uniPark
uniPark operates a digital parking management platform across Lithuania, Latvia, Estonia, and Poland, serving 700,000+ app users with AI-powered barrier-free parking control, mobile payments, EV charging integration, and municipal and airport contracts.
- Company typePrivate
- Founded2003
- HeadquartersVilnius, Lithuania
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What uniPark does
uniPark, operated by Stova UAB (with the app held by UNIPARK JSC), is a Lithuania-headquartered digital parking management platform founded in 2003. The company operates across Lithuania, Latvia, Estonia, and Poland, with related entities Europark Latvia, Europark Estonia, and City Parking Group (Poland) extending its footprint to four countries. uniPark manages 250+ parking lots and zones in Lithuania, 5,500+ airport parking spaces at VNO, KUN, PLQ, and RIX, and integrates payments for 600+ EV charging stations. Its mobile app, with 700,000+ users, is the #1 parking app in Lithuania and covers city zones, private lots, airport reservations, EV charging, Neringa entry fees, and the Kaunas pollution tax.
The company's core technology stack combines the Parkomatic AI-powered barrier-free parking control system — using smart cameras and license plate recognition to detect entry/exit and traffic violations without barriers, tickets, or attendants — with a multi-channel payment platform supporting app, SMS (via Telia, Tele2, Bite), bank cards, Apple Pay, Google Pay, Smart-ID, and contract-based billing. Product portfolio includes the UNIPARK mobile app, Parkomatic, UNIPARK Smart (contract-based subscriptions), UNIPARK Savitarna (self-service portal), airport parking with a loyalty program offering up to 16% discounts, and monthly lot subscriptions starting at €30/month. The platform supports Lithuanian, English, and Russian languages.
uniPark makes money through a mix of transaction-based fees (parking fees collected as agent for lot owners and municipalities, per-transaction app service fees, EV charging payment fees, airport reservation fees, and €5 penalty administration fees) and recurring subscriptions (UNIPARK Smart contracts and monthly parking subscriptions). It sells through product-led growth via the app, direct B2B sales into airports, municipalities, and 100+ business sites (including IKI, Lidl, Decathlon, DEPO DIY, SEB, Swedbank, Telia, Radisson Blu, McDonald's), and joint operations with Lithuanian Airports as a GDPR joint data controller. Customer segments span urban drivers, airport travelers, business parking operators, EV owners, and municipal governments.
uniPark firmographics
Firmographics- Name
- uniPark
- Legal name
- Stova, UAB
- Website
- https://unipark.lt
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- uniPark operates a digital parking management platform across Lithuania, Latvia, Estonia, and Poland, serving 700,000+ app users with AI-powered barrier-free parking control, mobile payments, EV charging integration, and municipal and airport contracts.
- Ownership category
- akta.pro rank
uniPark industry classification
Industry- Product category
- Smart Parking Management Services
- NAICS
- Parking Lots and Garages (812930), Parking Lots and Garages (81293)
- SIC
- Services-Facilities Support Management Services (8744), Transportation Services (4700)
- akta.pro primary industry
- Digital Payments & Enforcement for Parking (Mobile Pay, LPR/ANPR, Citation Mgmt) (TLAJAIAE)
- akta.pro secondary industries
- Smart Parking Technology Platforms (Occupancy Sensors, Guidance, Reservations, Analytics) (TLAJAIAC), On-Street Parking Operations & Curbside Management (Meters, Permits, Loading Zones) (TLAJAIAA), Off-Street Parking Facilities Operations (Garages, Lots, Park-and-Ride) (TLAJAIAB)
Keywords
Where uniPark is headquartered
LocationHeadquarters
- HQ city
- Vilnius
- HQ country
- Lithuania
- HQ region
- Europe
Offices2 records
Markets served
uniPark business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Technology or R&D, Operations, Personnel, Infrastructure, Marketing or Sales
Revenue model
- Parking Fee Collection: UNIPARK collects parking fees from users across managed parking lots and city zones. Fees are calculated based on time parked, with hourly or daily rates depending on location. The company acts as a sales agent for parking lot owners and municipal authorities.
- App Service Fees: Service fees charged when users pay for parking through the UNIPARK mobile app. The fee is fixed per transaction and applies in addition to the parking rate. Different fee structures apply for Vilnius city zones versus other zones.
- UNIPARK Smart Subscriptions: Contract-based parking agreements (UNIPARK Smart) where businesses and individuals pay monthly for parking services, enabling pay-by-actual-usage model with consolidated billing.
- Monthly Parking Subscriptions: Monthly parking memberships for specific lots (e.g., from €30/month for Kėdainiai, €45/month for Vėtrungių g. locations), providing guaranteed parking access.
- EV Charging Integration: Revenue from EV charging payments processed through the UNIPARK app at 600+ charging stations across Lithuania.
- Airport Parking Reservations: Online booking and reservation services for airport parking at VNO, KUN, PLQ, and RIX airports with 5500+ parking spaces.
- Penalty Notice Administration: Collection of unpaid parking fees and penalty notices for non-compliance at Parkomatic-controlled lots. €5 debt administration fee applies for unpaid parking within 21 days.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Hourly parking rates at UNIPARK lots vary by location |
| Subscription | Monthly | Monthly parking subscription for specific lots |
| Subscription | Monthly | UNIPARK Smart contract-based parking |
| Transaction based/ take rate | Pay-as-you-go | App service fees for mobile payments |
| Transaction based/ take rate | Pay-as-you-go | SMS parking payment via 1332 |
| Usage-based | Pay-as-you-go | Neringa (Nida) Entry Fees |
Go-to-market motion3 records
Distribution channels8 records
Marketing channels6 records
uniPark product offering
Product offeringCore offering
UNIPARK provides digital parking management services through a cross-border mobile app covering Lithuania, Latvia, Estonia, and Poland, enabling users to pay for city zone parking, airport parking, EV charging, and private-lot parking in one platform. Its proprietary Parkomatic system uses AI-powered smart cameras and license plate recognition to enable barrier-free, ticketless, attendant-free parking enforcement for municipalities, airports, shopping centers, and business complexes.
Product overview
UNIPARK is a digital parking management platform offering parking services through multiple channels: a mobile app, web platform (unipark.shop), and self-service portal (savitarna.unipark.lt). The core product portfolio includes UNIPARK parking lots and zones management, Parkomatic (AI-powered barrier-free parking control system), UNIPARK Smart (contract-based parking and EV charging payment service), and subscription parking plans. Services span airport parking (Vilnius VNO, Kaunas KUN, Palanga PLQ, Riga RIX), city parking zones across 14 Lithuanian cities, EV charging station access, and business parking solutions. The company operates 600+ parking lots and zones with 700,000+ app users across Lithuania, Latvia, Estonia, and Poland.
Differentiator
Problem solved
Functional benefit
Brands
- Parkomatic: Innovative automated parking control system using smart cameras and artificial intelligence for parking occupancy monitoring without barriers.
- UNIPARK Smart
Products and services
- UNIPARK Mobile App Cross-border mobile parking payment app for Lithuania, Latvia, Estonia, and Poland. Supports parking activation, payment via Apple Pay, Google Pay, bank cards, and mobile operator billing, plus EV charging payments and Neringa entry tickets. Used by 700,000+ drivers.
- Parkomatic AI-powered automated parking control system using smart cameras and license plate recognition to enable barrier-free, ticketless, attendant-free parking enforcement. Sold to municipalities, airports, shopping centers, business complexes, and hotels across 100+ installations.
- UNIPARK Smart Contract-based parking and EV charging payment service for businesses and individuals. Provides pay-by-actual-usage consolidated billing without additional per-transaction service fees. Signed up via self-service portal.
- UNIPARK Airport Parking Pre-bookable parking services at Vilnius (VNO), Kaunas (KUN), Palanga (PLQ), and Riga (RIX) airports with 5,500+ parking spaces, 24/7 support, free cancellation up to 1 hour before start, and loyalty discounts up to 16%.
- City Parking Zones Paid parking zone management across 14 Lithuanian cities including Vilnius, Kaunas, Klaipėda, Šiauliai, Panevėžys, Trakai, Alytus, Marijampolė, Druskininkai, Palanga, Šventoji, Nida, and Kėdainiai. Includes interactive maps showing prices and zone boundaries.
- Business Parking Solutions Parkomatic installations and parking management solutions for 100+ business partners including shopping centers, business complexes, hotels, and large retailers across the Baltic region.
Quantifiable outcome
- Free cancellation available up to 1 hour before parking start time for airport reservations
- +2 more outcomes
Companies that use uniPark
Customer profileNamed customers16 records
Segments5 records
Ideal customer profiles5 records
uniPark technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration12 records
AI capability4 records
Feature6 records
uniPark partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core, major and supporting.
- AB 'Lietuvos oro uostai' (Lithuanian Airports)coreJoint data controllers for video surveillance at Vilnius Airport parking lots (P2, P3, P6, P8, Kiss&Fly, VIP terminal). Strategic partnership for managing airport parking operations at VNO, KUN, and PLQ with 5500+ parking spaces. Companies share responsibility for parking service provision and territory protection under GDPR Article 26.
- Europark LatviacoreRelated entity operating parking services in Latvia. UNIPARK app enables cross-border parking payments in Latvia (Riga RIX airport and city zones). Both entities share common ownership and technology platform.
- Europark EstoniacoreRelated entity operating parking services in Estonia. UNIPARK app enables cross-border parking payments in Estonia through platform integration.
- City Parking Group (Poland)coreRelated entity operating parking services in Poland. UNIPARK app enables cross-border parking payments in Poland through platform integration, extending coverage to 4 countries.
- Lithuanian MunicipalitiescorePartnerships with 12+ Lithuanian municipalities (Vilnius, Kaunas, Klaipėda, Šiauliai, Panevėžys, Trakai, Alytus, Kėdainiai, Marijampolė, Druskininkai, Palanga, Šventoji, Nida) for city parking zone management, fee collection, and parking enforcement.
- Shopping Centers and Business Complexesmajor100+ business integrations with shopping centers (BIG Vilnius, Ogmios miestas, Forum Palace, IKI, Lidl, Decathlon, DEPO DIY), business centers, and hotels (Radisson Blu Vilnius) for parking management solutions.
- Mobile Operators (Telia, Tele2, Bite)supportingIntegration for SMS-based parking payments via 1332. Mobile operators provide billing infrastructure for pay-by-mobile parking at UNIPARK lots.
- Financial InstitutionssupportingIntegration with banks (SEB, Swedbank) and payment processors for in-app payments via bank transfer, credit/debit cards, Apple Pay, and Google Pay.
Scale indicators8 records
Recent moves1 record
Expansion highlights5 records
uniPark competitors and assessment
Company assessmentDirect peers
- ParkMobile: One of the largest mobile parking payment apps in North America, acquired by EasyPark Group in 2022. Highly comparable business model: app-based parking payments, partner integrations with municipalities and operators, LPR-based enforcement.
- EasyPark Group: European mobile parking payments platform operating across 20+ countries with a similar app-based model. Direct competitor in any market where UNIPARK's cross-border footprint overlaps, and a likely expansion threat into the Baltics and Poland.
- PayByPhone: Mobile parking payment service operating across Europe and North America. Direct competitor in app-based parking activation, payment, and municipal integrations, with similar reliance on SMS and smartphone channels.
- Flowbird: European provider of parking terminals, pay stations, and mobile parking apps for cities and operators. Comparable to UNIPARK in combining hardware (meters, pay stations) with software/app payment and enforcement capabilities.
Emerging players
- Park+ (Park Plus): Smart parking platform combining mobile payments, LPR-based enforcement, and EV charging. Conceptually aligned with UNIPARK's Parkomatic plus EV charging integration, though operating in different geographies.
Broad incumbents
- Q-Park: Large European parking operator managing off-street facilities across multiple countries. Comparable in managing airport and city parking at scale, though Q-Park is a broader incumbent focused on facility ownership and operations rather than app-led payments.
- APCOA Parking: One of Europe's largest parking operators with operations across 13 countries. Comparable in operating airport and city parking at scale, including digital payment integrations with municipal and private facilities.
- WSP Parking (WSP Group): Global engineering/professional services firm with a parking consulting and technology practice. Comparable in delivering smart parking, mobility, and curbside management solutions to municipalities and operators at scale.
Regional players
- City Parking Group S.A. Polish parking operator and UNIPARK's jointly-controlled partner for Poland. Comparable in operating off-street parking and city zone management, and provides the cross-border footprint for UNIPARK in the Polish market.
- Europark (Latvia): Latvian parking operator and UNIPARK's jointly-controlled partner for Latvia, including RIX airport parking. Comparable in operating city zone and off-street parking with cross-border payment integration via the UNIPARK app.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
uniPark social profiles
Digital presenceuniPark compliance and trust
Trust signalCompliance1 record
uniPark financial estimates
Financial estimateRevenue estimate
Valuation estimate
uniPark leadership team
Management profileNumber of profiles
Profiles1 record
uniPark subsidiaries and ownership
Company hierarchySubsidiaries5 records
uniPark funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
uniPark M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about uniPark
What does uniPark do?
UNIPARK provides digital parking management services through a cross-border mobile app covering Lithuania, Latvia, Estonia, and Poland, enabling users to pay for city zone parking, airport parking, EV charging, and private-lot parking in one platform. Its proprietary Parkomatic system uses AI-powered smart cameras and license plate recognition to enable barrier-free, ticketless, attendant-free parking enforcement for municipalities, airports, shopping centers, and business complexes.
Is uniPark a public or private company?
uniPark is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was uniPark founded?
uniPark was founded in 2003. It employs 11 to 50 people.
Where is uniPark based?
uniPark is headquartered in Vilnius, Lithuania, in the Europe region.
How does uniPark make money?
Seven revenue lines are on record. Parking Fee Collection is the primary driver. The others are app Service Fees, UNIPARK Smart Subscriptions, monthly Parking Subscriptions, EV Charging Integration, airport Parking Reservations and penalty Notice Administration.
Who are uniPark's main competitors?
Direct peers on record are ParkMobile, EasyPark Group, PayByPhone and Flowbird. Park+ (Park Plus) is listed as an emerging player. Broad incumbents are Q-Park, APCOA Parking and WSP Parking (WSP Group). Regional players are City Parking Group S.A. and Europark (Latvia).
Does uniPark have an API?
No public API is recorded for uniPark.
What industry is uniPark in?
uniPark's product category is Smart Parking Management Services. Its primary akta.pro industry code is TLAJAIAE, Digital Payments & Enforcement for Parking (Mobile Pay, LPR/ANPR, Citation Mgmt), with a secondary code of TLAJAIAC, Smart Parking Technology Platforms (Occupancy Sensors, Guidance, Reservations, Analytics). Its NAICS code is 812930 and its SIC code is 8744.