Southern Orthopaedic Surgeons

What Southern Orthopaedic Surgeons does

Southern Orthopaedic Surgeons (SOS), LLC is a private, physician-directed multi-specialty orthopedic medical practice headquartered at 454 Taylor Rd, Montgomery, Alabama, founded in 1996. The practice operates four clinical locations across Central Alabama — Montgomery (headquarters and Urgent Ortho walk-in clinic), Prattville, Wetumpka, and Tallassee — and serves the broader River Region with 101-250 employees. SOS delivers comprehensive musculoskeletal care spanning conservative management, injection therapies (PRP, Zilretta), minimally invasive arthroscopy, sports medicine, foot and ankle reconstruction, hand and wrist treatment, workers' compensation injury care, and joint replacement surgery using the MAKO robotic-assisted platform at affiliated surgical centers including The Joint Center of Alabama and Montgomery Surgical Center.

The practice's clinical technology stack includes MAKO robotic-assisted knee and hip replacement, FDA-cleared PRP injection systems, extended-hours walk-in urgent orthopedic care, in-house physical therapy and rehabilitation, and a fellowship-trained specialist bench covering foot and ankle reconstruction, hip arthroscopy, joint replacement, and sports medicine. Care delivery is supported by a third-party EMR (ema.md), HIPAA-compliant information security practices, and a multi-channel patient-acquisition engine spanning organic social (Facebook, Instagram, YouTube, LinkedIn), blog content, quarterly Total Joint Seminars, and an "Ask for SOS" emergency-room referral campaign.

SOS generates revenue primarily through professional services billing for clinical encounters and surgical procedures across multiple payer types (private insurance, Medicare, workers' compensation, self-pay). The go-to-market is sales-led, relying on direct physician consultations, walk-in urgent orthopedic care, ER referrals, workers' compensation case flow, sports medicine partnerships, and community educational seminars. The practice is affiliated with the US Orthopaedic Partners (USOP) regional network and is led by Dr. Roland A. Hester IV, who serves as President and holds leadership positions at Montgomery Surgical Center and UAB School of Medicine.

Name

Southern Orthopaedic Surgeons

Legal name

Southern Orthopaedic Surgeons, LLC

Website

https://sos-ortho.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

51–100 employees

Short description

Southern Orthopaedic Surgeons is a private, multi-specialty orthopedic medical practice operating four clinics and a walk-in urgent care across Central Alabama, delivering surgical and non-surgical musculoskeletal care including MAKO robotic joint replacement, sports medicine, and rehabilitation to River Region patients.

Ownership category

akta.pro rank

Product category

Orthopedic Medical Practice

NAICS

Offices of Physicians (6211)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro industry

PRIMARYHLAKALAA

General Orthopedics

Healthcare & Life Sciences/Specialist Medical Practice/Orthopedics & Sports Medicine

SECONDARYHLAKALAC

Orthopedic Surgery (Operative Orthopedics)

Healthcare & Life Sciences/Specialist Medical Practice/Orthopedics & Sports Medicine

SECONDARYHLAKALAG

Foot & Ankle

Healthcare & Life Sciences/Specialist Medical Practice/Orthopedics & Sports Medicine

Keywords

• Orthopedic medical practice
• Joint replacement surgery
• Sports medicine services
• Physical therapy rehabilitation
• Urgent orthopedic care

Headquarters

HQ city

Montgomery

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Clinical Patient Care Services: Revenue generated from patient consultations, diagnostic imaging, physical therapy, and procedural services billed through insurance and patient payments. The practice serves patients across multiple payer types including private insurance, Medicare, workers' compensation, and self-pay.
2. Surgical Procedures: Revenue from orthopedic surgical procedures including joint replacement surgery (hip, knee, shoulder), arthroscopy, sports medicine procedures, fracture care, and reconstructive foot/ankle surgery. Surgical services are performed at affiliated surgical centers including The Joint Center of Alabama and Montgomery Surgical Center.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Southern Orthopaedic Surgeons is a multi-specialty orthopedic medical practice that diagnoses, treats, and rehabilitates musculoskeletal conditions across four locations in Central Alabama. Core services span joint replacement surgery (hip, knee, shoulder, including MAKO robotic-assisted procedures), sports medicine, arthroscopy, fracture care, foot and ankle reconstruction, hand and wrist treatment, physical therapy, and walk-in urgent orthopedic care through Urgent Ortho and Prattville Extended Hours clinics.

Product overview

Southern Orthopaedic Surgeons is a multi-specialty orthopedic practice offering a comprehensive range of musculoskeletal care services across four locations in Central Alabama (Montgomery, Prattville, Wetumpka, and Tallassee). The practice operates as a unified service portfolio centered on orthopedic surgery and related treatments, including urgent orthopedic care (Urgent Ortho and Prattville Extended Hours clinic), joint replacement surgery (knee, hip, shoulder) with MAKO robotic-assisted technology, sports medicine, physical therapy, and specialty care for foot/ankle, hand/wrist, and arthritis conditions. Treatment options span conservative management through advanced surgical interventions, supported by diagnostic imaging and rehabilitation services. The practice also offers injection therapies including Zilretta and PRP injections for non-surgical pain management.

Differentiator

Problem solved

Functional benefit

Products and services

• Urgent Ortho Walk-In Clinic Walk-in orthopedic urgent care providing same-day treatment for sprains, strains, sports injuries, minor fractures, dislocations, and joint pain without an appointment.
• Joint Replacement Surgery Comprehensive joint replacement procedures including total knee replacement, total hip replacement, and shoulder replacement surgery for patients with advanced arthritis or joint deterioration.
• MAKO Robotic Surgery Robotic-assisted surgical platform for partial and total knee and hip replacements, providing enhanced precision and personalized surgical planning for joint replacement candidates.
• Sports Medicine Specialized orthopedic treatment for sports-related injuries including ACL injuries, rotator cuff injuries, concussions, ankle sprains, and tendonitis, with focus on returning athletes to activity safely.
• Physical Therapy In-house physical therapy services to restore strength, mobility, and function following injury or surgery, provided as part of comprehensive orthopedic treatment plans.
• General Orthopedics Comprehensive orthopedic care for conditions affecting bones, joints, muscles, ligaments, and tendons including arthritis, tendonitis, and general musculoskeletal issues.
• Foot & Ankle Treatment Specialized care for foot and ankle conditions including bunions, flat feet, Achilles tendon injuries, reconstructive foot surgery, sports-related ankle injuries, and minimally invasive procedures.
• Hand & Wrist Treatment Treatment for hand and wrist conditions including carpal tunnel syndrome, fractures, tendon injuries, and other upper extremity orthopedic issues.
• Workers' Compensation Injury Program Specialized orthopedic care for workplace injuries, coordinating treatment and return-to-work programs for employees injured on the job.
• Zilretta Knee Injections Extended-release corticosteroid injection specifically developed for osteoarthritis-related knee pain, providing longer-lasting relief compared to traditional cortisone shots.
• Platelet-Rich Plasma (PRP) Injections Non-surgical orthobiologic treatment using FDA-cleared sterile systems to concentrate platelets from the patient's own blood for injection into joints or tendons to support healing for early knee arthritis and chronic tendon pain.
• Arthroscopy (Minimally Invasive Surgery) Minimally invasive surgical technique using small incisions and a camera to diagnose and treat hip, shoulder, and other joint conditions, including fellowship-trained hip arthroscopy by Dr. Perry Hooper.
• Arthritis Treatment Comprehensive treatment for various forms of arthritis including osteoarthritis, rheumatoid arthritis, post-traumatic arthritis, and juvenile idiopathic arthritis, offering both surgical and non-surgical options.
• Prattville Extended Hours Clinic Walk-in orthopedic clinic in Prattville with extended evening and weekend hours (Mon-Fri 5pm-8pm, Sat 8am-2pm) providing specialized orthopedic care for acute injuries without appointments, serving Prattville, Millbrook, and Wetumpka.

Quantifiable outcome

• Dr. Perry Hooper is noted as one of the only orthopaedic surgeons in Alabama with advanced fellowship training in hip arthroscopy, representing specialized expertise not widely available.
• +2 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• US Orthopaedic Partners NetworkcoreStrategic or Co-development PartnerSouthern Orthopaedic Surgeons is affiliated with US Orthopaedic Partners, a regional orthopedic network that includes Andrews Sports Medicine, Mississippi Sports Medicine, North Alabama Bone & Joint, Sports Med, Bienville Orthopedic Specialists, and other independent orthopedic practices across the Southeast. This affiliation positions the practice within a broader network of orthopedic providers.
• The Joint Center of AlabamacoreStrategic or Co-development PartnerSouthern Orthopaedic Surgeons performs joint replacement surgeries at The Joint Center of Alabama located in Montgomery, a dedicated orthopedic surgical center focused on hip and knee replacement procedures.
• Montgomery Surgical CentercoreStrategic or Co-development PartnerSouthern Orthopaedic Surgeons performs surgical procedures at Montgomery Surgical Center. Dr. Roland Hester serves as President of the Montgomery Surgical Society and is a board member of Montgomery Surgical Center. The practice also maintains an affiliation with Baptist Medical Center South.
• UAB School of MedicineminorStrategic or Co-development PartnerDr. Roland Hester serves as Assistant Professor at the UAB School of Medicine, Montgomery Campus, and as Preceptor for the UAB Family Medicine Residency Program, supporting medical education and training.

Scale indicators2 records

Recent moves1 record

Expansion highlights5 records

Others

• US Orthopaedic Partners: Regional orthopaedic practice-affiliation platform that includes Southern Orthopaedic Surgeons in its network alongside Andrews Sports Medicine, Mississippi Sports Medicine, Bienville, and others. Not a direct competitor but a strategic/infrastructure partner that shapes SOS's scale, contracting, and operating leverage.
• Concentra (Occupational Health & Urgent Care): National urgent care and occupational health chain offering walk-in musculoskeletal injury treatment and workers' compensation injury care. Competes indirectly with SOS's Urgent Ortho and Prattville Extended Hours walk-in clinics by serving overlapping acute-injury patient demand in similar outpatient settings.

Direct peers

• Bienville Orthopaedic Specialists: Multi-location orthopaedic group on the Mississippi Gulf Coast, affiliated with US Orthopaedic Partners. Provides comparable subspecialty orthopaedic care including joint replacement, sports medicine, and hand/upper extremity services through a multi-physician practice model closely parallel to SOS.
• The Hughston Clinic: Large multi-specialty orthopaedic group practice founded in Columbus, Georgia with multiple locations across the Southeast. Comparable to SOS in offering fellowship-trained subspecialists across joint replacement, sports medicine, spine, and trauma in a private group-practice model with affiliated surgical facilities.
• Mississippi Sports Medicine & Orthopaedic Center: Jackson, Mississippi-based multi-specialty orthopaedic group practice affiliated with US Orthopaedic Partners alongside SOS. Offers comparable subspecialty orthopaedic care including sports medicine, joint replacement, and arthroscopy through a similar multi-physician private practice structure.
• Sports Medicine & Orthopaedic Center: Nashville, Tennessee-based orthopaedic group practice affiliated with US Orthopaedic Partners. Provides directly comparable specialty orthopaedic services — sports medicine, joint replacement, and arthroscopy — through a multi-location private practice structure.
• Andrews Sports Medicine & Orthopaedic Center: Multi-specialty orthopedic practice in Birmingham, Alabama, and a co-affiliate with Southern Orthopaedic Surgeons within the US Orthopaedic Partners network. Operates sports medicine, joint replacement, and rehabilitation services across multiple Alabama locations under a similar group-practice model.
• North Alabama Bone & Joint Clinic: Multi-specialty orthopaedic group practice in northern Alabama affiliated with US Orthopaedic Partners alongside SOS. Operates a similar model with subspecialist surgeons and rehabilitation services, serving as a regional peer with shared network infrastructure.

Regional players

• OrthoAlabama Spine & Sports Medicine: Alabama-based multi-specialty orthopaedic practice operating across the Birmingham metro area. Comparable in service mix (spine, sports medicine, joint replacement) and physician group structure, though serving a distinct Alabama market without overlapping directly into the Montgomery River Region.

Broad incumbents

• Rothman Orthopaedic Institute: Nationally scaled, multi-specialty orthopaedic group practice headquartered in Philadelphia with dozens of locations across the eastern U.S. Comparable in subspecialty depth and group-practice model, though operating at far greater scale and broader geographic reach than SOS's regional footprint.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UC91_N9Ag9ThU7rKbyXB1C7w
• Facebookfacebook.com/SouthernOrthopaedicSurgeons
• LinkedInlinkedin.com/company/southern-orthopaedic-surgeons
• Instagraminstagram.com/southernorthopaedicsurgeons

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Southern Orthopaedic Surgeons