Earth's Own
Earth's Own Food Company Inc. manufactures plant-based dairy alternatives—oat, almond, and soy milks, barista blends, coffee creamers, and plant-based food products—sold through Canadian retail grocery chains and supplied to major international coffee chains.
- Company typePrivate
- Founded2009
- HeadquartersVancouver, Canada
- Headcount251–500
- GTM typeB2C
- OfferingHardware or Manufacturing
What Earth's Own does
Earth's Own Food Company Inc. is a privately held Canadian plant-based food and beverage manufacturer founded in 2009 and headquartered in Burnaby, British Columbia, operating under the Earth's Own brand with 251-500 employees. The company produces a comprehensive dairy-alternative portfolio across three core plant-based milk categories — oat, almond, and soy — supported by a specialized Barista product line for the professional coffee channel (including an Oat Barista Light variant), an oat-based coffee creamer sub-line with multiple flavors, and a 2025-introduced plant-based food category comprising butter, sour cream, and cream cheese. Its 1:1 dairy replacement product, 'The Alt' (launched 2024), targets everyday cooking, baking, and coffee use cases. Manufacturing runs through three geographically distributed Canadian facilities in Delta (Annacis Island) BC, Mississauga ON, and Quebec City QC, with oat inputs fully sourced from Alberta, Saskatchewan, and Manitoba. Products carry non-GMO, organic (selected SKUs), and vegan certifications, and the brand is rated Canada's #1 barista brand by Nielsen dollar sales for the 52 weeks ending December 28, 2024 and has won consumer taste tests for both oat and almond milk.
Earth's Own operates a one-time CPG retail revenue model: products are sold through mainstream Canadian grocery chains to individual consumers (SMB/long-tail) at prices set by retail partners, with no disclosed subscription or licensing model. Its go-to-market is dual-motion: a horizontal retail motion targeting health-conscious Canadian consumers (vegans, lactose-intolerant, flexitarians) via in-aisle point-of-sale messaging anchored on environmental benefits and best-tasting claims, plus a focused B2B foodservice motion supplying barista-grade oat milk to major international coffee chains. Marketing relies on organic social (Instagram, Facebook, LinkedIn, TikTok), a content/recipe blog, email newsletter, and the 'try it, love it or it's free' taste guarantee to lower trial barriers.
The company's distribution remains exclusively Canadian with no announced U.S. or international expansion, while its product surface continues to extend through 2024-2025 launches. Leadership is anchored by founder, president, and CEO Maheb Nathoo, and the company has no disclosed external funding, parent entity, or M&A activity, suggesting self-funded, internally generated growth.
Earth's Own firmographics
Firmographics- Name
- Earth's Own
- Legal name
- Earth's Own Food Company Inc.
- Website
- https://earthsown.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Earth's Own Food Company Inc. manufactures plant-based dairy alternatives—oat, almond, and soy milks, barista blends, coffee creamers, and plant-based food products—sold through Canadian retail grocery chains and supplied to major international coffee chains.
- Ownership category
- akta.pro rank
Earth's Own industry classification
Industry- Product category
- Plant-Based Dairy Alternatives
- NAICS
- Dairy Product Manufacturing (3115), Dairy Product (except Frozen) Manufacturing (31151)
- SIC
- Dairy Products (2020), Food And Kindred Products (2000)
- akta.pro primary industry
- Plant-Based Milk & Creamer Processing (Oat, Soy, Almond, Coconut, Blends) (AFAHAJAA)
- akta.pro secondary industries
- Plant-Based Barista & Foodservice Formulations (Foaming/Steaming Milks, Culinary Creams) (AFAHAJAG), Plant-Based Dairy Alternatives Manufacturing (Milk, Yogurt, Cheese, Ice Cream) (AFAKAGAB), Dairy Alternatives (Plant-Based Milk, Yogurt, Creamers) (CRADACAF)
Keywords
Where Earth's Own is headquartered
LocationHeadquarters
- HQ city
- Vancouver
- HQ country
- Canada
- HQ region
- North America
Offices4 records
Markets served
Earth's Own business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales
Revenue model
- Consumer Packaged Goods — Retail: Earth's Own generates revenue through the sale of plant-based dairy alternative products (oat, almond, soy milks, barista blends, coffee creamers) and plant-based food products (butter, sour cream, cream cheese) sold through retail grocery channels across Canada.
Go-to-market motion2 records
Distribution channels1 record
Marketing channels7 records
Earth's Own product offering
Product offeringCore offering
Earth's Own manufactures and sells plant-based dairy alternatives across three core milk categories (Oat, Almond, Soy), a professional Barista product line for coffee use, oat-based Coffee Creamers, and a plant-based food line including Butter, Sour Cream, Cream Cheese, and The Alt (a 1:1 dairy replacement). Products are sold through retail grocery stores and foodservice channels across Canada, manufactured domestically with Canadian-sourced ingredients where possible.
Product overview
Earth's Own is a proudly Canadian plant-based food and beverage company producing a comprehensive portfolio of dairy alternatives. The product line centers on three core plant-based milk categories (Oat, Almond, and Soy), supported by a specialized Barista product line for professional coffee use, an Oat Coffee Creamers sub-line for flavor-enhanced coffee enhancement, and a growing food product category including plant-based Butter, Sour Cream, and Cream Cheese. The flagship The Alt product serves as a 1:1 dairy replacement across all applications. All products are manufactured in Canada using Canadian-sourced ingredients where possible, with the oat products specifically using 100% Canadian-grown oats from Alberta, Saskatchewan, and Manitoba.
Differentiator
Problem solved
Functional benefit
Products and services
- Oat Original
Quantifiable outcome
- Oats grown using 7x less water than dairy
- +5 more outcomes
Companies that use Earth's Own
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Earth's Own technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Earth's Own partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- UBC (University of British Columbia)minorEarth's Own employs UBC-trained food scientists (e.g., Pamely Keung) who drive innovation in plant-based product development such as barista-style oat milk. Earth's Own benefits from the academic-industry talent pipeline established through UBC's food science program. The collaboration represents an informal talent and knowledge pipeline rather than a formal commercial partnership agreement.
Scale indicators3 records
Recent moves5 records
Expansion highlights6 records
Earth's Own competitors and assessment
Company assessmentEmerging players
- Forager Project: Plant-based milk, yogurt, and sour cream brand with cashew and oat-based dairy alternatives. Comparable to Earth's Own's newer food category expansion (sour cream, cream cheese).
- Good Karma Foods: Plant-based foods company producing flaxmilk, yogurts, and dairy alternatives. Comparable as a niche plant-based dairy alternative manufacturer with retail presence in North America.
- Ripple Foods: US-based plant-based milk and shake brand focused on pea-protein formulations. Comparable as a multi-category plant-based milk brand expanding beyond traditional oat/almond/soy.
- Minor Figures: UK-based barista-focused oat milk brand that has been rapidly expanding into North American specialty coffee. Competes with Earth's Own's barista oat line for cafés and chain partnerships.
Direct peers
- Oatly: Swedish oat milk pioneer and global category leader in plant-based milks, including a barista line. Directly comparable to Earth's Own as a plant-based milk brand with foodservice and retail presence; competes head-to-head in the barista channel.
- Califia Farms: California-based plant-based milk, creamer and barista brand with strong foodservice coffee channel presence. Closely comparable to Earth's Own across almond/oat milks and creamers, especially in the barista use case.
- Silk (Danone): Plant-based milk and yogurt brand owned by Danone, one of Earth's Own's direct head-to-head competitors in Canadian retail (explicitly named in Earth's Own taste test comparisons). Comparable across soy, almond, oat and barista formats.
Broad incumbents
- Danone North America: Parent of Silk and other plant-based dairy brands, with growing plant-based portfolio across yogurt, milk and creamer. A broad incumbent that competes with Earth's Own across all major plant-based categories in Canada.
- Blue Diamond Growers (Almond Breeze): Large almond-grower-owned CPG company behind Almond Breeze, one of the best-selling almond milks in North America. A broader incumbent in plant-based milk against which Earth's Own directly competes on almond SKUs.
- Nestlé (Wunda / plant-based brands): Global CPG incumbent that has launched plant-based milk ranges (e.g., Wunda) and other dairy alternatives. Competes with Earth's Own through scale, distribution, and private-label/store-brand relationships.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Earth's Own social profiles
Digital presenceEarth's Own compliance and trust
Trust signalCompliance3 records
Earth's Own financial estimates
Financial estimateRevenue estimate
Valuation estimate
Earth's Own leadership team
Management profileNumber of profiles
Profiles1 record
Earth's Own funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Earth's Own M&A and investment
M&A and investmentM&A
Investments1 record
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Earth's Own
What does Earth's Own do?
Earth's Own manufactures and sells plant-based dairy alternatives across three core milk categories (Oat, Almond, Soy), a professional Barista product line for coffee use, oat-based Coffee Creamers, and a plant-based food line including Butter, Sour Cream, Cream Cheese, and The Alt (a 1:1 dairy replacement). Products are sold through retail grocery stores and foodservice channels across Canada, manufactured domestically with Canadian-sourced ingredients where possible.
Is Earth's Own a public or private company?
Earth's Own is a private company. It is classified as unknown and is currently operating.
When was Earth's Own founded?
Earth's Own was founded in 2009. It employs 251 to 500 people.
Where is Earth's Own based?
Earth's Own is headquartered in Vancouver, Canada, in the North America region.
How does Earth's Own make money?
One revenue line is on record: consumer Packaged Goods — Retail.
Who are Earth's Own's main competitors?
Emerging players on record are Forager Project, Good Karma Foods, Ripple Foods and Minor Figures. Direct peers are Oatly, Califia Farms and Silk (Danone). Broad incumbents are Danone North America, Blue Diamond Growers (Almond Breeze) and Nestlé (Wunda / plant-based brands).
Does Earth's Own have an API?
No public API is recorded for Earth's Own.
What industry is Earth's Own in?
Earth's Own's product category is Plant-Based Dairy Alternatives. Its primary akta.pro industry code is AFAHAJAA, Plant-Based Milk & Creamer Processing (Oat, Soy, Almond, Coconut, Blends), with a secondary code of AFAHAJAG, Plant-Based Barista & Foodservice Formulations (Foaming/Steaming Milks, Culinary Creams). Its NAICS code is 3115 and its SIC code is 2020.