Pediatric Vision Development Center
Pediatric Vision Development Center is a Dacula, Georgia optometric practice offering neuroplasticity-based vision therapy for children and adults with functional vision deficits, plus sports vision training, operated by developmental optometrists Dr. Shadeed and Dr. Rouw.
- Company typePrivate
- Founded-
- HeadquartersDacula, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Pediatric Vision Development Center does
Pediatric Vision Development Center (PVDC) is a privately-held optometric practice based in Dacula, Georgia, specializing in neuroplasticity-based vision therapy for children and adults with functional vision deficits. The practice is operated by a husband-and-wife team of developmental optometrists, Dr. Shadeed and Dr. Rouw, and offers four interconnected service lines: Optometric Vision Therapy (the primary offering using therapeutic lenses, prisms, filters, and digital interactive targets), Neuro-Optometric Rehabilitation, Pediatric Eye Exam, and Sports Vision Training MVP. The center serves two primary patient segments — children with functional vision deficits affecting learning and reading, and adults experiencing eye coordination and focus difficulties — alongside a secondary athlete segment seeking visual performance enhancement.
The underlying treatment methodology is built on neuroplasticity-based vision therapy, employing specialized tools and equipment supported by ongoing evidence-based scientific research. The practice operates a direct-to-consumer go-to-market motion, supplemented by a Provider Referral program targeting optometrists and healthcare providers, plus community outreach through presentations to schools and organizations. Marketing channels include organic social media on Instagram (@pvdcvisiontherapy) and Facebook (@PVDCVT), content marketing via a blog and resources section, email newsletters, and a Free Discovery Call booking funnel that feeds in-person appointments at the single office location.
PVDC generates revenue through professional services delivered in-person at its Dacula office on a fee-for-service, quote-based model with no publicly disclosed pricing. The business is independently owned with no disclosed venture capital, private equity, or institutional backing, and operates without publicly reported funding rounds, partnerships, or M&A activity. The website carries a 2024-dated logo and a 2035 copyright line, indicating active maintenance of digital properties but no recent structural changes are disclosed in the source data.
Pediatric Vision Development Center firmographics
Firmographics- Name
- Pediatric Vision Development Center
- Legal name
- Pediatric Vision Development Center
- Website
- https://visiontherapy4kids.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Pediatric Vision Development Center is a Dacula, Georgia optometric practice offering neuroplasticity-based vision therapy for children and adults with functional vision deficits, plus sports vision training, operated by developmental optometrists Dr. Shadeed and Dr. Rouw.
- Ownership category
- akta.pro rank
Pediatric Vision Development Center industry classification
Industry- Product category
- Pediatric Optometry Services
- NAICS
- Offices of Optometrists (62132)
- SIC
- Services-Offices & Clinics Of Doctors Of Medicine (8011)
- akta.pro primary industry
- Pediatric Ophthalmology & Strabismus (HLAKAKAD)
- akta.pro secondary industry
- Pediatric Specialty Care Centers (e.g., cardiology, oncology, neurology) (HLAFAJAH)
Keywords
Where Pediatric Vision Development Center is headquartered
LocationHeadquarters
- HQ city
- Dacula
- HQ country
- United States
- HQ region
- North America
Markets served
Pediatric Vision Development Center business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Revenue model
- Vision Therapy Services: Direct patient care services for vision therapy, neuro-optometric rehabilitation, pediatric eye exams, and sports vision training. Treatment plans are personalized and supervised by developmental optometrists.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Pediatric Vision Development Center product offering
Product offeringCore offering
Pediatric Vision Development Center is a small optometry practice that delivers pediatric eye examinations, vision therapy, neuro-optometric rehabilitation, and sports vision training to individual patients. The practice is operated by a husband-and-wife clinical team, Dr. Shadeed and Dr. Rouw, who provide specialized vision development services through in-person clinical care at its Dacula, USA location.
Product overview
Pediatric Vision Development Center is a dedicated vision therapy practice operated by husband-and-wife team Dr. Shadeed and Dr. Rouw, offering a unified suite of optometric services. The practice provides four interconnected core services: Optometric Vision Therapy (the primary offering that uses neuroplasticity-based treatment with specialized lenses, prisms, filters, and digital interactive targets), Neuro-Optometric Rehabilitation (for vision rehabilitation), Pediatric Eye Exam (specialized eye examinations for children), and Sports Vision Training MVP (athletic vision enhancement). These services share a common foundation in functional vision deficit treatment and are delivered through personalized, supervised treatment plans established by developmental optometrists.
Differentiator
Problem solved
Functional benefit
Products and services
- Vision Therapy A structured clinical program of vision exercises and activities delivered to patients (primarily children) to improve visual skills such as tracking, focusing, and eye teaming. It is offered to individual patients and families seeking specialized vision development support beyond standard eye exams.
- Neuro-Optometric Rehabilitation
- Pediatric Eye Examinations Comprehensive eye exams tailored for pediatric patients to assess visual acuity, eye health, and developmental vision status. It is offered to children and their parents seeking routine and specialized pediatric optometric assessments.
- Sports Vision Training
Quantifiable outcome
- Over 90% of children with reading disabilities struggle with visual skills, indicating significant need for vision therapy intervention
- +1 more outcomes
Companies that use Pediatric Vision Development Center
Customer profileSegments3 records
Ideal customer profiles2 records
Pediatric Vision Development Center technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Pediatric Vision Development Center partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights5 records
Pediatric Vision Development Center competitors and assessment
Company assessmentBroad incumbents
- Warby Parker: Vertically integrated eyewear brand and optical retailer with brick-and-mortar eye exam services. Operates broadly in vision care as a dominant incumbent brand in the optometry space.
- National Vision Holdings: Large multi-brand optical retailer (America's Best, Eyeglass World) providing mass-market eye exams and eyewear. Represents the broader, commoditized optometry market PVDC is differentiated against.
Direct peers
- Visual Learning Center: Pediatric vision therapy practice treating learning-related vision problems and functional vision deficits in children. Direct peer given shared focus on vision's role in learning and reading.
- Center for Vision Development: Developmental optometry practice providing vision therapy and neuro-optometric rehabilitation for children and adults. Directly comparable clinical offerings to PVDC.
- San Diego Center for Vision Therapy: Specialty vision therapy practice offering optometric vision therapy, sports vision, and neuro-rehabilitation. Comparable scope of services and developmental optometry orientation.
- Wow Vision Therapy: Pediatric-focused vision therapy practice offering developmental optometry services for children and adults. Direct comparison to PVDC given similar in-person therapy model, focus on functional vision deficits, and developmental optometrist-led care.
- Vision Therapy Center: Multi-location vision therapy practice specializing in developmental optometry, neuro-optometric rehabilitation, and pediatric vision care. Highly comparable service mix and patient population to PVDC.
Others
- College of Optometrists in Vision Development (COVD): Professional association for developmental optometrists and vision therapy providers. Adjacent ecosystem enabler that certifies and promotes practitioners in PVDC's specialty niche.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Pediatric Vision Development Center social profiles
Digital presencePediatric Vision Development Center financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pediatric Vision Development Center leadership team
Management profileNumber of profiles
Profiles2 records
Pediatric Vision Development Center funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pediatric Vision Development Center M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pediatric Vision Development Center
What does Pediatric Vision Development Center do?
Pediatric Vision Development Center is a small optometry practice that delivers pediatric eye examinations, vision therapy, neuro-optometric rehabilitation, and sports vision training to individual patients. The practice is operated by a husband-and-wife clinical team, Dr. Shadeed and Dr. Rouw, who provide specialized vision development services through in-person clinical care at its Dacula, USA location.
Is Pediatric Vision Development Center a public or private company?
Pediatric Vision Development Center is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Pediatric Vision Development Center founded?
Pediatric Vision Development Center was founded in -1. It employs 1 to 10 people.
Where is Pediatric Vision Development Center based?
Pediatric Vision Development Center is headquartered in Dacula, United States, in the North America region.
How does Pediatric Vision Development Center make money?
One revenue line is on record: vision Therapy Services.
Who are Pediatric Vision Development Center's main competitors?
Broad incumbents on record are Warby Parker and National Vision Holdings. Direct peers are Visual Learning Center, Center for Vision Development, San Diego Center for Vision Therapy, Wow Vision Therapy and Vision Therapy Center. College of Optometrists in Vision Development (COVD) is listed as an others.
Does Pediatric Vision Development Center have an API?
No public API is recorded for Pediatric Vision Development Center.
What industry is Pediatric Vision Development Center in?
Pediatric Vision Development Center's product category is Pediatric Optometry Services. Its primary akta.pro industry code is HLAKAKAD, Pediatric Ophthalmology & Strabismus, with a secondary code of HLAFAJAH, Pediatric Specialty Care Centers (e.g., cardiology, oncology, neurology). Its NAICS code is 62132 and its SIC code is 8011.