What 702 does

702 is a South African commercial talk radio station headquartered in Johannesburg and operated under Primedia Plus, the broadcasting arm of the Primedia media group. It serves the Johannesburg/Gauteng metropolitan area with a schedule built around news, current affairs, business and financial coverage, lifestyle, and music programming. The station's content is delivered through traditional AM/FM broadcast covering the Gauteng commuter market and is extended digitally via the Primedia Plus streaming platform (web and mobile), on-demand audio, podcast distribution, and social media channels.

The station's programming lineup comprises multiple branded shows across the daypart, including The Money Show with Stephen Grootes, 702 Breakfast with Bongani Bingwa, 702 Afternoons with Relebogile Mabotja, 702 Drive with John Perlman, The Aubrey Masango Show, 702 Weekend Breakfast with Gugs Mhlungu, and Jazz and Beyond with Nothemba Madumo. Its flagship community initiative, the annual 702 Jozi My Jozi Walk the Talk, addresses urban challenges in Johannesburg including homelessness and civic rebuilding. The station cross-distributes selected programming via simulcast with sister station CapeTalk under the Primedia network.

702 is an advertising- and sponsorship-funded business with no listener-facing pricing. Revenue is generated through program sponsorships, branded content segments, and on-air promotions across the daypart. Named enterprise advertisers span banking (Standard Bank, Nedbank, Capitec, Absa, RMB), insurance (Momentum Insure, OUTsurance), automotive (Stellantis), travel (Flight Centre), and healthcare (Dis-Chem). The station competes in a regional single-metro market against other South African commercial broadcasters, with its differentiator being established Johannesburg-local content, deep civic-engagement brand, and integration with the broader Primedia Plus digital infrastructure.

Name

702

Legal name

702

Website

https://702.co.za

Company type

Private

Operating status

Operating

Headcount range

501–1,000 employees

Short description

702 is a South African commercial talk radio station based in Johannesburg, broadcasting to the Gauteng metropolitan market with news, business, and lifestyle programming. Operated under Primedia Plus, it monetizes through advertising and sponsorships from major banks, insurers, and corporate brands.

Ownership category

akta.pro rank

Headquarters

HQ city

Johannesburg

HQ country

South Africa

HQ region

Africa

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Advertising and Sponsorship: The station generates revenue through advertising placements and branded content sponsorships across its various shows and programming blocks. Sponsors include major financial institutions (Standard Bank, Absa, Nedbank, Capitec), insurance (Momentum Insure, Outsurance), automotive (Stellantis), travel (Flight Centre), and other corporate brands.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

702 is a South African commercial talk radio station operated under Primedia Plus, broadcasting from Johannesburg to the Gauteng metropolitan area. The station delivers live AM/FM radio programming, on-demand audio, video content, and podcasts covering news, business, finance, lifestyle, entertainment, and music. Revenue is generated through advertising placements and branded content sponsorships across its daily shows and community-driven initiatives such as the annual Jozi My Jozi Walk the Talk.

Product overview

702 is a South African commercial talk radio station operated by Primedia Plus. The offering is a unified radio broadcasting platform featuring multiple branded shows and programs spanning news, business, finance, lifestyle, and music genres. Key programs include The Money Show with Stephen Grootes, Breakfast with Bongani Bingwa, Afternoons with Relebogile Mabotja, Drive with John Perlman, The Aubrey Masango Show, Weekend Breakfast with Gugs Mhlungu, and Jazz and Beyond with Nothemba Madumo. The station delivers content through live radio streaming, on-demand audio, video content, and podcasts accessible via the Primedia Plus platform.

Differentiator

Problem solved

Functional benefit

Products and services

• 702 Radio Station

Named customers10 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core and minor.

• Standard Bank GroupcoreGTM or Marketing PartnerStandard Bank serves as a key sponsor and partner for business-focused programming including the Business Focus show and B20 InBrief Feature. The partnership supports corporate engagement with the Johannesburg business community through 702's platform.
• NedbankcoreGTM or Marketing PartnerNedbank sponsors The Aubrey Masango Show and runs the Business Ignite competition offering R200,000 for small businesses, connecting financial services with the entrepreneurial community through 702's audience.
• Capitec BankcoreGTM or Marketing PartnerCapitec powers the Small Business Focus programming with Stephen Grootes, providing financial education and visibility for small businesses within the Johannesburg market.
• AbsaminorGTM or Marketing PartnerAbsa participates in the 702 Jozi My Jozi Walk the Talk community initiative as a walker/participant, supporting the station's community outreach efforts.
• RMB (Rand Merchant Bank)coreGTM or Marketing PartnerRMB sponsors the Africa Focus Series Season 5 on 702, delivering business and investment-focused content to the Johannesburg audience.
• Momentum InsureminorGTM or Marketing PartnerMomentum Insure sponsors the weather advisory programming under the 'Be Weather-Wise' campaign, connecting insurance messaging with practical listener value.
• OUTsuranceminorGTM or Marketing PartnerOUTsurance sponsors competitions on 702 including the 'Have a Winning Morning' promotion, engaging listeners with prize-based promotions.
• StellantisminorGTM or Marketing PartnerStellantis sponsors 'The Car Feature' automotive programming segment, reaching Johannesburg car enthusiasts and commuters through 702's audience.
• Flight CentreminorGTM or Marketing PartnerFlight Centre sponsors The Travel Feature programming, connecting travel services with 702's business-minded and lifestyle-oriented audience.
• Dis-ChemminorGTM or Marketing PartnerDis-Chem sponsors the Dis-Chem Brain and Junior Brain of 702 quiz competition, engaging listeners with educational and entertaining content.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Market position

Weaknesses5 records

Competitive moat3 records

Customer concentration

• Xx.com/Radio702
• Facebookfacebook.com/TalkRadio702
• LinkedInlinkedin.com/company/radio702

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 702