Jahnke

What Jahnke does

Jahnke Vertriebs GmbH is a family-owned German furniture manufacturer founded in 1966 by A. J. Jahnke in Barsbüttel near Hamburg, registered at Amtsgericht Lübeck under HRB 12008. The company designs and produces multimedia and home-office furniture across three collections — Living, Media Living and Office — with the Media Living category (TV lowboards, side/night tables and the premium Media Select line) and the Office category (compact CU-Libre desks and Solid Series desks with real-wood veneer) as its commercial core.

Its products embed proprietary technical features that differentiate commodity furniture: the GhostCharge invisible induction-charging system is integrated into furniture surfaces across multiple lines (BY SIDE side tables, Solid Desk, Media Select units); the Active-Front mechanism on the SL 5180 AF TV-lowboard provides a motor-damped, near-silent lift flap; cable management and preparation for soundbars, LCD-TV lifts and wireless charging are designed into the furniture at the engineering stage. Production is executed with national and international specialist partners and the supply chain is FSC® chain-of-custody certified.

Jahnke sells almost exclusively via third-party German furniture retailers and online shops (a wholesale/retail-channel GTM), ships from its own warehouse in Barsbüttel, and runs a secondary direct-sales motion offering bespoke furniture development to commercial clients. Pricing is set by channel partners and is not publicly disclosed; the business carries a 1-year guarantee plus 1-year statutory warranty, backed by a free spare-parts service. Marketing is concentrated on the corporate website (DE/EN), newsletter, social channels (Twitter/Facebook/Instagram), PR and trade-fair participation (e.g., imm 2018). The current Geschäftsführer is Jan Jahnke; headcount is described only as a "small team" in the 11–50 range.

Name

Jahnke

Legal name

Jahnke Vertriebs GmbH

Website

https://jahnke-moebel.de

Company type

Private

Founded year

1966

Operating status

Operating

Headcount range

11–50 employees

Short description

Jahnke is a German family-owned furniture manufacturer (founded 1966) designing multimedia living-room and home-office furniture with proprietary GhostCharge wireless charging and Active-Front lift technology, sold through German furniture retailers and online shops, with bespoke B2B service for commercial clients.

Ownership category

akta.pro rank

Product category

Home Furniture

NAICS

Nonupholstered Wood Household Furniture Manufacturing (337122), Furniture and Home Furnishings Retailers (4491)

SIC

Retail-Furniture Stores (5712), Household Furniture (2510)

akta.pro primary industry

Furniture Rental (Living, Dining, Bedroom) (CRAIAOAA)

Keywords

• Multimedia furniture
• TV furniture
• Home office desks
• Wireless charging furniture
• FSC certified furniture

Headquarters

HQ city

Barsbüttel

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Furniture sales via retail & online channels: Primary revenue stream: one-time sale of physical furniture (TV lowboards, sideboards, desks, side/night tables, accessories). Products are stocked at the company's own warehouse ("In der Regel haben wir alle Produkte an unserem Lager") and shipped to retailers; missing items trigger re-order of the next production batch.
2. Bespoke / custom development for commercial customers: "Für gewerbliche Kunden bieten wir auch den speziellen Service Produkte maßgeschneidert zu entwickeln an" — B2B custom-design furniture development service for commercial clients.
3. Replacement parts / after-sales service: Free-of-charge spare-parts service ("Ersatzteilservice") for missing or broken components, supporting ongoing customer relationships and product lifecycle revenue.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

Jahnke designs, manufactures and distributes multimedia ("Media Living"), home-office and residential furniture — including TV lowboards, sideboards, side/night tables, desks, and a proprietary GhostCharge wireless-charging accessory — primarily via third-party furniture retailers and online shops across Germany. It also offers bespoke custom-development services for commercial clients and provides free spare-parts/after-sales service backed by a 1-year guarantee and 1-year warranty.

Product overview

Jahnke Vertriebs GmbH is a German family-run furniture manufacturer (founded 1966) whose product portfolio is structured as a category-plus-modules architecture rather than a single unified platform: the three top-level collections — Living (Tische, Sitzmöbel, Sideboards), Media Living (TV-Möbel, Media Select, Beistell-/Nachttische) and Office (Home Office and Office-Programme) — are the core product lines, while GhostCharge, Z-LCD Move, soundbars and similar items form a separate, retrofittable Zubehör (accessories) layer. Within Media Living, the Media Select line acts as the premium sub-brand; its flagship is the SL 5180 AF TV-Lowboard (with Active-Front flap). Office splits into the compact CU-Libre desk family (CU-Libre 120, 140, 150 E corner desk, 130 E, C 240) for home use and the Solid Series desks (Solid Desk 160, Solid Desk 165 E) for office programmes. Side/night tables such as the Cube by Side SK (and the BY SIDE family) sit between Media Living and Living. Many of these pieces share the same accessory ecosystem (notably GhostCharge wireless charging and Z-LCD Move TV mounts) so modules can be mixed across collections.

Differentiator

Problem solved

Functional benefit

Brands

• MEDIA SELECT: Jahnke's premium product range of selected quality furniture (TV-lowboards, sideboards, etc.) that integrates modern smart devices, with accessories such as the Z-LCD Move TV mount and GHOSTCHARGE wireless charger.
• Media Living

Products and services

• Media Select Curated premium line of high-quality TV and media furniture that integrates accessories (TV mounts, GhostCharge wireless chargers) to adapt the furniture to individual consumer needs; powers the fusion of living, entertainment and communication.
• SL 5180 AF (Media Select TV lowboard) High-quality Media Select TV lowboard with Active-Front motorised flap (telescopic-damped, near-silent opening), side drawers, a door and integrated cable management; supports Z-LCD Move TV mount and GhostCharge accessories and fits up to 80-inch TVs.
• Cube by Side SK
• GhostCharge
• CU-Libre 120
• CU-Libre 140
• CU-Libre 150 E
• CU-Libre 130 E
• CU-Libre C 240
• Solid Desk 160
• Solid Desk 165 E
• Z-LCD Move
• Bespoke custom furniture development for commercial clients

Quantifiable outcome

• 1 year guarantee + 1 year warranty on all Jahnke products, backed by a free-of-charge spare-parts service.
• +2 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered minor and core.

• Homepage Helden (Hamburg web agency)minorGTM or Marketing PartnerWeb-design partner credited in the website footer: "Webdesign: Homepage Helden — Professionelle Website Erstellung von der Web-Agentur: Homepage Helden Hamburg". Maintains jahnke-moebel.de and the English-language mirror.
• FSC® (Forest Stewardship Council)coreStrategic or Co-development PartnerFSC® chain-of-custody partner; Jahnke is FSC®-certified and the corresponding furniture carries the FSC® label. The relationship is governed by FSC® standards across the entire product chain from forestry to finished product.
• Major German furniture retailers and online shops (unnamed channel partners)coreChannel Partner/ Reseller/ Distributor"JAHNKE Produkte werden von allen maßgeblichen Möbelhändlern und Online Shops angeboten." These unnamed retailers and online shops form Jahnke's primary route to the end consumer; customers are referred to them by Jahnke's customer service.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• USM Modular Furniture: Swiss modular furniture system with strong presence in home, office and AV-storage applications, sold through specialist dealers globally. Comparable on premium positioning and modular/configurable approach; broader portfolio than Jahnke's media-living niche.
• Thonet: Historic German furniture manufacturer (bending-wood heritage) producing seating, tables and contract furniture for residential and commercial markets. Comparable on German manufacturing heritage and retail-channel distribution; far broader product portfolio than Jahnke.

Regional players

• TEAM 7: Austrian manufacturer of solid-wood premium furniture for living, dining and home office, with a strong sustainability and FSC-style sourcing story. Comparable on premium positioning and FSC-grade materials; primarily competes in DACH like Jahnke.
• Bretz Wohnen: German premium upholstered and living-room furniture brand, family-owned and sold through specialist retailers in DACH and select international markets. Comparable on family-owned, design-led German furniture maker competing via independent retail channels.

Direct peers

• interlübke: German premium furniture maker focused on minimalist, design-led living and media furniture sold through specialist retailers. Comparable to Jahnke on premium German positioning, retail-channel model and media/living product overlap.
• Vitsoe: Functional, design-driven furniture maker (Dieter Rams heritage) with modular shelving and desks and a DTC-plus-retail hybrid model. Comparable on engineering-led, long-life furniture and on overlap with Jahnke's desk and shelving lines.
• Sonorous: European TV and AV furniture brand offering TV mounts, lowboards and soundbar-integrated cabinets. Direct overlap with Jahnke's Media Living and Media Select TV-lowboard proposition.
• Müller Möbelwerkstätten: Small-batch German premium furniture maker (sideboards, desks, TV furniture) with a strong design and Made-in-Germany story. Comparable in scale, family-business character and premium positioning to Jahnke.
• Spectral (Spectral Audio Möbel GmbH): German premium manufacturer of TV, hi-fi and multimedia furniture with integrated sound and cable management, sold through specialist retailers. Closely comparable to Jahnke's Media Select and TV-Lowboard ranges in product, channel and price positioning.
• Meliconi: Italian maker of TV stands, AV furniture and audio/video accessories, distributed across European consumer-electronics and furniture retailers. Comparable to Jahnke in media-living focus and retail-channel GTM.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/jahnke-vertriebs-gmbh

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jahnke