AVIATOUR

What AVIATOUR does

AVIATOUR is an Indonesian direct-to-consumer outbound travel agency operated by PT Fiwi Lestari Internasional, headquartered at Jl. Bungur Besar No. 45, Jakarta. The company serves Indonesian individuals, families, and corporate groups seeking all-inclusive guided international tour packages, with the core product being multi-day group itineraries to destinations across Asia, Europe, Australia, the Americas, Africa, and the Middle East priced in Indonesian Rupiah (IDR 6.89M to IDR 72.29M per person). Each package bundles group airfare, twin-share hotel accommodation, meals, ground transportation, entrance tickets, a dedicated Indonesian tour leader, visa assistance, and group travel insurance with COVID-19 coverage for travelers up to age 69.

The technology layer is a standard online travel booking platform at avia.travel and online.avia.travel offering self-service flight, hotel, package, attraction, cruise, car hire, and visa/passport workflows, supplemented by a WhatsApp-enabled ticketing call center (021 2598 8888) and six staffed physical retail branches in major Jakarta shopping malls (Kelapa Gading, Summarecon Serpong, Emporium Pluit, Gandaria City, Lippo Puri Indah) plus the head office. The platform has no disclosed APIs, SDKs, or AI/ML capabilities and functions as a conventional travel-agency ecommerce site. Ancillary revenue streams include flight and hotel commissions, visa service fees, attraction ticketing, car hire markups, travel insurance commissions, and dedicated corporate MICE and Avia Education sub-brands.

The go-to-market is multi-channel: physical walk-in traffic at mall locations, telephone and WhatsApp bookings, an online reservation platform, and organic social media on Instagram, Facebook, and TikTok supported by a destination content blog and downloadable brochures. Customer acquisition relies on Greater Jakarta foot traffic and content-driven top-of-funnel engagement, with deposits of IDR 5,000,000 per participant and full payment due 14 days before departure. The company is privately held with no disclosed external investors, no public listing, and no published revenue, headcount, or founding date in the available source data.

Name

AVIATOUR

Legal name

PT Fiwi Lestari Internasional

Website

https://avia.travel

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

101–250 employees

Short description

AVIATOUR is a privately held Indonesian outbound travel agency (PT Fiwi Lestari Internasional) selling 200+ all-inclusive guided group tour packages to international destinations through six Jakarta mall branches, a call center, and an online booking platform, serving Indonesian individuals, families, and corporate groups.

Ownership category

akta.pro rank

Product category

Travel Agency Services

NAICS

Tour Operators (561520), Travel Agencies (561510)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro industry

PRIMARYTHAKALAA

Retail/Leisure Air Ticketing Agencies (Walk-in & Phone Booking)

Travel & Hospitality/Travel Agencies, Tour Operators & OTAs/Air Ticketing Agencies & IATA Agents

SECONDARYBPAMAIAB

Air Travel Booking Platforms (Flights)

Business & Public Services/Web, Mobile & Digital Platforms/Travel, Mobility & Booking Platforms

Keywords

• International tour packages
• Travel agency services
• Flight booking
• Hotel reservations
• Visa processing

Headquarters

HQ city

Jakarta Pusat

HQ country

Indonesia

HQ region

Asia

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D, Infrastructure

Revenue model

1. Tour Packages: The company generates primary revenue from selling packaged group tour bundles that include international flights, hotel accommodations, ground transportation, meals, entrance tickets, tour leader services, and travel insurance. Tour packages are priced per person and vary by destination and duration.
2. Flight Bookings: AVIATOUR sells international and domestic flight tickets as a travel agent, earning commissions or service fees on airline ticket sales through their online portal and call centers.
3. Hotel Bookings: The company offers hotel reservation services through their online platform, providing accommodation options as part of comprehensive travel services.
4. Visa Services: AVIATOUR assists customers with visa application processing for international travel, charging service fees for document preparation and submission assistance. Pricing varies by destination country and visa type.
5. Car Hire and Attractions: The company provides car rental arrangements at destinations and sells attraction tickets, earning commissions or markups on these ancillary travel services.
6. Travel Insurance: AVIATOUR offers group travel insurance coverage as part of their tour packages, with policies that include COVID-19 coverage for travelers up to 69 years of age.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

AVIATOUR is an Indonesian travel agency selling all-inclusive guided international group tour packages covering 200+ itineraries across Asia, Europe, America, Australia, Africa, and the Middle East. Each package bundles international flights, accommodation, ground transportation, meals, entrance tickets, tour leader service, and group travel insurance. The agency also operates as a travel agent for individual flight and hotel bookings, visa and passport processing services, attraction ticketing, cruise packages, car hire, MICE (corporate event) arrangements, and educational travel programs via Avia Education.

Product overview

AVIATOUR is a travel agency operated by PT Fiwi Lestari Internasional, offering a comprehensive suite of travel services. The core offering consists of tour packages (guided group tours to destinations across Asia, Europe, America, Australia, Africa, and the Middle East), complemented by flight and hotel booking services, package tours, and ticketing for attractions. Additional services include cruise bookings, car rental, visa processing, passport services, and MICE (Meetings, Incentives, Conferences, Exhibitions) for corporate clients. The company also operates Avia Education for educational travel programs. All services are consumer-facing with no API or developer integrations.

Differentiator

Problem solved

Functional benefit

Products and services

• International Tour Packages All-inclusive guided group tour packages covering 200+ itineraries across China, Australia, New Zealand, America, Japan, Korea, Middle East, Africa, Europe, and other regions. Each package includes international flights, twin-sharing hotel accommodation, ground transportation, meals (breakfast, lunch, dinner), entrance tickets, dedicated Indonesian tour leader service, and group travel insurance with COVID-19 coverage for travelers up to 69 years of age. Targeted at Indonesian individuals, families, and groups seeking hassle-free guided international vacations.

Quantifiable outcome

• All tour packages include group travel insurance covering COVID-19 for travelers up to 69 years of age

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Pegipegi: Indonesian OTA offering hotels, flights, and tour packages. Direct competitor in the Indonesian outbound tour booking space, competing primarily on price and digital convenience versus AVIATOUR's retail-led model.
• Traveloka: Leading Indonesian OTA offering flights, hotels, packages, and attractions. Direct competitor to AVIATOUR in Indonesian outbound travel, though Traveloka leads on digital scale while AVIATOUR competes on guided tour packages and retail presence.
• Tiket.com: Major Indonesian OTA backed by strategic investors, offering flights, hotels, and tour packages. Direct competitor in Indonesian outbound tour and ticketing space, with strong digital and mobile presence.
• Dwidaya Tour: Established Indonesian travel agency offering tour packages, ticketing, MICE, and document services. Direct competitor with similar full-service retail agency model, multiple branches, and bundled international tour packages.
• JTB Panorama (Panorama Tours Indonesia): One of Indonesia's largest inbound and outbound tour operators with multi-city branch network. Direct competitor to AVIATOUR in guided group tours to Asia, Europe, and Australia, with comparable retail distribution model.
• Bayu Buana Travel: Long-established Indonesian travel agency providing outbound tour packages, ticketing, and MICE. Direct competitor with comparable retail footprint and tour operator heritage targeting similar Indonesian leisure travelers.
• Smiling Tour (Smiling Tiger): Indonesia-focused outbound tour operator offering guided group packages to Asia, Europe, and Middle East. Direct competitor in the Indonesian group tour segment with similar package-based pricing model.

Emerging players

• Klook: Asia-based booking platform for attractions, tours, and activities, expanding into package tours. Emerging player that intersects AVIATOUR's attractions and tour packages business through a digital-first, mobile-led experience popular with younger Asian travelers.

Broad incumbents

• TUI Group: Global integrated tourism giant operating tour operator, airline, hotel, and cruise businesses across Europe. Broad incumbent in the global tour operator space, illustrating the scaled model AVIATOUR operates within at smaller regional level.

Regional players

• MakeMyTrip: Leading Indian OTA offering flights, hotels, holidays packages, and outbound tours. Regional peer across Asian outbound travel market with comparable package tour offerings, but operates primarily in India rather than Indonesia.

Market position

Competitive moat4 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/aviatour
• Instagraminstagram.com/aviatour.travel
• TikToktiktok.com/@aviatour.travel
• Xx.com/AviatourTwit

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AVIATOUR