What Dalatrafik does

Dalatrafik is the regional public transport authority for Dalarna county, Sweden, organized as Kollektivtrafikf\u00f6rvaltningen within Region Dalarna (org.no. 232100-0180) since 1 January 2018 and operating continuously since 1981. It holds a statutory mandate to plan and procure all regional public transit across the county's 15 municipalities (Avesta, Borl\u00e4nge, Falun, Gagnef, Hedemora, Leksand, Ludvika, Malung-S\u00e4len, Mora, Orsa, R\u00e4ttvik, Smedjebacken, S\u00e4ter, Vansbro, \u00c4lvdalen), headquartered in Borl\u00e4nge. Its core ticketing platform comprises a native iOS/Android app, an e-commerce website (e-handel) for period tickets and reskassa top-ups, and a physical Resekort travel card, distributed through the app, sales agents (Coop, ICA, Hemk\u00f6p, Willys, Pressbyr\u00e4n), on-board bus sales, and a customer service center.

The product portfolio spans single-ride, 24-hour, 72-hour, 30-day period, flex (10/90 and 140/365), annual, summer (Sommarkort), Senior Smart, school (Skolkort), and Bergslagskortet (T\u00e5g i Bergslagen rail-only) tickets, plus specialized demand-responsive services (Flextrafik, F\u00e4rdtj\u00e4nst, Sjukresor) and corporate solutions (Resekort F\u00f6rretag and in-app corporate accounts with optional net salary deduction). The technical stack runs on Microsoft Azure (with ARRAffinity cookies and Application Insights telemetry), uses Mobitime for journey planning, and integrates Swish, Klarna, Nordea internet bank, and 3D Secure card payments. Cross-county interoperability includes joint products with X-trafik, reciprocal reskassa with V\u00e4rmlandstrafik and L\u00e4nstrafiken \u00d6rebro, and participation in the national Resplus/Samtrafiken framework.

Dalatrafik generates revenue through consumer ticket sales (pay-as-you-go and subscription via autogiro), corporate subscriptions (Resekort F\u00f6rretag, both annual and monthly invoiced), and government subsidies via Region Dalarna. Pricing is zone-based (1 county zone plus 15 municipality zones), age-stratified (child/youth/student/adult/senior), and student-verified, with a government-subsidized half-price program on selected 30-day tickets running 1 July to 1 December 2026. The customer base is intentionally broad \u2014 commuters, youth, seniors, tourists, schools, healthcare travelers, and corporate accounts \u2014 with no single segment materially dominant. As a public authority, Dalatrafik does not publish revenue or headcount and is not a commercially traded or investable entity.

Name

Dalatrafik

Legal name

Dalatrafik

Website

https://dalatrafik.se

Company type

Private

Founded year

1981

Operating status

Operating

Headcount range

11–50 employees

Short description

Dalatrafik is the regional public transport authority for Sweden's Dalarna county, operating under a statutory mandate from Region Dalarna across 15 municipalities. It runs a mobile-first ticketing platform (app, e-commerce, Resekort card, sales agents) for buses, regional rail, and demand-responsive services serving commuters, students, seniors, tourists, schools, healthcare travelers, and corporate accounts.

Ownership category

akta.pro rank

Product category

Public Transit Services

NAICS

Interurban and Rural Bus Transportation (48521), Special Needs Transportation (485991), School and Employee Bus Transportation (48541), Other Transit and Ground Passenger Transportation (4859)

SIC

Local & Suburban Transit & Interurban Hwy Passenger Trans (4100)

akta.pro primary industry

Regional/County Public Bus Operators (THAIAEAB)

akta.pro secondary industries

Paratransit / ADA Complementary Bus Operators (TLAFAGAI), Regional Intercity Bus Operators (Scheduled) (THAIADAB), Route Planning, Scheduling & Dispatch for Special Education Transportation (EDAKAOAH), Special Needs / Paratransit Student Transportation Services (EDAEADAH), Regional Rail (Short-to-Mid Distance) Passenger Operators (THAIACAC)

Keywords

• Public transportation
• Regional bus services
• Transit ticketing
• Demand-responsive transit
• Paratransit services

Headquarters

HQ city

Borlänge

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Ticket Sales (Consumer): Dalatrafik generates revenue primarily from the sale of public transport tickets to individual consumers. Ticket types include single-ride, 24-hour, 72-hour, 30-day period, flex tickets (10/90, 140/365), summer cards for youth, school cards, and annual passes. Sales occur via the mobile app, e-commerce, on-board buses, and physical sales agents. Prices vary by zone (municipality zone or county zone), age category (child, youth, adult, senior), and student status. Government subsidies (via Region Dalarna) support the operation alongside ticket revenue.
2. Resekort Företag (Corporate Travel Cards): Corporate travel solutions sold to businesses, associations, and schools. Two products: (1) Annual corporate cards sold directly (Resekort Företag for service trips) priced per year by zone, with annual invoicing; (2) Corporate in-app account where employees purchase single rides and the company is invoiced monthly. These generate recurring annual or monthly revenue from B2B customers.
3. Nettolöneavdrag (Net Salary Deduction Scheme): Resekort Företag offered to employees through net salary deduction. The employer pays nothing; employees pay through payroll deduction. Since the deduction is from net (after-tax) salary, it is not a taxable benefit, making it attractive to both employers and employees. This generates recurring revenue from employees who purchase annual passes via this scheme.
4. Autogiro (Recurring Payment): Monthly payment plan for 30-day period tickets via direct debit. Pay for 10 months, receive 2 months free (12 months of travel for price of 10). The ticket must be on a physical travel card, not in the app. Generates recurring monthly revenue through bank direct debits.
5. Bergslagskortet (Bergslagen Train Card): Annual and 30-day train passes for Tåg i Bergslagen, sold through Dalatrafik as a retailer (232100-0180). The 30-day card includes a card fee of 30 SEK and is invoiced upon shipment. The 365-day card is pre-paid annually and requires a credit check.

Pricing tiers

Go-to-market motion1 record

Distribution channels7 records

Marketing channels8 records

Core offering

Dalatrafik is the public transport authority for Dalarna County, Sweden, planning and procuring bus and train services across 15 municipalities and 16 pricing zones. It sells single, day, period, flex, and annual tickets through a mobile app, an e-commerce site, on-board sales, and a network of physical sales agents, while operating specialized services such as Flextrafik (demand-responsive transit), Färdtjänst (paratransit for persons with disabilities), and Sjukresor (medical travel). Ticketing is integrated with partner operators including Tåg i Bergslagen, SJ, Tågab, and neighboring county transit authorities (X-trafik, Värmlandstrafik, Länstrafiken Örebro).

Product overview

Dalatrafik is the public transport authority for Dalarna County, Sweden (a Region Dalarna entity since 2018, operating since 1981). Its product portfolio consists of a mobile app (Dalatrafik App) for ticket purchase and real-time journey planning, a physical Resekort travel card, and an e-commerce portal (E-handel), which together form the core ticketing and information platform. These core channels distribute a range of ticket products including single tickets (Enkelbiljett), day tickets (Dygnsbiljett 24h/72h), 30-day period tickets (Periodbiljett 30 dagar), Flex tickets (Flexbiljett 10/90 and 140/365), annual cards (Årskort), and youth/senior-specialized products (Sommarkort, Senior Smart). Dalatrafik also offers regional combined tickets with X-trafik (Gävleborg) and the rail-only Bergslagskortet with Tåg i Bergslagen, plus corporate solutions (Resekort Företag, Företagskonto i appen). Non-scheduled services include Flextrafik, Färdtjänst, and Sjukresor. An accessibility layer (Talande Webb) is integrated into the website, and the app inter-operates with neighboring county transport systems (Värmlandstrafik, Länstrafiken Örebro, Sörmlandstrafiken, Västmanlandstrafik) via the same application platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Dalatrafik App Native mobile application for iOS and Android that enables individual consumers and travelers to search routes, purchase single/period/flex tickets, view real-time bus locations on a map, receive traffic disruption alerts, and manage their account; supports Swish, card, and Klarna invoice payments and works across multiple Swedish counties.
• E-handel (E-commerce Ticket Platform)

Quantifiable outcome

• Res 12 månader, betala för 10 — autogiro customers get 2 free months per year
• +3 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature6 records

Partnerships

15 partnerships are on record, tiered core and minor.

• Tåg i Bergslagen (TiB)coreStrategic or Co-development PartnerTåg i Bergslagen is a regional train operator jointly owned by the regions of Örebro, Västmanland, Gävleborg, and Dalarna. Operated by VR. Dalatrafik sells all its tickets on TiB trains within Dalarna, and TiB accepts all Dalatrafik tickets (single, period, flex, etc.). TiB tickets can be activated on TiB trains. Dalatrafik's county-zone period tickets allow travel to nearest cross-county stations (Fagersta, Kopparberg, Sala, Sandviken, Ställdalen, etc.). Dalatrafik also resells Bergslagskortet (30-day and 365-day TiB-only passes).
• SJ (Statens Järnvägar)minorStrategic or Co-development PartnerSJ's long-distance trains within Dalarna accept Dalatrafik's period tickets (30-day and annual passes, not including Senior Smart or flex tickets). A valid activation receipt must be shown on SJ trains. Dalatrafik period tickets are valid in second class on SJ within Dalarna county.
• Tågab (Tågåkeriet i Bergslagen AB)minorStrategic or Co-development PartnerTågab operates regional trains in Bergslagen (Falun-Borlänge-Ludvika-Grängesberg-Ställdalen). Dalatrafik period tickets (30-day and annual) are valid on Tågab in second class within Dalarna.
• X-trafik (Gävleborg County Transit)coreStrategic or Co-development PartnerJoint product: Dalatrafik + X-trafik combined period tickets allow travel on both Dalatrafik buses/trains and X-trafik buses and X-tåg within both counties. Available as 30-day period tickets and annual Senior cards. Also, cross-border travel on bus lines 39 (Falun–Edsbyn), 500 (Avesta–Krylbo), and others operated jointly.
• KeolisminorChannel Partner/ Reseller/ DistributorKeolis operates city bus services in Avesta, Borlänge, and Falun. Handles lost property (hittegods) for these routes. Contact: [email protected]. Also handles ticket sales and service delivery for these city routes.
• TransdevminorChannel Partner/ Reseller/ DistributorTransdev operates some bus routes in Falun. Contact for lost property (hittegods) related to Transdev-operated buses in Falun.
• Västanhede TrafikminorChannel Partner/ Reseller/ DistributorOperates city bus services in Avesta. Contact for lost property related to Västanhede-operated routes in Avesta.
• Hedmans (Trafikföretaget Hedmans)minorChannel Partner/ Reseller/ DistributorOperates the Sommarbussen (summer bus) on behalf of Borlänge municipality during summer months. Buses may be branded with Dalatrafik signage and serve some Dalatrafik stops, but Borlänge municipality is responsible for the service. Hedmans handles lost property and customer inquiries for this service.
• VärmlandstrafikminorChannel Partner/ Reseller/ DistributorCross-border travel partnership. Bus line 209 (Malung–Värnäs) is jointly operated by Dalatrafik and Värmlandstrafik. Additionally, Dalatrafik's travel credit (reskassa) can be used in Värmlandstrafik's system, and vice versa, enabling seamless cross-county travel.
• Länstrafiken ÖrebrominorChannel Partner/ Reseller/ DistributorBus line 360 (Grängesberg–Kopparberg) is jointly operated by Dalatrafik and Länstrafiken Örebro. Cross-county travel credit interoperability: Dalatrafik's reskassa can be used in Örebro county, and Örebro's travel credit works in Dalarna. Also, Dalatrafik's app works in Örebro county.
• Länstrafiken JämtlandminorChannel Partner/ Reseller/ DistributorBus line 46 (Mora–Tandsjöborg) is operated by Länstrafiken Jämtland. Dalatrafik's county-zone tickets allow travel on this route.
• VL (Västmanlandstrafik)minorChannel Partner/ Reseller/ DistributorBus line 500 (Avesta–Krylbo) is operated by VL. Dalatrafik's county-zone tickets allow travel on this route. VL is noted as having Sweden's most satisfied public transit customers for two consecutive years.
• SambusminorChannel Partner/ Reseller/ DistributorSambus operates bus services in parts of Dalarna. Representatives from Sambus participated in Dalatrafik's joint management meeting (APT) in April discussing the future of transit and customer experience. Sambus shared experiences about challenges in the industry, particularly around recruiting bus drivers.
• Resplus / SamtrafikenminorChannel Partner/ Reseller/ DistributorResplus is a national collaboration binding together Swedish public transit. Dalatrafik participates in the Resplus system, allowing passengers to purchase combined tickets for multi-operator journeys across Sweden via resrobot.se and sj.se. Delay compensation for Resplus journeys is handled via Samtrafikens formulär.
• Region Dalarna (municipalities)coreStrategic or Co-development PartnerDalatrafik procures public transit in consultation with all 15 municipalities in Dalarna county. The 15 municipalities include Avesta, Borlänge, Falun, Gagnef, Hedemora, Leksand, Ludvika, Malung-Sälen, Mora, Orsa, Rättvik, Smedjebacken, Säter, Vansbro, and Älvdalen. Municipalities co-decide on routes, timetables, and pricing. Dalatrafik also participates in municipal events and fairs.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Västmanlandstrafik (VL): Regional public transit authority for Västmanland county. Notable as having been ranked Sweden's most satisfied public transit customers for two consecutive years; directly comparable in scope and operating model.
• Sörmlandstrafiken: Regional public transit authority for Sörmland county. Cross-platform app interoperability with Dalatrafik and same county-level government mandate profile.
• Värmlandstrafik: Regional transit authority for Värmland county. Direct peer with bilateral cross-border routes (e.g., line 209) and shared reskassa interoperability with Dalatrafik.
• Länstrafiken Jämtland: Regional transit authority for Jämtland county. Operates interconnecting routes (e.g., line 46 Mora–Tandsjöborg) accepted by Dalatrafik tickets, comparable rural/interurban focus.
• Länstrafiken Örebro: Regional transit authority for Örebro county. Comparable county-level public transit authority with joint routes (e.g., line 360) and shared travel credit with Dalatrafik.
• X-trafik: Public transit authority for Gävleborg county, Sweden. Direct counterpart to Dalatrafik with a joint Dalatrafik + X-trafik combined ticket product, comparable county-level mandate, fleet, and zone-based pricing structure.

Broad incumbents

• Västtrafik: Major Swedish regional transit authority (Västra Götaland). Comparable mobile app, ticket, and accessibility products at significantly larger scale, with multi-modal bus/ferry/rail coverage.
• Skånetrafiken: Public transit authority for Skåne, Sweden's largest regional transit operator. Similar mandate and product portfolio (mobile app, zone pricing, regional rail), but operates at substantially larger scale and across a more urbanized region.
• Keolis Sverige: International public transit operator that actually operates city bus services in Dalarna (Avesta, Borlänge, Falun) on contract to Dalatrafik. Comparable in operational scope and product/SKU complexity, but upstream commercial vehicle operator rather than the procuring authority.
• Transdev Sverige: International public transit operator running urban bus services in Falun under Dalatrafik's procurement. Comparable in operational complexity and contract-driven service delivery, though commercially a private operator rather than a public authority.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Dalatrafik
• LinkedInlinkedin.com/company/ab-dalatrafik

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dalatrafik