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Rockford Municipal Employees Credit Union

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uuid000v9af

Namestring
Rockford Municipal Employees Credit Union
Legal namestring
Rockford Municipal Employees Credit Union
Websiteurl
rmecu.net
Company typeenum
Private
Founded yearint
1942
Descriptiontext

Rockford Municipal Employees Credit Union (RMECU) is a state-chartered, federally insured credit union organized as a not-for-profit financial cooperative, chartered on July 14, 1942 to serve employees of the City of Rockford. Its field of membership has expanded over time to include employees of Winnebago County, the Rockford Public Library, fire protection districts, the Greater Rockford Airport Authority, and other qualifying public-sector entities, along with family members of eligible members; membership is retained for life even if the member changes employers.

The credit union delivers a standard suite of consumer banking products through a single physical branch at 634 N. Church St., Rockford, IL, supplemented by online banking (via a third-party W-W-I-S platform), a mobile app distributed via QR code, a CO-OP Network surcharge-free ATM relationship, and direct deposit. Core products include free checking, share savings, Christmas/Vacation club accounts, consumer loans (auto, RV, personal, share-secured, HELOC up to $75,000), and four VISA credit card variants (Platinum 8.9%, Classic 10.9%, Secured 17.9%, Student 10.9%). VISA processing is handled through ezcardinfo.com and check reordering through Liberty Site. There is no proprietary technology stack and no disclosed AI/ML capabilities; the credit union relies entirely on third-party vendors for digital and processing infrastructure.

Revenue is generated primarily through net interest income on consumer loans, supplemented by fee-based charges (overdraft, late fees up to $25, balance transfer fees of $5 or 2%) and the spread between member dividend rates and loan yields on share deposits. The credit union is operating but in transition: in 2025 RMECU announced a partnership and rebrand to RVCU (Rock Valley Credit Union). Per the input data, the institution serves over 2,800 members with a stated headcount of 1–10 employees, has a single branch location, no parent company, no subsidiaries, no disclosed funding rounds, and no publicly disclosed financials.

Short descriptiontext

Rockford Municipal Employees Credit Union is a state-chartered, member-owned credit union founded in 1942 that provides checking, savings, consumer loans, and VISA credit cards to public-sector employees in Rockford, Illinois, and is transitioning to RVCU (Rock Valley Credit Union).

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersRockford, United States
HQ citystring
Rockford
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
credit union services, consumer lending, share savings accounts, vehicle loan financing, VISA credit cards
Industry3 codes
1FSABAEAK
CodeFSABAEAKPrimaryYes
2FSABAEAB
CodeFSABAEABPrimaryNo
3FSABAEAA
CodeFSABAEAAPrimaryNo
NAICS code1 code
  • 522130
SIC code1 code
  • 6022
Product category
Community Credit Union Banking
Social media profiles1 record
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model3 records
1Interest Income from Loans
TypeSubscription Recurring
Description

Primary revenue stream from consumer loans including auto loans, RV loans, personal loans, home equity loans, and credit cards. Interest rates vary by product type and creditworthiness.

rmecu.net
2Fee-based Services
TypeTransaction Fee
Description

Revenue from various banking fees including overdraft fees, late payment fees on credit cards (up to $25), balance transfer fees ($5 or 2%), and other service charges.

rmecu.net
3Share Savings Deposits
TypeSubscription Recurring
Description

Members deposit savings into share accounts, with the credit union using these deposits to fund loans and generate income. Interest paid to members at published dividend rates.

rmecu.net
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Technology or R&D, Infrastructure, Others
Pricing details6 tiers
1Share Savings Account
ModelSubscriptionBilling cadenceMonthly
Notes

$25 minimum opening balance, 0.10% dividend rate, 0.10% APY

rmecu.net
2Checking Account
ModelSubscriptionBilling cadenceMonthly
Notes

$50 minimum opening balance, no monthly service charge, unlimited check writing

rmecu.net
3New Vehicle Loans
ModelOtherBilling cadenceMonthly
Notes

100% Financing: 4.00% for 24-48 months, 4.25% for 60-72 months, 5.75% for 84 months (new vehicle/never titled or less than 600 miles). Maximum $75,000.

rmecu.net
4Used Vehicle Loans
ModelOtherBilling cadenceMonthly
Notes

2023-2026: 4.50% for all terms up to 72 months. 2019-2022: 4.50% up to 60 months. 2015-2018: 5.75-6.50% based on term. Older than 2014: 7.25-7.50%.

rmecu.net
5VISA Credit Cards
ModelOtherBilling cadenceMonthly
Notes

VISA Platinum: 8.9% APR, $5,000-$10,000 limit. VISA Classic: 10.9% APR, $1,000-$5,000 limit. VISA Secured: 17.9% APR, $200-$1,000 limit. VISA Student: 10.9% APR, $250 limit. Balance transfer fee: $5 or 2%. Late fee up to $25.

rmecu.net
6Home Equity Line of Credit
ModelOtherBilling cadenceMonthly
Notes

Maximum $75,000, fixed rate based on Wall Street Journal Prime Rate. $330 fee plus appraisal fees if needed. Maximum APR 20.0%.

rmecu.net
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Rockford Municipal Employees Credit Union is a state-chartered, not-for-profit financial cooperative that provides consumer banking services to its members, including free checking, share savings, holiday/vacation club accounts, vehicle loans (auto, RV, motorcycle, boat, snowmobile), personal loans, share-secured loans, home equity lines of credit, and VISA credit cards. Members are drawn from employees of specific public-sector employers, primarily the City of Rockford and Winnebago County.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Rockford Municipal Employees Credit Union offers a unified suite of financial products and services through a single credit union platform. The core offerings include Free Checking, Share Savings, Christmas Club, and Vacation Club accounts. Loan products span auto/vehicle financing, recreational vehicles, personal/signature loans, Snappy Cash short-term advances, share-secured loans, and Home Equity Lines of Credit. Credit card offerings include VISA Platinum, VISA Classic, VISA Secured, and VISA Student cards. All products share access to online banking, mobile app, Co-Op ATM network, and direct deposit infrastructure through shared routing number 271988689.

Scale indicator2 records

Each record includes

Type, Value, Description, Source

Recent move4 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight2 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Credit union historically serving military and public sector employees, with full consumer banking, auto lending, and credit card offerings. Comparable employer-based field-of-membership structure and member-for-life retention.

TypeBroad incumbent
Description

Digital-forward credit union with employer/affinity-based membership eligibility and a strong consumer lending and high-yield savings offering. Represents the type of scaled, digitally mature peer RMECU's RVCU transition is positioning against.

TypeDirect peer
Description

Large public-sector employer-based credit union serving school employees and their families with full banking, lending, and wealth services. Comparable community-led GTM motion anchored to a single employer category.

TypeDirect peer
Description

Employer-based credit union serving technology and public-sector-affiliated companies. Comparable community-led acquisition motion, multi-state membership, and broad consumer product suite (checking, savings, auto, HELOC, credit cards).

TypeDirect peer
Description

The credit union RMECU is actively transitioning into via a partnership. RVCU serves the broader Rock Valley region with consumer lending, deposit products, and CD offerings, providing the most direct institutional comparison and the natural merger partner.

TypeRegional player
Description

Northern Illinois community credit union offering checking, savings, auto, and personal lending to employer-group members. Comparable state-chartered community credit union operating model in the same Illinois geography.

TypeBroad incumbent
Description

Large digital-first credit union accepting members through employer/affinity and donor-based eligibility. Competes directly for the same public-sector and family-of-members segment with broader product depth and higher deposit yields.

TypeBroad incumbent
Description

Larger credit union with multi-state community and select employer group charters. Offers the same consumer banking, auto lending, and credit card suite as RMECU but at meaningfully greater scale, providing a 'next-stage' benchmark.

TypeRegional player
Description

Chicago-area community credit union serving select employer groups with consumer banking and lending products. Comparable Illinois footprint, employer-group GTM, and small-institution operating profile.

TypeDirect peer
Description

Federal credit union serving Illinois state law enforcement and affiliated public sector employees with checking, savings, and consumer lending. Directly comparable employer/occupational credit union model serving a narrow public sector field of membership.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks7 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers5 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

Integration5 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles4 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance1 record

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Rockford Municipal Employees Credit Union

Community Credit Union Bankingrmecu.net

Rockford Municipal Employees Credit Union is a state-chartered, member-owned credit union founded in 1942 that provides checking, savings, consumer loans, and VISA credit cards to public-sector employees in Rockford, Illinois, and is transitioning to RVCU (Rock Valley Credit Union).

What Rockford Municipal Employees Credit Union does

Rockford Municipal Employees Credit Union (RMECU) is a state-chartered, federally insured credit union organized as a not-for-profit financial cooperative, chartered on July 14, 1942 to serve employees of the City of Rockford. Its field of membership has expanded over time to include employees of Winnebago County, the Rockford Public Library, fire protection districts, the Greater Rockford Airport Authority, and other qualifying public-sector entities, along with family members of eligible members; membership is retained for life even if the member changes employers.

The credit union delivers a standard suite of consumer banking products through a single physical branch at 634 N. Church St., Rockford, IL, supplemented by online banking (via a third-party W-W-I-S platform), a mobile app distributed via QR code, a CO-OP Network surcharge-free ATM relationship, and direct deposit. Core products include free checking, share savings, Christmas/Vacation club accounts, consumer loans (auto, RV, personal, share-secured, HELOC up to $75,000), and four VISA credit card variants (Platinum 8.9%, Classic 10.9%, Secured 17.9%, Student 10.9%). VISA processing is handled through ezcardinfo.com and check reordering through Liberty Site. There is no proprietary technology stack and no disclosed AI/ML capabilities; the credit union relies entirely on third-party vendors for digital and processing infrastructure.

Revenue is generated primarily through net interest income on consumer loans, supplemented by fee-based charges (overdraft, late fees up to $25, balance transfer fees of $5 or 2%) and the spread between member dividend rates and loan yields on share deposits. The credit union is operating but in transition: in 2025 RMECU announced a partnership and rebrand to RVCU (Rock Valley Credit Union). Per the input data, the institution serves over 2,800 members with a stated headcount of 1–10 employees, has a single branch location, no parent company, no subsidiaries, no disclosed funding rounds, and no publicly disclosed financials.

Rockford Municipal Employees Credit Union firmographics

Firmographics
Name
Rockford Municipal Employees Credit Union
Legal name
Rockford Municipal Employees Credit Union
Website
https://rmecu.net
Company type
Private
Founded year
1942
Operating status
Operating
Headcount range
1–10 employees
Short description
Rockford Municipal Employees Credit Union is a state-chartered, member-owned credit union founded in 1942 that provides checking, savings, consumer loans, and VISA credit cards to public-sector employees in Rockford, Illinois, and is transitioning to RVCU (Rock Valley Credit Union).
Ownership category
akta.pro rank

Where Rockford Municipal Employees Credit Union is headquartered

Location

Headquarters

HQ city
Rockford
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Rockford Municipal Employees Credit Union business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Technology or R&D, Infrastructure, Others

Revenue model

  1. Interest Income from Loans: Primary revenue stream from consumer loans including auto loans, RV loans, personal loans, home equity loans, and credit cards. Interest rates vary by product type and creditworthiness.
  2. Fee-based Services: Revenue from various banking fees including overdraft fees, late payment fees on credit cards (up to $25), balance transfer fees ($5 or 2%), and other service charges.
  3. Share Savings Deposits: Members deposit savings into share accounts, with the credit union using these deposits to fund loans and generate income. Interest paid to members at published dividend rates.

Pricing tiers

ModelBillingPrice
SubscriptionMonthlyShare Savings Account
SubscriptionMonthlyChecking Account
OtherMonthlyNew Vehicle Loans
OtherMonthlyUsed Vehicle Loans
OtherMonthlyVISA Credit Cards
OtherMonthlyHome Equity Line of Credit

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Rockford Municipal Employees Credit Union product offering

Product offering

Core offering

Rockford Municipal Employees Credit Union is a state-chartered, not-for-profit financial cooperative that provides consumer banking services to its members, including free checking, share savings, holiday/vacation club accounts, vehicle loans (auto, RV, motorcycle, boat, snowmobile), personal loans, share-secured loans, home equity lines of credit, and VISA credit cards. Members are drawn from employees of specific public-sector employers, primarily the City of Rockford and Winnebago County.

Product overview

Rockford Municipal Employees Credit Union offers a unified suite of financial products and services through a single credit union platform. The core offerings include Free Checking, Share Savings, Christmas Club, and Vacation Club accounts. Loan products span auto/vehicle financing, recreational vehicles, personal/signature loans, Snappy Cash short-term advances, share-secured loans, and Home Equity Lines of Credit. Credit card offerings include VISA Platinum, VISA Classic, VISA Secured, and VISA Student cards. All products share access to online banking, mobile app, Co-Op ATM network, and direct deposit infrastructure through shared routing number 271988689.

Differentiator

Problem solved

Functional benefit

Companies that use Rockford Municipal Employees Credit Union

Customer profile

Named customers5 records

Segments2 records

Ideal customer profiles2 records

Rockford Municipal Employees Credit Union technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration5 records

Rockford Municipal Employees Credit Union partnerships and signals

Strategic signal

Scale indicators2 records

Recent moves4 records

Expansion highlights2 records

Rockford Municipal Employees Credit Union competitors and assessment

Company assessment

Direct peers

  • Service Credit Union: Credit union historically serving military and public sector employees, with full consumer banking, auto lending, and credit card offerings. Comparable employer-based field-of-membership structure and member-for-life retention.
  • SchoolsFirst Federal Credit Union: Large public-sector employer-based credit union serving school employees and their families with full banking, lending, and wealth services. Comparable community-led GTM motion anchored to a single employer category.
  • First Tech Federal Credit Union: Employer-based credit union serving technology and public-sector-affiliated companies. Comparable community-led acquisition motion, multi-state membership, and broad consumer product suite (checking, savings, auto, HELOC, credit cards).
  • Rock Valley Credit Union (RVCU): The credit union RMECU is actively transitioning into via a partnership. RVCU serves the broader Rock Valley region with consumer lending, deposit products, and CD offerings, providing the most direct institutional comparison and the natural merger partner.
  • Illinois State Police Federal Credit Union: Federal credit union serving Illinois state law enforcement and affiliated public sector employees with checking, savings, and consumer lending. Directly comparable employer/occupational credit union model serving a narrow public sector field of membership.

Broad incumbents

  • Digital Federal Credit Union (DCU): Digital-forward credit union with employer/affinity-based membership eligibility and a strong consumer lending and high-yield savings offering. Represents the type of scaled, digitally mature peer RMECU's RVCU transition is positioning against.
  • Alliant Credit Union: Large digital-first credit union accepting members through employer/affinity and donor-based eligibility. Competes directly for the same public-sector and family-of-members segment with broader product depth and higher deposit yields.
  • Connexus Credit Union: Larger credit union with multi-state community and select employer group charters. Offers the same consumer banking, auto lending, and credit card suite as RMECU but at meaningfully greater scale, providing a 'next-stage' benchmark.

Regional players

  • First Northern Credit Union: Northern Illinois community credit union offering checking, savings, auto, and personal lending to employer-group members. Comparable state-chartered community credit union operating model in the same Illinois geography.
  • North Side Federal Credit Union: Chicago-area community credit union serving select employer groups with consumer banking and lending products. Comparable Illinois footprint, employer-group GTM, and small-institution operating profile.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights7 records

Customer concentration

Rockford Municipal Employees Credit Union social profiles

Digital presence

Rockford Municipal Employees Credit Union compliance and trust

Trust signal

Compliance1 record

Rockford Municipal Employees Credit Union financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Rockford Municipal Employees Credit Union leadership team

Management profile

Number of profiles

Profiles4 records

Rockford Municipal Employees Credit Union funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Rockford Municipal Employees Credit Union M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rockford Municipal Employees Credit Union

What does Rockford Municipal Employees Credit Union do?

Rockford Municipal Employees Credit Union is a state-chartered, not-for-profit financial cooperative that provides consumer banking services to its members, including free checking, share savings, holiday/vacation club accounts, vehicle loans (auto, RV, motorcycle, boat, snowmobile), personal loans, share-secured loans, home equity lines of credit, and VISA credit cards. Members are drawn from employees of specific public-sector employers, primarily the City of Rockford and Winnebago County.

Is Rockford Municipal Employees Credit Union a public or private company?

Rockford Municipal Employees Credit Union is a private company. It is classified as nonprofit foundation owned and is currently operating.

When was Rockford Municipal Employees Credit Union founded?

Rockford Municipal Employees Credit Union was founded in 1942. It employs 1 to 10 people.

Where is Rockford Municipal Employees Credit Union based?

Rockford Municipal Employees Credit Union is headquartered in Rockford, United States, in the North America region.

How does Rockford Municipal Employees Credit Union make money?

Three revenue lines are on record. Interest Income from Loans are the primary driver. The others are fee-based Services and share Savings Deposits.

Who are Rockford Municipal Employees Credit Union's main competitors?

Direct peers on record are Service Credit Union, SchoolsFirst Federal Credit Union, First Tech Federal Credit Union, Rock Valley Credit Union (RVCU) and Illinois State Police Federal Credit Union. Broad incumbents are Digital Federal Credit Union (DCU), Alliant Credit Union and Connexus Credit Union. Regional players are First Northern Credit Union and North Side Federal Credit Union.

Does Rockford Municipal Employees Credit Union have an API?

No public API is recorded for Rockford Municipal Employees Credit Union.

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