Oaklawn Hospital

What Oaklawn Hospital does

Oaklawn Hospital is an independent, non-profit community hospital founded in 1925 and headquartered at 200 North Madison Street in Marshall, Michigan, serving Calhoun County and surrounding Michigan communities (including Battle Creek, Albion, Olivet, Tekonsha, Homer, Springfield, Athens). The organization operates an integrated delivery network built around an acute-care inpatient campus, wholly-owned subsidiaries including Oaklawn Medical Group (primary care and specialty practices across multiple locations), Oaklawn Express Care (walk-in urgent care in Marshall and Battle Creek), Oaklawn Diabetes Education (accredited outpatient program), Oaklawn Hospice, Oaklawn Physical Rehabilitation, and Oaklawn Outpatient Psychological Services. Headcount is reported as 251-500 employees with 223 providers across the network.

Clinical capabilities span surgical services featuring Mako SmartRobotics (3D CT-based joint replacement surgical planning) and the da Vinci 5 Surgical System (minimally invasive robotic surgery), a Birth Center with obstetric services and the WINGS postpartum support group, an emergency department, diagnostic imaging and laboratory services, and specialty care including an accredited diabetes education program, pain management, and behavioral health. In 2025 Oaklawn opened a new Occupational Medicine Office serving workers' compensation and occupational health needs and extended online self-service scheduling to colonoscopies via general surgeons.

The underlying technology stack is anchored on a Cerner electronic medical record system exposed to patients through the "My Oaklawn Hospital Portal," which supports medical record access, appointment scheduling, prescription refill requests, and departmental communication. The hospital is accredited by DNV Healthcare USA Inc., the American Association of Diabetes Educators, and the State of Michigan Department of Community Health, and operates in compliance with HIPAA, 42 CFR Part 2, and Federal civil rights requirements. Revenue is generated from acute inpatient services, outpatient procedures, emergency department visits, diagnostic and ambulatory care, employed physician practice services, and specialty services including diabetes education, hospice, and rehabilitation, with pricing structured as fee-for-service across insurance plans including Medicare and Medicaid plus a financial assistance program. A planned succession is in place for September 1, 2026, when Dr. J. Summer Liston-Crandall, MD, MBA, FACHE, becomes President and CEO succeeding Gregg Beeg, and Dr. David A. Swender, D.O., becomes Chief Medical Officer.

Name

Oaklawn Hospital

Legal name

Oaklawn Hospital

Website

https://oaklawnhospital.org

Company type

Private

Founded year

1925

Operating status

Operating

Headcount range

251–500 employees

Short description

Oaklawn Hospital is an independent, non-profit community hospital in Marshall, Michigan, serving Calhoun County with acute care, surgical services, primary care, urgent care, diabetes education, hospice, and rehabilitation across an integrated multi-location network.

Ownership category

akta.pro rank

Headquarters

HQ city

Marshall

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Patient Care Services: Acute care hospital revenue from inpatient services, outpatient procedures, emergency department visits, diagnostic services, and ambulatory care
2. Physician Practice Services: Revenue from Oaklawn Medical Group physician practices providing primary care and specialty services across multiple locations
3. Specialty Services: Diabetes education, hospice, rehabilitation, and other specialty services

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels8 records

Core offering

Oaklawn Hospital is a community hospital providing acute care, emergency, surgical (including robotic-assisted), obstetrics, primary care, specialty care, diagnostic, and rehabilitation services to residents of Marshall, Calhoun County, and surrounding Michigan communities. It operates an integrated network of inpatient, outpatient, physician practice, urgent care, hospice, and diabetes education services, supported by advanced surgical robotics (Mako SmartRobotics and da Vinci 5) and a Cerner-based electronic medical record system.

Product overview

Oaklawn Hospital is a healthcare system offering a comprehensive portfolio of inpatient and outpatient medical services. The core patient-facing digital products include My Oaklawn Hospital Portal (a Cerner-powered patient portal for accessing medical records, scheduling, and billing) and Online Scheduling for appointments. Clinical service lines include Surgical Services with advanced robotics (Mako SmartRobotics for joint replacement and da Vinci 5 for minimally invasive surgery), Diabetes Education Program (accredited by the American Association of Diabetes Educators), Obstetrics/Birth Center, Express Care walk-in clinics, Pediatric Therapy with an episodic care model, and Hospice Services. The hospital also operates community wellness programs including the Color Classic 5K and Pet Bike & Wagon Parade. Recognition programs include The DAISY Award for nurses and The OAKLEAF Award for employees.

Differentiator

Problem solved

Functional benefit

Products and services

• Surgical Services Comprehensive surgical care including general surgery, robotics-assisted procedures using Mako and da Vinci systems, and colonoscopy services with online scheduling, for patients requiring surgical intervention.
• Mako SmartRobotics Robotic-arm assisted surgery system using 3D software for personalized joint replacement surgical planning, offered to patients requiring joint replacement.
• da Vinci 5 Surgical System Robotic surgical system designed to promote operating room efficiency for minimally invasive procedures, offered to surgical patients.
• Obstetrics and Birth Center Labor and delivery services including the Birth Center with postpartum support programs such as WINGS support group for mothers and babies, for expectant and new mothers in the community.
• Hospice Services End-of-life care services including grief support programs such as the 'Life After Loss' support series, for patients and families facing terminal illness.
• Diabetes Education Program Accredited diabetes education program providing individual and group instruction for Type I, Type II, and pregnancy-related diabetes, including monthly classes and individual sessions covering insulin injection, blood glucose monitoring, and meal planning.
• Oaklawn Express Care Walk-in urgent care services at Marshall and Beckley Road locations offering sports physicals and immediate care for minor injuries and illnesses, for patients seeking same-day care without appointments.
• Pediatric Therapy Pediatric therapy services featuring an episodic care model providing 1-2 therapy sessions per week with focused intervention based on clinical best practices, for children requiring therapeutic support.
• My Oaklawn Hospital Patient Portal Secure Cerner-based patient portal allowing patients to view medical records, schedule appointments, request prescription refills, communicate with departments, access test results from Oaklawn Hospital labs, and manage billing.
• Online Scheduling Self-service online platform allowing patients to book appointments including primary care, colonoscopies, and screening mammograms.
• WINGS Postpartum Support Group Women and Infants, Nurturing, Guiding, and Supporting program offering peer support, breastfeeding resources, pelvic floor health education, and emotional wellness education for mothers with babies under 1 year old.
• Oaklawn Medical Group Physician Practices Oaklawn Medical Group primary care and specialty physician practices at multiple locations including Marshall, Olivet, Albion, Tekonsha, and Battle Creek, serving as patients' medical home for ongoing care.
• Occupational Medicine Office New Occupational Medicine Office opened to serve workers' compensation and occupational health needs for employers and employees in the community.

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature3 records

Partnerships

Nine partnerships are on record, tiered minor and core.

• Fountain ClinicminorStrategic or Co-development PartnerCommunity partnership for World Diabetes Day screening event, co-hosted with Oaklawn's Diabetes Education team and Hemmingsen Drug Store to provide free health screenings to the community
• Hemmingsen Drug StoreminorStrategic or Co-development PartnerCommunity partnership for World Diabetes Day screening event, co-hosted to provide free health screenings and diabetes awareness resources
• Mi-AIMminorStrategic or Co-development PartnerPartner organization for WINGS (Women and Infants, Nurturing, Guiding, and Supporting) postpartum support group program for mothers and babies
• The Coordinating Council of Calhoun CountyminorStrategic or Co-development PartnerCommunity organization supporting the WINGS postpartum support group program; also a partner in Community Health Needs Assessment collaborative
• Bronson HealthcoreStrategic or Co-development PartnerCollaborative partner in Calhoun County Community Health Needs Assessment (CHNA) advisory committee, working with six organizations to identify and address community health priorities
• Calhoun County Public Health DepartmentcoreStrategic or Co-development PartnerGovernment health department partner in CHNA collaborative, helping guide community health assessment process and identify health priorities by demographic
• CareWell Services - Area Agency on AgingcoreStrategic or Co-development PartnerPartner in CHNA advisory committee representing aging services and senior health needs in the community health assessment
• Population Health AlliancecoreStrategic or Co-development PartnerCollaborative partner in CHNA advisory committee focused on population health improvement strategies for Calhoun County
• Conduent HCIcoreImplementation/ SI/ Consulting PartnerExternal consulting firm engaged to support the Community Health Needs Assessment process, providing data analysis and methodology expertise

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Bronson Healthcare: Battle Creek-based regional health system serving the same Calhoun County geography as Oaklawn and an active CHNA partner. Operates a comparable community-hospital-plus-physician-network model with similar service-line breadth.
• Munson Healthcare: Independent community-hospital system serving rural northern Michigan; comparable non-profit governance, regional referral-network structure, and reliance on community trust as a competitive moat.
• Margaret Mary Health: Independent rural community hospital of comparable size and service-line scope in southeastern Indiana; benchmark for non-affiliated community-hospital economics, capital constraints, and survivability metrics.
• Henry Ford Health - Jackson (Henry Ford Allegiance): Mid-sized Michigan community hospital integrated into a larger system; comparable scale, mixed inpatient/outpatient portfolio, and similar rural-southern-Michigan service-area profile to Oaklawn.
• Sparrow Health System (University of Michigan Health): Mid-Michigan community hospital system of similar scale with a comparable mix of acute care, employed medical group, and outpatient service lines; comparable independent-then-affiliated community hospital trajectory.

Broad incumbents

• Ascension Michigan: National Catholic system's Michigan arm, including Ascension Borgess in Kalamazoo; competes for southern-Michigan referrals and represents another system-affiliation benchmark for an independent community hospital.
• McLaren Health Care: Large Michigan integrated health system operating community and tertiary hospitals statewide; represents the larger-system competitive threat Oaklawn faces for complex cases and physician talent.
• Trinity Health Michigan: Large Catholic-system operator running multiple community hospitals across Michigan; comparable service-line mix to Oaklawn but at materially larger scale and with system capital backing.
• Corewell Health: West Michigan's largest integrated system, formed from Spectrum and Beaumont; competes with Oaklawn for tertiary referrals from Calhoun County and represents a system-affiliation benchmark.

Regional players

• ProMedica: Ohio-based regional non-profit health system with adjacent geographic footprint; useful comparable for community-hospital operating model, employed-physician strategy, and rural/mid-market economics.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCyUeKuYEo7xbKYUsJ-6JpPQ
• Facebookfacebook.com/OaklawnHospital
• LinkedInlinkedin.com/company/6922703
• Instagraminstagram.com/oaklawn_cares
• Xx.com/OaklawnCares

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Oaklawn Hospital