What Active Collective does

Active Collective B.V. is a privately held Dutch digital agency headquartered in Beverwijk, Netherlands, founded in 2013. The firm designs and develops custom digital products — web applications, e-commerce platforms, ERP systems, and applied AI solutions — for clients primarily in healthcare, government, construction, retail, and manufacturing. Its portfolio spans two principal AI offerings: Fusion AI, a Retrieval-Augmented Generation chatbot that lets enterprise users query sensitive financial datasets (invoices, transactions, supplier records) in natural language without exposing raw data; and Project PICTURE, an AI diagnostic tool for brain tumor treatment co-developed with Amsterdam UMC, which won a SpinAward.

The company operates a project-based professional services model, executing engagements through a structured PoC-to-MVP lifecycle underpinned by its proprietary Design Sprint methodology. GTM is sales-led and consultative: a Business Development Manager plus leadership run direct enterprise outreach, supported by content marketing (blog, whitepapers), conference presence (Healthcare Innovation Platform), and memberships such as the Amsterdam Economic Board. Pricing is not publicly disclosed; clients receive tailored quotes per engagement. The firm holds ISO 9001, ISO 27001, and NEN 7510 certifications, with the latter specifically enabling compliant work with Dutch healthcare data processors. Headcount sits at 11-50 employees, and the company self-funds operations with no disclosed external investment rounds or acquisitions.

Name

Active Collective

Legal name

Active Collective B.V.

Website

https://activecollective.nl

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Active Collective is a Netherlands-based digital agency that builds custom AI applications, data science tools, and software for clients in healthcare, government, construction, and retail. Its flagship work includes the Fusion AI RAG-based financial chatbot and the Project PICTURE brain-tumor diagnostic tool.

Ownership category

akta.pro rank

Headquarters

HQ city

Beverwijk

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Custom Software Development Services: Active Collective generates revenue by providing custom digital product development services to organizations across healthcare, construction, government, and general business sectors. Projects follow a structured development lifecycle (PoC, prototype, pilot, MVP) and are delivered through close co-creation with clients. Revenue is project-based and service-oriented.
2. AI & Data Science Consulting: Advisory and development services focused on AI implementation, data science, and digital transformation. Includes RAG chatbot development, machine learning solutions, and data analysis engagements.
3. Digital Design Services: Digital design services including UX/UI design, prototyping, and design sprints. Offered as part of broader digital product engagements.
4. Security & Compliance Audits: Security audits, PEN tests, and compliance scanning services (OWASP-based) for web applications and digital platforms.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels8 records

Core offering

Active Collective is a Dutch digital agency that designs, develops, and delivers custom digital products for organizations, including AI solutions, web applications, e-commerce platforms, ERP systems, and digital designs. It combines data science, UX/UI design, prototyping, full-stack development, and cybersecurity within a single multidisciplinary team, following a structured PoC-prototype-pilot-MVP delivery model. Its signature offerings include the Fusion AI RAG-based chatbot and the Project PICTURE AI platform for brain tumor diagnosis.

Product overview

Active Collective is a Dutch digital agency that develops digital solutions for human challenges, operating under the philosophy of 'Humanizing Technology.' The company offers a portfolio of interconnected digital services rather than a single unified software product. Its core offerings include: custom AI solutions (Fusion AI, Project PICTURE) leveraging generative AI, computer vision, and RAG-based knowledge retrieval; custom software development (web applications, e-commerce platforms, ERP systems); digital design and prototyping (including Design Sprint methodology); data science and analytics; and cybersecurity/privacy services. These services are complemented by security audits and a free AI whitepaper. The portfolio is organized around a mix of specialists in data science, digital design, prototyping, development, and cybersecurity converging in one place.

Differentiator

Problem solved

Functional benefit

Products and services

• Fusion AI A RAG-based AI chatbot that enables users to query financial data (invoices, transactions, supplier information) via natural language, generating SQL queries from conversational questions and retrieving structured data from a MySQL database, trained on OpenAI GPT-4o API and Llama 3.0. Target customers are enterprise procurement and finance teams.
• Project PICTURE An AI-powered digital solution for improving diagnosis and treatment of brain tumor patients using machine learning and image analysis, developed in partnership with Amsterdam UMC. Won the SpinAward for digital treatment innovation in healthcare. Target customers are hospitals, clinicians, and neuro-oncology researchers.
• Custom Solutions (Maatwerkoplossingen)

Quantifiable outcome

• 3-4% cost reduction in procurement through AI-driven financial data analysis (Schadenberg Groep case)
• +2 more outcomes

Named customers15 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability14 records

Feature5 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Healthcare Innovation Platform (HIP)coreStrategic or Co-development PartnerHIP is a collaboration between tech companies and healthcare professionals aimed at accelerating innovations in healthcare, focusing on bringing breakthroughs to patients quickly through a community of data scientists and healthcare professionals. Active Collective's CTO Raymond Martens presented Project PICTURE at an HIP event, highlighting the company's role as a technology partner in healthcare AI innovation.
• Amsterdam UMCcoreStrategic or Co-development PartnerActive Collective collaborated with Amsterdam UMC on Project PICTURE, an AI-powered web application for the diagnosis and treatment of brain tumors. Amsterdam UMC contributed clinical expertise and medical imaging data for the development of machine learning models used in the application.
• Amsterdam Economic BoardminorStrategic or Co-development PartnerActive Collective became a member of the Amsterdam Economic Board, marking a strategic collaboration to support the knowledge economy of the Amsterdam Metropolitan Region. The partnership involves sharing expertise and contributing to regional digital strategy discussions.
• Business Open (Club Houtrak)minorGTM or Marketing PartnerActive Collective is a member of Business Open, a networking club that meets bi-weekly for lunch, updates, mutual assistance, and golf. The Houtrak chapter visited Active Collective's Digital Science Hub for a networking event.
• Schadenberg GroepcoreStrategic or Co-development PartnerActive Collective partnered with Schadenberg Groep to develop Fusion AI, a RAG-based AI chatbot trained on Schadenberg's financial datasets (67,358 invoices, 80,418 transactions, 3,915 suppliers). This Proof of Concept project aimed to achieve 3-4% cost reduction in procurement through AI-driven financial data analysis.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Accenture: Global professional services firm with extensive AI, data, and custom software capabilities across all major industries. Comparable to Active Collective on the AI/digital services portfolio but operates at vastly larger scale and brand recognition.
• Capgemini: Global IT services and consulting firm with large AI, data, and digital engineering practices serving European enterprises. Overlaps with Active Collective on AI/digital transformation services for Dutch and European enterprise clients, but at much greater scale.
• Deloitte Digital: Global professional services firm's digital arm providing AI, custom software, and design at scale across all major industries. Comparable to Active Collective on the digital product/AI consulting offering but vastly larger and broader in scope; also an existing Active Collective client.
• Thoughtworks: Global technology consultancy specializing in custom software, AI, and digital product engineering for enterprise clients. Comparable to Active Collective on design-led custom digital product delivery and AI engineering, but with global footprint and larger delivery teams.

Direct peers

• Xebia: Dutch-headquartered IT consultancy and software services firm offering custom development, AI/ML, data, and cloud delivery across enterprise clients. Most directly comparable to Active Collective on geography, delivery model, and AI/data services emphasis.
• Mirabeau (a Cognizant company): Dutch digital agency within Cognizant delivering custom digital products, design, and engineering to enterprise clients. Closely comparable to Active Collective on Dutch market, design-led custom product development, and enterprise customer base.
• Info Support: Dutch software development and data services firm with custom application, data engineering, and AI capabilities for Dutch enterprises and government. Comparable to Active Collective on Dutch market focus, custom delivery model, and enterprise/government verticals.
• Schuberg Philis: Dutch IT consultancy focused on mission-critical custom software and managed services for regulated industries. Comparable to Active Collective on Dutch market, mission-critical delivery, and regulated-vertical expertise.
• Ordina (now part of Conclusion): Dutch-origin digital services firm (now within Conclusion) offering custom software, data, and cloud services to Dutch enterprises and government. Comparable to Active Collective on Dutch market focus, custom delivery model, and government/regulated-vertical exposure.
• Valcon: European consultancy combining technology, data, and AI services for enterprise and public-sector clients with strong Dutch/Nordic presence. Comparable to Active Collective on data/AI consulting and Dutch enterprise/government footprint.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/activecollective
• LinkedInlinkedin.com/company/active-collective

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Active Collective