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Trion

Full company profile

uuid000v35l

Namestring
Trion
Legal namestring
Health Innovation by Trion AB
Websiteurl
trion.app
Company typeenum
Private
Founded yearint
2017
Descriptiontext

Trion, operating under the legal entity Health Innovation by Trion AB, is a Sweden-based mobile fitness application company founded in 2017 and led by CEO and co-founder Tom Liljefors. The company offers a single core product — the Trion app for iOS and Android — built around a dynamic workout generator that synthesizes unique training sessions by varying set composition, repetition counts, and rest intervals rather than relying on pre-built routines. Users complete an onboarding questionnaire and exercise tests, after which the system designs 4-week programmes across four training modalities (Hypertrophy, Intensity, Optimal Fitness, and Athletic Performance). The app supports full gym, user-selected equipment, or bodyweight-only training and includes gamification (XP, leaderboards), activity logging, and distance/audio feedback for outdoor exercise.

The business model is consumer subscription-based, monetized through Apple App Store and Google Play in-app purchases with a 14-day free trial and annual billing cadence; country-specific pricing is set by the app stores. Distribution is product-led via app stores, augmented by a B2B2C channel through Swedish and Nordic corporate wellness platforms Benify and ePassi — which make Trion available as an employee benefit via Sweden's friskvårdsbidrag allowance — and a B2B hotel module ('Trion for Hotels') that equips guest rooms with branded power bands and supporting materials for guest use. The platform is localized in English, Swedish, and Mexican Spanish.

The company operates with a micro team of 1-10 employees, has no disclosed funding rounds, no management team beyond the CEO, no patents or trademarks, and no published revenue or user metrics. Named end users include individual consumers (a competitive OCR athlete, an opera singer, a banker) and enterprise channel partners (Hotel J Stockholm, Benify, ePassi). Trion positions itself as a personalized, variable workout experience targeting consumers seeking trainer-quality guidance without in-person coaching.

Short descriptiontext

Trion is a Sweden-based mobile fitness app company offering a subscription workout generator that creates personalized 4-week training programs for individual consumers, distributed via app stores, Nordic corporate wellness platforms (Benify, ePassi), and a hotel amenity module.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersBromma, Sweden
HQ citystring
Bromma
HQ countrystring
Sweden
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
personalized fitness apps, workout generator software, mobile fitness subscription, corporate wellness software, adaptive training plans
Industry1 code
1Online/Remote Personal Training & Programming
CodeHSADAAAMPrimaryYes
NAICS code1 code
  • Fitness and Recreational Sports Centers71394
SIC code1 code
  • Services-Membership Sports & Recreation Clubs7997
Product category
Personalized Workout Mobile Application
Social media profiles2 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1App Subscription
TypeSubscription Recurring
Description

Recurring subscription fees charged through App Store or Google Play after 14-day free trial. Prices vary by country based on iTunes/Google Play account region. Auto-renews unless cancelled 24 hours before subscription period ends.

trion.app
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels5 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Pricing details1 tier
1Standard subscription with full app access
ModelSubscriptionBilling cadenceAnnual
Notes

Prices vary by country/App Store region. Not publicly disclosed on website. Accessible via In-App Purchases section on App Store/Google Play.

trion.app
GTM typeB2C
B2C
Offering typeSoftware
Software
Core offering1 text field

Trion is a mobile fitness application that generates personalized workout programs on demand based on the user's selected equipment, available space, and training goal. Rather than delivering fixed workout videos, the app dynamically composes each session using a proprietary workout generator and adapts over time as the user logs feedback. A separate Trion for Hotels module packages the same platform as a turnkey in-room and gym amenity for hospitality operators, with branded exercise bands and printed info sheets.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 value
  • Sessions typically 30-45 minutes in duration
Product overview1 text field

Trion offers a unified consumer fitness ecosystem built around its core mobile application, supported by a B2B hotel integration module. The Trion app serves as the primary product — an adaptive workout generator that creates personalised training programmes from questionnaire and exercise test inputs, delivering unique workout combinations by varying set composition, repetitions, and rest parameters. The app provides four distinct training types (Hypertrophy, Intensity, Optimal Fitness, and Athletic Performance) through a structured 4-week programme format, supplemented by gamification (XP, leaderboards, friend competitions), activity logging, and distance/audio feedback for outdoor activities. The Trion for Hotels add-on extends the ecosystem into the hospitality sector, equipping hotel rooms with branded power bands and providing supporting materials to enable guests to use the Trion app during their stay.

Product and service1 record
1Trion Fitness App
Scale indicator1 record

Each record includes

Type, Value, Description, Source

Partnership3 partners
1Hotel J Stockholm
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Hotels equip guest rooms with branded Trion power bands that can be used with the app. Info sheets provided in rooms and gym with instructions. Part of broader hotel amenity strategy targeting active travelers.

2Benify
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Leading Swedish corporate wellness platform. Trion available through Benify marketplace allowing employees to access app using friskvårdsbidrag (wellness allowance) funds.

3ePassi
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Nordic employee wellness benefits platform. Trion listed as available service on ePassi platform for corporate customers seeking digital fitness solutions.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Market position
Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers6 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature4 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Trion

Personalized Workout Mobile Applicationtrion.app

Trion is a Sweden-based mobile fitness app company offering a subscription workout generator that creates personalized 4-week training programs for individual consumers, distributed via app stores, Nordic corporate wellness platforms (Benify, ePassi), and a hotel amenity module.

What Trion does

Trion, operating under the legal entity Health Innovation by Trion AB, is a Sweden-based mobile fitness application company founded in 2017 and led by CEO and co-founder Tom Liljefors. The company offers a single core product — the Trion app for iOS and Android — built around a dynamic workout generator that synthesizes unique training sessions by varying set composition, repetition counts, and rest intervals rather than relying on pre-built routines. Users complete an onboarding questionnaire and exercise tests, after which the system designs 4-week programmes across four training modalities (Hypertrophy, Intensity, Optimal Fitness, and Athletic Performance). The app supports full gym, user-selected equipment, or bodyweight-only training and includes gamification (XP, leaderboards), activity logging, and distance/audio feedback for outdoor exercise.

The business model is consumer subscription-based, monetized through Apple App Store and Google Play in-app purchases with a 14-day free trial and annual billing cadence; country-specific pricing is set by the app stores. Distribution is product-led via app stores, augmented by a B2B2C channel through Swedish and Nordic corporate wellness platforms Benify and ePassi — which make Trion available as an employee benefit via Sweden's friskvårdsbidrag allowance — and a B2B hotel module ('Trion for Hotels') that equips guest rooms with branded power bands and supporting materials for guest use. The platform is localized in English, Swedish, and Mexican Spanish.

The company operates with a micro team of 1-10 employees, has no disclosed funding rounds, no management team beyond the CEO, no patents or trademarks, and no published revenue or user metrics. Named end users include individual consumers (a competitive OCR athlete, an opera singer, a banker) and enterprise channel partners (Hotel J Stockholm, Benify, ePassi). Trion positions itself as a personalized, variable workout experience targeting consumers seeking trainer-quality guidance without in-person coaching.

Trion firmographics

Firmographics
Name
Trion
Legal name
Health Innovation by Trion AB
Website
https://trion.app
Company type
Private
Founded year
2017
Operating status
Operating
Headcount range
1–10 employees
Short description
Trion is a Sweden-based mobile fitness app company offering a subscription workout generator that creates personalized 4-week training programs for individual consumers, distributed via app stores, Nordic corporate wellness platforms (Benify, ePassi), and a hotel amenity module.
Ownership category
akta.pro rank

Trion industry classification

Industry
Product category
Personalized Workout Mobile Application
NAICS
Fitness and Recreational Sports Centers (71394)
SIC
Services-Membership Sports & Recreation Clubs (7997)
akta.pro primary industry
Online/Remote Personal Training & Programming (HSADAAAM)

Keywords

  • Personalized fitness apps
  • Workout generator software
  • Mobile fitness subscription
  • Corporate wellness software
  • Adaptive training plans

Where Trion is headquartered

Location

Headquarters

HQ city
Bromma
HQ country
Sweden
HQ region
Europe

Offices1 record

Markets served

Trion business model

Business model
GTM type
B2C
Offering type
Software
Cost components
Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

  1. App Subscription: Recurring subscription fees charged through App Store or Google Play after 14-day free trial. Prices vary by country based on iTunes/Google Play account region. Auto-renews unless cancelled 24 hours before subscription period ends.

Pricing tiers

ModelBillingPrice
SubscriptionAnnualStandard subscription with full app access

Go-to-market motion1 record

Distribution channels5 records

Marketing channels3 records

Trion product offering

Product offering

Core offering

Trion is a mobile fitness application that generates personalized workout programs on demand based on the user's selected equipment, available space, and training goal. Rather than delivering fixed workout videos, the app dynamically composes each session using a proprietary workout generator and adapts over time as the user logs feedback. A separate Trion for Hotels module packages the same platform as a turnkey in-room and gym amenity for hospitality operators, with branded exercise bands and printed info sheets.

Product overview

Trion offers a unified consumer fitness ecosystem built around its core mobile application, supported by a B2B hotel integration module. The Trion app serves as the primary product — an adaptive workout generator that creates personalised training programmes from questionnaire and exercise test inputs, delivering unique workout combinations by varying set composition, repetitions, and rest parameters. The app provides four distinct training types (Hypertrophy, Intensity, Optimal Fitness, and Athletic Performance) through a structured 4-week programme format, supplemented by gamification (XP, leaderboards, friend competitions), activity logging, and distance/audio feedback for outdoor activities. The Trion for Hotels add-on extends the ecosystem into the hospitality sector, equipping hotel rooms with branded power bands and providing supporting materials to enable guests to use the Trion app during their stay.

Differentiator

Problem solved

Functional benefit

Products and services

  • Trion Fitness App

Quantifiable outcome

  • Sessions typically 30-45 minutes in duration

Companies that use Trion

Customer profile

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Trion technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature4 records

Trion partnerships and signals

Strategic signal

Partnerships

Three partnerships are on record, tiered minor and core.

  • Hotel J StockholmminorChannel Partner/ Reseller/ DistributorHotels equip guest rooms with branded Trion power bands that can be used with the app. Info sheets provided in rooms and gym with instructions. Part of broader hotel amenity strategy targeting active travelers.
  • BenifycoreChannel Partner/ Reseller/ DistributorLeading Swedish corporate wellness platform. Trion available through Benify marketplace allowing employees to access app using friskvårdsbidrag (wellness allowance) funds.
  • ePassicoreChannel Partner/ Reseller/ DistributorNordic employee wellness benefits platform. Trion listed as available service on ePassi platform for corporate customers seeking digital fitness solutions.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Trion competitors and assessment

Company assessment

Market position

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Trion social profiles

Digital presence

Trion financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Trion leadership team

Management profile

Number of profiles

Profiles1 record

Trion funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Trion M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Trion

What does Trion do?

Trion is a mobile fitness application that generates personalized workout programs on demand based on the user's selected equipment, available space, and training goal. Rather than delivering fixed workout videos, the app dynamically composes each session using a proprietary workout generator and adapts over time as the user logs feedback. A separate Trion for Hotels module packages the same platform as a turnkey in-room and gym amenity for hospitality operators, with branded exercise bands and printed info sheets.

Is Trion a public or private company?

Trion is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Trion founded?

Trion was founded in 2017. It employs 1 to 10 people.

Where is Trion based?

Trion is headquartered in Bromma, Sweden, in the Europe region.

How does Trion make money?

One revenue line is on record: app Subscription.

Does Trion have an API?

No public API is recorded for Trion.

What industry is Trion in?

Trion's product category is Personalized Workout Mobile Application. Its primary akta.pro industry code is HSADAAAM, Online/Remote Personal Training & Programming. Its NAICS code is 71394 and its SIC code is 7997.

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