Produtos Cirúrgicos Serra da Estrela

What Produtos Cirúrgicos Serra da Estrela does

Produtos Cirúrgicos Serra da Estrela (Procsel) is a privately held Brazilian textile manufacturer headquartered in Queimados, Rio de Janeiro, that produces healthcare consumables for retail pharmacy and institutional hospital channels. Founded in 2010, Procsel operates a 5,000 m² manufacturing facility (2,000 m² useful area) located near the BR-116 highway and manufactures under ANVISA good manufacturing practices. The product portfolio spans gauze compresses (9, 11, and 13 threads/cm²), non-adherent TNT compresses, crepe bandages, cotton surgical dressings, disposable surgical drapes, universal sterile collectors, and pre-assembled surgical kits, organized into three branded lines — Kurativan, Linha Procsel, and Linha Lina — plus a private-label (Marca Própria) service.

Procsel serves two primary customer segments: retail pharmacy chains seeking differentiated private-label healthcare textile products, and hospitals/healthcare institutions procuring commodity surgical supplies. Private-label manufacturing is the strategic centerpiece of the business; Procsel develops fully customized products (from graphic design to after-sales) under customer brands, and counts over 20 pharmacy chains as partners, including Apolo, Araújo, City Farma, and Exata.

The company operates a sales-led B2B model with a national commercial team reaching prospects through phone, WhatsApp, and website contact form across all Brazilian regions. Pricing is quote-based and not publicly disclosed. Revenue mechanics are based on unit sales of branded SKUs and custom private-label manufacturing contracts; no financials, funding history, or ownership structure are disclosed in available source material.

Name

Produtos Cirúrgicos Serra da Estrela

Legal name

PRODUTOS CIRÚRGICOS SERRA DA ESTRELA

Website

https://procsel.com.br

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Procsel is a Brazilian healthcare textile manufacturer producing gauze compresses, non-adherent compresses, crepe bandages, and surgical dressings under ANVISA good manufacturing practices. The company sells branded lines (Kurativan, Linha Procsel, Linha Lina) and provides full-service private-label manufacturing to 20+ retail pharmacy chains and hospitals nationally from its Queimados, RJ facility.

Ownership category

akta.pro rank

Product category

Medical Textile Consumables

NAICS

Surgical Appliance and Supplies Manufacturing (339113), Surgical and Medical Instrument Manufacturing (339112)

SIC

Surgical & Medical Instruments & Apparatus (3841)

akta.pro primary industry

Single-Use Medical Disposables & Procedure Kits (Drapes, Tubing, Catheters, Syringes, Custom Packs) (HLAHANAG)

akta.pro secondary industry

Medical & Healthcare Hygiene Disposables (Patient Wipes, Underpads) (IMAMAGAF)

Keywords

• Healthcare textile manufacturing
• Surgical gauze products
• Private label development
• Medical dressings supplies
• Hospital disposable consumables

Headquarters

HQ city

Queimados

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Private Label Manufacturing: Manufactures custom textile healthcare products (compresses, bandages, surgical dressings) under pharmacy chain brands. Provides complete development service from design to delivery.
2. Own Brand Product Sales: Sales of proprietary branded products including Kurativan, Linha Procsel, and Linha Lina through pharmacy networks.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Produtos Cirúrgicos Serra da Estrela (Procsel) is a Brazilian medical textile manufacturer that produces and distributes healthcare consumables such as gauze compresses, non-adherent compresses (Non Woven/TNT), crepe bandages, cotton surgical dressings, disposable operating fields, universal sterile collectors, and single-use surgical kits. The company additionally operates an end-to-end private-label development service that manufactures customized textile healthcare products under retail pharmacy chain brands.

Product overview

Produtos Cirúrgicos Serra da Estrela (Procsel) is a Brazilian healthcare textile manufacturer offering a portfolio of surgical and hospital textile products. The company operates three main product lines: Kurativan (non-adherent compress with differentiated design), Linha Lina (cost-effective hospital line), and Linha Procsel (profitability-focused correlates line). Products include gauze compresses, non-adherent compresses (TNT), crepe bandages, cotton surgical dressings, disposable surgical drapes, universal surgical kits, and universal sterile collectors. Additionally, the company offers private label services (Marca Própria) for pharmacies and healthcare networks seeking customized textile products under their own brands.

Differentiator

Problem solved

Functional benefit

Brands

• Kurativan: Non-adherent compressa (non-woven TNT) surgical sterile compress with viscose and polyester composition, designed for absorbing liquids and protecting wounds without adhering to skin.
• Linha Procsel
• Linha Lina

Products and services

• Kurativan Non-adherent sterile surgical compress made of non-woven TNT (viscose and polyester), designed for absorbing blood and secretions and protecting wounds without sticking to the injury. Marketed as Procsel's flagship non-adherent compress line for pharmacies and healthcare institutions.
• Linha Lina Hospital product line featuring surgical gauze compresses (sterile and non-sterile), crepe bandages, cotton surgical dressings, disposable surgical drapes, universal surgical kits, and universal sterile collectors, positioned on cost-effectiveness for healthcare institutions.
• Linha Procsel Retail-correlatos focused product line featuring gauze compresses, universal collectors, and crepe bandages made from mixed fabric (60% cotton, 30% polyester, 10% elastane), positioned for profitability in the retail correlates segment.
• Marca Própria (Private Label Service) End-to-end private-label manufacturing service for pharmacy chains, covering graphic design, custom textile development, production, and post-sales support for gauze compresses, non-adherent compresses (Non Woven/TNT), crepe bandages, and universal collectors sold under the customer's own brand.

Quantifiable outcome

• 27.4% revenue growth in private-label category in Brazilian pharmaceutical retail vs 3.5% global average (per ABMAPRO/Nielsen study cited by company)

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Four partnerships are on record, tiered core.

• ApolocoreChannel Partner/ Reseller/ DistributorPharmacy chain partner for private-label textile healthcare products. Procsel manufactures custom products under the Apolo brand, providing complete development support from design to after-sales service.
• AraújocoreChannel Partner/ Reseller/ DistributorPharmacy chain partner for private-label textile healthcare products. Procsel manufactures custom products under the Araújo brand, providing complete development support from design to after-sales service.
• City FarmacoreChannel Partner/ Reseller/ DistributorPharmacy chain partner for private-label textile healthcare products. Procsel manufactures custom products under the City Farma brand.
• ExatacoreChannel Partner/ Reseller/ DistributorPharmacy chain partner for private-label textile healthcare products. Procsel manufactures custom products under the Exata brand.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Lifemed: Lifemed is a Brazilian medical devices and disposables manufacturer with hospital and pharmacy distribution; its portfolio of surgical and wound-care disposables overlaps directly with Procsel's Linha Lina and Kurativan offerings.
• Cremer: Cremer is a long-standing Brazilian manufacturer of medical textiles, dressings, tapes, and hospital disposables, making it the most direct domestic competitor to Procsel across gauze, bandages, and surgical consumables for the same pharmacy and hospital channels.
• Steril Medical: Steril Medical produces sterilization packaging, drapes, and single-use medical consumables in Brazil, competing with Procsel in surgical drapes (campos operatórios) and procedure kits for hospital customers.
• Polar Fix: Polar Fix manufactures orthopedic and hospital disposables in Brazil including bandages, dressings, and fixation products, competing with Procsel's crepe bandages and surgical dressings in the same channels.

Broad incumbents

• Owens & Minor: Owens & Minor is a major global medical product manufacturer and distributor with a portfolio of surgical and wound-care disposables, including private-label programs that compete with Procsel's marca própria offering in Latin America.
• Mölnlycke Health Care: Mölnlycke is a global leader in single-use surgical drapes, gowns, and wound-care dressings with operations across Latin America, representing a large multinational competitor for hospital and pharmacy disposable textile contracts.
• Medline Industries: Medline is one of the largest privately held medical supply manufacturers and distributors globally, with a growing Brazil presence supplying gauze, drapes, and surgical kits that overlap with Procsel's portfolio.
• 3M Health Care: 3M's Health Care division supplies surgical drapes, tapes, dressings, and sterilization products in Brazil, representing a multinational incumbent with comparable SKUs and established hospital contracts.
• Paul Hartmann: Hartmann is a global medical disposables and wound-care company whose gauze, bandage, and surgical consumable lines compete with Procsel, especially in Brazilian hospital tender processes where multinational suppliers are increasingly present.
• Essity (BSN Medical): Essity's BSN Medical division produces wound care, compression therapy, and orthopedic bandages globally, including Brazil, directly competing with Procsel's crepe bandages and gauze portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Produtos Cirúrgicos Serra da Estrela