Popcorn, Indiana

What Popcorn, Indiana does

Popcorn, Indiana is a privately held U.S. ready-to-eat popcorn manufacturer founded in 2002 and headquartered in Westport, operating from a single Midwest production facility with 101-250 employees. The company produces seven ready-to-eat popcorn varieties spanning sweet, savory, and novelty profiles — including Movie Theater Butter, Black & White Fudge Drizzle, Sweet & Salty Kettle Corn, Crispy & Savory Sea Salt, Himalayan Sea Salt, Classic White Cheddar, and Fried Pickle — using whole grain corn grown and popped in the United States, and all SKUs carry Kosher KOK-Dairy certification.

The business model is conventional consumer packaged goods (CPG): produce at a domestic facility, distribute nationally through mass and convenience retailers, complement with direct e-commerce, and capture margin through brand pricing and shelf velocity. Confirmed retail partners include Walmart, 7-Eleven, and Shoprite in the United States, and the company also sells into Canada. Direct-to-consumer sales are run through a proprietary website and an Amazon storefront. There is no disclosed funding history, no parent company, and no M&A activity on record, indicating it has operated as an independent, founder/long-term ownership-controlled snack brand for more than two decades.

In 2025 the company executed a packaging revamp for its Walmart channel and continues line-extension activity in specialty flavors, suggesting an active reinvestment cycle aimed at defending and growing shelf velocity in a global popcorn market projected to expand from roughly $33B in 2025 to $59.76B by 2034 (~8.9% CAGR). Distribution is concentrated in a small number of large retailers, making retail partner relationships the single most important commercial variable for the business.

Name

Popcorn, Indiana

Legal name

Popcorn Indiana

Website

https://popcornindiana.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

101–250 employees

Short description

Popcorn, Indiana is a privately held U.S. ready-to-eat popcorn maker founded in 2002, producing seven flavored SKUs at a single Midwest facility and selling nationally through Walmart, 7-Eleven, and Shoprite, with additional distribution in Canada and via Amazon and its own website.

Ownership category

akta.pro rank

Product category

Snack Foods

NAICS

Fruit and Vegetable Preserving and Specialty Food Manufacturing (3114)

SIC

Food And Kindred Products (2000), Miscellaneous Food Preparations & Kindred Products (2090)

akta.pro primary industry

Popcorn & Puffed Snacks (CRADABAH)

akta.pro secondary industries

Popcorn Manufacturing (AFAKAIAC), Chips & Savory Snacks (Potato, Tortilla, Extruded) (CRADABAE)

Keywords

• Ready-to-eat popcorn
• Snack foods
• Flavored popcorn
• Gluten-free snacks
• Kettle corn

Headquarters

HQ city

Westport

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales

Revenue model

1. Retail Product Sales: Sale of ready-to-eat popcorn products through major retail chains including Walmart, 7/11, and Shoprite, representing the primary revenue stream for the company.
2. E-commerce Sales: Direct-to-consumer sales through the company's website and Amazon storefront, offering home delivery of all popcorn varieties.

Go-to-market motion2 records

Distribution channels5 records

Marketing channels3 records

Core offering

Popcorn, Indiana manufactures and sells ready-to-eat popcorn products in seven flavors (Movie Theater Butter, Black & White Fudge Drizzle, Sweet & Salty Kettle Corn, Crispy & Savory Sea Salt, Himalayan Sea Salt, Classic White Cheddar, and Fried Pickle). All popcorn is made with real, simple ingredients—real butter, cocoa, cheese, cane sugar, and sea salt—using whole grain corn grown and popped in the USA, with no artificial colors, flavors, or preservatives, and is certified gluten-free, nut-free, and Kosher. The entire product line is produced in a single Midwest facility.

Product overview

Popcorn Indiana is a Midwest-based food company offering a portfolio of seven ready-to-eat popcorn flavors: Movie Theater Butter, Black & White Fudge Drizzle, Sweet & Salty Kettle Corn, Crispy & Savory Sea Salt, Himalayan Sea Salt, Classic White Cheddar, and Fried Pickle. All products are made with real, simple ingredients—real butter, real cocoa, real cheese, real cane sugar, and sea salt—with no artificial colors, flavors, or preservatives. The entire product line is gluten-free and nut-free, with select varieties (Kettle Corn, Sea Salt, Himalayan Pink Salt) also being vegan. All corn is whole grain, grown and popped in the USA. The company pioneered ready-to-eat popcorn and manufactures everything in a single Midwest facility.

Differentiator

Problem solved

Functional benefit

Products and services

• Movie Theater Butter Ready-to-eat crispy, buttery popcorn made with real butter and whole grain corn, inspired by movie theater taste. Gluten free with no artificial colors or flavors. Targeted at consumers seeking a classic buttered popcorn snacking experience.
• Black & White Fudge Drizzle Ready-to-eat sweet and salty kettle corn drizzled with real cocoa for a rich chocolate flavor. Contains no artificial colors, preservatives, or high fructose corn syrup. Targeted at consumers wanting a sweet-savory chocolate snack.
• Sweet & Salty Kettle Corn Classic American kettle corn made with real cane sugar and sea salt using just four simple ingredients. Gluten free, whole grain, and vegan. Targeted at consumers seeking a traditional sweet-salty kettle corn snack.
• Crispy & Savory Sea Salt Simple three-ingredient popcorn made with sea salt, oil, and naturally kettle-popped corn. A good source of fiber. Targeted at consumers preferring a minimalist, clean-label savory snack.
• Himalayan Sea Salt Light, airy popcorn lightly tossed with Himalayan pink salt at just 50 calories per cup. Free from artificial colors, flavors, or preservatives. Targeted at health-conscious consumers seeking a low-calorie snack.
• Classic White Cheddar Ready-to-eat popcorn handcrafted with real Wisconsin-aged white cheddar cheese for a sharp, tangy flavor, made with whole grain corn. Targeted at cheese-flavored snack enthusiasts.
• Fried Pickle Tangy dill-flavored popcorn inspired by the classic fried pickle snack. Made with real dill and no artificial preservatives or colors. Targeted at consumers seeking bold, tangy snack flavors.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered core.

• WalmartcoreChannel Partner/ Reseller/ DistributorMajor retail partner distributing Popcorn Indiana products in stores nationwide. Popcorn Indiana has revamped packaging specifically for Walmart stores.
• 7/11coreChannel Partner/ Reseller/ DistributorConvenience store chain partner providing in-store retail distribution of Popcorn Indiana products.
• ShopritecoreChannel Partner/ Reseller/ DistributorRegional grocery chain partner in the northeastern US for retail distribution of Popcorn Indiana products.
• AmazoncoreChannel Partner/ Reseller/ DistributorE-commerce marketplace partner for online sales and home delivery of Popcorn Indiana products across US and Canada.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Quinn Snacks: Quinn is a clean-ingredient snack brand best known for popcorn kernels and filled snacks that competes with Popcorn Indiana in the better-for-you popcorn category.
• Smartfood: Smartfood is Frito-Lay's (PepsiCo) ready-to-eat flavored popcorn brand, directly overlapping with Popcorn Indiana in flavored popcorn SKUs sold at Walmart, convenience, and grocery retailers.
• Pipcorn: Pipcorn is a premium heirloom popcorn and snack brand with overlapping product form (popcorn) and similar clean-ingredient positioning, targeting health-conscious families.
• SkinnyPop: SkinnyPop is a leading ready-to-eat popcorn brand (now owned by The Hershey Company) competing head-to-head with Popcorn Indiana in flavored, clean-ingredient popcorn sold through mass and grocery channels.
• Angie's BOOMCHICKAPOP: Angie's BOOMCHICKAPOP (owned by Conagra) is a ready-to-eat kettle corn and popcorn brand with overlapping flavors, retail presence, and target consumer to Popcorn Indiana.
• Cracker Jack: Cracker Jack is a legacy caramel-coated popcorn snack brand with overlapping sweet popcorn SKUs, sharing mass-retail shelf space and impulse-snack occasions with Popcorn Indiana.
• Lesser Evil Popcorn: Lesser Evil is a clean-ingredient, organic popcorn and snack brand that competes with Popcorn Indiana for the same health-conscious, allergen-friendly snack consumer across DTC and retail.

Emerging players

• Jolly Time Pop Corn: Jolly Time is a family-owned popcorn brand focusing on microwavable and ready-to-eat popcorn sold in mass grocery channels, giving it direct overlap with Popcorn Indiana's flavor and channel mix.
• Newman's Own Snacks: Newman's Own is a clean-ingredient snack brand selling popcorn, pretzels, and chips in similar retail channels, with comparable positioning around simple, recognizable ingredients.

Broad incumbents

• Frito-Lay (PepsiCo Snacks): Frito-Lay is PepsiCo's massive salty-snack platform and the dominant incumbent distributor of popcorn and chips, with direct-store-delivery scale that dwarfs Popcorn Indiana's go-to-market footprint.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/popcorn_indiana
• Facebookfacebook.com/popcornindiana
• LinkedInlinkedin.com/company/dale-and-thomas-popcorn

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Popcorn, Indiana