Rasyotek

What Rasyotek does

Rasyotek İnsan Kaynakları Bilişim A.Ş. (operating as Rasyotek) is a privately held Turkish technology and professional services firm founded in 2014 and headquartered at the Business Port building in Bahçelievler, Istanbul. The company delivers a hybrid platform-plus-services portfolio targeting large enterprises and holding groups, with its stated customer base exceeding 1,000 institutions, including 150 of Turkey's top 500 enterprises and 40 different holding groups. Its three operating pillars are: (i) HR and Payroll Solutions (Süper Portal HR process automation platform, Personel Teşvik Sistemleri SGK incentive optimization software, Bordro Outsource payroll outsourcing, Kurumsal SGK consulting, KVKK compliance consulting, İŞKUR İşbaşı Eğitim Programı consulting via the İDA digital assistant, and Rasyotek Akademi training); (ii) Healthcare IT Solutions through the Rasyomed brand (Yoğun Bakım Bilgi Yönetim Sistemi / YBBYS intensive care management, Rasyobox industrial PC for biomedical device integration, NST central software, and digital archiving), with integration to HBYS, LBYS, and PACS hospital systems; and (iii) Sustainability Services via CarbonIT (carbon footprint calculation under ISO 14064-1 and EU CBAM preparation support).

The company monetizes through professional-services engagements (project-based and monthly recurring consulting), managed payroll outsourcing on monthly billing, and subscription/recurring revenue from software platforms and CarbonIT. Core technical assets are proprietary: Personel Teşvik Sistemleri employs a zero-error calculation engine and optimization logic to maximize SGK incentive combinations per employee; Süper Portal centralizes SGK declarations, accruals, service lists, and entry/exit notifications across all workplaces; İDA is integrated directly with İŞKUR systems for on-the-job training program reporting; Rasyomed integrates real-time bedside monitoring devices, alarm systems, and TELE-ICU technology for ICU patient data. GTM is sales-led with event-driven thought leadership and direct enterprise coverage via a dedicated toll-free line (444 4 908) and website lead capture.

Rasyotek holds ISO 9001, 10002, 14001, 20000-1, 22301, 27001, 31000, 80001-1, and SPICE ISO 15504 certifications plus CE marking through 2026, positions itself as a sector founder in SGK incentive consulting, and maintains KVKK compliance practices across operations. The company is led by founder/Chairman of the Board Haldun Pak, with a separately appointed CEO per EKONOMİST coverage and operates multiple wholly-owned subsidiaries (Rasyomed, Süper Portal, Rasyotek Akademi, CarbonIT, Rasyobox) and a jointly controlled Benefits partnership entity. Stated ambition is to become Turkey's first IT holding company while expanding export operations primarily to America and Europe.

Name

Rasyotek

Legal name

Rasyotek İnsan Kaynakları Bilişim A.Ş.

Website

https://rasyotek.com.tr

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

51–100 employees

Short description

Rasyotek is a privately held Turkish HR technology and professional services firm that delivers SGK incentive consulting, payroll outsourcing, and proprietary HR automation software (Süper Portal, Personel Teşvik Sistemleri) to over 1,000 corporate clients including 150 of Turkey's top 500 enterprises. It also operates the Rasyomed healthcare IT subsidiary for ICU management and the CarbonIT sustainability platform for EU CBAM compliance.

Ownership category

akta.pro rank

Product category

HR & Payroll Software and Consulting

NAICS

Management, Scientific, and Technical Consulting Services (5416), Payroll Services (541214)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Spend Analytics & Reporting Support (BPAAAJAJ)

Keywords

• Payroll outsourcing
• HR compliance consulting
• Social security incentives
• Healthcare IT solutions
• Data security advisory

Headquarters

HQ city

Istanbul

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. SGK Teşvik Danışmanlığı: Core consulting service helping companies maximize SGK (Social Security Institution) incentives and government subsidies. Rasyotek analyzes companies' workforce data to identify all applicable incentives and provides ongoing advisory services for incentive optimization.
2. Bordro Outsource Hizmeti (Payroll Outsourcing): Full-service payroll processing and HR administration outsourcing. Includes salary calculation, legal deductions, incentive-integrated payroll management, R&D payroll, and compliance reporting.
3. Rasyomed Healthcare IT Solutions: Sale and implementation of intensive care information management systems, digital archiving solutions, and hospital management software. Includes TELE-ICU technology and biomedical device integration services.
4. CarbonIT Sustainability Solutions: Carbon footprint management platform subscription and consulting services for regulatory compliance (including EU CBAM preparation) and ESG reporting.
5. Kurumsal Eğitim: Professional training services covering labor law, social security regulations, KVKK compliance, and healthcare management topics. Delivered through Rasyotek Akademi platform in online, in-person, and recorded formats.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Rasyotek delivers professional services and proprietary software platforms that help Turkish corporations optimize payroll, social security (SGK) incentives, labor law compliance, and personal data protection (KVKK). Its portfolio combines consulting, payroll outsourcing, and digital platforms (Süper Portal, Personel Teşvik Sistemleri, İDA) with healthcare IT systems (Rasyomed) and sustainability tooling (CarbonIT).

Product overview

Rasyotek is a multi-product technology company offering a platform-plus-services portfolio centered on three core pillars: HR & Payroll Solutions (Süper Portal platform, Personel Teşvik Sistemleri software, IK & Ücret Analizi Portalı, Bordro Outsource, Kurumsal SGK Danışmanlığı, KVKK Danışmanlık, İşbaşı Eğitim Programı Danışmanlığı, Rasyotek Akademi), Health IT Solutions (Rasyomed YBBYS, Rasyobox, NST Merkezi Yazılımı, Dijital Arşiv Sistemi), and Sustainability Services (Carbon IT). Süper Portal serves as the central digital transformation hub that integrates multiple services including İEP Dijital Asistan (İDA), while Rasyomed provides specialized ICU management. All services leverage the company's proprietary software platforms and are delivered with ISO 27001-certified information security practices.

Differentiator

Problem solved

Functional benefit

Brands

• Rasyomed: Healthcare IT brand offering Yoğun Bakım Bilgi Yönetim Sistemi (YBBYS) - Intensive Care Information Management System, developed with 100% Turkish capital.
• Süper Portal
• Rasyotek Akademi
• Carbon IT
• İDA (İEP Dijital Asistan)
• Rasyobox

Products and services

• Rasyomed (Yoğun Bakım Bilgi Yönetim Sistemi / YBBYS) Intensive Care Unit information management system developed with 100% Turkish capital; collects real-time patient data, vital signs, and treatment processes from ICU beds into a single dashboard, with alarm systems, TELE-ICU remote monitoring, and integration with HBYS/LIS/PACS.
• Personel Teşvik Sistemleri (SGK Incentive Software) Proprietary software for automated SGK incentive calculation using zero-error architecture and maximum-savings optimization algorithms; analyzes all applicable government incentives and produces employee-level reports monthly.
• Süper Portal Central HR process automation platform digitizing all SGK operations including declarations, accruals, service lists, debt/escrow queries, employee entry/exit notifications, and e-Debt-Free certificates; acts as the integration hub for multiple Rasyotek services.
• İEP Dijital Asistan (İDA) Web-based digital assistant integrated with İŞKUR systems for managing On-the-Job Training Programs (IEP); automates applications, attendance tracking, and generates financial reports for employment incentive earnings.

Quantifiable outcome

• 30,621.48 TL monthly savings per employee through İşbaşı Eğitim Programı (IEP) for eligible workers
• +3 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability4 records

Feature6 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• BenefitscoreStrategic or Co-development PartnerStrategic partnership between Rasyotek and Benefits for corporate SGK consulting services. The joint offering combines Rasyotek's technology platforms with Benefits' expertise in labor law and social security consulting, delivering integrated corporate SGK advisory services including compliance audits, HR process management, and regulatory consulting.
• RasyomedcoreStrategic or Co-development PartnerHealthcare IT subsidiary developing intensive care information management systems (YBBYS), digital archiving solutions, biomedical device integration (Rasyobox), and NST monitoring software. 100% Turkish-developed technology serving hospital clients with TELE-ICU and HBYS integration capabilities.
• Rasyotek AkademicoreStrategic or Co-development PartnerEducation and training subsidiary providing professional development programs including KVKK awareness training, labor law seminars, and payroll management courses. Delivers compliance training through online, in-person, and recorded formats.
• Carbon ITcoreStrategic or Co-development PartnerCarbonIT sustainability solution for carbon footprint calculation, management, and reduction. Compliant with ISO 14064-1 and global sustainability standards. Supports EU Carbon Border Adjustment Mechanism (CBAM) preparation.
• Süper PortalcoreStrategic or Co-development PartnerComprehensive HR process automation platform for SGK management, payroll processing, and compliance tracking. Part of the integrated digital solution ecosystem alongside İEP Dijital Asistan (IDA) and Rasyomed systems.
• İnci HoldingminorChannel Partner/ Reseller/ DistributorPayroll outsourcing services provided to İnci Holding as a key enterprise client.
• KarcherminorChannel Partner/ Reseller/ DistributorPayroll outsourcing services provided to Karcher as a key enterprise client.
• Garanti BBVAminorChannel Partner/ Reseller/ DistributorPayroll outsourcing services provided to Garanti BBVA as a key financial sector client.
• İŞKUR (Turkish Employment Agency)coreTechnology or IntegrationGovernment employment agency partnership for İşbaşı Eğitim Programı (IEP) digital assistant integration. Rasyotek's İEP Dijital Asistan (IDA) platform is integrated with İŞKUR systems for employment incentive tracking and reporting.
• YÖRET FoundationminorGTM or Marketing PartnerCorporate social responsibility partnership participation in YÖRET Foundation 50th Anniversary Concert.
• Çanakkale MunicipalityminorGTM or Marketing PartnerSocial responsibility partnership supporting women's employment initiatives.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Ceridian / Dayforce: Payroll and HR outsourcing plus Dayforce platform. Comparable as both deliver managed payroll services and HR compliance software to enterprise clients; a direct competitive analog in product/business model.
• TriNet: PEO and HR outsourcing for SMB/mid-market. Comparable in service model (outsourced payroll, benefits, compliance) though TriNet focuses on U.S. SMB while Rasyotek focuses on Turkish enterprise/mid-market.

Emerging players

• BambooHR: Cloud HRIS and payroll platform for SMB/mid-market. Comparable as a SaaS-first HR process automation vendor; relevant as an analog for how Rasyotek's Süper Portal could evolve into a multi-tenant SaaS offering.
• Papaya Global: Global payroll and employer-of-record platform with strong automation focus. Comparable as a newer, tech-led payroll outsourcing provider; relevant as Rasyotek explores U.S./Europe expansion and as a reference for recurring-revenue transformation.

Broad incumbents

• Oracle HCM Cloud: Enterprise HR, payroll, and talent cloud suite. Comparable because large Turkish enterprise clients using Oracle may opt for Oracle-native payroll/HCM over Rasyotek's localized suite.
• Workday: Cloud HR and finance platform (Workday HCM, Payroll). Comparable because Rasyotek's Süper Portal competes for the same enterprise HR system budget and Rasyotek serves similar top-tier enterprise clients in Turkey.
• Paychex: SMB-focused payroll, HR, and benefits outsourcing. Comparable as both provide recurring payroll-outsource services and integrated compliance support, though Paychex is U.S.-centric and SMB-tilted vs. Rasyotek's enterprise Turkey focus.
• ADP: Global payroll and HR services leader (RUN Powered by ADP, ADP Workforce Now). Comparable to Rasyotek as both operate payroll outsourcing and HR compliance services at scale; ADP is the dominant incumbent Rasyotek competes against for enterprise payroll mandates.
• SAP SuccessFactors: Enterprise HCM suite within SAP's portfolio. Comparable since SuccessFactors targets the same large-enterprise HR/payroll budgets that Rasyotek's Süper Portal and Personel Teşvik Sistemi address.

Regional players

• Kolay İK: Turkish SMB HR cloud platform (payroll, leave, onboarding). Comparable as a Turkey-based HR technology competitor with overlapping ICP; regionally directly competitive to Rasyotek's smaller/mid-market clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/rasyotek
• YouTubeyoutube.com/c/Rasyotek%C4%B0nsanKaynaklar%C4%B1Bili%C5%9FimA%C5%9E
• Facebookfacebook.com/rasyotek
• LinkedInlinkedin.com/company/rasyotek-insan-kaynaklari-bili%C5%9Fim-a-%C5%9F-
• Instagraminstagram.com/rasyotek

Compliance11 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rasyotek