Cutipol
Cutipol is a family-owned Portuguese manufacturer of handcrafted luxury cutlery (founded 1963), selling directly to consumers, restaurants, hotels, and retailers across 93% export markets, alongside a curated home-living platform of partner-brand kitchen, dining, and lifestyle products.
- Company typePrivate
- Founded1963
- HeadquartersCaldas Das Taipas, Portugal
- Headcount51–100
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Cutipol does
Cutipol - Cutelarias Portuguesas, S.A. is a family-owned Portuguese manufacturer of luxury cutlery founded in 1963 by José Ribeiro, operating from a 4,000 square meter facility in Caldas das Taipas, Guimarães. The company produces handcrafted stainless steel cutlery collections (Aires Mateus, Moon, Goa, Duna, Piccadilly, Ebony, NAU, Alice, Mio) in multiple finishes (mirror, matte, gold, copper, champagne, black PVD), combining proprietary in-house developed machinery with manual polishing and artisan finishing. Certain PVD-finish pieces are made-to-order with up to 6-week lead times. Beyond its own cutlery, Cutipol has built a curated home-living platform reselling kitchen tools, dinnerware, drinkware, lighting, furniture, textiles, and tea from partner brands (SERAX, ASA, LSA, ICHENDORF MILANO, ALESSI, EVA SOLO, STELTON, MARIAGE FRÈRES).
The business runs a hybrid go-to-market: direct-to-consumer e-commerce at cutipol.pt with free shipping above €90 (Portugal) and €300 (international), three company-owned retail showrooms (Lisbon, Porto, Caldas das Taipas), a dedicated B2B portal (b2b.cutipol.pt) for restaurants, hotels, retailers, and wholesalers, a Tmall marketplace presence since 2017, a Chengdu franchise, and a gift-registry and gift-card service. Approximately 93% of production is exported, up from 30% before a 2008 strategy pivot toward internationalization. Revenue is not publicly disclosed. The company has earned international design recognition including the iF Design Award 2021, Good Design Japan 2016 and 2025 Long Life Design Award, Prix de l'Art de la Table (International Academy of Gastronomy), Monocle 2010 ranking, and high-profile placements at the London 2012 Olympics and the 2017 MET Gala at MoMA. The Ribeiro family controls ownership, with designer José Joaquim Ribeiro creating the collections and David Ribeiro serving as Commercial Director.
Cutipol firmographics
Firmographics- Name
- Cutipol
- Legal name
- CUTIPOL - Cutelarias Portuguesas, S.A.
- Website
- https://cutipol.pt
- Company type
- Private
- Founded year
- 1963
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Cutipol is a family-owned Portuguese manufacturer of handcrafted luxury cutlery (founded 1963), selling directly to consumers, restaurants, hotels, and retailers across 93% export markets, alongside a curated home-living platform of partner-brand kitchen, dining, and lifestyle products.
- Ownership category
- akta.pro rank
Cutipol industry classification
Industry- Product category
- Luxury Cutlery and Tableware
- NAICS
- Metal Kitchen Cookware, Utensil, Cutlery, and Flatware (except Precious) Manufacturing (332215), Cutlery and Handtool Manufacturing (3322)
- SIC
- Cutlery, Handtools & General Hardware (3420)
- akta.pro primary industry
- Tabletop, Dining Décor & Entertaining Accessories Retail (Centerpieces, Serveware Décor, Place Settings) (CRAIACAE)
Keywords
Where Cutipol is headquartered
LocationHeadquarters
- HQ city
- Caldas Das Taipas
- HQ country
- Portugal
- HQ region
- Europe
Offices3 records
Markets served
Cutipol business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Personnel, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Direct Cutlery Sales: Core revenue from selling luxury cutlery directly to consumers through e-commerce and retail stores. Products include cutlery sets, individual pieces, and accessories. Cutlery is made to order with some items taking up to 6 weeks for PVD finishes.
- Home and Living Products: Curated selection of kitchen tools, dining accessories, drinkware, furniture, lighting, textiles and home decor items from partner brands like SERAX, ASA, LSA, ICHENDORF MILANO, ALESSI, EVA SOLO, STELTON, and others.
- B2B/Professional Sales: Dedicated B2B portal serving restaurants, hotels, retailers, and wholesalers with cutlery products. Offers free shipping on orders over €150 in Portugal and €300 internationally.
- Gift Registry Services: Wedding and event gift registry service where guests can purchase items from Cutipol's product range for the registrant.
- Gift Cards: Gift cards available for purchase, allowing recipients to select their own products.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard cutlery sets ranging from 5 to 130 pieces |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels5 records
Cutipol product offering
Product offeringCore offering
Cutipol designs, manufactures, and sells luxury handcrafted stainless steel cutlery collections (Aires Mateus, Moon, Goa, Duna, Piccadilly, Ebony, NAU, Alice, Mio) and complementary Gourmet kitchen knives and serving pieces. Through its e-commerce store, retail showrooms, and B2B portal, it also distributes a curated selection of cooking, dining, and home living products from partner brands (SERAX, ASA, ICHENDORF MILANO, Eva Solo, LSA, Stelton, Alessi, Mariage Frères), alongside gift registry and gift card services.
Product overview
Cutipol is a luxury cutlery manufacturer based in Portugal, renowned for its world-class design and quality. The core product offering centers on handcrafted cutlery collections (Aires Mateus, Moon, Goa, Duna, Piccadilly, Ebony, Nau, Alice, Mio) featuring refined, fine-lined designs with various finishes (mirror, matte, gold, copper, black PVD). Beyond core cutlery, Cutipol has expanded into a curated home lifestyle platform encompassing kitchen tools and cookware (Gourmet knives, serving pieces, branded cookware from Eva Solo, ALESSI), dining products (dinnerware, drinkware, wine and bar accessories from SERAX, ASA, ICHENDORF MILANO), and living items (interior decoration, lighting, furniture, outdoor garden, textiles, tea from MARIAGE FRÈRES). The company offers complementary services including Gift Registry, Gift Cards, and a dedicated B2B Store for professional clients. Cutipol's offerings are characterized by the symbiosis of sophisticated technology and skilled craftsmanship, with products ranging from entry-level cutlery sets to premium designer collections and curated third-party home goods.
Differentiator
Problem solved
Functional benefit
Brands
- Goa: Cutlery collection that won the Good Design Award from Japan Institute for Design Promotion in 2016 and the international prize for London 2012 Olympics opening ceremony silverware.
- Moon
- Duna
- Aires Mateus
- NAU
- Alice
- Ebony
- Piccadilly
- Gourmet
Products and services
- Aires Mateus Collection Luxury handcrafted stainless steel cutlery collection with modern minimalist design and sober, fine lines. Available in mirror, matte black, matte champagne, and matte copper finishes, in sets from 24 to 130 pieces.
- Moon Collection
- Goa Collection Award-winning stainless steel cutlery collection with colorful resin handles, available in white, ivory, all black, pink, violet, forest green, and blue gold variants. Distinguished with the Good Design Award.
- Duna Collection Refined stainless steel cutlery collection with elegant curved design and fine lines pleasant to the touch. Available in mirror, matte, black PVD, gold brushed, and gold finishes.
- Piccadilly Collection Classic stainless steel cutlery collection with sophisticated design, offered in mirror, matte, gold, and matte gold brushed finishes.
- Ebony Collection Premium stainless steel cutlery collection featuring dark ebony handles, available in standard and gold brushed finishes.
- NAU Collection Award-winning stainless steel cutlery collection developed in collaboration with designers Helder Cação, Marta Gonçalves, and Bernardo Lickfold. Won the iF Design Award 2021.
- Alice Collection First children's cutlery set by Cutipol, a tribute to founders Alice and José Ribeiro.
- Mio Collection Contemporary cutlery collection available through the Cutipol B2B store.
- Gourmet Kitchen Knives Professional-grade stainless steel kitchen knives offered in sets and individual pieces with gold and standard finishes.
- Gourmet Serving Pieces Stainless steel serving utensils including serving forks, pasta serving forks, serving spoons, salad servers, and skimmers, available with gold finish.
- Accessories and Cases Cutlery care and storage products including stainless steel polish and wool and linen cases in various sizes for storing cutlery sets.
- Gift Card Digital gift card redeemable for any products on the Cutipol store, suitable for gifting.
- Gift Registry Service Online gift list service for weddings, housewarmings, and other special occasions where guests can purchase items from the couple's or individual's curated gift list.
- B2B Portal Dedicated business-to-business portal for professional clients including retailers, restaurants, hotels, and rental companies, offering bulk ordering and account-based pricing.
Quantifiable outcome
- 93% of production is exported internationally
- +2 more outcomes
Companies that use Cutipol
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles3 records
Cutipol technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Feature3 records
Cutipol partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor and core.
- NAU Collection Design Partners (Helder Cação, Marta Gonçalves, Bernardo Lickfold)minorNAU collection developed in collaboration with independent designers Helder Cação, Marta Gonçalves, and Bernardo Lickfold. This collaboration won the iF Design Award 2021.
- Mesa MarcadacoreCutipol sponsors the Mesa Marcada culinary awards, specifically the 'Prémio Especial Cutipol Carreira' (Cutipol Career Award) honoring distinguished Portuguese chefs for their contributions to national gastronomy development and innovation.
- Tmall (China)coreCutipol became one of the first 4 Portuguese brands present in Tmall, China's No. 1 Asian marketplace for brand owners. This partnership enabled significant international expansion into the Chinese market.
- Franchise Partner (Chengdu, China)minorFirst franchise opened in Chengdu, China, marking the company's first franchise operation internationally.
- Wallpaper* Magazine / David Collins StudiominorFeatured, in collaboration with the David Collins studio, at the 2015 Handmade exhibition promoted by Wallpaper* Magazine.
- Film 'Burnt' ProductionminorInternational recognition through Cutipol's participation in scenes from the movie 'Burnt' where Bradley Cooper was lead actor.
- David Collins StudiominorDesign collaboration for various projects including Wallpaper* Magazine's 2015 Handmade exhibition.
Scale indicators6 records
Recent moves12 records
Expansion highlights6 records
Cutipol competitors and assessment
Company assessmentDirect peers
- Puiforcat: French silversmith and luxury cutlery maker, part of the Hermès group. Direct overlap on designer flatware collections, premium materials, and luxury hospitality clientele, with a comparable emphasis on collaboration with named designers.
- Georg Jensen: Danish design house with a heritage silverware and cutlery line, plus broader home and jewelry categories. Comparable premium positioning, designer collaborations, and global luxury retail footprint.
- Christofle: French luxury silverware and cutlery maker with a comparable heritage (founded 1830) and a similar product portfolio of high-end flatware, hollowware, and table accessories sold through luxury retail and hospitality channels. Closest direct competitor in the premium cutlery/tableware category.
- Arthur Price: UK-based cutlery manufacturer offering premium and mid-tier flatware for retail and hospitality, with a similar mix of stainless steel, silverplated, and gift-oriented product. Overlaps with Cutipol in B2B hospitality supply and gift registry demand.
- Sambonet: Italian cutlery and silverware manufacturer offering designer flatware and serving pieces for both consumer and professional/hospitality markets. Overlaps directly with Cutipol on stainless steel cutlery, PVD and gold finishes, and B2B foodservice supply.
- Ercuis: French silversmith producing high-end flatware, hollowware, and table accessories for luxury hospitality and residential customers. Comparable in product mix (cutlery sets, silverplated and stainless) and B2B/hospitality channel.
- Robbe & Berking: German family-owned silverware manufacturer with a century-long heritage, producing sterling silver and silverplated cutlery for premium retail and luxury hospitality. Highly comparable family-run craft model, B2B2C channels, and international export orientation.
Broad incumbents
- Alessi: Italian design-led housewares company (founded 1921) offering cutlery, tableware, kitchen tools, and home accessories designed by prominent designers. Already a brand Cutipol curates and resells, and a broader incumbent in the same premium design-led tabletop category.
- Villeroy & Boch: Large European tableware and lifestyle brand with deep ranges in flatware, dinnerware, and glassware. Comparable cutlery and tableware offering, but at much larger scale and broader price tiers than Cutipol's luxury focus.
Emerging players
- BergHOFF: International cookware and cutlery brand with a strong DTC and marketplace presence, focused on design-forward kitchen tools. Comparable in modern, design-led cutlery/cookware assortment, though positioned at lower price points and broader distribution than Cutipol.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Cutipol social profiles
Digital presenceCutipol financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cutipol leadership team
Management profileNumber of profiles
Profiles2 records
Cutipol funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cutipol M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cutipol
What does Cutipol do?
Cutipol designs, manufactures, and sells luxury handcrafted stainless steel cutlery collections (Aires Mateus, Moon, Goa, Duna, Piccadilly, Ebony, NAU, Alice, Mio) and complementary Gourmet kitchen knives and serving pieces. Through its e-commerce store, retail showrooms, and B2B portal, it also distributes a curated selection of cooking, dining, and home living products from partner brands (SERAX, ASA, ICHENDORF MILANO, Eva Solo, LSA, Stelton, Alessi, Mariage Frères), alongside gift registry and gift card services.
Is Cutipol a public or private company?
Cutipol is a private company. It is classified as family owned and is currently operating.
When was Cutipol founded?
Cutipol was founded in 1963. It employs 51 to 100 people.
Where is Cutipol based?
Cutipol is headquartered in Caldas Das Taipas, Portugal, in the Europe region.
How does Cutipol make money?
Five revenue lines are on record. Direct Cutlery Sales are the primary driver. The others are home and Living Products, B2B/Professional Sales, gift Registry Services and gift Cards.
Who are Cutipol's main competitors?
Direct peers on record are Puiforcat, Georg Jensen, Christofle, Arthur Price, Sambonet, Ercuis and Robbe & Berking. Broad incumbents are Alessi and Villeroy & Boch. BergHOFF is listed as an emerging player.
Does Cutipol have an API?
No public API is recorded for Cutipol.
What industry is Cutipol in?
Cutipol's product category is Luxury Cutlery and Tableware. Its primary akta.pro industry code is CRAIACAE, Tabletop, Dining Décor & Entertaining Accessories Retail (Centerpieces, Serveware Décor, Place Settings). Its NAICS code is 332215 and its SIC code is 3420.