elite Dealer network for professional installation.
4. Ultimate Armor Packages: Comprehensive lifetime automotive protection packages combining PPF and ceramic coatings, available exclusively at Elite Dealers with lifetime warranty coverage.
5. Smart Cut Software: PPF cutting software subscription service providing pre-cut templates tailored to vehicle-specific needs for Elite Dealers and installers.
6. Aftercare Products: Merchandise, apparel, and aftercare products including Americana Global cleaning solutions sold through the online shop at shop.ceramicpro.com.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Ceramic Pro manufactures and distributes a complete portfolio of nanoceramic surface protection products, including ceramic coatings (ION, 9H, Lux, Sport, Glass, Wheel & Caliper, Marine, etc.), paint protection films with self-healing and color-shift capabilities, and KAVACA nano-ceramic window tint films. These products are sold exclusively through a network of 200+ certified Elite Dealers who perform professional installation on vehicles, marine vessels, aircraft, and industrial surfaces. The company also offers bundled lifetime-warranty protection packages, AI-powered PPF cutting software, and aftercare products through its consumer storefront.

Product overview

Ceramic Pro is the global leader in nanoceramic surface protection, offering a comprehensive portfolio of automotive protection products organized into three core categories: Ceramic Coatings (including ION, Lux, 9H, Top Coat, Sport, Glass, Wheel & Caliper for automotive/industrial/marine/aviation applications), Paint Protection Films (including standard PPF, PPF Matte, Gloss/Matte Black PPF, Urban PPF, and Shift Color PPF), and Window Tint (including KAVACA Ultimate IR, Ceramic IR, Ceramic X, and Carbon X). The company also offers bundled protection packages (Ultimate Armor), software tools (Smart Cut for PPF installation, Shop Manager for business operations), and aftercare products. Products are distributed exclusively through a network of over 200 Elite Dealers across North and South America, with Elite Dealer exclusives including ION, Ultimate IR, and Ultimate Armor Package.

Differentiator

Problem solved

Functional benefit

Brands

• KAVACA: Premium window film brand offering Ultimate IR, Ceramic IR, and Carbon X window tint products.
• Ceramic Pro ION
• Ceramic Pro Lux
• Ceramic Pro Elite Dealer
• Ultimate Armor

Products and services

• Ceramic Pro ION Next-generation two-component ceramic coating system utilizing proprietary ION Exchange Technology that fuses multiple coating layers into a single, durable protected surface. A single layer provides the same protection as two layers of traditional nanoceramic coatings. Sold exclusively through Elite Dealers for professional installation on vehicles.
• Ceramic Pro 9H

Quantifiable outcome

• 99% IR heat rejection with Ultimate IR window tint
• +3 more outcomes

Named customers1 record

Segments6 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability2 records

Feature4 records

Partnerships

Three partnerships are on record, tiered core and minor.

• CARFAXcoreStrategic or Co-development PartnerCeramic Pro partnered with CARFAX to document protection services on vehicle history reports. The partnership protects vehicle values by recording appearance protection services on the vehicle's CARFAX Vehicle Service History Report. This partnership is featured on PPF product pages and the Ultimate Armor package, enhancing consumer confidence in the warranty and resale value protection.
• Americana GlobalcoreStrategic or Co-development PartnerCeramic Pro Americas partnered with Americana Global, a leading professional detailing supplies manufacturer, to develop a line of aftercare products specifically formulated for Ceramic Pro's line of ceramic coatings and PPF products. Products include Ceramic Aftercare Soap, Detail Spray, Rinseless Wash, and Vinyl & PPF Soap. These are the only products recommended by Ceramic Pro Americas for routine maintenance.
• STEKminorChannel Partner/ Reseller/ DistributorElite Auto Works, a Ceramic Pro Elite Dealer, has partnerships with film manufacturers including STEK, Ceramic Pro, and 3M Window Films for their Sacramento-based automotive protection services.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• LLumar (Eastman): LLumar is a major window film brand competing in the same automotive tint category as Ceramic Pro's KAVACA line. Both are sold through professional installers and dealer networks, making it a relevant incumbent peer.
• Avery Dennison (Automotive Wraps & PPF): Avery Dennison is a large materials manufacturer whose automotive division offers paint protection films and wrap films. It competes with Ceramic Pro's PPF and Shift Color lines through pro installer and wrap-shop channels.
• 3M (Automotive Aftermarket Division): 3M is a diversified industrial conglomerate that, through its automotive aftermarket division, offers competing window films, paint protection films, and detailing products. Ceramic Pro Elite Dealers are explicitly listed as carrying 3M Window Films alongside Ceramic Pro products.

Direct peers

• STEK: STEK is a paint protection film manufacturer whose films are distributed through the same detailing/installer channel. It appears as a partner film brand at Ceramic Pro Elite Dealers and competes on PPF technology and color/shift finishes.
• CarPro: CarPro is a recognized ceramic coating brand (CQuartz) sold to professional detailers and enthusiasts. It is a direct competitor in the professional nanoceramic coating category where Ceramic Pro's 9H and ION products compete.
• Opti-Coat: Opti-Coat produces professional ceramic coatings sold through certified installers. It is a direct peer in the same pro-grade ceramic coating category, competing for the same detailer and Elite Dealer-style distribution.
• Gtechniq: Gtechniq is a UK-based ceramic coating and surface protection brand selling Crystal Serum and related products through certified detailers. It competes directly with Ceramic Pro's 9H, ION, and Top Coat product line in the pro-detailer channel.
• System X (Energy Absorption Corp.): System X is a professional ceramic coating brand distributed through certified installers and dealerships, offering a direct competitive alternative to Ceramic Pro's flagship ION and 9H coatings.
• XPEL: XPEL is a leading manufacturer of paint protection film, window tint, and ceramic coatings serving the same automotive protection end-market. Like Ceramic Pro, it sells through certified installer networks and competes head-to-head on PPF and tint technology.
• SunTek (Eastman): SunTek manufactures paint protection films and window tint films sold through professional installers. It is a direct category peer to Ceramic Pro's PPF and KAVACA window film lines in the automotive protection installer channel.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@CeramicPROUSA
• Facebookfacebook.com/ceramicproamericas
• Instagraminstagram.com/ceramicprousa
• Xx.com/ceramicprousa

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ceramic Pro