What Leukaemia Foundation does

The Leukaemia Foundation is a registered Australian charity founded in 1976 (celebrating 50 years of operation in 2026) that provides wraparound support services to people affected by blood cancer across Australia. Its core offering is a free, integrated support ecosystem — the Blood Cancer Support Line (1800 620 420), accommodation at Blood Cancer Centres (notably the ESA Blood Cancer Centre in Brisbane and the Townsville Freemasons Village), transport services, financial assistance, emotional and bereavement counselling, and specialized support groups — serving the 110,000+ Australians living with blood cancer across 120+ disease subtypes including leukaemia, lymphoma, myeloma, MDS, MPN, and amyloidosis. The organization also funds blood cancer research through its National Research Program (including the Tony Fini Chair in Blood Cancer Research and Breakthrough Fellowship) and operates the integrative oncology subsidiary Bloomhill Cancer Care in Queensland.

Underlying infrastructure comprises a national footprint of nine physical offices across every Australian state and territory, a digital presence spanning the leukaemia.org.au website, a podcast (Talking Blood Cancer), webinars, and active social media channels. The organization holds Quality Innovation Performance (QIP) accreditation, partners with the Australian Government via the Australian Cancer Nursing and Navigation Program to co-deliver the Support Line, and collaborates with Cancer Council Australia on Optimal Care Pathways clinical guidance.

The revenue model is diversified across individual donations (one-time and monthly), flagship fundraising events led by World's Greatest Shave, government grants and partnerships, philanthropy and major gifts, workplace giving, and bequests. Customer segments span blood cancer patients (primary), carers and families, healthcare professionals, blood cancer researchers, and specialized groups including First Nations peoples, culturally and linguistically diverse communities, and LGBTQIA+ individuals. The organization is governed by a board chaired by Dr Carrie Hillyard (AM) and led operationally by CEO Chris Tanti, with no external equity or venture ownership.

Name

Leukaemia Foundation

Legal name

The Leukaemia Foundation

Website

https://leukaemia.org.au

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

101–250 employees

Short description

The Leukaemia Foundation is an Australian charity that provides free wraparound support services — accommodation, transport, financial, emotional, and bereavement assistance — to people affected by blood cancer, while funding research and policy advocacy. It serves 110,000+ Australians across 120+ blood cancer subtypes via a national office network and the Blood Cancer Support Line.

Ownership category

akta.pro rank

Product category

Blood Cancer Patient Support Services

NAICS

Voluntary Health Organizations (813212), Grantmaking and Giving Services (8132), Other Individual and Family Services (624190), Grantmaking Foundations (813211)

SIC

Services-Social Services (8300), Services-Health Services (8000), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Disease-Specific Research & Support (e.g., Cancer, Diabetes, ALS) (BPAGACAA)

akta.pro secondary industries

Mental Health & Crisis Support Services (BPAGACAD), Palliative Care, Hospice & Serious Illness Support (BPAGACAK), Community Health & Prevention Program Funding (HLAJALAF)

Keywords

• Blood cancer support
• Patient accommodation services
• Healthcare charity services
• Cancer research funding
• Patient transport services

Headquarters

HQ city

Perth

HQ country

Australia

HQ region

Oceania

Offices9 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Donations: The organization accepts one-time and monthly donations from individual donors, with suggested donation amounts of $63, $90, $200, and $300.
2. Fundraising events: Revenue generated from events such as World's Greatest Shave and community fundraising initiatives.
3. Government grants and partnerships: The organization receives government funding to deliver support services such as the Blood Cancer Support Line through programs like the Australian Cancer Nursing and Navigation Program.

Distribution channels4 records

Marketing channels9 records

Core offering

The Leukaemia Foundation is an Australian national charity that delivers free wraparound support services to people affected by blood cancer (leukaemia, lymphoma, myeloma, MDS, MPN, amyloidosis) and their families, including a national Blood Cancer Support Line, hospital-adjacent accommodation villages, transport to treatment, financial assistance, emotional and bereavement counselling, and peer support groups. It also funds blood cancer research through its National Research Program and runs the World's Greatest Shave fundraising campaign, with all services funded by donations, philanthropic gifts, community fundraising, and government grants.

Product overview

The Leukaemia Foundation operates as a single integrated service model rather than a platform-plus-modules architecture. Its core offering is a wraparound support ecosystem for Australians affected by blood cancer, combining direct patient services (accommodation, transport, financial, emotional, and bereavement support via the Blood Cancer Support Line) with education and awareness resources (information booklets, the Talking Blood Cancer podcast, clinical trials information, and Optimal Care Pathways). The organization funds blood cancer research through its National Research Program and runs the flagship World's Greatest Shave fundraising campaign. The portfolio spans 120+ blood cancer types including leukaemia, lymphoma, myeloma, MDS, MPN, and amyloidosis, with specialized services including accommodation at Blood Cancer Centres, support groups for diverse communities, and the Bloomhill Cancer Care integrative care centre. All services are provided free of charge to patients and families.

Differentiator

Problem solved

Functional benefit

Brands

• World's Greatest Shave: Annual fundraising campaign encouraging people to shave their heads or colour their hair to raise money for blood cancer research and support.
• Blood Cancer Support Line
• ESA Blood Cancer Centre

Products and services

• Blood Cancer Support Line Free, confidential telephone support line (1800 620 420) staffed by healthcare professionals, providing emotional support, trusted information, and connections to support services for people affected by blood cancer at every stage from diagnosis through treatment, survivorship, and bereavement. Open Monday to Friday, 9am–4pm AEST, and funded through the Australian Cancer Nursing and Navigation Program in partnership with the Australian Government.
• Accommodation Services Free accommodation at Blood Cancer Centres around Australia for families travelling from regional and remote areas for treatment, including the ESA Blood Cancer Centre in Brisbane (Dutton Park, QLD) and the Queensland Freemasons Village in Townsville (Douglas, QLD). For blood cancer patients and their families during treatment.
• Transport Service Reliable transport assistance to help blood cancer patients reach vital treatment appointments safely, provided free of charge through the Leukaemia Foundation's national support service network.
• Financial Support Practical financial assistance to ease everyday costs experienced by blood cancer patients and their families during treatment, provided free of charge through the Leukaemia Foundation.
• Emotional Support Services Caring emotional support services to help blood cancer patients cope and stay strong throughout diagnosis, treatment, and survivorship, provided free of charge by the Leukaemia Foundation.
• Grief and Bereavement Support Services Compassionate counselling and resources to help families and carers navigate loss and healing after the death of a loved one from blood cancer.
• Support Groups Safe online communities and in-person support groups where people affected by blood cancer can connect, including dedicated groups for First Nations peoples, culturally and linguistically diverse (CaLD) communities, and LGBTQIA+ individuals.
• National Research Program Research funding program supporting blood cancer research across Australia, including grants, fellowships, the Tony Fini Chair in Blood Cancer Research, and the Breakthrough Fellowship, targeted at medical researchers investigating leukaemia, lymphoma, myeloma, MDS, MPN, and amyloidosis.
• Bloomhill Cancer Care Integrative cancer care centre in Buderim, Queensland, providing evidence-based care through nurses and allied health professionals including psychologists, dietitians, and physiotherapists. Operated as a wholly owned subsidiary of the Leukaemia Foundation.

Segments8 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• Australian GovernmentcoreStrategic or Co-development PartnerThe Leukaemia Foundation is proud to partner with the Australian Government to deliver the Blood Cancer Support Line. Funded through the Australian Cancer Nursing and Navigation Program, the service supports people affected by cancer with education, resources, and guidance to help them navigate the health system.
• Bloomhill Cancer CareminorStrategic or Co-development PartnerBloomhill is a unique, integrative care centre in Buderim, Queensland. It provides evidence-based care, powered by a team of nurses and allied health professionals, including psychologists, dietitians and physiotherapists. The Leukaemia Foundation highlights Bloomhill as part of their support ecosystem.
• Cancer Council AustraliacoreStrategic or Co-development PartnerThe Leukaemia Foundation has collaborated with the Cancer Council to create Optimal Care Pathways guides for blood cancer patients, providing information on best treatment and care options.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• The Leukaemia & Lymphoma Society (US): Largest global blood cancer charity, providing research funding and patient support services. Directly comparable in disease focus (leukaemia, lymphoma, myeloma), service categories, and research-grant model, though operating at much larger scale in the US market.
• Lymphoma Australia: Australian charity dedicated specifically to lymphoma, one of the blood cancer types covered by the Leukaemia Foundation. Directly competes for lymphoma patient support services and disease-specific donor funding.
• National Breast Cancer Foundation: Australia's leading disease-specific cancer research funder with a national donor-funded model. Highly comparable in revenue model, research focus, donor acquisition approach, and dependence on individual giving.
• McGrath Foundation: High-profile Australian cancer charity providing breast cancer care navigation and support, operating a similar model of nurse-led patient support. Comparable in scale, fundraising profile, and reliance on flagship events and corporate partnerships.
• Bowel Cancer Australia: Australian disease-specific cancer charity providing patient support, research funding, and advocacy. Operates with a similar integrated service-and-research model and competes within the same charity marketplace.
• Prostate Cancer Foundation of Australia: Australia's leading prostate cancer charity, providing support services, research funding, and advocacy. Comparable scale, governance structure, and diversified revenue model including donations, bequests, and corporate partnerships.
• Myeloma Australia: Australian charity focused on myeloma patients, another disease subtype within the Leukaemia Foundation's scope. Competes for the same myeloma patient support services, research dollars, and disease-specific donor base.

Others

• Cancer Research UK: World's largest cancer research charity, operating a comparable model of research funding, patient information, and mass-participation fundraising events. Thematically adjacent as a research-and-information-led cancer charity, though geographically distinct.

Regional players

• Cancer Council Victoria: State-level cancer charity operating in Victoria where the Leukaemia Foundation also has a Carlton office. Both provide cancer information, support services, and research funding, creating direct overlap in patient services within Victoria.

Broad incumbents

• Cancer Council Australia: Australia's largest national cancer charity, covering all cancer types. Leukaemia Foundation directly collaborates with Cancer Council on the Optimal Care Pathways, and the two compete for the same donor and bequest pool while addressing overlapping patient populations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/LeukaemiaAus
• YouTubeyoutube.com/@LeukaemiaFoundationAUS
• Facebookfacebook.com/LeukaemiaFoundation
• LinkedInlinkedin.com/company/leukaemia-foundation
• Instagraminstagram.com/leukaemia_foundation
• TikToktiktok.com/@leukaemiafoundationaus

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Leukaemia Foundation