Graphic Marketing Group

What Graphic Marketing Group does

Graphic Marketing Group (GMG, also operating as GMG Wide) is a privately held large format printing company headquartered at 211 Commercial Court in Morganville, New Jersey. Founded in 1998, the firm specializes in wide format vinyl printing, vehicle wraps, wall murals, vinyl and building banners, window graphics, interior and exterior signage, specialty displays, and lawn signs and car decals. Its core technology is large format digital printing with the stated capability to print on materials up to 2 inches thick, supplemented by in-house creative design, finishing, and 3M Certified installation services delivered on a 24-hour production cadence.

The company operates a vertically integrated service model that covers strategy, design, copywriting, photography, printing, finishing, mailing and fulfillment, and professional installation, allowing it to manage projects from concept through deployment nationwide and internationally. It is a 3M Authorized partner with 3M Certified installers for vehicle wrap work and holds a BBB A+ rating. Service diversification includes commercial printing, digital on-demand printing, creative services, specialty promotions, and mailing/fulfillment.

GMG's customer base spans Fortune 500 corporations, global retailers, advertising agencies, healthcare and pharmaceutical organizations, architectural firms, hospitality chains, and government clients, with the firm claiming hundreds of clients. Revenue is generated primarily through project-based quoting for custom enterprise work, supplemented by tiered unit pricing on standardized e-commerce items such as lawn signs ($25 per single unit, declining to $17.50 at five or more units). GTM is sales-led, anchored by regional sales coverage in Central New Jersey and NYC/Long Island alongside the headquarters team.

Name

Graphic Marketing Group

Legal name

Graphic Marketing Group

Website

https://gmgnow.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

1–10 employees

Short description

Graphic Marketing Group (GMG) is a privately held large format printing company in Morganville, New Jersey that designs, prints, and installs vehicle wraps, vinyl and building banners, wall murals, signage, and specialty displays for Fortune 500 corporations, global retailers, agencies, healthcare organizations, and architectural firms across the US and internationally.

Ownership category

akta.pro rank

Headquarters

HQ city

Morganville

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Large Format Printing Services: One-time product sales for custom printed materials including vinyl banners, posters, wall murals, and specialty displays. Print-on-demand model with customization options.
2. Vehicle Wrapping Services: Design, print, and installation of vehicle wraps for single vehicles or commercial fleets. Includes full wraps, partial wraps, and accent wraps.
3. Mailing and Fulfillment Services: Direct mail program implementation including printing, addressing, mailing, and postage optimization services.
4. Promotional Products: Wearables, incentive gifts, and promotional items with company branding.
5. Retail Products: Standardized products like lawn signs and car decals sold with tiered pricing based on quantity.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Graphic Marketing Group (GMG) is a large format printing company that designs, prints, and installs custom visual marketing graphics including vehicle wraps, vinyl banners, wall murals, building wraps, window graphics, and specialty displays. The company also provides creative design services, commercial and on-demand printing, direct mail fulfillment, and branded promotional products, serving as a one-stop shop from concept through installation.

Product overview

Graphic Marketing Group (GMG) operates as a large format printing company offering a comprehensive suite of visual marketing solutions. The core product portfolio centers on wide format vinyl printing services including vehicle wraps, wall murals, vinyl banners, building banners, window graphics, and specialty displays. Additional services include commercial printing, digital on-demand printing, creative services, mailing and fulfillment, and specialty promotions. The company serves diverse markets including retail, corporate, healthcare, automotive, and hospitality sectors, providing end-to-end solutions from design through installation.

Differentiator

Problem solved

Functional benefit

Products and services

• Wide Format Vinyl Printing Large format printing service that produces custom vinyl banners, floor graphics, building wraps, and outdoor signage on materials up to 2 inches thick, for businesses needing large-scale visual marketing.
• Vehicle Wraps Design, print, and professional installation of full vehicle wraps, partial wraps, accent wraps, and fleet wraps using 3M Certified installers, for individual vehicle owners and commercial fleets seeking mobile billboard advertising.
• Wall Murals Custom interior and exterior wall coverings including mural wallpaper, building wraps, and wallscapes for marketing, branded environments, and decorative applications in offices, restaurants, and commercial spaces.
• Vinyl Banners Custom vinyl banners in various sizes for walls, streets, and building exteriors, with printing, finishing, and installation services included.
• Building Banners Large-scale building wraps and banners for outdoor advertising on building exteriors, produced and installed by GMG.
• Window Graphics Custom printed graphics designed for application to windows in retail stores and commercial buildings.
• Interior Signage Interior signage solutions for offices, restaurants, and commercial spaces, designed, printed, and installed by GMG.
• Exterior Signage Outdoor signage solutions including custom-cut lettering and emblems for building identification and branding.
• Lawn Signs Standardized outdoor lawn signs made from 4mm corrugated PVC, available in themed categories including American, Birthday, Charity, Contractors, Graduation, Holiday, Real Estate, and Thank You, sold via e-commerce with volume-based tiered pricing.
• Car Decals Low tack, removable car decals and stickers for individual consumers and organizations, including themed designs such as Essential Workers and Healthcare decals, sold online.
• Specialty Displays Custom displays, vinyl and trade show graphics, and specialty printed items produced on materials up to 2 inches thick, used for trade shows, events, and unique installations.
• Events Graphics Trade show graphics, event signage, and promotional materials designed, printed, and delivered for corporate events, trade shows, and exhibitions.
• Mailing and Fulfillment Services Direct mail program services including addressing, mailing, postage optimization, and targeted mailing list services to support marketing campaigns.
• Specialty Promotions Promotional items, wearables, incentive gifts, and custom imprinted merchandise used for trade shows, corporate events, and marketing campaigns.
• Creative Services Full creative services including strategy, design, copywriting, photography, corporate identity, brochure design, website development, video, and interactive media production to support marketing campaigns.
• Digital and On-Demand Printing Short-run, quick-turn printing of color brochures, personalized mailers, and on-demand printed materials for marketing campaigns and time-sensitive projects.
• Commercial Printing Conventional sheet-fed, web, and digital commercial printing for booklets, mailers, pamphlets, and media kits using state-of-the-art printing presses.

Quantifiable outcome

• Vehicle wraps provide 30,000-70,000 ad impressions per day according to OAAA
• +2 more outcomes

Named customers5 records

Segments7 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• 3McoreStrategic or Co-development PartnerGMG is a 3M Authorized partner with 3M Certified installers. This certification ensures high-quality vehicle wrap installation using 3M products and techniques. The partnership provides credibility and quality assurance for vehicle wrap customers.

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Emerging players

• Sticker Mule: Digital-first custom printing company specializing in stickers, decals, and labels with automated production and direct-to-consumer ordering. Competes with GMG in the decals/labeling category with a more operationally scaled online model.

Direct peers

• 4over: Online commercial printing marketplace offering wide-format printing, signs, banners, labels, and promotional products. Directly comparable on the commercial print and wide-format categories GMG serves.
• PrintingForLess: Online commercial printing company offering booklets, mailers, banners, signage, and large-format prints. Direct commercial printing peer serving small and mid-size businesses online.
• SpeedPro Imaging: Largest wide-format printing franchise network in the United States, with hundreds of locations providing vehicle wraps, signage, banners, and large-format graphics services. Directly comparable to GMG's core offering but with significantly broader franchise-driven geographic footprint.
• Signs.com: Online direct-to-consumer signage company producing custom signs, banners, vehicle wraps, and decals. Operates as a direct competitor for the standard product tier of GMG's offerings with a national e-commerce model.

Broad incumbents

• AlphaGraphics: Print and marketing services franchise offering signage, vehicle graphics, commercial printing, and direct mail — an incumbent with overlapping capabilities to GMG but operating through a national franchise model.
• FASTSIGNS: International signage and visual graphics franchise with thousands of locations providing custom signs, vehicle graphics, and commercial printing. A broader incumbent that overlaps with GMG's signage and large-format work as part of a wider service portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xtwitter.com/dgreeneGMG
• YouTubeyoutube.com/channel/UC1lu4T482d5lHbhB73kMhRw
• Facebookfacebook.com/139115536100922
• Instagraminstagram.com/graphicmarketinggroup

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Graphic Marketing Group