Clifton Creative Web

What Clifton Creative Web does

Clifton Creative Web is a privately held, founder-operated web design, web development, and online marketing agency serving small and medium-sized businesses in the San Francisco Bay Area and, on a limited basis, nationwide. Founded in 2006 and based in Antioch, California (with a Walnut Creek mailing address), the firm operates with a 1–10 person team and is bootstrapped, with no venture capital, private equity, or institutional investment disclosed. The company has built a portfolio of 20+ named client engagements spanning real estate (with IDX/MLS integration as a notable specialisation), legal, healthcare, home services, solar, retail/contracting, nonprofit/chamber, pet services, and wellness verticals.

The firm's core technology is built on open-source content management systems, primarily WordPress, enabling clients to edit site content without technical expertise. Its product portfolio comprises three primary service lines — Website Design Services, Web Development Services, and Online Marketing Services — supplemented by add-on modules including CMS implementation, mobile responsive design, e-commerce solutions, membership website development, IDX Broker integration, social media integration, email marketing integration, web reputation management, and graphic design. Third-party integrations include Google Analytics, Google AdSense, IDX Broker, and financing providers, supporting e-commerce, lead generation, and property search functionality on client sites.

Clifton Creative Web earns revenue through a hybrid model. One-time project-based fees account for the majority of revenue: standard website projects start at $8,500 and e-commerce projects at $15,000, with engagement sizes ranging from $5K to $75K+ depending on scope, page count, templates, and integrations. Recurring revenue is generated through monthly Online Marketing engagements ($1,500–$50,000+/month covering SEO, paid advertising, content marketing, and social media), Website Care and Management Plans (ongoing maintenance, security, backups billed monthly), and ad-hoc Professional Services billed at $165/hour. Go-to-market is consultative and direct: prospects submit an online project pricing form, complete a 15–30 minute discovery call, and then receive a formal proposal with milestones. Distribution is regional, with no resellers, marketplaces, or third-party channels, and lead generation relies on the company's own website, SEO-optimised content, portfolio case studies, client testimonials, and referral networks within the Bay Area business community.

Name

Clifton Creative Web

Legal name

Clifton Creative Web

Website

https://cliftoncreativeweb.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

Clifton Creative Web is a bootstrapped, founder-owned Bay Area web design, development, and online marketing agency serving SMBs since 2006, with project fees from $8,500 to $75K+ and recurring care-plan and marketing retainers.

Ownership category

akta.pro rank

Product category

Web Design and Development Services

NAICS

Graphic Design Services (541430), Custom Computer Programming Services (541511), Other Services Related to Advertising (541890)

SIC

Services-Advertising Agencies (7311), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)

akta.pro secondary industry

Creative Concepting & Campaign Development (BPAFAEAD)

Keywords

• Web design services
• Web development services
• Search engine optimization
• Website maintenance plans
• E-commerce development

Headquarters

HQ city

Antioch

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Website Design & Development: One-time project-based fees for custom website design and development. Standard projects start at $8,500, e-commerce projects start at $15,000. Project investment ranges from $5K to $75K+ depending on scope, number of pages, unique templates, and integrations required.
2. Online Marketing Services: Monthly marketing investment services including SEO, paid online advertising, and content marketing. Investment ranges from $1,500-$2,500 up to over $50,000 per month.
3. Website Care Plans: Ongoing website maintenance, core code updates, security, and backups. Billed monthly on the 1st of each month.
4. Professional Services: Hourly consulting at $165/hr for project work, content writing services, and additional development needs.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Clifton Creative Web provides custom website design, web development, and online marketing services for small and medium-sized businesses, primarily in the San Francisco Bay Area. Core deliverables include custom-designed responsive websites built on open-source content management systems (WordPress-based), with optional e-commerce, membership, and IDX/MLS integration capabilities. The company also delivers ongoing online marketing (SEO, paid advertising, content marketing) and website care plans under monthly retainers.

Product overview

Clifton Creative Web is a San Francisco Bay Area-based full-service web agency offering a unified portfolio of website design, web development, and online marketing services. The core offering centers on Website Design Services and Web Development Services, supported by Online Marketing Services. These primary services are enhanced through add-on modules including Content Management System Implementation (using open source platforms), Mobile Responsive Design, E-commerce Solutions, Membership Website Solutions, Real Estate IDX Integration, Social Media Integration, Graphic Design Services, Email Marketing Integration, and Website Care and Management Plans. The company also provides Website Project Consulting and Web Reputation Management services. Projects range from $5K to $75K+, with standard websites starting at $8,500 and e-commerce projects starting at $15,000. The company has served clients across diverse industries including real estate, healthcare, legal, home services, and membership organizations since 2006.

Differentiator

Problem solved

Functional benefit

Products and services

• Website Design Services Custom website design services using open source content management systems, creating beautiful and effective websites with professional presentation and built-in options for ultimate control. Targeted at small and medium-sized businesses needing a results-oriented web presence.
• Web Development Services Advanced web development services including e-commerce functionality, membership systems, dynamic platforms with interactive capabilities, landing pages, and blogs. For small and medium-sized businesses needing interactive and feature-rich websites.
• Online Marketing Services Comprehensive online marketing services including search engine optimization, paid online advertising, social media marketing, content marketing, and online PR to drive visibility, traffic, and conversion. Delivered under monthly engagements ranging from $1,500 to over $50,000.
• Website Care and Management Plans Ongoing website maintenance subscription including core code updates, security monitoring, backups, content management tasks, and technical support to protect client web investments. Billed monthly.
• Professional Consulting Services Hourly consulting and content writing services at $165/hr for additional project work, content writing, and development needs beyond the scope of standard project agreements.

Quantifiable outcome

• Sold over 20 puppies in first month for Audree & Michael's Puppies
• +2 more outcomes

Named customers23 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature5 records

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• SmartSites: New Jersey-based digital agency offering website design, development, and online marketing (SEO, PPC) primarily to SMBs. Closely comparable as a similarly positioned full-service boutique competing on results and recurring marketing retainers.
• Blue Fountain Media (BFM Group): New York-based digital agency offering website design, development, branding, and online marketing. Comparable as a full-service creative + marketing agency targeting mid-market brands, though operating at significantly larger scale.
• WebFX: Harrisburg, PA-based full-service digital agency offering website design, development, SEO, and online marketing to SMB and mid-market clients. Directly comparable in service mix (design + dev + marketing retainers) and target customer profile, though significantly larger in headcount and revenue.
• EIGHT25MEDIA: San Jose, CA-based web design and development agency serving Bay Area and nationwide clients with custom websites, CMS, and digital marketing. Closest geographic and operational peer given Bay Area base and SMB/mid-market positioning.
• UPQODE: Nashville-based web design and development agency offering custom WordPress, e-commerce, and SEO services to SMBs. Directly comparable as a similarly-sized boutique agency competing on custom WordPress delivery and digital marketing.
• Lounge Lizard: New York-based web design and digital marketing agency serving SMB and mid-market clients with custom website design, development, branding, and SEO services. Comparable in premium-project positioning and full-service offering.
• Coalition Technologies: Los Angeles-based web design and SEO agency providing custom website design, development, and search marketing. Direct comparable in service mix and emphasis on results-driven design for SMB and mid-market clients.
• Thrive Internet Marketing Agency: Arlington, TX-based full-service digital agency providing web design, web development, SEO, and social media marketing. Directly comparable service portfolio, SMB target market, and recurring-revenue business model.

Broad incumbents

• Squarespace: Publicly traded DIY website building platform serving the same SMB customer base with self-serve site creation, e-commerce, and basic marketing tools. Represents the structural substitute threat to any custom web design agency in the small-business segment.
• Wix: Publicly traded DIY website builder with a broad SMB user base, offering templated site creation, e-commerce, scheduling, and basic marketing. The dominant self-serve substitute that compresses demand for custom agencies at the low end of the SMB market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/clifton-creative-web

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Clifton Creative Web