INESE

What INESE does

INESE (legal entity INESE SPS, S.L.) is a Madrid-headquartered private Spanish professional services company that has operated in the Spanish insurance sector for over 130 years. The company serves insurance executives, underwriters, brokers, mediators, legal professionals, and insurance companies through an integrated portfolio spanning editorial publications, market data studies, professional training, sector events, and an AI-powered knowledge platform. Its flagship publication, Actualidad Aseguradora, traces back over 130 years and reaches 14,000+ readers per edition; the BDS daily bulletin reaches 9,000+ executives; and the corporate website attracts over 200,000 monthly visits.

The core technology stack combines a digital publishing infrastructure, an e-learning management system (Aula INESE), Power BI-powered interactive data analytics for the INESE Data studies division, and EssentIA—a domain-specialized AI platform launched in 2025 that provides natural language access to over 200,000 proprietary documents and 35+ years of accumulated sector data, with traceable source citations. Data studies cover 95% of the Spanish insurance market across 129 companies in 81 groups. The product surface spans four pillars: editorial (magazines, bulletins, legal publications), directories (Anuario Español de Seguros, Guía de Corredores), data studies (Power BI analytics on premiums, policies, technical accounts, distribution channels), and training plus events (Semana del Seguro congress, IFRS 17, sustainability, and insurance law courses).

The business model combines recurring annual subscriptions (€253-256/year for magazines), one-time data study licenses with tiered individual, country, and global pricing (€650-1,824+), per-course and masterclass training fees (€120-3,050), event ticket sales, branded content advertising on the Descubre platform, custom publishing services, and audio/podcast production. Distribution is primarily direct sales-led within Spain with stated expansion ambitions into Iberoamerican Spanish-speaking markets. The company is privately held with no disclosed external funding rounds and operates as an independent professional services firm.

Name

INESE

Legal name

INESE SPS, S.L.

Website

https://inese.es

Company type

Private

Founded year

1892

Operating status

Operating

Short description

INESE is a Madrid-based private professional services firm that provides Spanish-language editorial publications, data studies, training, and events for the Spanish insurance sector, supported by 130+ years of sector heritage and the proprietary EssentIA AI platform trained on 200,000+ documents.

Ownership category

akta.pro rank

Product category

Insurance Industry Information Services

NAICS

Newspaper, Periodical, Book, and Directory Publishers (5131), Professional, Scientific, and Technical Services (54), Management, Scientific, and Technical Consulting Services (5416)

SIC

Miscellaneous Publishing (2741), Services-Engineering, Accounting, Research, Management (8700), Services-Legal Services (8111)

akta.pro primary industry

Engineering & Technical Reference Publishing (Handbooks, Specifications) (MPAJACAG)

akta.pro secondary industry

Insurance Licensure & Designation Prep (Life/Health/Property & Casualty, Series insurance exams) (EDANAIAI)

Keywords

• Insurance industry media
• Insurance market research
• Insurance professional training
• Insurance sector publications
• Insurance data analytics

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Publication Subscriptions: Subscription-based revenue from publishing industry-leading magazines (Actualidad Aseguradora with 130+ years of history), daily bulletins (BDS), yearbooks, and specialized journals covering insurance, civil liability, and sector directories.
2. Custom Publications and Content: Bespoke publication design, development and production services for insurance sector clients and brands, with three decades of editorial experience.
3. Professional Training and Certifications: Revenue from instructor-led courses, expert certifications, masterclasses, and e-learning programs for insurance sector professionals. Courses cover IFRS 17, sustainability, insurance law, claims management, and sector-specific topics.
4. Market Studies and Data Reports: Premium data studies on Spanish insurance market including premiums, policies, technical accounts, company performance. Uses Power BI for data visualization. Priced per module with corporate licensing options.
5. Events and Congresses: Organization of sector events including the European Insurance and Reinsurance Meeting, Civil Liability and Insurance Congress, and Marketing/Communication encounters.
6. Branded Content (Descubre): Branded content advertising space on INESE's web platform with over 200,000 monthly visits, offering SEO positioning and brand content integration.
7. Corporate Radio and Podcast Production: Radio content production and podcast development services for the insurance sector, distributed through INESE channels reaching over 30,000 sector professionals.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

INESE is a Spanish professional services firm serving the insurance sector through a portfolio of subscription-based editorial publications (Actualidad Aseguradora magazine, BDS daily bulletin, sector directories and yearbooks), premium Power BI-enabled data studies (INESE Data), professional training courses and certifications (Aula INESE, IFRS 17, sustainability, civil liability), sector events and congresses, and EssentIA, an AI assistant built on 200,000+ proprietary insurance documents. The integrated offering targets insurance companies, brokers, mediators, and legal professionals in Spain with a focus on information, training, data, and networking.

Product overview

INESE is a comprehensive insurance sector services company offering an integrated portfolio across editorial publications, data studies, training, events, and AI-powered knowledge services. The core product ecosystem includes: (1) Editorial publications including Actualidad Aseguradora magazine and BDS daily bulletin; (2) Industry directories such as Anuario Español de Seguros and Guía de corredores; (3) INESE Data studies using Power BI for market analytics across premiums, policies, and technical accounts; (4) Training through Aula INESE e-learning platform and professional courses; (5) Events including Semana del Seguro congress; (6) EssentIA AI platform providing natural language access to 35+ years of proprietary insurance sector knowledge. The company connects over 200,000 monthly web visitors with insurance sector information, training, and networking opportunities.

Differentiator

Problem solved

Functional benefit

Brands

• EssentIA: AI platform specialized in the Spanish insurance sector, providing answers based on INESE's 35+ years of accumulated documentation and data.
• Actualidad Aseguradora
• BDS - Boletín Diario de Seguros
• Füture
• Seguro Que Sí
• RC - Revista de Responsabilidad Civil y Seguro
• Boletín RC y Seguros
• Anuario Español de Seguros
• Guía de Corredores y Corredurías de Seguros
• Guía de Servicios para el Sector Asegurador

Products and services

• EssentIA The first AI specialized for the Spanish insurance sector, providing natural language access to over 200,000 proprietary documents including regulations, sector studies, and statistical data accumulated over 35+ years. Serves insurance professionals with traceable source citations.
• Actualidad Aseguradora Leading insurance industry magazine with 130 years of history, 14,000 readers per edition, featuring market trends, data, exclusive interviews, sector rankings, and specialized legal and technical documents. Print and digital edition, 15 issues per year.
• BDS - Boletín Diario de Seguros Daily digital bulletin providing the most relevant insurance sector news, environment updates, and press highlights with over 9,000 daily readers including key sector executives. Publication under subscription.
• RC. Revista de Responsabilidad Civil y Seguro Monthly legal publication analyzing court jurisprudence on civil liability, insurance, and traffic law, with doctrinal articles and fully commented rulings. Includes 11 annual issues plus RC bulletin access, reaching 2,000+ readers per edition.
• Boletín RC y Seguros Most comprehensive legal bulletin specializing in civil liability and insurance, featuring exclusive interviews, opinion columns, and court ruling analysis. Monthly publication under subscription.
• Anuario Español de Seguros Most comprehensive directory of the Spanish insurance sector, featuring all national and foreign insurance companies, reinsurers, brokers, with contact details, executive teams, lines of business, and regional offices. Read by 7,000+ professionals.
• Guía de corredores y corredurías de seguros Largest compilation of broker and brokerage contact data including national/autonomic operators, bancassurance entities, tied agencies, professional colleges, and mediation control bodies. Read by 14,000+ professionals.
• Guía de servicios para el sector asegurador Directory featuring companies serving the insurance sector with team member names, positions, services offered, and contact information, available in both print and online formats.
• INESE Data - Primas y Pólizas (Premiums and Policies Study) Premium and policy volume analysis for 129 insurance companies across 81 groups representing 95% market share, delivered via Power BI interactive dashboards. Licensed per-module with individual, shared-country, and global use tiers.
• INESE Data - Cifras clave y cuentas técnicas (Key Figures and Technical Accounts) Comprehensive analysis of Spanish insurer accounting evolution and technical accounts by line of business for 114 entities representing 97.81% market share, using Power BI visualization. Progressive pricing discounts across modules.
• INESE Data - Primas de nueva producción por canales (New Production Premiums by Channel) New production premium distribution by distribution channel (agents, brokers, bancassurance, direct), covering 84 companies and 90% market share for mass lines.
• INESE Data - Productos aseguradores de salud (Health Insurance Products Study) Exhaustive analysis of health insurance products including medical network and reimbursement plans from major insurers for 2026, with Module I covering assistance healthcare and Module II covering expense reimbursement.
• INESE Data - Estudio comparativo primas seguro vida riesgo (Comparative Life Risk Premiums Study) Comparative analysis of annual term life insurance premiums from 22 Spanish insurers using mystery shopping methodology across 5 age profiles and 2 capital levels, in collaboration with GLOBAL ACTUARIAL.
• Aula INESE E-learning Platform Online learning management system offering specialized courses for insurance professionals covering actuarial/financial, legal, claims management, innovation, leadership, marketing, and insurance lines. Includes certification programs.
• Curso Superior IFRS 17 Advanced 36-hour course on IFRS 17 accounting standard for insurance contracts, covering IFRS 9, valuation methods, reinsurance, transition provisions, and consolidation with practical case studies. Priced at 1,875€ + IVA.
• Curso Experto: Sostenibilidad en compañías aseguradoras 30-hour expert certification course on ESG/sustainability for insurance companies covering regulations, ESG integration in insurance and investment products, climate risk management, and SFDR reporting. Priced at 1,950€ + IVA with early bird discount at 1,600€.
• Curso Superior de Derecho de la Circulación 105-hour specialized training in traffic law covering civil aspects, personal injury valuation, judicial procedures, and administrative procedures related to traffic accidents. Priced at 3,050€ + IVA.
• Masterclass DGSFP Sustainability Supervision Priorities 2026-2028 2-hour masterclass on DGSFP sustainability supervision priorities for 2026-2028, covering Omnibus package changes, ESG stress testing, Solvency II climate scenarios, and CSRD reporting requirements. Priced at 120€ + IVA.
• Semana del Seguro (Insurance Week Congress) Annual flagship insurance sector congress bringing together professionals for networking, conferences, and industry discussions.
• Encuentro Intereuropeo de Seguros y Reaseguros European insurance and reinsurance meeting for sector professionals to discuss regional market developments and business opportunities.
• Fúture Innovation Blog Reference innovation blog for the insurance sector with over 5,000 unique monthly users, offering analysis articles, interviews, and trend presentations across key insurance areas.
• Descubre Branded Content Platform Branded content space shared with the insurance sector community, offering over 200,000 monthly visits and enhanced SEO positioning through qualified links for sector advertisers and sponsors.
• Radio corporativa y Podcast Corporate radio and podcast production services for the insurance sector, including branded podcasts and event radio coverage, reaching over 30,000 sector professionals.
• Videopodcast Seguro Que Sí Video podcast format addressing current and relevant topics shaping the present and future of insurance, combining information and analysis with a fresh approach.
• Publicaciones a medida (Custom Publications) Custom publication design, development, and production services for the sector or external brands, leveraging three decades of editorial expertise.
• #RedEWI Professional Network Professional network connecting women leaders in the insurance sector, promoting gender equality and professional development through studies and visibility initiatives.

Quantifiable outcome

• 14,000+ magazine readers per edition, 9,000+ daily bulletin readers, 200,000+ monthly web visits
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature3 records

Partnerships

One partnership is on record.

• GLOBAL ACTUARIALcoreStrategic or Co-development Partner · 1 January 2026INESE Data collaborates with GLOBAL ACTUARIAL for the Comparative Life Risk Insurance Premiums Study 2026, combining INESE's sector data with actuarial expertise for comprehensive market analysis.

Scale indicators11 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Insurance Times: UK insurance trade publication and events business covering the UK and global insurance markets. Comparable to INESE in combining news/journalism, training, awards, and industry events for insurance professionals — same integrated B2B media model serving a national insurance market.
• Artemis: Bermuda-based media platform focused on insurance-linked securities, catastrophe bonds, and reinsurance markets. Comparable to INESE as a specialist insurance media outlet, with deep overlap on reinsurance coverage (matching INESE's European Insurance and Reinsurance Meeting).
• Finaccord: UK-based research firm specializing in insurance and financial services distribution data and reports. Directly comparable to INESE Data — both produce premium market intelligence on insurance distribution, products, and competitive positioning for insurer clients, with Finaccord's content actually distributed through INESE's platform.
• Post Online: UK insurance and financial services trade media covering life, health, and protection insurance. Comparable to INESE as a specialist insurance trade publication serving intermediaries and providers, with similar B2B media and content model for a national market.
• The Insurer: Global insurance industry media platform covering industry news, analysis, and events. Comparable to INESE as a B2B insurance media and events brand serving industry executives and brokers, with overlapping coverage of reinsurance and specialty lines.

Broad incumbents

• Insurance Journal: US-based insurance industry trade news and information service for commercial insurance professionals. Comparable to INESE as a broad insurance trade media outlet, but US-focused, larger in scale, and primarily digital/online rather than combining print publications with training and data studies.

Others

• Mapfre: Spain's largest insurance group and a named INESE customer/subscribed entity. Listed as OTHERS rather than peer because Mapfre is an insurance carrier that buys INESE's data studies and training rather than competing with INESE's media/data services.

Regional players

• Asia Insurance Review: Singapore-based insurance trade publication and events organizer serving the Asia-Pacific insurance market. Closely comparable business model to INESE — regional insurance magazine, training programs, conferences, and data studies — but operating in Asia rather than Spain/Ibero-America.
• XPRIMM: Romanian insurance publishing and conferences company producing XPRIMM Insurance Reports and CEE insurance events. Comparable to INESE as a national/regional insurance media company producing publications, market studies, and congresses for the local insurance market — here, Central and Eastern Europe versus Spain.
• Middle East Insurance Review: Dubai-based insurance trade media covering MENA insurance markets with magazine, awards, and conferences. Same integrated B2B insurance media/events model as INESE, focused on a different regional market (Middle East vs. Spain).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/inese_seguros
• YouTubeyoutube.com/user/WilmingtonInese
• LinkedInlinkedin.com/company/wilmington-inese

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about INESE