EU-SOLAR

What EU-SOLAR does

EU-SOLAR SE is a Hungarian solar energy solutions provider founded in 2012 in Pécs, operating as a publicly listed company on the Budapest Stock Exchange (BÉT Standard market) since 2023 and reorganized as a European Company (Societas Europaea) in October 2024. The company designs, installs, and services photovoltaic solar systems for residential, commercial, agricultural, and municipal customers in Hungary, and holds exclusive official importer status for GROWATT inverters in the Hungarian market along with a premium partnership with LONGi Solar. Its product stack bundles solar PV with heat pumps (AirPro via iqquantum.hu), battery energy storage, and EV chargers, supported by an in-house continuous remote monitoring and diagnostics service, a customer portal, and a state-accredited training institution (edu-solar.hu).

The company generates revenue across seven streams: one-time solar system sales and installation (residential, commercial, agricultural, municipal), wholesale distribution of GROWATT inverters to third-party installers, subscription-based remote monitoring services, professional service and maintenance, accredited training and education, heat pump sales, and specialized agricultural solar offerings. Pricing is project-based and quote-driven, with a free online calculator tool (kalkulator.eu-solar.hu) used as a top-of-funnel lead capture mechanism and long-term leasing options (including 0% financing for the agricultural sector) opening up customers who cannot pay upfront. EU-SOLAR actively assists customers with the Napenergia Plusz Program, a 66% government subsidy for households.

EU-SOLAR operates with 51-100 employees and has achieved six consecutive Business Superbrands awards (2021-2026), multiple MagyarBrands recognitions across brand, innovation, and employer categories, and Dun & Bradstreet AAA Gold creditworthiness certification. In 2025 the company introduced a four-day work week. AI is deployed primarily in marketing functions, with an AI-based video campaign and AI lead generation system for the agricultural segment winning two Marketing Diamond Awards in 2026. The current operational footprint is entirely Hungary-based, with the SE corporate structure positioned to support future cross-border EU expansion.

Name

EU-SOLAR

Legal name

EU-SOLAR Kereskedelmi és Szolgáltató SE Nyilvánosan Működő Európai Részvénytársaság

Website

https://eu-solar.hu

Company type

Public

Founded year

2012

Operating status

Operating

Headcount range

51–100 employees

Short description

EU-SOLAR SE is a publicly listed Hungarian solar energy company that designs, installs, and monitors photovoltaic systems, inverters (exclusive GROWATT importer), heat pumps, and energy storage for residential, commercial, agricultural, and municipal customers across Hungary.

Ownership category

akta.pro rank

Product category

Solar Energy Solutions

NAICS

Solar Electric Power Generation (221114)

SIC

Cogeneration Services & Small Power Producers (4991)

akta.pro primary industry

Solar EPC & Construction (Utility-Scale, Rooftop, Balance of System) (EUAMABAB)

akta.pro secondary industries

Solar Distribution & Wholesale Supply (Channel, Procurement, Logistics) (EUAMABAK), Renewable Distributed Generation (Rooftop/Onsite Solar, Small Wind, Small Hydro) (EUACALAJ), Solar Financing, Leasing & Ownership Platforms (Tax Equity, PPA, Securitization) (EUAMABAJ), Solar Roofing & Roof-Mounted PV Systems (IMADAFAO)

Keywords

• Solar photovoltaic systems
• Solar system installation
• Heat pump systems
• Energy storage solutions
• Inverter distribution

Headquarters

HQ city

Pécs

HQ country

Hungary

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales

Revenue model

1. Solar System Sales and Installation: EU-SOLAR designs, installs, and sells photovoltaic solar systems for residential, commercial, agricultural, and municipal customers. The company handles the complete project lifecycle including consultation, design, installation, and after-sales monitoring. Revenue is generated through one-time system sales and installation fees.
2. Wholesale Distribution: EU-SOLAR acts as the exclusive official importer of GROWATT inverters in Hungary and distributes solar equipment to other installers and businesses in the renewable energy sector.
3. Monitoring Services: Ongoing remote monitoring and diagnostics services for installed solar systems, providing customers with real-time performance data and automatic error notifications.
4. Training and Education: The company operates an accredited educational institution (edu-solar.hu) providing training for professionals in solar system design and installation.
5. Heat Pump Systems: Sale and installation of heat pump systems for residential and commercial heating/cooling applications.
6. Agricultural Solar Solutions: Specialized solar solutions for agricultural sector, including specialized financing options like 0% long-term leasing.
7. Service and Maintenance: Servicing and maintenance services for installed solar systems and related equipment.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels10 records

Core offering

EU-SOLAR designs, installs, sells, and monitors photovoltaic solar systems for residential, commercial, agricultural, and municipal customers in Hungary. It also distributes GROWATT inverters as the exclusive Hungarian importer, and offers heat pumps, energy storage, EV chargers, wholesale supply, and accredited solar training.

Product overview

EU-SOLAR SE operates as a comprehensive solar energy solutions provider offering integrated solar panel systems (napelem rendszerek) as its core product, complemented by GROWATT inverters (primary exclusive importer in Hungary), energy storage systems, heat pumps, and EV chargers as add-on modules. The company provides end-to-end services including professional planning/design, installation with warranty, and continuous monitoring through their online platform. Additional offerings include a solar calculator tool for customer sizing, wholesale distribution, service/repair with remote diagnostics, and state-accredited training through Edu-Solar. Specialized solutions exist for agricultural sector customers with 0% leasing options. The company also operates a customer portal and web store for customer management and product access.

Differentiator

Problem solved

Functional benefit

Products and services

• Napelem rendszerek (Solar Panel Systems) Residential and commercial solar panel systems for electricity generation, including design, installation, and monitoring. The company has installed over 50 MW of inverters and systems exceeding 1.5 MW total capacity.
• GROWATT Inverterek (GROWATT Inverters) GROWATT branded inverters, for which EU-SOLAR is the primary and exclusive official importer in Hungary. These inverters feature Hungarian-made components and multiple patents.
• Hőszivattyú (Heat Pumps) Heat pump systems for heating and cooling residential and commercial properties, including AirPro heat pumps, combinable with solar panel systems for energy efficiency.
• Energiatároló (Energy Storage) Battery storage systems to complement solar panel installations, enabling energy independence and storage of excess solar generation for later use.
• Elektromos autótöltő (EV Chargers) Electric vehicle charging solutions including Growatt Thor 22AS home charging stations, compatible with solar panel systems.
• Monitoring szolgáltatás (Monitoring Service) Continuous online monitoring of solar panel system performance, allowing customers to track energy production and savings in real time, with proactive error notification.
• Tervezés (Planning/Design) Professional system design services ensuring optimal solar panel system configuration for efficiency, safety, and decades of operation.
• Kivitelezés (Installation) Full-service installation with warranty, completed quickly with minimal intervention and first-class quality, including handling of authority notifications.
• Agrár napelem (Agricultural Solar) Solar solutions specifically designed for the agricultural sector, including 0% leasing financing options and AI-based marketing campaigns.
• Napelem kalkulátor (Solar Calculator) Online calculator tool enabling customers to determine ideal solar panel system size and cost within about 1 minute, collecting location, roof type, orientation, and consumption data.
• Nagykereskedelem (Wholesale) Wholesale distribution of solar panel systems and components, including GROWATT inverters and accessories, for professional installers.
• Szervizszolgáltatás (Service) Service and maintenance for installed systems, including diagnostic, repair, and reporting services with remote access capabilities.
• Oktatás / Edu-Solar (Education) State-accredited educational institution providing training for solar panel system design and installation professionals.
• Ügyfélportál (Customer Portal) Customer login portal for managing solar panel systems, accessing documentation, and receiving support.
• Tartósbérleti megoldás (Long-term Leasing) Long-term leasing solutions for businesses, enabling solar panel adoption, including a 0% financing option for the agricultural sector.

Quantifiable outcome

• Over 50 MW of inverters sold since 2012, producing ~55,000,000 kWh annually
• +4 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature4 records

Partnerships

One partnership is on record.

• GROWATTcoreTechnology or IntegrationEU-SOLAR is the first and only official importer of GROWATT inverters in Hungary. GROWATT products are partially made from Hungarian materials and feature numerous patents, representing outstanding quality in inverter technology. This exclusive partnership positions EU-SOLAR as a key distribution channel for GROWATT in the Hungarian market.

Scale indicators10 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• SolarEdge Technologies: Global inverter and power optimizer manufacturer competing with GROWATT in residential and commercial solar. Comparable as a competing inverter technology ecosystem that EU-SOLAR installers and competitors may select as alternatives to GROWATT.
• Enphase Energy: Leading microinverter and energy storage provider for residential solar. Comparable as a competing inverter technology platform influencing EU-SOLAR's competitive positioning in inverter selection for Hungarian residential installations.
• NIBE Energy Systems: European heat pump and indoor climate solutions manufacturer with strong presence in Northern and Central Europe. Comparable as a major heat pump competitor relevant to EU-SOLAR's heat pump offering in Hungary and surrounding markets.
• Daikin: Global HVAC and heat pump leader. Comparable as the dominant incumbent in the heat pump category that EU-SOLAR sells alongside solar, and as a benchmark for how EU-SOLAR's heat pump business competes against an established global player.
• Tesla Energy: Offers solar panels, Powerwall storage, and integrated energy products for residential and commercial customers. Comparable as a large incumbent delivering the solar-plus-storage-plus-monitoring bundle EU-SOLAR also provides, though Tesla operates at vastly larger scale.
• LONGi Green Energy: World-leading solar panel manufacturer and EU-SOLAR's premium panel partner. Comparable as a key upstream supplier that influences EU-SOLAR's panel pricing, quality positioning, and competitive differentiation.
• GROWATT New Energy: Global inverter manufacturer that is EU-SOLAR's exclusive partner and supplier. Comparable as the upstream supplier whose technology and pricing directly shape EU-SOLAR's offering and margins; useful proxy for inverter-side dynamics.

Direct peers

• Sunrun: Largest US residential solar installer offering rooftop PV systems, battery storage, and financing/leasing to homeowners. Closely comparable business model to EU-SOLAR's residential solar + storage + monitoring + leasing offering, just at US national scale versus Hungary national scale.
• SunPower: Residential and commercial solar installer and equipment provider with direct sales and financing offerings. Similar vertically integrated installer-plus-equipment model to EU-SOLAR's solar EPC combined with GROWATT/LONGi hardware distribution.

Regional players

• Greentech (Hungarian solar installer): Hungarian solar installer operating in the same national market as EU-SOLAR with similar residential and commercial solar EPC offerings. Most directly comparable domestic competitor for market share and pricing dynamics in the Hungarian solar market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/0forintos
• LinkedInlinkedin.com/company/eu-solar-ltd-
• Instagraminstagram.com/eu.solar.hu
• Xx.com/EuSolarZrt

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EU-SOLAR