Stuff’d
- Company typePrivate
- Founded2014
- HeadquartersSingapore, Singapore
- Headcount251–500
- GTM typeB2C
- OfferingServices
Stuff’d firmographics
Firmographics- Name
- Stuff’d
- Website
- https://stuffed.com.sg
- Company type
- Private
- Founded year
- 2014
- Headcount range
- 251–500 employees
- Ownership category
- akta.pro rank
Stuff’d industry classification
Industry- Product category
- Quick-Service Restaurant (Mexican-Turkish Fusion)
- NAICS
- Limited-Service Restaurants (722513)
- SIC
- Retail-Eating Places (5812)
- akta.pro primary industry
- Freshly Made Grab-and-Go (Sandwiches, Wraps, Salads) (CRAHAKAA)
Keywords
Where Stuff’d is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Markets served
Stuff’d business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales
Stuff’d product offering
Product offeringCore offering
Stuff'd is a chain restaurant that serves wholesome, freshly prepared food built on a Mexican-Turkish fusion concept, offering items such as kebab-style proteins served in wraps, burritos, and salads. The brand operates multiple quick-service outlets in Singapore targeting consumers seeking convenient casual dining.
Product overview
No product information available. The source content shows a default cPanel placeholder page indicating the website is not currently accessible.
Differentiator
Problem solved
Functional benefit
Products and services
- Mexican-Turkish Fusion Quick-Service Restaurant Meals
Companies that use Stuff’d
Customer profileIdeal customer profiles1 record
Stuff’d technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Stuff’d partnerships and signals
Strategic signalRecent moves3 records
Expansion highlights3 records
Stuff’d competitors and assessment
Company assessmentBroad incumbents
- Jollibee: Philippine-headquartered global QSR major with extensive Singapore footprint. Comparable as a multi-national QSR competing for similar mall-based, family-oriented meal occasions in Singapore.
- Taco Bell: Global Mexican-inspired QSR. Comparable to Stuff'd on the Mexican cuisine angle, sharing overlapping target occasions (lunch, casual dining, late-night) in markets where both operate.
- McDonald's Singapore: Dominant global QSR in Singapore. Comparable as a benchmark QSR competitor in the same locations and consumer occasions Stuff'd targets.
- Subway: Global sandwich and wrap QSR. Comparable as a wrap/sub-style QSR concept competing for similar lunch and on-the-go occasions in Singapore.
- KFC Singapore: Major global QSR operating in Singapore. Comparable as a saturated-market QSR incumbent competing for the same customer wallet share and mall real estate.
Regional players
- Astons: Singapore casual dining chain offering grilled and western fare. Comparable as a homegrown Singapore chain at similar scale competing for mainstream meal occasions.
- The Chicken Rice Shop: Singapore-based casual QSR chain serving a localized menu at scale. Comparable as a Singapore chain restaurant concept operating with similar format and customer demographic.
Direct peers
- Old Chang Kee: Iconic Singapore-listed QSR chain specializing in curry puffs and snacks. Direct peer as a long-running Singapore QSR brand that has scaled across multiple outlets and regional markets.
- SaladStop!: Singapore-headquartered healthy QSR chain with regional expansion. Comparable as a homegrown Singapore-born chain emphasizing wholesome, customizable meals, with similar headcount and multi-outlet scale.
- 4Fingers Crispy Chicken: Singapore-headquartered QSR chain with multi-outlet presence across Asia. Comparable to Stuff'd as a homegrown Singapore-born chain that scaled via consistent menu, mall locations, and delivery partnerships.
Market position
Strengths3 records
Weaknesses3 records
Competitive moat3 records
Key risks4 records
Key highlights4 records
Customer concentration
Stuff’d social profiles
Digital presenceStuff’d financial estimates
Financial estimateRevenue estimate
Valuation estimate
Stuff’d leadership team
Management profileNumber of profiles
Stuff’d funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Stuff’d M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Stuff’d
What does Stuff’d do?
Stuff'd is a chain restaurant that serves wholesome, freshly prepared food built on a Mexican-Turkish fusion concept, offering items such as kebab-style proteins served in wraps, burritos, and salads. The brand operates multiple quick-service outlets in Singapore targeting consumers seeking convenient casual dining.
When was Stuff’d founded?
Stuff’d was founded in 2014. It employs 251 to 500 people.
Where is Stuff’d based?
Stuff’d is headquartered in Singapore, Singapore, in the Asia region.
Who are Stuff’d's main competitors?
Broad incumbents on record are Jollibee, Taco Bell, McDonald's Singapore, Subway and KFC Singapore. Regional players are Astons and The Chicken Rice Shop. Direct peers are Old Chang Kee, SaladStop! and 4Fingers Crispy Chicken.
Does Stuff’d have an API?
No public API is recorded for Stuff’d.
What industry is Stuff’d in?
Stuff’d's product category is Quick-Service Restaurant (Mexican-Turkish Fusion). Its primary akta.pro industry code is CRAHAKAA, Freshly Made Grab-and-Go (Sandwiches, Wraps, Salads). Its NAICS code is 722513 and its SIC code is 5812.