Trodat USA
Trodat USA Inc., a Somerset, NJ-based subsidiary of Austria's Trodat GmbH (TroGroup), manufactures and distributes self-inking and pre-inked stamps, seal presses, and consumable inks. It sells through retail partners, a B2B Order Manager portal, and direct e-commerce to professional offices and home consumers.
- Company typePrivate
- Founded1912
- HeadquartersSomerset, United States
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Trodat USA does
Trodat USA Inc. is the United States subsidiary of Austria-based Trodat GmbH and operates as part of the TroGroup corporate family. The company manufactures, markets, and distributes a broad portfolio of marking and stamping products, including self-inking stamps (the Original Trodat Printy line, now in its 4.0 generation), pre-inked stamps (MaxLight, PSI), seal presses, handstamp pads, fingerprint pads, ink cartridges, stamp inks, pocket stamps, and stamp pens. The portfolio is organized into three merchandising categories: "At Work" (professional/office), "At Home" (consumer/crafting/identity protection), and "On The Move" (portable). The US operations are headquartered at 48 Heller Park Lane, Somerset, New Jersey, with 501-1,000 employees, and the business traces its origin to 1912 when Franz Just and his wife began producing stamping inks in Vienna.
The company's core technology centers on the patented plastic self-inking stamp architecture pioneered by Trodat in 1976 (Trodat Printy 1), which has since sold over 400 million units worldwide. Subsequent generations — including the Printy 4.0 (models 4817, 4917, 48313, 4813, 4820, 4822, 4846), the Trodat Professional 4.0 with stainless steel design, and pre-inked flash stamp technology (MaxLight, PSI) — form the technical backbone of the product line. Industrial-grade products (JustRite) and specialty items (Clothing Markers, Private Label custom stamps, seal presses) round out the offering.
The business model is a hybrid of one-time hardware unit sales and recurring consumables revenue (ink cartridges and refill inks), sold primarily through a multi-channel distribution architecture: a B2B Partner Portal with an Order Manager e-commerce system for registered retailers, a "Become a Retailer" program, third-party distributor networks (e.g., Marking and Sign Products for JustRite), and direct e-commerce. Customers are split horizontally between B2B (offices, legal, healthcare, government) and B2C (consumers using products for crafting, identity protection, and children's labeling). Pricing is not publicly disclosed and varies by channel. The company holds ISO 9001, ISO 27001, CO2 Neutral, and Austrian Ecolabel certifications and explicitly positions environmental sustainability as part of its corporate identity.
Trodat USA firmographics
Firmographics- Name
- Trodat USA
- Legal name
- Trodat USA Inc.
- Website
- https://trodatusa.com
- Company type
- Private
- Founded year
- 1912
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Trodat USA Inc., a Somerset, NJ-based subsidiary of Austria's Trodat GmbH (TroGroup), manufactures and distributes self-inking and pre-inked stamps, seal presses, and consumable inks. It sells through retail partners, a B2B Order Manager portal, and direct e-commerce to professional offices and home consumers.
- Ownership category
- akta.pro rank
Trodat USA industry classification
Industry- Product category
- Office Stamps and Marking Products
- NAICS
- Stationery Product Manufacturing (32223), Stationery and Office Supplies Merchant Wholesalers (42412)
- SIC
- Wholesale-Professional & Commercial Equipment & Supplies (5040)
- akta.pro primary industry
- Stationery & Office Paper Products (notebooks, pads, forms) (IMAMAHAG)
- akta.pro secondary industries
- Ink, Toner & Printer Supplies Retail (CRALABAH), Printing & Copy Services Retail (CRALABAD)
Keywords
Where Trodat USA is headquartered
LocationHeadquarters
- HQ city
- Somerset
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Trodat USA business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Stamp Products Sales: Trodat generates revenue through the sale of physical stamp products including self-inking stamps, pre-inked stamps, seal presses, ink cartridges, and specialty stamps. Products are sold through B2B and B2C channels with one-time purchase model for hardware and recurring revenue from consumables (ink cartridges, refill inks).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | B2C Products - At Work |
| Unit Pricing | Pay-as-you-go | B2C Products - At Home |
| Unit Pricing | Pay-as-you-go | B2C Products - On The Move |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Trodat USA product offering
Product offeringCore offering
Trodat USA manufactures and distributes high-quality stamps and marking products, including self-inking stamps (Original Trodat Printy, Trodat Professional), pre-inked flash stamps (MaxLight, PSI), seal presses, handstamp pads, fingerprint pads, and replacement ink cartridges. The company sells through a network of retail partners and distributors, and directly via its Order Manager e-commerce portal, serving both professional/business users (At Work line) and home/personal consumers (At Home and On The Move lines).
Product overview
Trodat USA offers a comprehensive portfolio of high-quality stamp products organized into three main use-case categories: At Work (professional office stamps), At Home (consumer/household stamps), and On The Move (portable/mobile stamps). The core product lines include the Original Trodat Printy (world's best-selling self-inking stamp at 400+ million sold), Trodat Professional 4.0 (stainless steel professional stamp), and Trodat Pre-Inked MaxLight/PSI (high-volume flash stamps). Consumer offerings include Trodat Pixel Stamp (creative pixel art for children), Trodat Creation Stamp (gift labelling sets), Trodat Stamp 'N Stick (name labelling), and Trodat ID Protector (identity protection). Mobile solutions include Trodat Pocket Stamps and Goldring Stamp Pens. The portfolio is supported by seal presses, handstamp pads, fingerprint pads, ink cartridges, and specialty products including JustRite industrial markers, Private Label custom stamps, and Clothing Markers. The company emphasizes sustainability with eco-friendly manufacturing and holds ISO and CO2 Neutral certifications.
Differentiator
Problem solved
Functional benefit
Brands
- Trodat Professional: Professional office stamp with modern stainless steel look, known for durability, performance, and clean operation.
- Original Trodat Printy
- Trodat Pre-Inked MaxLight
- Trodat Classic
- Trodat Pixel Stamp
- Trodat Creation Stamp
- Stamp 'N Stick
- Trodat ID Protector
- JustRite
- Trodat Pocket Stamps
- Goldring Stamp Pens
- Trodat Seal Presses
- Trodat Fingerprint Pads
Products and services
- Original Trodat Printy The world's best-selling self-inking plastic stamp, currently in its 4.0 generation. Designed for professional office use with consistent, clean impressions.
- Trodat Professional 4.0 Professional office stamp with modern stainless steel design, offering durability and enhanced performance with stronger, cleaner, and faster stamping for daily office use.
- Trodat Pre-Inked MaxLight World's premier pre-inked flash stamp providing thousands of crisp, clear impressions, designed for high-volume professional use.
- Trodat Pre-Inked PSI Pre-inked stamp offering part of the At Home product line, providing thousands of impressions with crisp quality.
- Trodat Classic Traditional stamp product line for professional and office use, part of the At Work product category.
- Trodat Seal Presses Professional seal presses including the Ideal Seal line, offering refined, dependable, and effortless sealing for official documents and certificates.
- Trodat Fingerprint Pads Specialized pads for fingerprint stamping applications, part of the professional At Work product line.
- Handstamp Pads Traditional handstamp pads for use with manual stamps, part of the professional product line.
- Trodat Ink Cartridges / Stamp Inks Replacement ink cartridges and stamp inks for Trodat stamp products, available for both professional and consumer product lines.
- Trodat Pixel Stamp Creative stamp set combining pixel art with a stamp-by-numbers concept. Colorful stamps paired with a booklet of color-coded pixel art motifs for children, revealing hidden images when stamping.
- Trodat Stamp 'N Stick Functional labelling stamp for marking children's belongings with names, helping parents identify items in case of loss or theft.
- Trodat ID Protector & ID Protector+ Personal information protection stamps. ID Protector hides personal information with one roll. ID Protector+ variant includes integrated box and letter opener with ceramic blades.
- Trodat Creation Stamp Versatile stamp set for labelling homemade creations and personalizing gifts. Includes Christmas, Homemade, and Birthday stamp sets for various occasions.
- Trodat Pocket Stamps Mobile stamps designed for use whenever, wherever. Portable stamp solution for professionals on the move.
- Goldring Stamp Pens Portable stamp pens for on-the-move marking applications, part of the mobile product line.
- JustRite Industrial-grade marking stamp built to last, distributed through Marking and Sign Products.
- Private Label Stamps Custom branding stamps allowing businesses to create unique stamp products with their own identity.
- Clothing Marker Stamp marker designed for effortless marking on clothing and fabrics.
Companies that use Trodat USA
Customer profileSegments2 records
Ideal customer profiles2 records
Trodat USA technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Trodat USA partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor and core.
- Marking and Sign ProductsminorMarking and Sign Products will distribute JustRite branded products. This is a recent distribution change announcement for the JustRite product line.
- TroGroupcoreTrodat is a member of TroGroup, the parent organization that encompasses Trodat and other related brands. TroGroup is the overarching corporate entity managing the global Trodat brand family.
Scale indicators4 records
Recent moves4 records
Expansion highlights5 records
Trodat USA competitors and assessment
Company assessmentDirect peers
- Consolidated Stamp Manufacturing Co. (COSCO): US-based manufacturer of self-inking and pre-inked stamps, identification stamps, and industrial marking devices, competing with Trodat in the North American professional and industrial channels.
- Plus Corporation: Japanese office products manufacturer offering self-inking stamps, correction tape, and other office marking solutions, with global distribution that overlaps with Trodat's partner network.
- Shachihata Inc. Japanese manufacturer of marking products including the Xstamper line of pre-inked stamps, a direct competitor to Trodat's pre-inked MaxLight and PSI products, particularly strong in the US and Asia.
- Colop Stamps Manufacturing GmbH: Austrian manufacturer of self-inking and pre-inked stamps, the most direct global competitor to Trodat in the plastic self-inking stamp category, serving the same B2B and B2C channels with comparable technology.
Broad incumbents
- ACCO Brands Corporation: Large US-based office products company marketing stamps, staplers, and other office supplies under brands like COSCO (acquired) and Swingline, competing with Trodat across the office channel with broader product breadth.
- Newell Brands: Major consumer and office products conglomerate that owns Sanford (Paper Mate, Sharpie, Dymo) and competes in adjacent categories such as writing instruments, labeling, and marking tools that overlap with stamp use cases.
- Essentra plc: UK-based manufacturer of specialty components including protective packaging and identity solutions; offers stamp and marking components to OEMs, overlapping with Trodat's component and consumable supply chain.
Emerging players
- Staedtler Mars GmbH & Co. KG: German writing and marking instruments manufacturer with growing presence in office stamping and marking categories; competes in the same office supplies channel as Trodat in Europe and increasingly in North America.
- Brother Industries Ltd. Japanese manufacturer of P-touch label printers and digital marking systems that compete with traditional stamps as digital alternatives for home and office labeling, indirectly pressuring Trodat's addressable market.
Others
- Trotec Laser GmbH: Austrian laser engraving and cutting equipment manufacturer listed as a Trodat partner; enables stamp plate and marking device production, and offers industrial laser solutions in adjacent marking categories.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Trodat USA social profiles
Digital presenceTrodat USA compliance and trust
Trust signalCompliance4 records
Trodat USA financial estimates
Financial estimateRevenue estimate
Valuation estimate
Trodat USA leadership team
Management profileNumber of profiles
Trodat USA subsidiaries and ownership
Company hierarchySubsidiaries15 records
Trodat USA funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Trodat USA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Trodat USA
What does Trodat USA do?
Trodat USA manufactures and distributes high-quality stamps and marking products, including self-inking stamps (Original Trodat Printy, Trodat Professional), pre-inked flash stamps (MaxLight, PSI), seal presses, handstamp pads, fingerprint pads, and replacement ink cartridges. The company sells through a network of retail partners and distributors, and directly via its Order Manager e-commerce portal, serving both professional/business users (At Work line) and home/personal consumers (At Home and On The Move lines).
Is Trodat USA a public or private company?
Trodat USA is a private company. It is classified as corporate owned and is currently operating.
When was Trodat USA founded?
Trodat USA was founded in 1912. It employs 501 to 1,000 people.
Where is Trodat USA based?
Trodat USA is headquartered in Somerset, United States, in the North America region.
How does Trodat USA make money?
One revenue line is on record: stamp Products Sales.
Who are Trodat USA's main competitors?
Direct peers on record are Consolidated Stamp Manufacturing Co. (COSCO), Plus Corporation, Shachihata Inc. and Colop Stamps Manufacturing GmbH. Broad incumbents are ACCO Brands Corporation, Newell Brands and Essentra plc. Emerging players are Staedtler Mars GmbH & Co. KG and Brother Industries Ltd.. Trotec Laser GmbH is listed as an others.
Does Trodat USA have an API?
No public API is recorded for Trodat USA.
What industry is Trodat USA in?
Trodat USA's product category is Office Stamps and Marking Products. Its primary akta.pro industry code is IMAMAHAG, Stationery & Office Paper Products (notebooks, pads, forms), with a secondary code of CRALABAH, Ink, Toner & Printer Supplies Retail. Its NAICS code is 32223 and its SIC code is 5040.