TrailerCraft

What TrailerCraft does

TrailerCraft is a commercial vehicle dealership headquartered in Anchorage, Alaska, with a second location in Fairbanks. Founded in 1969, the company sells new and used trucks, buses, vans, trailers, and snow plows across Alaska's commercial vehicle market, serving fleet operators, government agencies, school districts, oil and gas operators, and individual consumers. The product portfolio spans Freightliner highway and vocational trucks (Cascadia, M2 106/112, 108SD/114SD/122SD), Western Star trucks (4900, 5700, 4700, 4800, 6900), Mitsubishi Fuso medium-duty work trucks (FE140/160/180), Thomas Built buses (Saf-T-Liner EFX, C2, Minotour, HDX, Jouley electric), Freightliner Sprinter vans (cargo, passenger, crew, minibus, cab chassis), Western/SnowEx/SnowDogg snow plows, SaltDogg spreaders, and Doepker and Felling trailers.

The company operates with manufacturer-certified diagnostic and repair equipment for Freightliner, Detroit Diesel, Cummins, Allison, and other major commercial vehicle brands, supported by factory-trained technicians. Revenue is generated through three streams: vehicle sales (hardware), parts sales (largest commercial vehicle parts inventory in Alaska), and service and repair (factory-certified maintenance). Distribution is entirely direct-to-customer through two physical dealership locations, with no e-commerce channel for vehicle sales. Pricing is unit-based, with vehicles ranging from approximately $142,000 to $249,900 depending on make, model, and specifications. All sales are quote-driven for custom configurations, and no subscription or recurring pricing models exist.

In April 2023, TrailerCraft was acquired by Gordon Truck Centers, Inc., a family-owned dealership group founded in 1986 that operates Freightliner Northwest, Western Star Northwest, TrailerCraft, and Freightliner of Hawaii across Washington, Oregon, Alaska, Idaho, and Hawaii. The acquisition integrated TrailerCraft into a multi-state dealer network while preserving its Alaska-specific operational focus. The Anchorage facility spans 33,000+ square feet (opened 2006) and the Fairbanks facility opened in a new state-of-the-art building in April 2023. The company supports 24/7 emergency service and serves as Freightliner Elite Support Certified for Anchorage.

Name

TrailerCraft

Legal name

TrailerCraft, Inc.

Website

https://trailercraft.com

Company type

Private

Founded year

1969

Operating status

Operating

Headcount range

11–50 employees

Short description

TrailerCraft is an Alaska-based commercial vehicle dealership selling Freightliner and Western Star trucks, Thomas Built buses, Sprinter vans, snow plows, and trailers from Anchorage and Fairbanks locations, serving commercial fleets, government, schools, and oil and gas operators.

Ownership category

akta.pro rank

Product category

Commercial Vehicle Dealership

NAICS

Truck Trailer Manufacturing (336212), Motor Vehicle Body and Trailer Manufacturing (3362), Recreational Vehicle Dealers (44121)

SIC

Truck Trailers (3715), Wholesale-Motor Vehicles & Motor Vehicle Parts & Supplies (5010)

akta.pro primary industry

Trailer Manufacturing (Utility/Enclosed/Flatbed/Car Hauler) (IMACAGAA)

akta.pro secondary industries

Semi-Trailer Manufacturing (Dry Van/Reefer/Tanker/Lowboy) (IMACAGAB), Farm Transport & Hauling Equipment (Farm Trailers, Grain Carts, Wagons) (AFAAAAAD), Container Chassis & Intermodal Trailer Manufacturing (IMACAGAK)

Keywords

• Commercial truck dealership
• Heavy duty vehicles
• Commercial vehicle parts
• Snow plow equipment
• School bus sales

Headquarters

HQ city

Anchorage

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Vehicle Sales: Sale of new and pre-owned commercial trucks, buses, vans, trailers, and snow plows. Products include Freightliner, Western Star, Mitsubishi Fuso, Thomas Built Buses, and various snow plow brands. Pricing ranges from $142,000 to over $249,900 for individual vehicles.
2. Parts Sales: Largest parts inventory in Alaska for heavy-duty trucks, light-duty vehicles, vans, RVs, trailers, and snow plows. Carries parts for Freightliner, Western Star, Sprinter, Fuso, Western Snowplow, SnowEx, and Thomas Built.
3. Service and Repair: Full-service repair and maintenance for commercial vehicles including heavy-duty trucks, medium/light-duty trucks, buses, vans, snow plows, RVs, trailers. Technicians are factory certified in multiple brands.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

TrailerCraft is an Alaska commercial vehicle dealership that sells new and pre-owned trucks, buses, vans, trailers, and snow plows from manufacturers including Freightliner, Western Star, Mitsubishi Fuso, Thomas Built Buses, Freightliner Sprinter, Western, SnowEx, and SnowDogg/SaltDogg. The company also operates the largest commercial vehicle parts inventory in Alaska and provides factory-certified repair and maintenance service through two dealership locations in Anchorage and Fairbanks.

Product overview

TrailerCraft is an Alaskan commercial vehicle dealership offering a comprehensive portfolio of trucks, buses, vans, trailers, and winter equipment through its product categories. The core product lines include Freightliner highway trucks (Cascadia, Cascadia Evolution) and vocational trucks (M2 106, M2 112, 108SD, 114SD, 122SD), Western Star highway and vocational trucks (4900, 5700, 4700, 4800, 6900), Mitsubishi Fuso medium-duty work trucks (FE140, FE160, FE180), Thomas Built buses (Saf-T-Liner EFX, Saf-T-Liner C2, Minotour, Saf-T-Liner HDX, Jouley electric), and Freightliner Sprinter vans (Cargo, Passenger, Crew, MiniBus, Cab Chassis). Supporting winter operations, TrailerCraft offers three snow plow brands—Western (Wide-Out, MVP 3, MVP Plus, Pro Plus, Prodigy, Midweight, HTS, Defender, Pile Driver), SnowEx (Power Pusher, PowerPlow, Speedwing, Heavy-Duty, Regular-Duty, Light-Duty, RDV, HDV), and SnowDogg/Buyers (XPII, HDII, EXII, VXFII, VMDII, MDII)—plus SaltDogg spreaders. Trailer offerings include Doepker and Felling Trailers. The company provides parts, service, and Ranger Design upfitting as complementary services to vehicle sales.

Differentiator

Problem solved

Functional benefit

Products and services

• Freightliner Trucks Freightliner on-highway trucks (Cascadia, Cascadia Evolution) for long-haul freight and medium-duty trucks (M2 106, M2 112) for pickup and delivery, plus severe-duty vocational models (108SD, 114SD, 122SD) for construction and heavy-haul applications. Sold to commercial fleet operators and owner-operators across Alaska.
• Western Star Trucks Western Star heavy-duty highway trucks (4900, 5700) and vocational trucks (4700, 4800, 6900) for auto haul, logging, mining, mixers, and heavy-haul applications up to 500,000+ pounds. Sold to commercial fleet operators in construction, resource extraction, and long-haul freight.
• Mitsubishi Fuso Medium-Duty Trucks Mitsubishi Fuso Class 5 medium-duty work trucks including the FE140 (8,750 lb payload urban operator), FE160 and FE160 Crew Cab (10,245 lb payload, up to 7 passengers), and FE180 (17,855 GVWR maximum cargo). Sold to commercial operators in construction, landscaping, and urban delivery.
• Thomas Built Buses Thomas Built school buses (Saf-T-Liner C2, Minotour) and commercial buses (Saf-T-Liner EFX, Saf-T-Liner HDX), including the Saf-T-Liner C2 Jouley electric school bus variant. Sold to school districts, transit operators, and commercial bus customers across Alaska including Denali National Park.
• Freightliner Sprinter Vans Freightliner Sprinter cargo vans (up to 586 cu. ft. cargo, 5,555 lb payload), passenger vans (12-passenger), crew vans (5-passenger with 277.8 cu. ft. cargo), mini-buses (up to 19 passengers), and cab chassis platforms for upfits. Sold to commercial fleet buyers and shuttle operators.
• Western Snow Plows Western vehicle-mounted snow plows including adjustable-wing (Wide-Out), V-plows (MVP 3, MVP Plus), straight-blade plows (Pro Plus, Pro-Plow Series 2), multi-position (Prodigy), light commercial (Midweight, HTS, Defender Compact), and heavy-duty skid-steer/loader plows (Pile Driver, skid-steer plows). Sold to snow removal contractors, municipalities, and property managers in Alaska.
• SnowEx Snow Plows SnowEx snow plows including box plows (Power Pusher), variable straight blade (PowerPlow), mechanical wing (Speedwing), Heavy-Duty commercial, Regular-Duty, Light-Duty for SUVs, RDV V-plow for half-ton trucks, and HDV heavy-duty V-plow in stainless or mild steel. Sold to snow removal contractors and property managers.
• SnowDogg and Buyers Snow Plows SnowDogg truck-mounted snow plows for 1/2 ton to heavy-duty commercial applications, including the XPII adjustable flared wing, HDII heavy-duty full trip, EXII commercial duty full trip, VXFII commercial V-plow, VMDII V-plow for lighter trucks, and MDII full trip plow for lighter trucks. Sold to commercial contractors and property managers.
• SaltDogg Salt and Sand Spreaders
• Doepker Trailers Doepker premium grain, gravel, oil, deck, and logging trailers including end dumps, cross dumps, clam dumps, scissornecks, floats, and pickers. Sold to commercial operators in agriculture, oil and gas, construction, and resource extraction.
• Felling Trailers Felling specialized transport trailers with over 40 years of design history, featuring 84-inch swing clearance, Ridewell suspension, and pierc I-beam construction. Sold to commercial operators needing specialized trailer solutions.
• Ranger Design Van Upfitting
• Parts Department Largest parts inventory in Alaska for heavy-duty trucks, light-duty vehicles, vans, RVs, trailers, and snow plows, carrying parts for Freightliner, Western Star, Sprinter, Fuso, Western Snowplow, SnowEx, and Thomas Built. Sold to commercial fleet operators, contractors, and individual consumers.
• Service and Repair Department Full-service repair and maintenance for heavy-duty trucks, medium and light-duty trucks, buses, Sprinter vans, snow plows, RVs, and trailers, with 24/7 emergency support 7 days a week. Factory-trained and certified technicians cover Freightliner, Detroit, Western Star, Thomas Bus, Sprinter, Cummins, Allison, and SnowEx. Sold to commercial fleet operators, government, schools, and individual consumers.

Quantifiable outcome

• 24/7 support available 7 days a week, 365 days a year
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Ranger DesignminorChannel Partner/ Reseller/ DistributorRanger Design distributes shelving, storage, and partition options for commercial vans. TrailerCraft installs Ranger Design products into Sprinters, Transits, ProMasters, and similar vehicles as an authorized distributor.

Scale indicators4 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Velocity Vehicle Group: Velocity Vehicle Group operates one of the largest Daimler Truck-aligned commercial vehicle dealership networks in the Western U.S., with Freightliner, Western Star, and Detroit Diesel-authorized service. Its brand mix and full-line dealer approach closely mirror TrailerCraft's product portfolio and customer mix.
• Rush Enterprises: Rush Enterprises is the largest publicly traded network of commercial vehicle dealerships in North America, operating multi-brand truck and related-service locations across the U.S. Like TrailerCraft, it depends on Freightliner/Daimler-aligned product lines and runs full-line sales/parts/service operations. It is the most closely comparable dealership model to TrailerCraft at scale.
• Premier Truck Group: Premier Truck Group is a multi-state commercial truck dealership network with full-service sales, parts, and service operations across multiple Freightliner, Volvo, Mack, and Peterbilt brands. Its operating model — multi-brand commercial vehicle dealer with parts/service backbone — is directly comparable to TrailerCraft.
• Hale Trailer Brake & Wheel: Hale Trailer Brake & Wheel is one of the largest trailer and trailer parts dealers in North America, combining new/used trailer sales with parts, wheels, brakes, and service — directly comparable to TrailerCraft's trailer, parts, and service business lines (Doepker, Felling) and its Alaska-leading parts inventory.

Regional players

• Northwest Peterbilt: Northwest Peterbilt is a Pacific Northwest Peterbilt commercial truck dealer group with parts and service operations serving similar long-haul and vocational fleets. It is comparable to TrailerCraft in geography and customer type but operates exclusively on the Peterbilt brand rather than multi-brand.
• Pape Group: Pape Group is a Pacific Northwest heavy equipment dealer (Caterpillar, John Deere, etc.) with comparable geographic, customer, and parts/service structure as TrailerCraft, though focused on construction and agricultural equipment rather than on-highway commercial trucks. Useful regional comparable.

Emerging players

• SelecTrucks: SelecTrucks is Daimler Truck North America's network of used commercial truck centers, with related parts and service. While narrower than TrailerCraft's full-line model, it competes for the same commercial fleet customers and serves as a comparable Daimler-anchored retail/aftermarket vehicle channel.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/TrailerCraftofAlaska
• Instagraminstagram.com/trailercraft_ak
• Xx.com/trailercraft
• LinkedInlinkedin.com/company/trailer-craft-inc

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TrailerCraft