What DEMAIN does

DEMAIN Conseil is a Paris-based strategy and data consulting firm founded in 2016 that supports enterprise transformation across three verticals: Media, Distribution & Luxury, and Leisure. The company operates through an integrated three-pillar framework: Sector Expertise (vertical-specific operational knowledge), Data & DataScience (use-case identification, modeling, and operational integration into client architecture), and Culture Liberante (an empowerment-oriented operating model for consultants). Engagements are typically project-based, sold directly to enterprise clients, and delivered via multidisciplinary feature teams using agile sprints, covering end-to-end use cases from business problem definition through to customer and employee experience activation.

The firm is incorporated in France as a SAS with €10,000 of share capital (RCS Paris 821 317 856) and is headquartered at 2 rue de Palestro, 75002 Paris. Its stated headcount band is 11-50 employees, indicating a mid-boutique scale. Following an 18-month internal process, the firm achieved B Corp certification and publishes an impact report, alongside a Diversity & Inclusion charter and structured governance resources. AI and data science are positioned as accelerators of client transformation rather than standalone products; no proprietary models, patents, or research outputs are disclosed.

Business model mechanics are typical of a boutique consultancy: revenue is generated through quote-based, project-based consulting engagements with enterprise clients in three tightly-defined verticals. Pricing is not publicly disclosed. Go-to-market relies on direct enterprise sales supplemented by content marketing (a bi-weekly newsletter, an 'Inspirations' hub of books/films/podcasts) and LinkedIn presence, primarily targeting top-of-funnel awareness among French enterprise buyers and prospective hires. Ownership appears founder/management-held with no external investment or parent company evidenced.

Name

DEMAIN

Legal name

DEMAIN

Website

https://demainconseil.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

DEMAIN Conseil is a Paris-based strategy and data consulting firm, founded in 2016, that helps enterprises in Media, Distribution & Luxury, and Leisure transform by combining vertical expertise, data science, and a culture-liberating operating model delivered by 11-50 consultants.

Ownership category

akta.pro rank

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Distribution channels1 record

Marketing channels3 records

Core offering

DEMAIN is a Paris-based management and data science consulting firm founded in 2016 that helps organizations in the Media, Distribution & Luxury, and Leisure sectors with business and digital transformation. It combines sector expertise, data and AI advisory, and a liberating-culture operating model delivered through cross-functional feature teams, supporting clients on topics such as AI adoption, data exploitation, and operating-model change.

Product overview

DEMAIN is a consulting firm offering strategic transformation services organized around three interconnected pillars: Sector Expertise, Data & DataScience, and Culture Liberante. Their core offering is consulting engagements that combine deep industry knowledge in Media, Distribution & Luxury, and Leisure with data-driven approaches and AI implementation, all supported by a liberating organizational culture. The company provides end-to-end transformation support including business issue analysis, data processing, modeling, and activation of customer and employee experiences, delivered through agile methodologies by multidisciplinary teams.

Differentiator

Problem solved

Functional benefit

Products and services

• Sector Expertise Consulting (Expertise Sectorielle) A management consulting offering focused on the Media, Distribution & Luxury, and Leisure sectors, providing clients with industry-specific strategic and operational advice for business and digital transformation.
• Data and Data Science Consulting (Data & DataScience) A consulting offering that helps clients exploit their data and integrate AI, covering data engineering, data science, and AI-driven transformation projects.
• Liberating Culture Transformation (Culture Liberante) A transformation offering centered on a "liberating culture" approach, deploying cross-functional, agile feature teams (squads/sprints) to drive operating-model and cultural change alongside digital and data initiatives.

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• Micropole: French data and digital transformation consultancy focused on enterprise data strategy, BI, and customer experience. Overlaps with DEMAIN on data-led transformation delivery for French and European enterprise clients.
• TNP Consultants: French independent transformation consulting firm focused on business, digital, and operational change for enterprises. Comparable to DEMAIN's boutique transformation consulting model with French mid-market and enterprise clients.
• Devoteam: European digital transformation and technology consulting firm with a strong data/AI practice. Comparable to DEMAIN on the AI/digital consulting layer, though operating at much larger scale across multiple geographies.
• Artefact: French-headquartered data and AI consulting firm working with global brands on marketing, data, and transformation. Highly comparable to DEMAIN on the data/AI + sector specialization axis, though materially larger in scale.
• Onepoint: French consulting and technology firm delivering strategy, transformation, and digital platforms to large enterprises. Comparable to DEMAIN's strategy-plus-data positioning, particularly for sector transformation programs.
• fifty-five: Data and digital consulting firm (now part of Artefact) helping brands with data strategy, customer activation, and measurement. Directly comparable to DEMAIN's data-driven transformation work for media, distribution, and consumer clients.
• Keyrus: France-headquartered data intelligence and digital transformation consulting firm. Comparable to DEMAIN in combining data/AI capabilities with sector-oriented transformation engagements for mid-market and enterprise clients.
• Ekimetrics: Paris-based data science and AI consulting firm serving large enterprises with measurable business impact use cases. Closely comparable to DEMAIN in combining data/AI capabilities with sector expertise and agile delivery for transformation mandates.
• Sia Partners: Paris-origin management and AI consulting firm offering transformation, data, and sector expertise to enterprise clients. Comparable to DEMAIN's consulting-plus-data delivery model, with broader sector and geographic reach.

Broad incumbents

• Capgemini Invent: Global management consulting arm of Capgemini covering strategy, digital transformation, data, and AI at enterprise scale. Overlaps with DEMAIN's transformation + data value proposition as a larger, full-service competitor rather than a niche peer.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/demain-conseil

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DEMAIN