Serendipity
Serendipity is a Mexico-based online education provider founded in 2009 that delivers psychology, education, and mental health training — including RVOE-validated master's degrees, 15–20 week diplomas, and self-paced seminars — to licensed professionals, educators, and parents via a dual-platform LMS with WooCommerce e-commerce.
- Company typePrivate
- Founded2009
- HeadquartersTuxtla Gutiérrez, Mexico
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Serendipity does
Serendipity (legally Instituto de Formación y Desarrollo Humano SERendipity) is a Mexico-based, privately held online education provider founded in 2009 and headquartered in Tuxtla Gutiérrez, Chiapas. The company delivers professional training programs in psychology, child development, education, and related mental health fields, organized around a proprietary TDAHP educational model (Teórico, Descargable, Asincrónico, Humanista, Práctico). The catalog spans three tiers: RVOE-validated master's degrees delivered over two years; online diplomas of 15–20 weeks covering child psychotherapy, thanatology, autism intervention, language therapy, play therapy, art therapy, gender studies, and addiction prevention; and self-paced asynchronous courses and seminars ranging from short introductory modules to specialized clinical topics.
The platform architecture consists of a WooCommerce-based e-commerce storefront, two dedicated learning management platforms (one for diplomas and postgraduate programs, one for asynchronous courses), a student portal for coursework and grading, and a Lendus-powered school management system. Digital library access is provided through eLibro.net integration. Programs are delivered primarily asynchronously with downloadable materials, supplemented by sales advisor support via WhatsApp and email.
The business model is predominantly B2C/B2B2C, monetized through one-time course fees ($399–$4,992 MXN), diploma enrollments ($7,000–$8,900 MXN), and higher-priced multi-year master's programs, with a 6-month interest-free installment option via PayPal and Conekta. Primary customer segments are licensed psychologists and mental health professionals, educators, medical professionals, graduate students, and parents. Master's degree validity is conferred through RVOE Federal accreditation by SEP, while diplomas and certifications are validated by the affiliated Instituto de Formación y Desarrollo Humano SERendipity. The company reports 12,000+ alumni, 60+ teaching staff, and 10+ administrative staff, and operates as a bootstrapped, founder-led organization with no disclosed external funding.
Serendipity firmographics
Firmographics- Name
- Serendipity
- Legal name
- Instituto de Formación y Desarrollo Humano SERendipity
- Website
- https://serendipitydiplomados.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Serendipity is a Mexico-based online education provider founded in 2009 that delivers psychology, education, and mental health training — including RVOE-validated master's degrees, 15–20 week diplomas, and self-paced seminars — to licensed professionals, educators, and parents via a dual-platform LMS with WooCommerce e-commerce.
- Ownership category
- akta.pro rank
Serendipity industry classification
Industry- Product category
- Online Professional Education (Psychology & Education)
- NAICS
- Colleges, Universities, and Professional Schools (61131), Professional and Management Development Training (61143), Educational Services (611), All Other Schools and Instruction (61169)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Online/Hybrid Lifelong Learning Platforms & Open Enrollment Programs (EDAAAEAL)
- akta.pro secondary industry
- Professional & Applied Skills Noncredit Certificates (Non-licensure) (EDAAAEAD)
Keywords
Where Serendipity is headquartered
LocationHeadquarters
- HQ city
- Tuxtla Gutiérrez
- HQ country
- Mexico
- HQ region
- Latin America
Offices1 record
Markets served
Serendipity business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Course and Diploma Fees: One-time payment for individual courses, diplomas, and master's programs. Prices range from approximately $399 MXN for seminars to thousands for comprehensive programs.
- Diploma Programs: Structured diploma programs with multiple modules delivered over 15-20 weeks, providing recurring revenue through enrollment cycles.
- Master's Programs: Two-year master's degree programs with comprehensive curriculum, providing higher-priced multi-year enrollment.
- Financing Revenue: Installment payment options for programs with 'up to 6 months without interest' promotion, creating financing revenue stream.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Seminars: Short introductory courses |
| One time/ perpetual license | Pay-as-you-go | Asynchronous Courses: Self-paced learning modules |
| One time/ perpetual license | Pay-as-you-go | Diploma Programs: 15-20 week structured programs |
| Subscription | Multi-year contract | Master's Programs: 2-year comprehensive degrees |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
Serendipity product offering
Product offeringCore offering
Serendipity (operating as Instituto de Formación y Desarrollo Humano SERendipity) delivers online professional education programs in psychology and education. Its portfolio includes RVOE-validated master's degrees (2-year programs), online professional diplomas (15-20 week specializations in clinical psychology, neurodevelopment, gender studies, and education), and self-paced asynchronous courses/seminars. Programs are delivered through two proprietary learning platforms with downloadable content under the TDAHP educational model.
Product overview
SERendipity is a Centro de Formación y Desarrollo Humano offering an integrated portfolio of online professional education programs in psychology and education. The portfolio consists of three main product lines: Maestrías (RVOE-validated Master's Degrees) providing 2-year graduate programs with official federal recognition; Diplomados Online (Online Diplomas) featuring 15-20 week intensive specializations in clinical psychology, neurodevelopment therapy, gender studies, and education; and Cursos Asincrónicos (Asynchronous Courses/Seminars) delivering self-paced, downloadable content with humanistic approach. Supporting infrastructure includes Biblioteca SER digital library integration and multiple learning platforms. The TDAHP model (Teórico, Descargable, Asincrónico, Humanista y Práctico) unifies all offerings with a distinctive focus on therapeutic interventions, child development, and professional capacity-building in mental health fields.
Differentiator
Problem solved
Functional benefit
Products and services
- Maestrías (Master's Degrees) Graduate-level master's programs with RVOE Federal validation (SEP official recognition) providing professional specialization in psychology and education fields. Programs include Maestría en Psicoterapia Infantil and Maestría en Diagnóstico e Intervención del Trastorno del Espectro Autista, delivered in mixed (synchronous/asynchronous) modality over 2 years. Targets psychology and education professionals seeking advanced credentials.
- Diplomados Online (Online Professional Diplomas) Online professional diploma programs with 15-20 week durations covering specialized areas including clinical psychology, neurodevelopment disorders, gender studies, and education. Programs include diplomas in child psychotherapy, thanatological intervention, language therapy, play therapy, art therapy, and autism intervention, with official validity from Instituto de Formación y Desarrollo Humano SERendipity. Targets practicing professionals seeking specialization.
- Cursos Asincrónicos (Asynchronous Courses and Seminars) Self-paced asynchronous courses and seminars allowing students to learn at their own rhythm with downloadable materials, videos, and humanistic approach. Categories include clinical psychology, neurodevelopment therapy, education, and gender studies, with prices ranging from $399 MXN to $1,200 MXN. Targets a broad audience including parents, students, and professionals seeking short-format continuing education.
- Biblioteca SER (Digital Library Service) Digital library service integrated with eLibro.net providing 24/7 access to academic resources and supplementary reading materials for enrolled students. A bundled infrastructure offering supporting all educational programs.
- Diplomado en Arteterapia (Art Therapy Diploma) Diploma providing theoretical-methodological tools for psychotherapeutic intervention through various art forms including visual arts, dance therapy, psychodrama, and photography in diverse therapeutic contexts. For mental health professionals and therapists.
- Diplomado en Intervención tanatológica en cuidados paliativos 17-week diploma providing knowledge and skills for psychoaffective care of patients with advanced chronic diseases and end-of-life support, covering palliative care foundations, psychological symptoms, and family intervention. Priced at $7,000 MXN (discounted from $8,900). For healthcare professionals and psychologists.
- Diplomado en Psicoterapia Gestalt Infantil Diploma developing personal and technical-methodological skills for intervention in childhood development and parenting difficulties using Gestalt therapy approach, covering therapeutic process, fantasy, drawing, narrative techniques, and dramatization. For child psychologists and therapists.
- Diplomado en Terapia de Lenguaje (Language Therapy Diploma) 180-hour diploma covering general difficulties in language and common speech disorders with diagnostic and intervention competencies for educational and family settings. Addresses cleft lip/palate, genetic alterations, autism spectrum, hearing loss, and language delays. For speech therapists and educators.
- Diplomado en Intervención Multidisciplinario en Abuso Sexual Infantil 20-week multidisciplinary diploma providing intervention tools for working with minors who have experienced sexual abuse, covering legal, psychological, medical, and psychotherapeutic contexts. For multidisciplinary child protection teams.
- Diplomado en Prevención y Manejo de Adicciones 18-week diploma providing theoretical-practical cognitive-behavioral tools for prevention and treatment of psychoactive substance use, covering therapeutic strategies and family guidance. For addiction counselors, psychologists, and healthcare professionals.
- Diplomado en Intervención Multidisciplinaria en el Trastorno del Espectro Autista 19-week diploma teaching techniques and strategies for care of individuals with autism spectrum disorder, covering evaluation tools, diagnostic criteria, medical aspects, and multidisciplinary intervention for sleep and nutrition. For clinicians, educators, and multidisciplinary teams.
- Diplomado en Feminismos y Violencia de Género Diploma providing knowledge of fundamental feminist theories, gender violence types and modalities, and therapeutic intervention tools, covering feminist movement history and social problem analysis. For therapists, social workers, and educators.
Quantifiable outcome
- Over 12,000 graduated students validating program quality
- +2 more outcomes
Companies that use Serendipity
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles4 records
Serendipity technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature2 records
Serendipity partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Instituto de Formación y Desarrollo Humano SERendipitycoreThe validating institution for Serendipity's programs. All diplomas and master's degrees carry official validity through this institute, which is incorporated into Mexico's National Education System.
- PayPalminorDigital payment processing partner for online transactions. Reimbursement requests must be processed through PayPal's own policies.
- CONEKTAminorMexican digital payment gateway processing online course and program payments. Reimbursement requests subject to CONEKTA's own return policies.
- Secretaría de Educación Pública (SEP) FederalcoreGovernment accreditation body providing RVOE Federal validation for master's programs, officially incorporating them into Mexico's National Education System.
Scale indicators7 records
Recent moves7 records
Expansion highlights6 records
Serendipity competitors and assessment
Company assessmentOthers
Direct peers
- Centro Eleia:
- UTEL Universidad: Mexico-based online university offering RVOE-validated bachelor's, master's, and diploma programs with self-paced and live modalities. Closest direct competitor in scale, delivery model, and target audience.
Regional players
Broad incumbents
- Aliat Universidades:
- UNIR México (Universidad Internacional de La Rioja): Spanish-owned online university with RVOE-validated programs serving Mexico and LATAM, including education and psychology master's degrees. Competes directly in the same online professional education category with broader portfolio.
- Tecnológico de Monterrey (Online):
Emerging players
- Capacítate para el Empleo (Fundación Carlos Slim):
- Domus (Centro de Psicología Online):
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Serendipity social profiles
Digital presenceSerendipity compliance and trust
Trust signalCompliance2 records
Serendipity financial estimates
Financial estimateRevenue estimate
Valuation estimate
Serendipity leadership team
Management profileNumber of profiles
Profiles9 records
Serendipity funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Serendipity M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Serendipity
What does Serendipity do?
Serendipity (operating as Instituto de Formación y Desarrollo Humano SERendipity) delivers online professional education programs in psychology and education. Its portfolio includes RVOE-validated master's degrees (2-year programs), online professional diplomas (15-20 week specializations in clinical psychology, neurodevelopment, gender studies, and education), and self-paced asynchronous courses/seminars. Programs are delivered through two proprietary learning platforms with downloadable content under the TDAHP educational model.
Is Serendipity a public or private company?
Serendipity is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Serendipity founded?
Serendipity was founded in 2009. It employs 11 to 50 people.
Where is Serendipity based?
Serendipity is headquartered in Tuxtla Gutiérrez, Mexico, in the Latin America region.
How does Serendipity make money?
Four revenue lines are on record. Course and Diploma Fees are the primary driver. The others are diploma Programs, master's Programs and financing Revenue.
Who are Serendipity's main competitors?
Coursera (Mexico/LATAM) is listed as an others. Direct peers are Centro Eleia and UTEL Universidad. Regional players are Platzi and UNACH (Universidad Autónoma de Chiapas). Broad incumbents are Aliat Universidades, UNIR México (Universidad Internacional de La Rioja) and Tecnológico de Monterrey (Online). Emerging players are Capacítate para el Empleo (Fundación Carlos Slim) and Domus (Centro de Psicología Online).
Does Serendipity have an API?
No public API is recorded for Serendipity.
What industry is Serendipity in?
Serendipity's product category is Online Professional Education (Psychology & Education). Its primary akta.pro industry code is EDAAAEAL, Online/Hybrid Lifelong Learning Platforms & Open Enrollment Programs, with a secondary code of EDAAAEAD, Professional & Applied Skills Noncredit Certificates (Non-licensure). Its NAICS code is 61131 and its SIC code is 8200.