Aqua Leisure Pools and Spas

What Aqua Leisure Pools and Spas does

Aqua Leisure Pools & Spas LLC is a privately held Pennsylvania retailer and service provider specializing in residential pool and spa solutions across Northeastern Pennsylvania. The company operates four showroom locations in Wilkes-Barre, Dickson City, Bartonsville, and Doylestown, serving an eight-city coverage area that includes Allentown, Beach Lake, Bloomsburg, and Lake Wallenpaupack. It claims 60+ years of operating history in the regional market.

The core product set comprises in-ground fiberglass pools (offering multiple model lines including Washington, Patriot, Athens, Lincoln, Continental, Rushmore, Aria Collection, Ascent Collection, Claremont, and PonceXL), above-ground pools (Sonata, Milano, Admiral's Walk, Palm, Greywood, Aqua Sport), spas/hot tubs, and swim spas, sourced from a portfolio of brand partners including Narellan, Latham, Glimmerglass, Marquis, Sundance, TidalFit, Artesian, Buster Crabbe, Liberty, and Blue Hawaiian. The company also retails pool chemicals (chlorine, algaecide, testing kits) and equipment from Hayward, Alden Leeds, ABC Soft Swim, and Yard Guard. Filtration expertise covers sand, cartridge, and DE systems.

Revenue is generated through one-time pool and spa sales, professional installation services, ongoing maintenance, and consumables sales. Unit pricing ranges from $5,500-$22,000 for outdoor spas and $15,000-$35,000 for swim spas and plunge pools, with above-ground pools positioned as affordable entry products and in-ground fiberglass pools as premium installations. Consumer financing is provided via Wells Fargo Bank, N.A. through Lyon Financial. Go-to-market relies on physical showrooms with knowledgeable sales staff, phone-based inside sales, a website quote-request funnel, and a content-led marketing layer (Pool School educational program with free computerized water testing and an active blog). Customer acquisition is exclusively residential, with no commercial or institutional accounts documented.

Name

Aqua Leisure Pools and Spas

Legal name

Aqua Leisure Pools & Spas LLC

Website

https://aqualeisurepoolsandspas.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Aqua Leisure Pools & Spas is a privately held Pennsylvania retailer selling, installing, and servicing in-ground fiberglass pools, above-ground pools, spas, and swim spas across four showrooms in Northeastern Pennsylvania, serving residential homeowners with products, installation, and chemicals.

Ownership category

akta.pro rank

Product category

Pool and Spa Retail and Services

SIC

Wholesale-Hardware & Plumbing & Heating Equipment & Supplies (5070)

akta.pro primary industry

Pools, Spas & Hot Tubs Retail (Chemicals, Accessories) (CRAIAIAK)

akta.pro secondary industries

Equipment Installation & Upgrades (Automation, Covers, Sanitizers) (HSAIALAJ), Pool & Spa Chemicals (Chlorination, pH Control, Algaecides) (CRAJAKAL)

Keywords

• Pool sales installation
• Spa and hot tub retail
• Fiberglass pool construction
• Pool maintenance services
• Pool chemicals supplies

Headquarters

HQ city

Wilkes Barre

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Pool and Spa Sales: One-time sales of in-ground fiberglass pools, above-ground pools, spas, and swim spas with professional installation services.
2. Pool and Spa Maintenance Services: Ongoing maintenance and service of pools and spas including chemical treatment, filter maintenance, and seasonal opening/closing services.
3. Chemicals and Accessories: Complete line of pool and spa chemicals, water testing, and accessories including pool shock, algaecide, chlorine tablets, filter components, and maintenance supplies. Promotion: $10 credit on next purchase when spending $200 in chemicals.
4. Pool Financing: Special financing available through Wells Fargo Bank, N.A. via Lyon Financial partnership for pool and spa purchases.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Aqua Leisure Pools and Spas sells in-ground fiberglass pools, above-ground pools, spas and hot tubs, and swim spas from multiple manufacturers through four physical showrooms in Northeastern Pennsylvania. The company also provides professional pool installation, ongoing maintenance and service, a complete line of pool chemicals and accessories, and customer financing through Wells Fargo Bank.

Product overview

Aqua Leisure Pools and Spas is a retail and service company offering a comprehensive portfolio of pool and spa products across Northeastern Pennsylvania. The core offerings include In-Ground Pools (featuring models such as Washington, Patriot, Athens, Lincoln, Continental, Rushmore, Aria Collection, Ascent Collection, Claremont, and PonceXL in fiberglass construction), Above-Ground Pools (including Sonata, Milano, Admiral's Walk, Palm, Greywood, and Aqua Sport models available in oval and round configurations), and Spas/Hot Tubs (offering hydro massage therapy in small, medium, and large sizes). The company also provides Swim Spas for aquatic exercise, along with a complete line of pool chemicals, financing services through Wells Fargo, and professional installation and maintenance services. The company operates as a one-stop shop for pool and spa needs, combining product sales with installation, maintenance services, and chemicals.

Differentiator

Problem solved

Functional benefit

Products and services

• In-Ground Pools Fiberglass in-ground swimming pools constructed with high-quality materials, available in a wide variety of sizes, shapes, features, and colors, sold and installed by Aqua Leisure for residential homeowners in Northeastern Pennsylvania.
• Above-Ground Pools Above-ground swimming pools offered in oval and round shapes with multiple depth options (48", 52", or 54"), positioned as affordable, immediate family-fun options for residential homeowners.
• Spas and Hot Tubs Outdoor spas and hot tubs providing hydro massage healing therapy and relief using warm water therapy jets, available in small, medium, and large sizes for residential hydrotherapy and relaxation.
• Swim Spas Multi-purpose swim spas for rigorous swimming, supportive workouts, and recreational use, available in traditional and dual-temp configurations for residential fitness and recreation.
• Pool Chemicals and Supplies Complete line of E-Z pool and spa chemicals, water treatment products, testing kits, and maintenance accessories for ongoing pool and spa care.
• Pool Installation Services Professional installation services for in-ground and above-ground pools performed by experienced installation teams for residential customers.
• Pool and Spa Maintenance Services Ongoing maintenance and service for pools and spas including filter maintenance, water testing, cleaning, and seasonal opening/closing for residential pool and spa owners.
• Pool Financing Special financing options for pool and spa purchases arranged through Wells Fargo Bank, N.A. via the Lyon Financial platform to make purchases more accessible for residential customers.

Quantifiable outcome

• Fiberglass pools have been shown to add up to 7% value to home property value
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Leslie's: Leslie's is the largest U.S. specialty retailer of pool and spa supplies, operating hundreds of storefronts. It directly competes with Aqua Leisure on pool chemicals, equipment, accessories, and increasingly on spas, while also serving maintenance customers.
• Blue Haven Pools & Spas: Blue Haven is a regional pool builder with showrooms across the southern U.S., offering in-ground pool sales, design, and installation. Closely mirrors Aqua Leisure's showroom-plus-install model.
• Anthony & Sylvan Pools: Anthony & Sylvan is one of the largest in-ground pool builders in the U.S., designing and installing custom pools. Directly comparable to Aqua Leisure's in-ground fiberglass and concrete pool installation business.
• Premier Pools & Spas: Premier Pools & Spas is a national network of custom pool builders serving residential customers with design and installation. Directly comparable to Aqua Leisure's pool design and installation services.
• ASP - America's Swimming Pool Company: ASP is the largest U.S. pool service franchise, offering maintenance, repair, and renovation across dozens of regional territories. Directly comparable to Aqua Leisure's pool maintenance and service offering.
• Hot Spring Spas (Watkins Wellness): Hot Spring Spas is a leading U.S. hot tub brand sold through a national dealer network of showroom operators. Hot tub dealers share Aqua Leisure's showroom-plus-financing business model and overlap on hydrotherapy positioning.
• Pinch A Penny: Pinch A Penny is a pool supplies franchise with hundreds of locations across the Sun Belt, focused on chemicals, equipment, and pool service. Comparable to Aqua Leisure's chemical and recurring-service revenue layer.

Broad incumbents

• Pool Corporation: Pool Corporation is the world's largest wholesale distributor of pool and spa products, supplying most U.S. pool builders and retailers including competitors to Aqua Leisure. It is the broad incumbent shaping pricing, supply, and category trends.

Emerging players

• River Pools & Spas: River Pools manufactures and sells fiberglass pools directly online with regional installer partners. Comparable emerging competitor pressuring the traditional showroom model with lower overhead and digital configurators.

Regional players

• California Pools: California Pools is a long-standing regional pool builder based in the western U.S., offering design and installation. Comparable business model but operates in a different geography from Aqua Leisure.

Market position

Strengths5 records

Weaknesses2 records

Competitive moat3 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xtwitter.com/AquaLeisureNEPA
• Facebookfacebook.com/aqualeisurepoolsandspas
• LinkedInlinkedin.com/company/aqua-leisure-pools-spas
• Instagraminstagram.com/aqualeisure.pools

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aqua Leisure Pools and Spas