Terre de Vins
Terre de Vins is a French wine and spirits media company founded in 1999 and headquartered in Bordeaux, publishing a monthly magazine, digital content, a podcast, and wine competitions and events for French wine consumers, sommeliers, and wineries.
- Company typePrivate
- Founded1999
- HeadquartersBordeaux, France
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Terre de Vins does
Terre de Vins is a French wine and spirits media company founded in 1999 and headquartered in Bordeaux, operating as a société par actions simplifiée (SAS) with registered capital of €255,024. The company publishes a monthly wine magazine (Magazine Terre de Vins) in both digital and print formats and runs an integrated digital platform at terredevins.com covering French wine regions (Bordeaux, Burgundy, Champagne, Loire, Rhône), tasting notes, gastronomy, and industry news. Its audience is split between French wine consumers and enthusiasts on one side and wine-trade professionals (sommeliers, cavistes, producers) on the other, with businesses (wineries, négociants, financial and academic partners) constituting a third stakeholder group.
The company's core technology is a content management and digital media platform supporting editorial publishing, email newsletter distribution, subscription management (abonnement.terredevins.com), a digital newsstand (kiosque.terredevins.com), event ticketing, and a mobile application with geolocation-based features that trigger free 24-hour subscription activations when users enter partner zones. The product portfolio comprises the flagship magazine, the digital platform, proprietary competitions (Concours des Vins et Spiritueux, Trophées Œnotourisme, Best Old Vintage Awards, Vignerons et Terroirs d'Avenir), the "Sur le Divin" podcast, organized events such as the Foire aux Seconds Vins, and a photography services (Photothèque) offering.
Revenue is generated through four distinct streams: paid magazine subscriptions (digital and print, annual billing), digital advertising, event ticketing for proprietary wine events and competitions, and transactional photography services. Distribution is direct-to-consumer via the website, subscription portal, event venues (e.g., Hangar 14 in Bordeaux), and a wine tourism circuit. Strategic partners include the Union des Grands Crus de Bordeaux, Crédit Agricole, AdVini, and Institut Agro Montpellier for competitions, and standard payment processors (Lyra-Payzen, Stripe) for transactions. The company is independent, with no disclosed parent company, institutional investors, or M&A activity.
Terre de Vins firmographics
Firmographics- Name
- Terre de Vins
- Legal name
- TERRE DE VINS
- Website
- https://terredevins.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Terre de Vins is a French wine and spirits media company founded in 1999 and headquartered in Bordeaux, publishing a monthly magazine, digital content, a podcast, and wine competitions and events for French wine consumers, sommeliers, and wineries.
- Ownership category
- akta.pro rank
Terre de Vins industry classification
Industry- Product category
- Wine Media and Publishing
- akta.pro primary industry
- Wineries & Vineyards (Tasting Rooms) (THAFALAE)
- akta.pro secondary industry
- Wine Tastings & Vineyard/Winery Tours (THAJAGAD)
Keywords
Where Terre de Vins is headquartered
LocationHeadquarters
- HQ city
- Bordeaux
- HQ country
- France
- HQ region
- Europe
Offices2 records
Markets served
Terre de Vins business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Magazine Subscriptions: Terre de Vins generates revenue through paid magazine subscriptions, offering both digital and print formats of its wine publication.
- Digital Advertising: The platform displays advertising content and promotional elements to its audience of wine professionals and enthusiasts.
- Event Ticketing: The company organizes and sells tickets for wine-related events including the Foire aux Seconds Vins, Best Old Vintage Awards, and various tasting events throughout France.
- Photography Services (Photothèque): Quotation and ordering service for photo printing and framing of wine-related imagery.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Magazine Terre de Vins subscription plans |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Terre de Vins product offering
Product offeringCore offering
Terre de Vins is a Bordeaux-based wine and spirits media company that publishes a monthly magazine (in print and digital formats) and operates a related online editorial platform covering French wine regions, producers, and gastronomy. It supplements its editorial business with a portfolio of proprietary wine competitions, awards programs, industry events, a podcast series, a digital newsstand (Kiosque), and a photography sales service (Photothèque).
Product overview
Terre de Vins is a digital media and publishing company operating a unified platform centered on its online wine magazine (terrededevins.com), supplemented by a subscription-based print/digital magazine product, and organized wine industry events and competitions. The product portfolio includes the core digital platform, the Magazine Terre de Vins subscription product, the Sur le Divin podcast series, the Concours des Vins et Spiritueux wine competition, the Trophées Œnotourisme awards, and a digital kiosk (Kiosque) for archived content. The company also organizes live wine events and publishes editorial content including tasting notes, region profiles, and producer interviews.
Differentiator
Problem solved
Functional benefit
Products and services
- Magazine Terre de Vins
- Terre de Vins Digital Platform
- Concours des Vins et Spiritueux Terre de Vins
- Trophées Œnotourisme
- Sur le Divin Podcast
- Terre de Vins Events
- Kiosque Digital Newsstand
- Terre de Vins Mobile Application
- Photothèque Photography Service Quotation and ordering service for printing and framing of wine-related photography from the editorial archive.
Quantifiable outcome
- Wine tourism growth: 50% increase in Bordeaux wine tourism visits between 2009 and 2018
- +1 more outcomes
Companies that use Terre de Vins
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Terre de Vins technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Terre de Vins partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered minor and core.
- Lyra - PayzenminorPayment service provider (PSP) providing secure payment processing for magazine subscriptions and event ticket purchases. Licensed by the Groupement des Cartes Bancaires under VADS-001 registration.
- Stripe Payments EuropeminorAlternative payment service provider referenced in older company documentation, processing payments for wine marketplace transactions.
- Union des Grands Crus de BordeauxcoreStrategic partnership for wine events and competitions. UGCB hosts Terre de Vins coverage of sommelier competitions and provides venue access for professional tastings.
- California WinesminorWine region promotional body partnering with UDSF for sommelier competition, with Terre de Vins providing media coverage.
- AdVinicorePartnership for the Vignerons et Terroirs d'Avenir competition, organized with AdVini, Crédit Agricole, and Institut Agro Montpellier. Ten-year-old initiative supporting young winemakers.
- Institut Agro MontpelliercoreAgricultural institute providing student involvement and technical expertise for the Vignerons et Terroirs d'Avenir competition, with students analyzing winemaker projects.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Terre de Vins competitors and assessment
Company assessmentEmerging players
- Wine Folly: Digital-native wine education and media brand focused on younger, learning-oriented wine drinkers. Comparable as a wine-focused media business but differentiated by younger audience, US-centric distribution, and education-first content rather than events.
- SevenFifty Daily: Digital wine trade media covering the on-premise and wholesale side of the wine business. Overlaps with Terre de Vins on professional/B2B wine content, though SevenFifty operates primarily in the US market and leans more trade-focused than consumer.
Direct peers
- Decanter: Major international wine magazine and media platform with editorial reviews, events, and competitions (Decanter World Wine Awards). Comparable business model of subscription + advertising + ticketed events, with significant Bordeaux/French wine coverage that overlaps with Terre de Vins.
- Bettane+Desseauve: Leading French wine media and guide brand from Nicolas de Rabaudy and Michel Bettane. Comparable as a French wine authority with editorial content, wine guides, tasting events, and competition involvement — closely aligned with Terre de Vins' positioning.
- Robert Parker Wine Advocate: Subscription-based wine review platform with global critic ratings and editorial content. Comparable as a subscription-driven wine media business targeting enthusiasts and professionals; overlaps with Terre de Vins on Bordeaux coverage and premium subscriber monetization.
- La Revue du Vin de France: France's oldest and most iconic wine magazine, founded in 1927. Directly competes with Terre de Vins for French wine enthusiast subscribers, advertising, and events — both serve overlapping Bordeaux-centered audiences with magazine + digital + events business models.
Broad incumbents
- Le Figaro Vin: Wine vertical of the Le Figaro media group. Operates a broader media portfolio with wine as a content vertical — overlaps with Terre de Vins in French wine journalism and digital subscriptions, but draws from a much larger general-news audience.
- Wine Spectator: Largest US wine media brand with global reach, editorial reviews, ratings, and large-scale events. While broader in geographic scope and audience, it competes for premium wine advertising spend and competes with Terre de Vins for international audience attention on Bordeaux content.
- The Drinks Business: Global drinks industry trade publication covering wine, beer, and spirits. Comparable as a wine-vertical media brand with events and competitions, but broader in scope (all drinks) and geographically more international than Terre de Vins.
Regional players
- Punch (Ink Global / The Drinks Journal): Digital drinks media focused on bars, cocktails, and wine culture primarily in the US market. Comparable as a digital-first wine and drinks media with editorial + events model, but serves a different geography than Terre de Vins.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Terre de Vins social profiles
Digital presenceTerre de Vins financial estimates
Financial estimateRevenue estimate
Valuation estimate
Terre de Vins leadership team
Management profileNumber of profiles
Profiles7 records
Terre de Vins funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Terre de Vins M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Terre de Vins
What does Terre de Vins do?
Terre de Vins is a Bordeaux-based wine and spirits media company that publishes a monthly magazine (in print and digital formats) and operates a related online editorial platform covering French wine regions, producers, and gastronomy. It supplements its editorial business with a portfolio of proprietary wine competitions, awards programs, industry events, a podcast series, a digital newsstand (Kiosque), and a photography sales service (Photothèque).
Is Terre de Vins a public or private company?
Terre de Vins is a private company. It is classified as unknown and is currently operating.
When was Terre de Vins founded?
Terre de Vins was founded in 1999. It employs 11 to 50 people.
Where is Terre de Vins based?
Terre de Vins is headquartered in Bordeaux, France, in the Europe region.
How does Terre de Vins make money?
Four revenue lines are on record. Magazine Subscriptions are the primary driver. The others are digital Advertising, event Ticketing and photography Services (Photothèque).
Who are Terre de Vins's main competitors?
Emerging players on record are Wine Folly and SevenFifty Daily. Direct peers are Decanter, Bettane+Desseauve, Robert Parker Wine Advocate and La Revue du Vin de France. Broad incumbents are Le Figaro Vin, Wine Spectator and The Drinks Business. Punch (Ink Global / The Drinks Journal) is listed as a regional player.
Does Terre de Vins have an API?
No public API is recorded for Terre de Vins.
What industry is Terre de Vins in?
Terre de Vins's product category is Wine Media and Publishing. Its primary akta.pro industry code is THAFALAE, Wineries & Vineyards (Tasting Rooms), with a secondary code of THAJAGAD, Wine Tastings & Vineyard/Winery Tours.