Air-Seal Products
Air-Seal Products Ltd is a UK-based, founder-owned manufacturer of liquid-based mechanical tyre sealants using proprietary aramid fibre technology, selling a five-SKU range to enterprise fleets, agricultural operators, and 80+ country distributor networks.
- Company typePrivate
- Founded2000
- HeadquartersWellington, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Air-Seal Products does
Air-Seal Products Limited, founded in 2000 in Somerset, UK by Alex and Kerstin Burnand, manufactures and distributes a range of liquid-based mechanical tyre sealants for pre-emptive puncture repair and tyre pressure maintenance. Its product portfolio comprises five branded SKUs - Heavy Duty (Off-Road), Heavy Duty (On-Road), Armour-Seal, Hydro-Seal, and Air-Seal - differentiated by puncture-repair capacity (13mm to 30mm) and use case, all built around a proprietary aramid fibre and filler-particle formulation that mechanically interlocks at the penetration site within 1-3 wheel rotations. The product has an indefinite shelf life, never hardens inside the tyre, and is reusable across tyre replacements.
The company generates revenue primarily through one-time product sales in packaging sizes from 1-litre bottles to 20-litre pails, sold via three complementary go-to-market motions: a UK-based direct sales team targeting enterprise fleets (Royal Mail, Argos, UK Armed Forces, government departments), an international distributor network spanning 80+ countries, and a Shopify-based e-commerce storefront launched in 2023. Distribution is also supported by trade resellers such as Mole Valley Farmers and Harpers Feeds, and a sister company, Air-Seal Installations, provides application services. Marketing is heavily event-driven, with active presence at 12+ UK trade shows featuring live nail-into-tyre demonstrations, supplemented by social media activity across Facebook, Twitter, LinkedIn, YouTube, Instagram, and TikTok.
Air-Seal Products is privately held and founder-owned with no external investment, no parent company, and a headcount of approximately 10 staff. Its served verticals include road haulage, waste management and recycling, mining and quarrying, agriculture, construction and demolition, grounds care, OEM/dealer channels, local authorities, and the UK Armed Forces and government departments. The company's RASE Burke Innovation Trophy finalist recognition in 2026 reflects its standing within agricultural engineering innovation in the UK.
Air-Seal Products firmographics
Firmographics- Name
- Air-Seal Products
- Legal name
- Air-Seal Products Limited
- Website
- https://air-sealproducts.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Air-Seal Products Ltd is a UK-based, founder-owned manufacturer of liquid-based mechanical tyre sealants using proprietary aramid fibre technology, selling a five-SKU range to enterprise fleets, agricultural operators, and 80+ country distributor networks.
- Ownership category
- akta.pro rank
Air-Seal Products industry classification
Industry- Product category
- Tyre Sealants / Automotive Aftermarket
- NAICS
- Synthetic Rubber Manufacturing (325212), Rubber Product Manufacturing (3262), Other Rubber Product Manufacturing (32629)
- SIC
- Adhesives & Sealants (2891), Gaskets, Packg & Sealg Devices & Rubber & Plastics Hose (3050)
- akta.pro primary industry
- Adhesives & Sealants Chemicals (IMAEABAA)
- akta.pro secondary industries
- Adhesive, Sealant & Gasket Rubber Compounds (IMANAJAI), Sealants (Construction & Industrial) (IMAEAGAI)
Keywords
Where Air-Seal Products is headquartered
LocationHeadquarters
- HQ city
- Wellington
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Air-Seal Products business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Tyre Sealant Product Sales: One-time product sales of tyre sealant across multiple product grades (Heavy Duty, Armour-Seal, Hydro-Seal, Air-Seal). Sold in various packaging sizes from 1-litre bottles to 20-litre pails. Products applied during tyre fitting and provide lifetime puncture protection.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Product range with varying puncture repair capabilities |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels6 records
Air-Seal Products product offering
Product offeringCore offering
Air-Seal Products Ltd manufactures and sells liquid-based mechanical tyre sealants that use proprietary aramid fibre technology to provide instant puncture repair lasting the life of the tyre. The product range covers five grades—Heavy Duty (Off-Road), Heavy Duty (On-Road), Armour-Seal, Hydro-Seal, and Air-Seal—designed for commercial fleets, agricultural, mining, construction, grounds care, OEM/dealer, and government/military vehicle applications. Sealants are applied as tyres are fitted and seal rim, bead, and slow air leaks while maintaining optimal tyre pressure.
Product overview
Air-Seal Products Ltd manufactures and sells a range of liquid-based mechanical tyre sealants for puncture prevention and tyre maintenance. The product portfolio consists of five branded sealant products: Heavy Duty (Off-Road), Heavy Duty (On-Road), Armour-Seal, Hydro-Seal, and Air-Seal. All products use a common technology — a proprietary combination of aramid fibres and filler particles suspended in a carrier fluid that coats the inside of the tyre and instantly seals punctures when they occur. The products differ primarily in puncture-repair capacity (ranging from 13mm to 30mm) and are formulated for specific use cases: standard on/off-road applications, heavy earthmoving conditions, and water-ballast-filled tyres. Heavy Duty is the flagship and most widely used product across both on-road and off-road sectors.
Differentiator
Problem solved
Functional benefit
Brands
- Heavy Duty (Off-Road): Tyre sealant suitable for all off-road equipment capable of instant puncture repair up to 15mm.
- Heavy Duty (On-Road)
- Armour-Seal
- Hydro-Seal
- Air-Seal
Products and services
- Heavy Duty (Off-Road) Liquid-based mechanical tyre sealant formulated for off-road equipment, capable of instant puncture repair up to 15mm. Applied as the tyre is fitted, sealing rim, bead, and slow air leaks while maintaining optimal tyre pressure and extending tyre life.
- Heavy Duty (On-Road) The most widely used tyre sealant in the Air-Seal range, providing high-level tyre protection for a wide range of on-road vehicles including multi-axle construction. Seals punctures up to 15mm and maintains optimum tyre pressure for the life of the tyre.
- Armour-Seal Premium grade tyre sealant specifically designed for heavy earthmoving vehicles operating in harsh conditions, capable of instant puncture repair up to 30mm. The highest puncture-repair capability in the Air-Seal product range.
- Hydro-Seal Specially formulated tyre sealant for water ballast filled tyres, capable of instant puncture repair up to 13mm. Designed for applications where tyres are liquid-filled, maintaining pressure and sealing punctures in demanding conditions.
- Air-Seal Smaller packaging options containing the Heavy Duty tyre sealant formulation, ideal for treating compact vehicles and machinery. Delivers the same puncture-sealing technology as the Heavy Duty range in convenient smaller volumes.
Quantifiable outcome
- Reduces tread area punctures by covering up to 95% of penetrations
- +6 more outcomes
Companies that use Air-Seal Products
Customer profileNamed customers13 records
Segments9 records
Ideal customer profiles2 records
Air-Seal Products technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Air-Seal Products partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Air-Seal SAcoreNew South African distribution partnership announced June 2020 after months of negotiations during COVID-19 pandemic. Company looks forward to strengthening position within South African market.
- AbraresistcoreSpanish distributor supported by Air-Seal Products at events in Barcelona.
- Airseal-ChilecoreChilean distributor exhibiting at Seguridad Show in Santiago, Chile. Distributor demonstrates premier tyre sealants at trade events.
- Botswana DistributorcoreDistributor in Botswana that successfully repaired a RIB boat for the Botswana Defence Force using Air-Seal Heavy Duty sealant.
Scale indicators9 records
Recent moves5 records
Expansion highlights5 records
Air-Seal Products competitors and assessment
Company assessmentEmerging players
- Stan's NoTubes: Stan's NoTubes makes sealant primarily for bicycle and powersports tubeless tyres, using a latex/fibre liquid sealant concept similar in mechanism to Air-Seal. Comparable product technology but narrower vehicle scope; useful proxy for technology trajectory and brand-building in sealant categories.
- Puncture Safe / Rhino Tyre Sealant: Rhino and similar emerging fibre-sealant brands compete in the commercial and off-road tyre sealant niche with smaller distribution footprints than Air-Seal. Comparable emerging players benchmarking Air-Seal's growth trajectory in agricultural and fleet segments.
Regional players
- Berryman Products: Berryman is a US-focused chemical specialty manufacturer producing tyre sealants and automotive chemicals primarily for the North American aftermarket. Comparable product but largely a regional player relative to Air-Seal's EMEA-heavy distributor footprint.
Broad incumbents
- Tech International: Tech International manufactures tyre repair materials, sealants and patches for the commercial tyre industry. Comparable as a tyre consumables manufacturer whose sealant products overlap with Air-Seal's Heavy Duty and Armour-Seal ranges in truck and OTR use cases.
- Slime (ITW Global Tire Repair): Slime, owned by Illinois Tool Works, is the most recognised consumer tyre sealant brand globally, selling fibre- and latex-based sealants through automotive and retail channels. Directly comparable to Air-Seal as a competing tyre sealant manufacturer targeting puncture prevention for cars, trailers and small equipment.
- AME International (tire sealant division): AME International supplies tyre management consumables including sealants, balancers and repair materials to commercial and industrial tyre dealers worldwide. Comparable as a broader tyre-services supplier with overlapping sealant SKUs in fleet and OTR segments.
Direct peers
- TireJect: TireJect produces fibre/fibril-based tyre sealants marketed to automotive, ATV, trailer and agricultural users via e-commerce and dealers. Competes head-to-head with Air-Seal on mechanical puncture-sealing claims and small-pack consumer sales.
- Ride-On Tyre Sealant: Ride-On is a US-based fibre-based tyre sealant used in military, fleet and commercial applications, with claims of indefinite reusability similar to Air-Seal. Direct peer serving fleets, government and off-road segments with a comparable liquid fibre sealant proposition.
- Multiseal (Multiseal Group): Multiseal is a German-headquartered tyre sealant specialist selling fibre-based sealants to automotive, commercial and military customers in Europe. Direct competitor in the same product category with overlapping fleet and OEM use cases.
- OKO Tyre Sealant: OKO is a UK-based competitor manufacturing tyre sealants for agricultural, industrial and military applications, distributing globally through a partner network. Closely comparable product, geography, customer base and channel model to Air-Seal.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Air-Seal Products social profiles
Digital presenceAir-Seal Products financial estimates
Financial estimateRevenue estimate
Valuation estimate
Air-Seal Products leadership team
Management profileNumber of profiles
Profiles7 records
Air-Seal Products subsidiaries and ownership
Company hierarchySubsidiaries1 record
Air-Seal Products funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Air-Seal Products M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Air-Seal Products
What does Air-Seal Products do?
Air-Seal Products Ltd manufactures and sells liquid-based mechanical tyre sealants that use proprietary aramid fibre technology to provide instant puncture repair lasting the life of the tyre. The product range covers five grades—Heavy Duty (Off-Road), Heavy Duty (On-Road), Armour-Seal, Hydro-Seal, and Air-Seal—designed for commercial fleets, agricultural, mining, construction, grounds care, OEM/dealer, and government/military vehicle applications. Sealants are applied as tyres are fitted and seal rim, bead, and slow air leaks while maintaining optimal tyre pressure.
Is Air-Seal Products a public or private company?
Air-Seal Products is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Air-Seal Products founded?
Air-Seal Products was founded in 2000. It employs 11 to 50 people.
Where is Air-Seal Products based?
Air-Seal Products is headquartered in Wellington, United Kingdom, in the Europe region.
How does Air-Seal Products make money?
One revenue line is on record: tyre Sealant Product Sales.
Who are Air-Seal Products's main competitors?
Emerging players on record are Stan's NoTubes and Puncture Safe / Rhino Tyre Sealant. Berryman Products is listed as a regional player. Broad incumbents are Tech International, Slime (ITW Global Tire Repair) and AME International (tire sealant division). Direct peers are TireJect, Ride-On Tyre Sealant, Multiseal (Multiseal Group) and OKO Tyre Sealant.
Does Air-Seal Products have an API?
No public API is recorded for Air-Seal Products.
What industry is Air-Seal Products in?
Air-Seal Products's product category is Tyre Sealants / Automotive Aftermarket. Its primary akta.pro industry code is IMAEABAA, Adhesives & Sealants Chemicals, with a secondary code of IMANAJAI, Adhesive, Sealant & Gasket Rubber Compounds. Its NAICS code is 325212 and its SIC code is 2891.