Chittick Eye Care
Chittick Eye Care is a privately held, multi-location optometry and ophthalmology practice operating nine clinics and two surgical centers across Central Illinois, delivering routine eye exams, refractive and cataract surgery, disease management, pediatric myopia care, and on-site optical retail to a regional consumer patient base.
- Company typePrivate
- Founded1959
- HeadquartersDanville, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Chittick Eye Care does
Chittick Eye Care is a multi-location optometry and ophthalmology practice headquartered in Danville, Illinois, founded in 1959 and operating nine facilities across Central Illinois, including general clinics in Champaign, Danville, Lincoln, Rantoul, Savoy, Villa Grove, and Watseka, plus two dedicated Surgical Care Centers in Danville and Savoy. The practice delivers the full spectrum of eye care, from routine and emergency eye exams, pediatric care, and disease management (glaucoma, macular degeneration, diabetic retinopathy, dry eye) to advanced refractive and cataract surgery, including LASIK, PRK, Visian ICL, refractive lens exchange, and cataract surgery with premium Light Adjustable Lenses. Surgical procedures are performed in office-based surgery suites rather than hospital outpatient departments. Eyewear retail — designer frames, precision lenses, contact lenses, Stellest myopia-control lenses, MiSight contacts, and scleral lenses — is sold directly at clinic locations with payment plans available.
The business runs four revenue streams: insurance-billed professional services for medical eye exams and disease management; patient-paid (or financed) refractive and cataract surgical procedures; direct retail of eyewear products; and insurance/vision-plan transaction billing. The practice serves a horizontally segmented patient population, including general-population vision-correction patients, pediatric myopia management cases, chronic disease patients, and refractive surgery candidates, with marketing driven primarily by local SEO, patient referrals, and a doctor-referral channel.
The company is privately held by Dr. Shawn Mallady (Owner), with leadership comprising a General Manager (Jason Shanks), Medical Director (Dr. Ryan Witt, O.D.), Clinic Director, Optical Director, Ophthalmology Director, and a 20+ doctor clinical team of optometrists and board-certified, fellowship-trained ophthalmologists.
Chittick Eye Care firmographics
Firmographics- Name
- Chittick Eye Care
- Legal name
- Chittick Eye Care
- Website
- https://chittickeyecare.com
- Company type
- Private
- Founded year
- 1959
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Chittick Eye Care is a privately held, multi-location optometry and ophthalmology practice operating nine clinics and two surgical centers across Central Illinois, delivering routine eye exams, refractive and cataract surgery, disease management, pediatric myopia care, and on-site optical retail to a regional consumer patient base.
- Ownership category
- akta.pro rank
Chittick Eye Care industry classification
Industry- Product category
- Optometry and Ophthalmology Eye Care Services
- NAICS
- Offices of Optometrists (62132), Optical Goods Retailers (45613)
- SIC
- Services-Offices & Clinics Of Doctors Of Medicine (8011)
- akta.pro primary industry
- Ophthalmology Clinics (Medical & Surgical Eye Care) (HLAKAKAC)
- akta.pro secondary industries
- Optometry Clinics (Primary Eye Care) (HLAKAKAB), Cornea, External Disease & Refractive Surgery (LASIK/PRK) (HLAKAKAF), Ambulatory Surgery Centers (Ophthalmic/Outpatient Eye Surgery) (HLAKAKAO), Ophthalmology Surgery Centers (HLAFAIAF)
Keywords
Where Chittick Eye Care is headquartered
LocationHeadquarters
- HQ city
- Danville
- HQ country
- United States
- HQ region
- North America
Offices9 records
Markets served
Chittick Eye Care business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Technology or R&D, Marketing or Sales, Others
Revenue model
- Eye Care Services: Revenue from comprehensive eye exams, emergency eye exams, pediatric eye care, dry eye treatment, eye disease treatment, glaucoma management, and other medical eye care services billed to insurance or patients directly
- Refractive and Surgical Procedures: Revenue from LASIK, PRK, ICL, RLE, cataract surgery, and other surgical procedures. Procedures are typically paid by patients directly or through financing arrangements
- Eyewear Products: Revenue from designer frames, precision lenses, and contact lenses sold directly to patients at office locations. Payment plans available for eyewear purchases
- Insurance and Billing: Services billed to health insurance providers for medical eye exams and treatments. Vision insurance may cover routine eye exams and eyewear allowances
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Chittick Eye Care product offering
Product offeringCore offering
Chittick Eye Care is a multi-location optometry and ophthalmology practice that provides comprehensive eye exams, pediatric eye care, dry eye and ocular disease treatment, refractive surgery (LASIK, PRK, ICL, RLE), cataract surgery with premium intraocular lenses, orthokeratology, myopia management, and vision therapy. The practice also sells designer frames, precision lenses, and contact lenses at on-site optical retail locations across Central Illinois, supported by eyewear payment plans and virtual try-on. Surgical procedures are performed at two dedicated Surgical Care Centers (Danville and Savoy), while routine eye care and optical retail are delivered through seven additional general office locations.
Product overview
Chittick Eye Care is an eye care practice offering a comprehensive suite of eye health and vision correction services across Central Illinois. The practice operates as a multi-location optometry and ophthalmology clinic with nine facilities. Their service portfolio includes routine and emergency eye examinations, pediatric eye care, and management of ocular diseases. They provide refractive surgical options including LASIK, PRK, ICL, and RLE, as well as cataract surgery with premium Light Adjustable Lenses. The practice also offers orthokeratology and myopia management programs for children. On the eyewear side, they provide designer frames, precision lenses, contact lenses (including specialty options like scleral and hybrid lenses), Stellest lenses, and MiSight myopia control contacts. They support patients with eyewear payment plans, virtual try-on services, and utilize diagnostic technologies including Optomap retinal imaging and Lipiflow dry eye treatment. Surgical services are offered at their state-of-the-art Surgical Care Centers in Savoy and Danville.
Differentiator
Problem solved
Functional benefit
Products and services
- Comprehensive Eye Exams Thorough eye examinations that evaluate overall eye health, visual acuity, and prescription needs for patients of all ages.
- Emergency Eye Exams Urgent eye care services for acute eye injuries, infections, or sudden vision changes requiring immediate attention.
- Pediatric Eye Health Care Specialized eye care services for children, including exams, vision testing, and management of pediatric eye conditions.
- Eye Disease Treatment Medical treatment services for various eye diseases including cataracts, glaucoma, macular degeneration, diabetic retinopathy, and keratoconus.
- Dry Eye Treatment Diagnosis and treatment of dry eye syndrome using various therapeutic approaches and technologies.
- Orthokeratology Non-surgical vision correction using specialized contact lenses worn overnight to reshape the cornea temporarily.
- Myopia Management Programs designed to slow the progression of myopia (nearsightedness) in children and young patients.
- Cataract Surgery Surgical removal of cataracts with options for premium intraocular lenses including Light Adjustable Lenses.
- Office-Based Surgery (OBS) Eye surgeries performed in an office-based surgical setting for cataract procedures and other treatments.
- LASIK Laser-assisted in situ keratomileusis, a refractive surgical procedure using excimer laser to reshape the cornea and correct vision problems including nearsightedness, farsightedness, and astigmatism.
- PRK - Photorefractive Keratectomy A laser eye surgery procedure that reshapes the corneal surface to correct refractive errors.
- ICL - Implantable Collamer Lens Implantable lens surgery for patients who are not ideal candidates for LASIK, involving placement of a personalized prescription lens over the cornea.
- RLE - Refractive Lens Exchange Refractive surgery that replaces the eye's natural lens with an artificial intraocular lens to correct refractive errors.
- YAG Capsulotomy Laser procedure to treat posterior capsule opacification following cataract surgery.
- Designer Frame Brands Wide selection of designer eyeglass frames from various luxury and premium brands sold at office locations.
- Precision Lenses Custom-crafted prescription lenses with advanced optical technologies for optimal vision correction.
- Contact Lenses Various types of contact lenses including daily disposables, multifocal, toric, and specialty lenses for hard-to-fit patients.
Quantifiable outcome
- Same-day emergency appointments available
- +2 more outcomes
Companies that use Chittick Eye Care
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles3 records
Chittick Eye Care technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Chittick Eye Care partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights6 records
Chittick Eye Care competitors and assessment
Company assessmentDirect peers
- Clarkson Eyecare: PE-backed (Odyssey Investment Partners) multi-location optometry and ophthalmology group with ~200 providers across the Midwest. Closely comparable to Chittick as a multi-specialty regional eye care platform with both optometric and ophthalmologic services and in-house optical retail.
- Mann Eye Institute: Texas-based multi-location ophthalmology and optometry practice offering LASIK, cataract surgery with premium IOLs, and a full optical shop. Directly comparable as a regional ophthalmology-led group with strong surgical mix and optical-retail vertical integration.
- Quigley Eye Specialists: Florida-based multi-location ophthalmology and optometry practice providing cataract surgery, LASIK, glaucoma, and optical services. Directly comparable as a regional ophthalmology platform combining medical, surgical, and optical retail under one brand.
- MyEyeDr: PE-backed (Goldman Sachs / Caisse) multi-state optometry group with 500+ locations offering comprehensive eye exams, contact lens fittings, and optical retail. Comparable as a multi-location primary eye care and optical retailer, though broader geographically and less focused on surgery than Chittick.
- Comprehensive EyeCare Partners: PE-backed (CIBC) consolidation platform of ophthalmology and optometry practices across the Western U.S. Directly comparable as a roll-up platform aggregating regional eye care practices with both medical/surgical and optical retail revenue streams.
- TLC Laser Eye Centers: National refractive surgery chain specializing in LASIK and PRK with multiple centers across the U.S. and Canada. Comparable on the refractive-surgery side of Chittick's offering (LASIK, PRK, ICL, RLE) as a high-volume dedicated laser vision correction operator.
- LASIKPlus: PE-affiliated (Quad-C) national refractive surgery brand operating ~50 LASIK centers. Directly comparable as a consumer-facing refractive surgery chain providing premium laser vision correction similar to Chittick's LASIK/PRK/ICL/RLE service line.
Broad incumbents
- Visionworks: National optical retail chain (EssilorLuxottica affiliated) with hundreds of locations offering eye exams, prescription eyewear, and contact lenses. Overlaps with Chittick's optical-retail and routine eye-exam offering, though it does not perform surgery.
- LensCrafters: EssilorLuxottica-owned national optical retail brand with hundreds of mall-based stores providing eye exams and prescription eyewear. Comparable on the retail optical and routine eye exam side as a large incumbent eyewear retailer, but does not offer ophthalmology or surgical services.
Emerging players
- Warby Parker: DTC eyewear retailer now expanding into eye exams via in-store optometrists and online prescription tools. Overlaps with Chittick's optical retail and primary eye exam services but is a digital-native entrant rather than a regional multi-specialty operator.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Chittick Eye Care social profiles
Digital presenceChittick Eye Care financial estimates
Financial estimateRevenue estimate
Valuation estimate
Chittick Eye Care leadership team
Management profileNumber of profiles
Profiles18 records
Chittick Eye Care funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Chittick Eye Care M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Chittick Eye Care
What does Chittick Eye Care do?
Chittick Eye Care is a multi-location optometry and ophthalmology practice that provides comprehensive eye exams, pediatric eye care, dry eye and ocular disease treatment, refractive surgery (LASIK, PRK, ICL, RLE), cataract surgery with premium intraocular lenses, orthokeratology, myopia management, and vision therapy. The practice also sells designer frames, precision lenses, and contact lenses at on-site optical retail locations across Central Illinois, supported by eyewear payment plans and virtual try-on. Surgical procedures are performed at two dedicated Surgical Care Centers (Danville and Savoy), while routine eye care and optical retail are delivered through seven additional general office locations.
Is Chittick Eye Care a public or private company?
Chittick Eye Care is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Chittick Eye Care founded?
Chittick Eye Care was founded in 1959. It employs 51 to 100 people.
Where is Chittick Eye Care based?
Chittick Eye Care is headquartered in Danville, United States, in the North America region.
How does Chittick Eye Care make money?
Four revenue lines are on record. Eye Care Services are the primary driver. The others are refractive and Surgical Procedures, eyewear Products and insurance and Billing.
Who are Chittick Eye Care's main competitors?
Direct peers on record are Clarkson Eyecare, Mann Eye Institute, Quigley Eye Specialists, MyEyeDr, Comprehensive EyeCare Partners, TLC Laser Eye Centers and LASIKPlus. Broad incumbents are Visionworks and LensCrafters. Warby Parker is listed as an emerging player.
Does Chittick Eye Care have an API?
No public API is recorded for Chittick Eye Care.
What industry is Chittick Eye Care in?
Chittick Eye Care's product category is Optometry and Ophthalmology Eye Care Services. Its primary akta.pro industry code is HLAKAKAC, Ophthalmology Clinics (Medical & Surgical Eye Care), with a secondary code of HLAKAKAB, Optometry Clinics (Primary Eye Care). Its NAICS code is 62132 and its SIC code is 8011.