Santropol Roulant
Santropol Roulant is a Montreal non-profit community food hub, founded in 1995, that delivers warm meals to roughly 300 seniors in loss of autonomy by foot and bicycle, supported by urban agriculture, volunteer collectives, and a healthcare-referral pipeline.
- Company typePrivate
- Founded1995
- HeadquartersMontreal, Canada
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Santropol Roulant does
Santropol Roulant is a Montreal-based non-profit community food hub founded in 1995 that delivers nutritious warm meals to approximately 300 people experiencing loss of autonomy, operating five days a week through a unique on-foot and bicycle delivery model. Its core offering, Meals-on-Wheels, is supported by frozen-meal distribution, urban agriculture programs (rooftop gardens and the Les Fruits Défendus fruit-harvesting collective), and a referral pipeline from CLSC healthcare professionals who assess client eligibility.
The organization's product surface extends well beyond meal delivery and includes a portfolio of community sub-brands and resources: SantroVelo, a volunteer bike-shop collective that supports sustainable transport for deliveries; the Kiosque Alimentaire / Friday Hang weekly community food kiosk; and the Mise au point R&D initiative, which produced custom thermal delivery backpacks (co-developed with Protogear and supported by the Secrétariat aux aînés, Birks Foundation, and SOLPAK) and a freely shared library of nutrition guides, recipes, and client-referral tools. Technology is therefore primarily operational — insulated backpacks, a website, a client-referral system, and an online publications and newsletter stack — rather than a software platform.
Santropol Roulant is funded through a diversified non-profit revenue mix: individual donations, corporate sponsorships, government grants (notably the Secrétariat aux aînés), an annual Harvest Gala, and a newer Community Bonds program that broadens its capital base. Distribution is regional, concentrated in the Plateau-Mont-Royal and surrounding Montreal neighborhoods, and the go-to-market motion is community-led: volunteers, members, healthcare partners, and corporate engagement opportunities together form a hybrid persona/business-unit segmentation model anchored by seniors in loss of autonomy as the primary served segment.
Santropol Roulant firmographics
Firmographics- Name
- Santropol Roulant
- Legal name
- Santropol Roulant Inc.
- Website
- https://santropolroulant.org
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Santropol Roulant is a Montreal non-profit community food hub, founded in 1995, that delivers warm meals to roughly 300 seniors in loss of autonomy by foot and bicycle, supported by urban agriculture, volunteer collectives, and a healthcare-referral pipeline.
- Ownership category
- akta.pro rank
Santropol Roulant industry classification
Industry- Product category
- Community Food Services
- NAICS
- Community Food Services (62421)
- SIC
- Services-Nursing & Personal Care Facilities (8050)
- akta.pro primary industry
- Meal Preparation & Nutrition Support (Non-Medical) (HSABAAAC)
- akta.pro secondary industry
- Food Assistance & Safety Nets (In-Kind, Vouchers, Cash Transfers) (BPADAJAA)
Keywords
Where Santropol Roulant is headquartered
LocationHeadquarters
- HQ city
- Montreal
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Santropol Roulant business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Donations and Fundraising: Relies on individual donations and fundraising activities to fund operations and meal delivery services.
- Community Bonds: Issues community bonds as an alternative financing mechanism for sustainable funding.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Santropol Roulant product offering
Product offeringCore offering
Santropol Roulant is a Montreal-based non-profit community food hub that prepares and delivers warm meals to approximately 300 individuals experiencing loss of autonomy via a unique foot-and-bicycle delivery model, five days per week. Its offerings extend beyond meal delivery to include frozen meal distribution, urban agriculture and rooftop gardens (including the Les Fruits Défendus fruit harvesting collective), volunteer collectives, the SantroVelo bike shop, and the Kiosque Alimentaire community gathering. The organization also develops community resources such as nutrition guides, recipes, client referral tools, and custom meal delivery backpacks through projects like Mise au point.
Product overview
Santropol Roulant operates as a community food hub offering a coordinated portfolio of services centered on food security and intergenerational community building. The core offerings include Meals-on-Wheels (warm meal delivery by foot or bike to ~300 clients), Frozen Meals, and Urban Agriculture (rooftop gardens, urban farms, and the Les Fruits Défendus fruit harvesting collective). Supporting services include SantroVelo (bike shop collective), Volunteer Collectives, and the Kiosque Alimentaire community gathering. The organization also developed the Mise au point project, which produced shared resources including nutrition guides, recipes, client referral tools, and custom meal delivery backpacks. Publications and newsletters provide ongoing communication with the community.
Differentiator
Problem solved
Functional benefit
Brands
- SantroVelo: Bike shop collective providing bicycle repair services
- Les Fruits Défendus
- Kiosque Alimentaire / Friday Hang
- Mise au point
Companies that use Santropol Roulant
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles3 records
Santropol Roulant technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Santropol Roulant partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- ProtogearcoreTextile prototyping service that designed and manufactured the custom meal delivery backpacks. Collaborated on every step of the prototype development.
- Healthcare Professionals (CLSC)coreHealthcare professionals from local health centers evaluate clients' loss of autonomy and refer them to the Meals-on-Wheels service as part of comprehensive care.
Scale indicators4 records
Recent moves5 records
Expansion highlights4 records
Santropol Roulant competitors and assessment
Company assessmentDirect peers
- Citymeals on Wheels: New York City nonprofit delivering meals to homebound elderly residents. Closely analogous as a senior-focused, volunteer-powered meal-delivery nonprofit with similar beneficiary demographics and daily-meal service model.
- Community Servings: Boston-based nonprofit that prepares and delivers medically tailored meals to individuals with critical illnesses. Comparable mission and operating model of fresh-meal preparation and direct-to-client delivery, paired with nutrition-focused programming.
- Meals on Wheels Canada: National umbrella organization supporting Meals-on-Wheels programs across Canada. Directly comparable as it coordinates and advocates for the same senior meal-delivery service category that Santropol Roulant operates within.
- Moisson Montréal: Montreal's largest food bank, distributing food to community organizations serving vulnerable populations. Directly comparable as a community food-security nonprofit operating in the same Montreal geography with overlapping beneficiary base of food-insecure individuals and seniors.
- La Tablée des Chefs: Montreal-based nonprofit addressing food insecurity through food recovery and culinary training. Direct peer operating in the same Montreal food-security space with overlapping volunteer base and mission to feed vulnerable populations.
Broad incumbents
- City Harvest: New York City's largest food rescue organization, addressing food insecurity through food recovery and distribution. Comparable as a community food-security nonprofit with an urban food-rescue ethos that parallels Santropol Roulant's Les Fruits Défendus program.
- Centraide du Grand Montréal: United Way for the Greater Montreal region, funding a wide range of community-support nonprofits. Comparable as a broader community-services incumbent that supports and competes for donor dollars in the same regional funding pool.
- Food Banks Canada: National food-bank umbrella organization with significantly larger scale and reach. Operates in the same food-security space as a broader, established incumbent rather than specializing in warm-meal delivery to seniors.
Regional players
- Accueil Bonneau: Montreal nonprofit serving people experiencing homelessness and food insecurity with meals and shelter services. Comparable as a Montreal-based community-support organization providing meals to vulnerable populations, though focused on homelessness rather than seniors.
Emerging players
- FoodCycle: UK charity combining surplus food rescue with community meals for people facing food poverty. Comparable community-meal operating model and food-waste reduction ethos, intersecting with Santropol Roulant's urban agriculture and meal-hub concept.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Santropol Roulant social profiles
Digital presenceSantropol Roulant financial estimates
Financial estimateRevenue estimate
Valuation estimate
Santropol Roulant leadership team
Management profileNumber of profiles
Profiles1 record
Santropol Roulant funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Santropol Roulant M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Santropol Roulant
What does Santropol Roulant do?
Santropol Roulant is a Montreal-based non-profit community food hub that prepares and delivers warm meals to approximately 300 individuals experiencing loss of autonomy via a unique foot-and-bicycle delivery model, five days per week. Its offerings extend beyond meal delivery to include frozen meal distribution, urban agriculture and rooftop gardens (including the Les Fruits Défendus fruit harvesting collective), volunteer collectives, the SantroVelo bike shop, and the Kiosque Alimentaire community gathering. The organization also develops community resources such as nutrition guides, recipes, client referral tools, and custom meal delivery backpacks through projects like Mise au point.
Is Santropol Roulant a public or private company?
Santropol Roulant is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Santropol Roulant founded?
Santropol Roulant was founded in 1995. It employs 11 to 50 people.
Where is Santropol Roulant based?
Santropol Roulant is headquartered in Montreal, Canada, in the North America region.
How does Santropol Roulant make money?
Two revenue lines are on record. Donations and Fundraising is the primary driver. The others are community Bonds.
Who are Santropol Roulant's main competitors?
Direct peers on record are Citymeals on Wheels, Community Servings, Meals on Wheels Canada, Moisson Montréal and La Tablée des Chefs. Broad incumbents are City Harvest, Centraide du Grand Montréal and Food Banks Canada. Accueil Bonneau is listed as a regional player. FoodCycle is listed as an emerging player.
Does Santropol Roulant have an API?
No public API is recorded for Santropol Roulant.
What industry is Santropol Roulant in?
Santropol Roulant's product category is Community Food Services. Its primary akta.pro industry code is HSABAAAC, Meal Preparation & Nutrition Support (Non-Medical), with a secondary code of BPADAJAA, Food Assistance & Safety Nets (In-Kind, Vouchers, Cash Transfers). Its NAICS code is 62421 and its SIC code is 8050.