Sizzling Platter
Sizzling Platter is a privately held multi-brand restaurant franchise operator founded in 1963 and headquartered in Murray, Utah. It runs more than 750 quick-service and casual-dining locations across the United States and Mexico under eight brands, including Little Caesars, Dunkin', Wingstop, Jersey Mike's, Cinnabon, Jamba, Red Robin, and Sizzler, serving individual consumers and currently owned by Bain Capital following its 2025 acquisition from CapitalSpring.
- Company typePrivate
- Founded1963
- HeadquartersMurray, United States
- Headcount5,001–10,000
- GTM typeB2C
- OfferingServices
What Sizzling Platter does
Sizzling Platter is a privately held multi-brand restaurant franchise operator founded in 1963 and headquartered in Murray, Utah. The company acquires and operates exclusive franchise development rights for eight quick-service and casual-dining brands — Little Caesars (pizza), Dunkin' (coffee and donuts), Wingstop (chicken wings), Jersey Mike's (subs), Cinnabon (cinnamon rolls), Jamba (smoothies, juices, and bowls), Red Robin (gourmet burgers), and the original Sizzler (steak and seafood) — running more than 750 stores across the United States and Mexico. Its largest holdings are the Little Caesars system in the US (over 7,000 team members across hundreds of stores) and Little Caesars MX (over 100 locations and approximately 2,000 team members across CDMX, Estado de México, and Jalisco); together with substantial Wingstop and Jamba operations the company operates at a scale consistent with over 10,000 employees.
The company operates a holding-style franchise management platform: there is no proprietary technology product, API, or software offering; rather, Sizzling Platter runs the physical restaurants under licenses granted by the brand owners, supported by a unified corporate infrastructure for district management, training, and cross-brand operations (illustrated by multi-decade internal career pipelines that move team members from entry-level roles into brand president and VP positions). A wholly owned Mexican subsidiary, Sizzling Platter de México, S.A. de C.V., housed in Mexico City, runs the international Little Caesars business.
Sizzling Platter's revenue is generated entirely from the operation of franchised restaurants across its brand portfolio; per-store pricing is set locally within each franchise system, and the company earns from restaurant-level sales. The company is owned by Bain Capital, which acquired it from CapitalSpring in November 2025 — a transaction described as CapitalSpring's largest exit in its 20-year history, following CapitalSpring's ownership period during which the platform expanded materially across brands and geographies.
Sizzling Platter firmographics
Firmographics- Name
- Sizzling Platter
- Legal name
- Sizzling Platter de México, S.A. de C.V.
- Website
- http://sizzlingplatter.com
- Company type
- Private
- Founded year
- 1963
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Sizzling Platter is a privately held multi-brand restaurant franchise operator founded in 1963 and headquartered in Murray, Utah. It runs more than 750 quick-service and casual-dining locations across the United States and Mexico under eight brands, including Little Caesars, Dunkin', Wingstop, Jersey Mike's, Cinnabon, Jamba, Red Robin, and Sizzler, serving individual consumers and currently owned by Bain Capital following its 2025 acquisition from CapitalSpring.
- Ownership category
- akta.pro rank
Where Sizzling Platter is headquartered
LocationHeadquarters
- HQ city
- Murray
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Sizzling Platter business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Others
Revenue model
- Franchise Operations: Sizzling Platter generates revenue by operating franchised quick-service restaurants across multiple major brands including Little Caesars, Dunkin', Wingstop, Jersey Mike's, Cinnabon, Red Robin, Sizzler, and Jamba. Revenue comes from restaurant sales across hundreds of locations.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Sizzling Platter product offering
Product offeringCore offering
Sizzling Platter operates and manages franchised quick-service and casual dining restaurants for eight major brands across the US and Mexico. The company runs hundreds of physical restaurant locations under brands including Little Caesars (pizza), Jamba (smoothies/juice), Wingstop (wings), Dunkin' (coffee and donuts), Jersey Mike's (subs), Cinnabon (cinnamon rolls), Red Robin (gourmet burgers), and the original Sizzler (steak and seafood). The platform supports dine-in, takeout, delivery, and catering services across 14+ US states and Mexico.
Product overview
Sizzling Platter is a restaurant franchise management company and franchise growth platform that operates a portfolio of 8 food and beverage brands. The company operates as a multi-brand franchisee rather than a unified tech product, managing individual restaurant brands including Little Caesars (pizza), Jamba (smoothies/juice), Wingstop (chicken wings), Dunkin' (coffee/donuts), Jersey Mike's (subs), Cinnabon (cinnamon rolls), Red Robin (gourmet burgers), and its original brand Sizzler (steak/salad). The company operates over 750 stores across the United States and Mexico, functioning as the world's premier franchise growth platform for these restaurant brands.
Differentiator
Problem solved
Functional benefit
Brands
- Little Caesars: Pizza franchise with hundreds of stores across the US and Mexico, known for Hot & Ready Large Pepperoni Pizza and 'Best Value in America' designation
- Dunkin'
- Wingstop
- Jamba
- Cinnabon
- Jersey Mike's
- Red Robin
- Sizzler
Products and services
- Little Caesars (US Operations) Pizza franchise brand offering Hot & Ready pizzas and other pizza products. Operated by Sizzling Platter with hundreds of stores across the US and over 7,000 team members.
- Little Caesars MX Little Caesars franchise operations in Mexico, serving premium pizzas across over 100 locations in Mexico.
- Jamba Smoothie, juice, and bowl franchise brand. Sizzling Platter operates nearly 200 stores in California and Washington serving smoothies and healthy food options.
- Wingstop Wing franchise brand offering chicken wings with various flavors. Operated across multiple US states including California, Utah, Colorado, Maryland, Virginia, Ohio, Kentucky, North Carolina, South Carolina, and Georgia with over 2,500 team members.
- Dunkin' Coffee and donut franchise brand serving coffee and fresh donuts. Operates almost 3 dozen stores in Texas and Colorado with almost 1,000 team members.
- Jersey Mike's Submarine sandwich franchise brand operating in Texas with over 500 team members, known for its red wine vinegar and olive oil blend subs.
- Cinnabon Cinnamon roll bakery franchise brand, maker of the world's most famous cinnamon rolls. Operates over 2 dozen stores in California with almost 50 team members.
- Red Robin Gourmet burger franchise brand with 32 gourmet burgers. Operates almost a half dozen stores in Utah.
- Sizzler Original Sizzling Platter brand originating in 1963 as a steak and salad restaurant. The first store that started the company, now operating over half a dozen stores in Utah and Idaho with almost 500 team members.
Companies that use Sizzling Platter
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Sizzling Platter technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Sizzling Platter partnerships and signals
Strategic signalScale indicators6 records
Recent moves8 records
Expansion highlights5 records
Sizzling Platter competitors and assessment
Company assessmentDirect peers
- Garfield Restaurant Group: Multi-brand franchise operator of QSR concepts including Taco Bell, KFC, and Pizza Hut. Comparable as a multi-brand franchise platform with similar unit economics exposure.
- GPS Hospitality: Multi-brand franchise operator of Burger King, Popeyes, and Pizza Hut locations across the Eastern US. Comparable as a multi-brand franchise platform with similar operating model and QSR focus.
- Sun Holdings: Large multi-brand franchisee operating Arby's, Burger King, Cici's Pizza, Denny's, Golden Corral, Papa John's, Popeyes, and Sonic. Direct comparable in multi-brand QSR franchise operations with similar geographic expansion strategy.
- Flynn Restaurant Group: One of the largest multi-brand franchise operators in the US, operating Taco Bell, Pizza Hut, Wendy's, Applebee's, Arby's, and Panera locations. Most directly comparable peer in scale, multi-brand franchise model, and PE-backed growth strategy.
- Carrols Restaurant Group: Largest Burger King franchisee in the US (acquired by Restaurant Brands International in 2024). Comparable as a large single-brand-focused franchise operator; relevant precedent for PE/franchisor consolidation of large franchisees.
- Summit Restaurant Group: Multi-brand franchisee operating Pizza Hut, Wingstop, and other QSR concepts in the Western US. Comparable as a mid-sized multi-brand franchise operator sharing the Wingstop brand relationship.
- Yadav Enterprises: Multi-brand restaurant franchise operator running Little Caesars, Wingstop, Jersey Mike's, Dunkin', and Pizza Hut locations. Direct comparable as a portfolio operator sharing several of the same brands (Little Caesars, Wingstop, Jersey Mike's, Dunkin').
- Manna Inc. Large multi-brand franchise operator of Wendy's, Pizza Hut, and Wingstop locations. Comparable as a multi-brand franchise platform with similar QSR portfolio mix.
Broad incumbents
- Inspire Brands: Multi-brand restaurant company (Roark Capital-owned) operating Arby's, Buffalo Wild Wings, Sonic, Dunkin', Baskin-Robbins, and Jimmy John's. Comparable as a multi-brand QSR platform; relevant as the franchisor of one of Sizzling Platter's brands (Dunkin').
- Roark Capital Group: PE firm specializing in multi-brand restaurant franchise platforms (Inspire Brands, Focus Brands, Driven Brands). Closely comparable as a capital partner behind multi-brand restaurant roll-ups, with far larger AUM and broader portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Sizzling Platter social profiles
Digital presenceSizzling Platter financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sizzling Platter leadership team
Management profileNumber of profiles
Profiles4 records
Sizzling Platter subsidiaries and ownership
Company hierarchySubsidiaries9 records
Sizzling Platter funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sizzling Platter M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sizzling Platter
What does Sizzling Platter do?
Sizzling Platter operates and manages franchised quick-service and casual dining restaurants for eight major brands across the US and Mexico. The company runs hundreds of physical restaurant locations under brands including Little Caesars (pizza), Jamba (smoothies/juice), Wingstop (wings), Dunkin' (coffee and donuts), Jersey Mike's (subs), Cinnabon (cinnamon rolls), Red Robin (gourmet burgers), and the original Sizzler (steak and seafood). The platform supports dine-in, takeout, delivery, and catering services across 14+ US states and Mexico.
Is Sizzling Platter a public or private company?
Sizzling Platter is a private company. It is classified as private equity controlled and is currently operating.
When was Sizzling Platter founded?
Sizzling Platter was founded in 1963. It employs 5,001 to 10,000 people.
Where is Sizzling Platter based?
Sizzling Platter is headquartered in Murray, United States, in the North America region.
How does Sizzling Platter make money?
One revenue line is on record: franchise Operations.
Who are Sizzling Platter's main competitors?
Direct peers on record are Garfield Restaurant Group, GPS Hospitality, Sun Holdings, Flynn Restaurant Group, Carrols Restaurant Group, Summit Restaurant Group, Yadav Enterprises and Manna Inc.. Broad incumbents are Inspire Brands and Roark Capital Group.
Does Sizzling Platter have an API?
No public API is recorded for Sizzling Platter.