BELLO
BELLO is a Dongguan-based custom silicone rubber parts manufacturer founded in 2008, supplying Fortune 500 OEMs in automotive, connectors, kitchen appliances, smart equipment, and drones across vertically integrated production bases in China and Vietnam.
- Company typePrivate
- Founded2008
- HeadquartersDongguang, China
- Headcount251–500
- GTM typeB2B
- OfferingHardware or Manufacturing
What BELLO does
BELLO is a Chinese specialty manufacturer of custom silicone rubber and rubber components, founded in 2008 and headquartered in Dongguan, Guangdong. The company operates as a vertically integrated one-stop solutions provider, spanning formulation design, mold design (with precision down to 0.005mm), solid and liquid molding processes, and CNAS-certified testing/CAE simulation. Its six core product categories serve automotive components, wire harness connectors, kitchen and bathroom appliances, smart equipment/power tools, low-altitude vehicles (drones, eVTOLs), and electromechanical hardware, effectively substituting previously imported parts in the Chinese supply chain.
The company runs a B2B enterprise field-sales motion targeting Fortune 500 OEMs and Tier-1 suppliers across China, Europe, North America, and Japan. Named customers include GAC, Valeo, Bosch, TE Connectivity, Amphenol, Rosenberger, Panasonic, Midea, Wanhe, Emerson, Jonhon, TTI, and DJI, among a stated 600+ global partner base. Operations span three production bases (Dongguan HQ, Ningbo/Zhejiang, and Vietnam opened October 2025), supported by regional sales offices in Wuhan, Qingdao, and Wuxi. The firm holds 130+ self-developed patents, has invested over 500 million RMB in R&D facilities (including a CNAS national accredited laboratory), and has been recognized as a National Specialized "Little Giant" Enterprise (2024) and a Guangdong Provincial Manufacturing Single Champion Enterprise (2025).
BELLO's revenue model is quote-based custom manufacturing under multi-year enterprise contracts, with pricing determined by project scope, complexity, volume, and material requirements rather than disclosed public rates. The company reports 2022 output value of 220 million RMB after consolidating subsidiaries Dongguan Juyan Silicone Technology and Zhejiang Bello Precision Industrial, with sustained 30%+ annual revenue growth and a 69%+ year-over-year increase in automotive-segment revenue versus the prior year. Reported annual fixed-asset investment of 500-800 million RMB and a planned 1.5-2 billion RMB digital factory buildout by 2025 indicate an aggressive capital deployment cycle consistent with scaling capacity for Tier-1 supplier qualifications and import-substitution wins.
BELLO firmographics
Firmographics- Name
- BELLO
- Legal name
- 广东贝洛新材料科技有限公司
- Website
- https://dgbello.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- BELLO is a Dongguan-based custom silicone rubber parts manufacturer founded in 2008, supplying Fortune 500 OEMs in automotive, connectors, kitchen appliances, smart equipment, and drones across vertically integrated production bases in China and Vietnam.
- Ownership category
- akta.pro rank
Where BELLO is headquartered
LocationHeadquarters
- HQ city
- Dongguang
- HQ country
- China
- HQ region
- Asia
Offices6 records
Markets served
BELLO business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Custom Silicone Rubber Components: B2B custom manufacturing of silicone rubber and rubber components for automotive, connector, kitchen appliance, smart equipment, and low-altitude vehicle industries. Full-service model from design through delivery.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom manufacturing services for enterprise clients |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
BELLO product offering
Product offeringCore offering
BELLO (Guangdong Bello New Materials Technology Co., Ltd.) is a B2B custom manufacturer of high-performance silicone rubber components for automotive, wire harness connectors, kitchen and bathroom appliances, smart equipment, and low-altitude vehicles. The company delivers vertically integrated one-stop services spanning formulation design, mold design, process design, CAE simulation, manufacturing, and quality validation. It operates manufacturing bases in Dongguan, Zhejiang (Ningbo), and Vietnam, with sales offices in Wuhan, Qingdao, and Wuxi.
Product overview
BELLO (广东贝洛新材料科技有限公司) is a one-stop solutions provider for high-performance silicone rubber custom parts. The company's portfolio centers on six core product categories: Kitchen Appliances Silicone Rubber Custom Parts, Wire Harness Connector Sealed Silicone Rubber Custom Parts, Automotive Parts Silicone Rubber Custom Parts, Smart Equipment Silicone Rubber Custom Parts, Low-altitude Vehicle Silicone Rubber Custom Parts, and Other Fields Silicone Rubber Custom Parts. These are supported by five technical capability modules: Formula Design & Development (combining material performance with economic efficiency), Mold Design & Manufacturing (precision up to 0.005mm), Solid Molding Process (compression/injection/automation with 10M+ daily capacity), Liquid Molding Process (Class 100,000 dust-free with 100K+ daily capacity), and CAE Simulation Analysis & Testing (for rapid feasibility verification and optimization). The company operates as a vertically integrated manufacturer offering product development from demand analysis, collaborative R&D, testing validation, processing manufacturing, to feedback improvement.
Differentiator
Problem solved
Functional benefit
Products and services
- Automotive Parts Silicone Rubber Custom Components Custom silicone rubber components for automotive applications including battery systems, motor systems, electronic control systems, thermal management systems, automotive shock absorption, wire harnesses, sensors, headlights, transmissions, cylinders, and interior components, sold to automotive OEMs and tier-1 suppliers.
- Wire Harness Connector Sealed Silicone Rubber Custom Components Custom sealed silicone rubber components for connectors including new energy connectors, automotive connectors, high-voltage connectors, high-speed connectors, industrial connectors, and communication connectors, sold to connector manufacturers.
- Kitchen and Bathroom Appliance Silicone Rubber Custom Components Custom silicone rubber components for kitchen and bathroom appliances including water purifiers, coffee machines, robot vacuums, dishwashers, washing machines, and smart toilets, sold to home appliance manufacturers.
- Smart Equipment Silicone Rubber Custom Components Custom silicone rubber components for smart equipment including power tools, battery packs, electric drills, hammer drills, right-angle drills, and gasoline lawn mowers, sold to power tool OEMs and battery pack manufacturers.
- Low-altitude Vehicle Silicone Rubber Custom Components Custom silicone rubber components for low-altitude vehicles including flying cars, drones, and helicopters, sold to UAV and aviation manufacturers.
- Other Fields Silicone Rubber Custom Components Custom silicone rubber components for other application areas including electromechanical hardware and consumer electronics, sold to miscellaneous industrial customers.
Quantifiable outcome
- Domestic substitution for imported silicone rubber parts in automotive, connector, kitchen appliances, and smart equipment sectors
- +1 more outcomes
Companies that use BELLO
Customer profileNamed customers14 records
Segments6 records
Ideal customer profiles4 records
BELLO technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
BELLO partnerships and signals
Strategic signalPartnerships
22 partnerships are on record, tiered core and minor.
- DJI (大疆创新)coreStrategic cooperation for providing rubber product components for DJI drones. BELLO supplies custom rubber parts for unmanned aerial vehicles.
- Amphenol (安费诺)coreSigning of cooperation agreement to create innovative cooperation model for connector sealing solutions.
- TE Connectivity (泰科电子)coreSupply cooperation agreement signed to create excellent benefits together for connector applications.
- Wanhe Electrical (万和电气)coreDeep cooperation between industry leaders for kitchen appliance and water heater sealing solutions.
- Midea Group (美的集团)coreStrategic partnership to open a new era of water heater quality with strong combined capabilities.
- Ecovacs (科沃斯)minorStrategic cooperation for robot vacuum and smart home applications.
- Panasonic (松下电子)coreTechnology cooperation to create better living through electronic components sealing.
- Emerson (艾默生)coreStrategic partnership to jointly outline a new chapter in smart manufacturing.
- Rosenberger (罗森伯格)minorDeep cooperation to achieve synergistic effects greater than the sum of parts.
- Jonhon (中航光电)coreDeep negotiations for future milestones through connector technology cooperation.
- Hella (海拉)minorCross-domain cooperation to jointly write a new chapter in automotive electronics transformation.
- Valeo (法雷奥)coreComprehensive strategic cooperation deepening in automotive components.
- Baolong Technology (保隆科技)coreComprehensive strategic cooperation for joint development in automotive sensing.
- Bosch (博世)coreDeep cooperation to boost kitchen appliance development with German engineering standards.
- Yazaki (矢崎)coreStrategic partnership for automotive wiring harness components.
- TTI (创科集团)coreStrategic cooperation for power tools applications.
- Deren Electronics (得润电子)minorDeepening enterprise cooperation focusing on connector product innovation.
- Yonggui Technology (永贵科技)minorCollaborative innovation with complementary advantages and shared resources.
- Fotile (方太)minorJoint efforts to develop smart kitchen appliances.
- GAC Components (广汽部件)coreSincere cooperation for mutual success in automotive components supply.
- South China University of Technology (华南理工大学)minorUniversity partnership for graduate internship base and joint engineering laboratory.
- Qingdao University of Science and Technology (青岛科技大学)minorPartnership with Composite Materials Research Institute for talent collaboration.
Scale indicators15 records
Recent moves9 records
Expansion highlights6 records
BELLO competitors and assessment
Company assessmentDirect peers
- Sur-Seal Company: US-based custom manufacturer of precision rubber, silicone, and plastic sealing components for industrial and automotive customers. Comparable to BELLO as a mid-sized custom sealing component supplier focused on specialty elastomer parts for OEMs.
- Greene Tweed & Co. US-based custom manufacturer of high-performance elastomeric seals, gaskets, and engineered components for aerospace, oil & gas, semiconductor, and industrial markets. Comparable to BELLO as a specialty custom-rubber sealing component supplier with proprietary formulations.
- Trelleborg AB: Swedish global leader in polymer engineering and engineered sealing solutions serving automotive, aerospace, and industrial customers. Most directly comparable to BELLO as a global custom sealing/rubber component supplier with similar end-market exposure (autos, connectors, industrial).
- NOK Corporation: Japanese manufacturer specializing in oil seals, O-rings, and rubber-based sealing products predominantly for the automotive industry. Closely comparable to BELLO in automotive rubber sealing focus and component-level customization for OEMs.
- Anhui Zhongding Sealing Parts Co. (中鼎股份): China's largest automotive rubber sealing component manufacturer (Shenzhen-listed: 000887.SZ), serving global OEMs with sealing and vibration control products. Closest Chinese peer to BELLO, with overlapping automotive and industrial sealing focus.
- Hutchinson SA: French rubber products manufacturer (TotalEnergies subsidiary) providing sealing, vibration management, and fluid transfer solutions to automotive and aerospace OEMs. Highly comparable to BELLO in custom-molded rubber components for vehicle and industrial applications.
- Datwyler Holding AG: Swiss sealing solutions provider with strong positions in automotive, healthcare, and industrial markets; specializes in elastomer components and rubber formulations. Directly comparable to BELLO in custom rubber sealing components for autos and industrial applications.
Broad incumbents
- Parker Hannifin Corporation: Large US diversified industrial manufacturer whose Motion & Control Systems and engineered materials segments include sealing solutions and rubber components for automotive and industrial uses. Comparable as a much larger broad-line incumbent serving the same end markets as BELLO.
- Continental AG (ContiTech): German automotive supplier division of Continental producing rubber products including hoses, belts, and sealing components for vehicle applications. Comparable to BELLO as a broader rubber-component incumbent with overlap in automotive sealing and adjacent industrial applications.
- Illinois Tool Works Inc. US diversified industrial manufacturer with segments producing specialty sealing components, gaskets, and engineered fasteners to automotive and industrial OEMs. Comparable as a broad specialty-components incumbent with overlap in sealing-adjacent applications.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
BELLO social profiles
Digital presenceBELLO compliance and trust
Trust signalCompliance2 records
BELLO financial estimates
Financial estimateRevenue estimate
Valuation estimate
BELLO leadership team
Management profileNumber of profiles
Profiles3 records
BELLO subsidiaries and ownership
Company hierarchySubsidiaries6 records
BELLO funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BELLO M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BELLO
What does BELLO do?
BELLO (Guangdong Bello New Materials Technology Co., Ltd.) is a B2B custom manufacturer of high-performance silicone rubber components for automotive, wire harness connectors, kitchen and bathroom appliances, smart equipment, and low-altitude vehicles. The company delivers vertically integrated one-stop services spanning formulation design, mold design, process design, CAE simulation, manufacturing, and quality validation. It operates manufacturing bases in Dongguan, Zhejiang (Ningbo), and Vietnam, with sales offices in Wuhan, Qingdao, and Wuxi.
Is BELLO a public or private company?
BELLO is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was BELLO founded?
BELLO was founded in 2008. It employs 251 to 500 people.
Where is BELLO based?
BELLO is headquartered in Dongguang, China, in the Asia region.
How does BELLO make money?
One revenue line is on record: custom Silicone Rubber Components.
Who are BELLO's main competitors?
Direct peers on record are Sur-Seal Company, Greene Tweed & Co., Trelleborg AB, NOK Corporation, Anhui Zhongding Sealing Parts Co. (中鼎股份), Hutchinson SA and Datwyler Holding AG. Broad incumbents are Parker Hannifin Corporation, Continental AG (ContiTech) and Illinois Tool Works Inc..
Does BELLO have an API?
No public API is recorded for BELLO.