Kursguiden
Kursguiden is Norway's longest-running course marketplace, founded in 2000, connecting 2,300+ course providers offering 43,000+ courses with individual learners and corporate training buyers across all Norwegian counties via a web-based directory and FrontCore-powered booking platform.
- Company typePrivate
- Founded2000
- HeadquartersOslo, Norway
- Headcount11–50
- GTM typeB2B
- OfferingDigital Commerce or Content
What Kursguiden does
Kursguiden is a privately operated Norwegian course portal and two-sided marketplace, founded in 2000, that aggregates course listings from 2,300+ providers across Norway and exposes them to course seekers through a centralized web directory covering 60+ categories and all Norwegian counties. The platform's core product is kursguiden.no, a search and discovery interface that mediates between individual learners (career, hobby, mandatory workplace training) and providers (training companies, educational institutions, corporate trainers). It monetizes through recurring subscription listing fees paid by course providers, and has expanded into transaction-fee economics via a direct booking and payment feature for select courses.
The underlying technology is a web-based directory and search platform with geographic, topical, and date-based filtering. Administration, registration, and payment processing are handled through FrontCore, a tightly integrated course administration solution that powers the Kundeweb (provider) and Min side (participant) portals. Kursguiden operates exclusively in the Norwegian market, has mediated over NOK 100 million in course transactions cumulatively since inception, and reached 110,000+ monthly visitors at its January 2024 peak — positioning it as the country's longest-running and largest dedicated course discovery platform. No AI capabilities, mobile apps, or external funding are disclosed; the company appears to be a mature, self-sustaining SMB operating a horizontal marketplace with no announced expansion beyond Norway.
Kursguiden firmographics
Firmographics- Name
- Kursguiden
- Legal name
- Kursguiden
- Website
- https://kursguiden.no
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Kursguiden is Norway's longest-running course marketplace, founded in 2000, connecting 2,300+ course providers offering 43,000+ courses with individual learners and corporate training buyers across all Norwegian counties via a web-based directory and FrontCore-powered booking platform.
- Ownership category
- akta.pro rank
Kursguiden industry classification
Industry- Product category
- Online Course Marketplace
- NAICS
- Other Schools and Instruction (6116)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Instructor Marketplaces (Find-a-Teacher / Book-a-Class) (EDAFAIAD)
Keywords
Where Kursguiden is headquartered
LocationHeadquarters
- HQ city
- Oslo
- HQ country
- Norway
- HQ region
- Europe
Offices1 record
Markets served
Kursguiden business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations
Revenue model
- Course Provider Listings: Course providers pay to list their courses on the platform, gaining visibility to the portal's large user base of course seekers.
- Direct Booking Commission: The platform supports direct booking and payment for certain courses, likely earning a transaction fee or commission on bookings.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Kursguiden product offering
Product offeringCore offering
Kursguiden operates Norway's leading course portal, a web-based marketplace that aggregates more than 43,000 courses and studies from over 2,300 course providers. Course seekers can search, filter by location, price and date across 60+ categories, while course providers pay for listings and visibility and use integrated administration tools (Kundeweb and Frontcore) for registrations and direct booking.
Product overview
Kursguiden operates as Norway's leading course portal and marketplace, functioning as a unified platform that connects course seekers with over 2,300 course providers offering more than 43,000 courses and studies. The core product is the Kursguiden.no portal, which serves as a comprehensive course discovery and search platform. The ecosystem includes the Kundeweb administrative portal (powered by Frontcore) for course providers to manage listings and registrations, and the Frontcore course administration solution for enrollment management across devices.
Differentiator
Problem solved
Functional benefit
Products and services
- Kursguiden.no (Course Portal) Norway's leading course portal and marketplace connecting course seekers with over 2,300 course providers offering more than 43,000 courses and studies across all categories. Free for course seekers; providers pay for listings and visibility.
- Kundeweb (Customer Web Portal) Administrative portal for course providers to manage their course listings, registrations, and participant administration. Powered by Frontcore.
- Frontcore (Course Administration Solution) Market-leading course administration solution for course enrollment, registration, and management, accessible via PC, tablet, and mobile devices. Used by thousands of course providers in Norway.
Quantifiable outcome
- Over 43,000 courses and studies available on the platform
- +2 more outcomes
Companies that use Kursguiden
Customer profileNamed customers13 records
Segments3 records
Ideal customer profiles3 records
Kursguiden technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Kursguiden partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- FrontCorecoreFrontCore is an integrated course administration and registration platform linked to Kursguiden. The Kundeweb (customer web) portal for course providers and the Min side (My page) for course participants are powered by FrontCore, enabling course management, registration, and payment processing functionality.
Scale indicators5 records
Recent moves4 records
Expansion highlights3 records
Kursguiden competitors and assessment
Company assessmentEmerging players
- Yrkesskolen AS / Norsk Yrkesutdanning portal: Aggregators focused on certified/vocational training in the Nordic market. Comparable in addressing the same Norwegian course-discovery user need for regulated and certified training programs.
Broad incumbents
- edX: University-affiliated online learning platform founded by Harvard and MIT. Operates a similar intermediary position between learners and educational providers, though at a higher education tier.
- Coursera: Global online course marketplace and learning platform. Comparable marketplace model connecting learners and course providers, though at global scale and with its own content vs. aggregation.
- Udemy: Global marketplace for online courses with thousands of instructors. Operates a similar two-sided listing-and-discovery model, but focuses on user-generated online content versus in-person/local training.
- LinkedIn Learning (Lynda.com): Professional development course platform owned by LinkedIn. Comparable in addressing professional upskilling and corporate training needs; offers a vertically integrated alternative to a third-party marketplace.
Regional players
- Study.eu: European course and program directory helping students find study options across Europe. Similar two-sided model of aggregating and surfacing courses from multiple providers, but at the European rather than single-country level.
- Kompetanse Norge: Norwegian competence and adult learning public information source. Adjacent in the Norwegian adult-education information category, though more policy/advisory than marketplace.
Direct peers
- Class Central: Aggregator and directory of online courses from multiple providers (MOOCs, universities). Closest functional analogue to Kursguiden's directory model, though focused on online rather than in-person courses.
- Utdanning.no: Norwegian government-run education and training information portal. Direct peer in the Norwegian course-discovery category, though publicly funded rather than a commercial listing marketplace.
- FutureLearn: Online course platform offering MOOCs from universities and institutions globally. Comparable marketplace/intermediation role between learners and educational providers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Kursguiden social profiles
Digital presenceKursguiden financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kursguiden leadership team
Management profileNumber of profiles
Kursguiden funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kursguiden M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kursguiden
What does Kursguiden do?
Kursguiden operates Norway's leading course portal, a web-based marketplace that aggregates more than 43,000 courses and studies from over 2,300 course providers. Course seekers can search, filter by location, price and date across 60+ categories, while course providers pay for listings and visibility and use integrated administration tools (Kundeweb and Frontcore) for registrations and direct booking.
Is Kursguiden a public or private company?
Kursguiden is a private company. It is classified as unknown and is currently operating.
When was Kursguiden founded?
Kursguiden was founded in 2000. It employs 11 to 50 people.
Where is Kursguiden based?
Kursguiden is headquartered in Oslo, Norway, in the Europe region.
How does Kursguiden make money?
Two revenue lines are on record. Course Provider Listings are the primary driver. The others are direct Booking Commission.
Who are Kursguiden's main competitors?
Yrkesskolen AS / Norsk Yrkesutdanning portal is listed as an emerging player. Broad incumbents are edX, Coursera, Udemy and LinkedIn Learning (Lynda.com). Regional players are Study.eu and Kompetanse Norge. Direct peers are Class Central, Utdanning.no and FutureLearn.
Does Kursguiden have an API?
No public API is recorded for Kursguiden.
What industry is Kursguiden in?
Kursguiden's product category is Online Course Marketplace. Its primary akta.pro industry code is EDAFAIAD, Instructor Marketplaces (Find-a-Teacher / Book-a-Class). Its NAICS code is 6116 and its SIC code is 8200.