What Natiive does

natiive Digital (legal entity ArktekSolutions) is an Australian full-service digital agency headquartered in Wollongong, NSW, with additional offices in Canberra and Melbourne. For over fifteen years it has provided custom website design and development, search engine optimization, internet marketing strategy, e-commerce builds (Shopify, BigCommerce, Magento, WooCommerce on WordPress), mobile and app development, custom software, and recurring website maintenance and security services including SSL installation and Google My Business management. Its technology stack is centered on WordPress with mobile-first/responsive design and integrated commerce platforms, supplemented by a proprietary content-driven marketing approach anchored in the company blog and a free interactive website audit tool used as the primary inbound funnel. Customer work spans small and medium businesses in the Illawarra and broader Australia (the primary segment) alongside select enterprise engagements for brands such as Disney's Lion King Musical, WIN Television, Boost Mobile Racing, the University of Wollongong SmartSpace, and Apple-owned FileMaker in Asia Pacific.

Revenue is generated through a mix of one-time project engagements (web design, mobile apps at $5,000-$50,000+ per project), professional services (SEO and digital marketing), and recurring subscription contracts (maintenance care plans, hosting, SSL at $90/year). Distribution is sales-led and direct: phone (1300 78 33 11), website contact forms, and in-person consultations, with no third-party resellers or marketplace listings. The company maintains approximately 500 websites under monitoring and management, and explicitly differentiates by insourcing all production work rather than offshoring.

Ownership is private with no institutional or venture capital backing identified; director Andrew Kilkenny is the named public-facing leader. No funding rounds, M&A activity, public listing, or material restructuring events are evidenced in the input data. Strategic posture is that of a stable, regionally focused SMB services agency incrementally extending its service surface (mobile apps, software, recurring add-ons) and geographic reach across Australia and selected Asia Pacific clients, with no disclosed investment in proprietary AI/ML capabilities.

Name

Natiive

Legal name

natiive Digital

Website

https://natiive.com.au

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Short description

natiive Digital is an Australian full-service digital agency, headquartered in Wollongong with offices in Canberra and Melbourne, providing WordPress-based web design, eCommerce, mobile app, SEO, and recurring maintenance services primarily to small and medium businesses across Australia and select Asia Pacific enterprise clients.

Ownership category

akta.pro rank

Headquarters

HQ city

Wollongong

HQ country

Australia

HQ region

Oceania

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Web Design & Development Services: Custom website design and development services ranging from basic business websites to complex eCommerce stores. Projects are one-time engagements with pricing varying based on scope and complexity.
2. Internet Marketing & SEO Services: Ongoing digital marketing services including search engine optimization, content marketing, and online strategy development.
3. Website Maintenance & Hosting: Recurring maintenance services including WordPress updates, security monitoring, and hosting solutions to keep client websites current and secure.
4. Mobile App Development: Native and wrapped mobile application development services, with typical projects ranging from $5-7k minimum to $30-50k depending on complexity and functionality requirements.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

natiive Digital is a Wollongong-based Australian digital agency that designs, builds and markets websites and mobile applications for businesses. The agency delivers custom WordPress and eCommerce site development (Shopify, WooCommerce, BigCommerce, Magento), SEO and digital marketing, mobile app development, website maintenance/hosting, and ancillary services such as SSL installation and Google My Business management. Engagements are consultative, project-based or recurring, with an in-house Australian team positioned against offshore alternatives.

Product overview

Natiive is a digital agency offering a comprehensive suite of web design, digital marketing, and software development services. The core offerings include custom web design and development, search engine optimization (SEO), internet marketing strategy, mobile and app development, and e-commerce solutions. The company specializes in building websites on platforms like WordPress and integrating with e-commerce solutions including Shopify, BigCommerce, Magento, and WooCommerce. Additional services include website maintenance care plans, video marketing, Google My Business management, and SSL certificate installation. Natiive does not operate a unified software product with modular architecture; instead, it provides discrete service offerings tailored to client needs.

Differentiator

Problem solved

Functional benefit

Products and services

• Web Design & Development

Quantifiable outcome

• Website traffic doubled and leads quadrupled for some clients after redesign

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature3 records

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Squarespace: DIY website builder offering design-led templates, e-commerce and integrated marketing tools. Directly competes with Natiive's custom web design service for design-conscious SMBs and personal brands, though via a self-serve rather than agency model.
• Wix: Major DIY website builder with strong SMB and small e-commerce positioning. Competes head-to-head with Natiive for the lower end of the SMB web design market, and is cited in Natiive's own FAQ as a 'free' alternative to custom design.

Others

• BigCommerce: Cloud e-commerce platform that Natiive directly integrates with as a build partner. Comparable because Natiive builds, customizes and supports BigCommerce stores, and competes for the same merchants' web design and marketing budgets.
• Shopify: Leading commerce platform whose Online Store Expert program Natiive participates in. Comparable as both an enabler of Natiive's e-commerce service line and a competing DIY alternative merchants may choose over an agency build.
• WP Engine: Managed WordPress hosting provider with a large ecosystem of agency partners building on its platform. Comparable technology stack (WordPress) and shared SMB/customer base with Natiive's WordPress development and maintenance services.
• Bluehost: Web hosting provider that bundles site builder tools and basic marketing services for SMBs. Comparable SMB target market and overlap on entry-level web presence, though delivered via hosting rather than custom agency design.

Broad incumbents

• GoDaddy: Global domain, hosting and website builder company with a sizable professional services arm. Competes directly with Natiive for SMB web design, WordPress hosting and online marketing spend, and is explicitly referenced by Natiive as a cheaper DIY alternative.
• Web.com: Established US-based provider of website design, hosting and digital marketing services targeting SMBs. Highly comparable service mix (DIY + done-for-you web design, SEO, e-commerce) and similar SMB customer base, but operates at much larger scale and broader geographic footprint.
• Thryv: SaaS and services platform for SMBs combining CRM, marketing automation and web presence tools. Comparable end-customer (small businesses) and overlapping scope in websites, SEO and online marketing, though delivered primarily as software.
• Hibu: US-focused digital marketing and web design agency serving local businesses with bundled websites, SEO and advertising services. Highly comparable agency-style, multi-product offering for SMB customers at scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/natiive_au
• Facebookfacebook.com/web.by.natiive
• LinkedInlinkedin.com/company/natiiveweb

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Natiive