The Okura Tokyo

What The Okura Tokyo does

The Okura Tokyo is a privately held luxury hotel operating from a single flagship property at 2-10-4 Toranomon, Minato-ku, Tokyo, operated by Hotel Okura Tokyo Co., Ltd., a subsidiary of Okura Nikko Hotel Management Co., Ltd. The property comprises two physically distinct accommodation brands under one roof: the modern Prestige Tower (floors 28-40) and the Heritage Wing, which together house more than 500 guest rooms including the 730 sqm Imperial Suite. The hotel's core product set spans luxury accommodation; ten-plus food and beverage outlets covering French (Nouvelle Epoque), Japanese kaiseki and sushi (Yamazato with Kappo counter), Cantonese (Toh-Ka-Lin, Japan's first hotel-operated Chinese restaurant), teppanyaki (Sazanka), all-day dining (Orchid), bar lounges (Starlight, Orchid Bar), and a takeout/delivery service; a 27th-floor Okura Spa using ORLANE products alongside Okura Fitness with a 25m pool; and 19 banquet and meeting facilities anchored by the 1,968 sqm Heian Room capable of hosting up to 2,300 guests for weddings, corporate conferences, and diplomatic functions. A differentiating cultural asset is the adjacent Okura Museum of Art (est. 1917), Japan's oldest private art museum, which holds approximately 2,500 works including three National Treasures.

The hotel's business model is a multi-stream luxury hospitality operation: accommodation revenue from rooms and suites across both towers, transaction-fee revenue from F&B outlets and banquets, spa and wellness subscriptions, and retail/takeout from the Sweets & Deli shop and online store. Pricing uses variable pay-as-you-go rates by season, room type, and package, with advance-booking discounts, breakfast-inclusive plans, summer travel packages (Stay 3 Pay 2, hotel credit add-ons), and spa-inclusive packages. Distribution runs through direct website and phone reservations, OTAs (Booking.com etc.), and three luxury travel networks - Leading Hotels of the World, Virtuoso, and Traveller Made - supplemented by dedicated sales teams for MICE, weddings, and corporate accounts and the multi-brand One Harmony loyalty program. The Okura Tokyo's served customer base spans luxury leisure travelers (HNW individuals seeking Japanese hospitality), corporate and MICE event organizers, luxury wedding and celebration clients, and government and diplomatic guests requiring discretion and VIP hosting.

Underlying technology is conventional hospitality infrastructure: an internal booking system (book.okura.com), TableCheck for restaurant reservations, high-speed internet connectivity throughout, and on-property AV/catering systems for events. There is no public or partner-facing API, no proprietary AI/ML capability disclosed, and no documented developer platform. Distribution to global luxury demand is achieved through established third-party luxury travel networks rather than in-house technology platforms.

Name

The Okura Tokyo

Legal name

Hotel Okura Tokyo Co., Ltd.

Website

https://theokuratokyo.jp

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

501–1,000 employees

Short description

The Okura Tokyo is a 500+ room private luxury hotel in Toranomon, Tokyo, operated by Hotel Okura Tokyo Co., Ltd., serving HNW leisure travelers, MICE/corporate events, weddings, and government guests with two accommodation wings (Prestige Tower and Heritage Wing), ten-plus dining venues, a full-service spa, 19 banquet rooms, and the on-site Okura Museum of Art.

Ownership category

akta.pro rank

Product category

Luxury Hotel Services

NAICS

Hotels (except Casino Hotels) and Motels (72111)

SIC

Hotels & Motels (7011)

akta.pro primary industry

Historic & Heritage Full-Service Hotels (THAGAAAG)

akta.pro secondary industries

Historic/Heritage Conference Hotels (THAGALAL), Art & Culture (Gallery/Museum) Hotels (THAGADAC)

Keywords

• Luxury hotel accommodation
• Fine dining restaurants
• Banquet and event venues
• Spa and fitness services
• Luxury wedding planning

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Others

Revenue model

1. Accommodation Services: Luxury hotel rooms and suites across two towers (Prestige Tower and Heritage Wing) with various room categories including standard rooms, club rooms, and multiple suite types ranging from corner suites to the 730 sqm Imperial Suite
2. Food & Beverage: Multiple award-winning restaurants and bars including French cuisine (Nouvelle Epoque), Japanese (Yamazato), Chinese (Toh-Ka-Lin), Teppanyaki (Sazanka), all-day dining (Orchid), bar lounges (Starlight, Orchid Bar), and takeaway/delivery services
3. Banquets & Events: Large-scale event spaces including the 1,968 sqm Heian Room, multiple meeting rooms, and catering services for conferences, weddings, and social gatherings accommodating up to 2,300 guests
4. Spa & Wellness: Okura Fitness & Spa offering body treatments, facials using ORLANE products, pool, sauna facilities, and wellness programs
5. Retail & Takeaway: Sweets & Deli shop, online store, and takeaway food services featuring signature cookies, pastries, and specialty items

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

The Okura Tokyo is a flagship luxury hotel in Tokyo's Toranomon district operating two accommodation wings: the modern Prestige Tower (floors 28-40, panoramic city views) and the Heritage Wing (traditional Japanese aesthetics with private steam saunas in every room). The property is complemented by 10+ dining and bar venues spanning French, Japanese, Chinese, and Teppanyaki cuisines, a full-service spa with ORLANE products, a fitness center with 25m heated pool, 19 banquet and meeting facilities including the 1,968 sqm Heian Room, the Okura Museum of Art, and cultural programming including monthly classical concerts and tea ceremonies.

Product overview

The Okura Tokyo is a luxury hotel in Toranomon, Tokyo, comprising two distinct accommodation wings: the modern Prestige Tower (28-40 floors) featuring panoramic city views and the traditional Heritage Wing inspired by Japanese aesthetics with private saunas. The property offers 10+ dining venues including French, Japanese, Chinese, and Teppanyaki restaurants, multiple bars and lounges, a full-service spa with ORLANE products, fitness center with 25m pool, and 19 banquet facilities including the 1,968sqm Heian Room. Cultural amenities include the Okura Museum of Art (Japan's oldest private art museum with 3 National Treasures), tea ceremony room, and monthly Lobby Concert 25. The hotel operates the One Harmony loyalty program and is a member of Leading Hotels of the World. Founded in 1962, the hotel was rebuilt in 2019 with architectural design by Yoshio Taniguchi continuing his father Taniguchi Yoshiro's original modernist vision.

Differentiator

Problem solved

Functional benefit

Products and services

• Prestige Tower (オークラ プレステージタワー) Modern luxury accommodation tower with Prestige Rooms (48 sqm), Prestige Corner rooms (56 sqm), Club Rooms with lounge access, Corner Suites, Royal Suites, and the 730 sqm Imperial Suite — the largest suite in Tokyo. Targeted at business executives and luxury leisure travelers seeking contemporary design and panoramic views.
• Heritage Wing (オークラ ヘリテージウイング) Traditional Japanese aesthetics-inspired accommodation wing with 115 Heritage Rooms (60-63 sqm), 18 Heritage Rooms with Balcony, Heritage Suites (120 sqm), Ambassador Suite (137 sqm), and Presidential Suite (256 sqm) with private garden. Every room features private steam sauna and jet bath. Targeted at guests seeking authentic Japanese cultural immersion.
• Club Lounge (クラブラウンジ) Executive lounge on the 37th floor of Prestige Tower offering panoramic Tokyo views, complimentary breakfast, light meals throughout the day, and evening cocktails. Available exclusively to Club Room and Club Floor guests.
• French Cuisine Nouvelle Epoque (ヌーヴェル・エポック) Signature French restaurant blending French and Japanese culinary traditions, with breakfast, lunch, and dinner courses featuring seasonal ingredients. Interior designed by Yoshio Taniguchi. Forbes Travel Guide 4-star and 5-star recognized.
• Japanese Cuisine Yamazato (山里) Traditional Japanese restaurant with kaiseki cuisine, sushi counter, tempura counter, tea room Chosho-an, and private rooms. Features a kappo counter experience (omakase-style, advance reservation required). Forbes Travel Guide 4-star recognized.
• Chinese Cuisine Toh-Ka-Lin (桃花林) Cantonese restaurant, Japan's first hotel-operated Chinese restaurant, offering traditional Guangdong cuisine with Japanese seasonal ingredients. Features private rooms including the Peach Blossom Paradise-themed space.
• Teppanyaki Sazanka (鉄板焼 さざんか) Top-floor teppanyaki restaurant featuring premium Wagyu beef including original Okura Beef, fresh seafood, and premium vegetables with panoramic city views. Includes private dining rooms (4-14 guests capacity).
• All-Day Dining Orchid (オーキッド) All-day dining restaurant adjacent to main lobby serving breakfast buffet, à la carte menus, traditional 48-hour French toast, and seasonal buffet events including Midsummer Buffet.
• Bar Lounge Starlight (スターライト) Top-floor (41st floor) bar lounge offering panoramic views, Champagne Pommery Okura Aging selection, afternoon tea service, and multiple spaces including The Bar, The Lounge, and Chef's Table.
• Orchid Bar (オーキッドバー) Main bar featuring traditional cocktails with signature '3-step shake' technique, Dom Pérignon by the glass since 1985, and rare whiskey collection. Historic atmosphere with original 1962 silverware.
• Sweets & Deli (オーキッド スイーツ＆デリ) Pastry and deli shop offering signature cookies (tortoise shell pattern), original brand products, and collaboration items. Includes online ordering and takeout services.
• Takeout Selection (テイクアウトセレクション) Takeout service offering signature dishes from all hotel restaurants including bento boxes, sushi, Chinese cuisine, teppanyaki, and Western dishes. Available for drive-through pickup at hotel entrance.
• Room Service (ルームサービス) In-room dining service from early morning to late night, delivering full restaurant-quality meals via wagon service. Offers Western set breakfast, Japanese breakfast, and late-night menus.
• Meeting & Banquet Facilities (会議と宴会) 19 banquet and meeting rooms including the Heian Room (1,968 sqm, capacity up to 2,300), Orchard Room (678 sqm), and Maple Room. Full AV equipment, catering services, and farewell ceremony planning available for conferences, weddings, and social gatherings.
• Okura Wedding (オークラ ウェディング) Full-service wedding venue offering traditional Japanese aesthetics combined with modern luxury. Features various banquet spaces, catering, and comprehensive wedding planning services for couples seeking prestigious venues for wedding celebrations.
• Okura Spa (オークラ スパ) Luxury spa on the 27th floor featuring ORLANE skincare products, body treatments inspired by Japanese nature, 7 treatment rooms, steam sauna, dry sauna, and signature spa suite with private steam sauna and jacuzzi. Forbes Travel Guide 4-star recognized.
• Okura Fitness (オークラ フィットネス)

Quantifiable outcome

• 4 consecutive Forbes Travel Guide 5-Star ratings (2023-2026)
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered core.

• The Leading Hotels of the World (LHW)coreChannel Partner/ Reseller/ DistributorThe Okura Tokyo is a member of LHW, a collection of independent luxury hotels. Through this partnership, the hotel gains visibility among luxury travelers and travel advisors worldwide, and participates in the Leaders Club loyalty program.
• VirtuosocoreChannel Partner/ Reseller/ DistributorListed as preferred property on Virtuoso network, providing access to luxury travel advisors and their high-net-worth clientele through this prestigious travel network.
• Traveller MadecoreChannel Partner/ Reseller/ DistributorListed partner on Traveller Made platform, a global network of luxury travel designers.
• One HarmonycoreChannel Partner/ Reseller/ DistributorHotel Okura Tokyo Co., Ltd. operates its own loyalty program One Harmony, part of Okura Nikko Hotels. The program offers points, tiered benefits, and partnerships with JAL mileage programs.
• Okura Nikko Hotel Management Co., Ltd.coreStrategic or Co-development PartnerParent company managing The Okura Tokyo along with other properties including Hotel Okura Macau, The Shilla Seoul, The Okura Prestige Bangkok, and Hotel Nikko San Francisco. Operates under '5x5 Plan' strategy focusing on Asia expansion.

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Imperial Hotel Tokyo: Historic Japanese luxury hotel with heritage dating to 1890, comparable to Okura in cultural prestige and traditional Japanese hospitality positioning. Direct competitor for heritage-seeking luxury travelers and diplomatic/government clientele.
• Park Hyatt Tokyo: Iconic luxury hotel in Shinjuku, famous for its cinematic legacy and panoramic views. Competes for international luxury travelers and corporate executives with comparable service standards and dining venues.
• Mandarin Oriental Tokyo: Direct luxury competitor in Tokyo offering Forbes 5-star service, fine dining, and spa in the Nihonbashi district. Comparable in scale, target market (luxury leisure and corporate), and amenity mix including MICE facilities and multiple restaurants.
• Aman Tokyo: Ultra-luxury Tokyo hotel in Otemachi with Japanese minimalist design, premium spa, and Michelin-starred dining. Direct competitor for the highest-spending HNW travelers seeking quiet luxury and cultural immersion in Tokyo.
• Shangri-La Tokyo: Luxury hotel near Tokyo Station with panoramic views, premium spa, and fine dining. Direct competitor for international luxury travelers, especially Asian HNW clientele, with comparable Forbes 5-star positioning.
• Four Seasons Hotel Tokyo at Otemachi: Newly opened luxury hotel in Otemachi with contemporary design and full-service amenities including spa and dining. Direct competitor in the modern luxury segment, particularly attractive to corporate travelers.
• Hotel New Otani Tokyo: Long-established Japanese luxury hotel with traditional Japanese garden, multiple restaurants, and MICE facilities. Comparable in scale, heritage positioning, and focus on both leisure and corporate luxury travelers.
• The Peninsula Tokyo: Luxury hotel in Marunouchi near Imperial Palace with traditional and contemporary design blend, multiple Michelin-recognized restaurants, and extensive spa facilities. Comparable luxury positioning with strong international brand recognition.
• The Ritz-Carlton Tokyo: Luxury hotel in Roppongi with Club Lounge access, multiple dining venues, and spa. Direct competitor in the premium corporate and leisure luxury segment with strong brand recognition.

Emerging players

• Bulgari Hotel Tokyo: Newer ultra-luxury hotel in Tokyo Tower area opened 2023, part of Bulgari luxury brand portfolio. Direct competitor for ultra-premium luxury travelers and fashion-conscious HNW guests with Italian design aesthetic.

Market position

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/theokuratokyo

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Okura Tokyo