Beach Eye Care

What Beach Eye Care does

Beach Eye Care is a private multi-location ophthalmology and optometry practice headquartered in Virginia Beach, Virginia, founded in the early 1990s and serving the Hampton Roads community for more than 30 years. The practice operates six clinics—four in Virginia Beach (Hilltop/First Colonial, Sandbridge/Red Mill, Town Center, Kempsville) and two in Chesapeake (Great Bridge, Summit Pointe)—supported by 51–100 employees, four board-certified refractive surgeons (Drs. Jain, Levine, Alvarez, Barker), seven optometrists, and additional subspecialty ophthalmologists in glaucoma and cornea. Patients span the full lifecycle of eye care needs, including routine exams, pediatric myopia management, surgical vision correction, cataract surgery, dry eye care, glaucoma treatment, and oculofacial aesthetics, drawn from a regional consumer base in Coastal Virginia and surrounding Hampton Roads communities.

The service portfolio centers on surgical vision correction and premium-cataract surgery: LASIK (including the AI-assisted Wavelight Plus platform with SightMap 3D Digital Eye Twin diagnostics), ZEISS SMILE small-incision lenticule extraction, EVO ICL implantation for high myopia, and cataract surgery with advanced intraocular lenses such as PanOptix Pro trifocal, Vivity extended depth-of-focus, Toric, and RxSight Light Adjustable Lens. Medical and ancillary services include corneal cross-linking for keratoconus, glaucoma management (SLT, MIGS, ECP, DURYSTA implant), dry eye diagnosis and treatment (OptiLight IPL, LipiFlow, TearCare, TearLab osmolarity), and aesthetics (BOTOX, fillers, IPL skin rejuvenation, Epionce skincare). The underlying technology is a multi-vendor capital stack including the Zeiss VisuMax 500 femtosecond laser, WaveLight EX500 excimer laser, LenSx, Optos retinal scanning, Zeiss Cirrus OCT, and ORA intraoperative aberrometry. Optical boutiques at all six locations carry 200+ designer frames (Ray-Ban, Prada, Gucci, Tom Ford, Oakley, among others) with advanced lens coatings and progressive options.

Beach Eye Care's revenue model blends professional services with retail: eye exams and consultations (including free LASIK evaluations as a patient acquisition funnel), refractive surgery, cataract surgery with IOL upsell, dry eye and aesthetics procedures, medical treatments, and optical/contact lens sales (over 10,000 contact lenses in inventory). Procedure pricing is custom per patient; financing is offered through Alphaeon Credit (0% APR for 6–24 months, 9.99% APR for 24–60 months) and CareCredit, with HSA/FSA accepted. Distribution is omnichannel—six physical clinics, an e-commerce storefront (storebeacheyecare.com), Phreesia-powered online appointment scheduling and bill payment, and a ModMed patient portal. Customer acquisition combines content marketing (vision education blog, YouTube), organic social (Instagram, Facebook), patient testimonials featuring regional media personalities (Joe Jonas, Darren Perry, Raymond Jones, Jason Hann), Google Reviews, an email newsletter via Constant Contact, and local public relations anchored by Coastal Virginia Best of Awards 2025 wins in three categories. Most major vision and medical insurance plans are accepted.

Name

Beach Eye Care

Legal name

Beach Eye Care

Website

https://beacheyecare.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

51–100 employees

Short description

Beach Eye Care is a private multi-location ophthalmology and optometry practice in Coastal Virginia operating six clinics. It delivers LASIK, cataract surgery, dry eye treatment, comprehensive eye exams, and optical retail to consumer patients across the Hampton Roads region.

Ownership category

akta.pro rank

Headquarters

HQ city

Virginia Beach

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Infrastructure, Operations, Supply Chain, Marketing or Sales

Revenue model

1. Eye Exams and Consultations: Comprehensive eye exams and specialized consultations including free LASIK evaluations that serve as patient acquisition touchpoints
2. Refractive Surgery: LASIK, SMILE, and other laser vision correction procedures representing a significant revenue stream with financing options available
3. Cataract Surgery and IOLs: Cataract procedures with premium lens implants including PanOptix, Vivity, Toric, and Light Adjustable Lenses
4. Optical Products: Designer eyewear, prescription glasses, sunglasses, and lenses from luxury brands sold through optical boutiques at all six locations
5. Contact Lenses: Contact lens sales with inventory of over 10,000 lenses, available online and in-office with loyalty rewards program
6. Aesthetics and Cosmetic Procedures: BOTOX, dermal fillers, IPL skin rejuvenation, lip augmentation, and Epionce skincare products
7. Medical Treatments: Glaucoma treatments, corneal cross-linking, dry eye treatments, and other medical eye care procedures

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Beach Eye Care is a multi-location ophthalmology and optometry practice delivering surgical vision correction (LASIK via Wavelight Plus, ZEISS SMILE, EVO ICL), cataract surgery with premium intraocular lenses, comprehensive eye exams, dry eye and glaucoma treatments, contact lens fittings, and designer eyewear. The practice operates six locations across Virginia Beach and Chesapeake, VA, with its Center for Vision Correction on First Colonial Road serving as the primary surgical site.

Product overview

Beach Eye Care is a multi-location ophthalmology and optometry practice offering a comprehensive suite of eye care services across Coastal Virginia. The core portfolio centers on surgical vision correction (LASIK via Wavelight Plus and ZEISS SMILE, EVO ICL implantation, cataract surgery) alongside routine optometric care (comprehensive eye exams, contact lenses, designer eyewear). Ancillary services include dry eye treatment, glaucoma management, corneal cross-linking, and aesthetics/cosmetic treatments. The practice operates six locations with a shared optical boutique, patient portal, and online scheduling/billing through third-party platforms.

Differentiator

Problem solved

Functional benefit

Products and services

• LASIK - Laser Vision Correction Blade-free laser-assisted in situ keratomileusis (LASIK) using femtosecond and excimer laser technology to reshape the cornea and reduce or eliminate dependence on glasses and contact lenses. Performed at the Center for Vision Correction on First Colonial Road by board-certified ophthalmologists. Personalized for each patient with free LASIK evaluations available.
• Wavelight Plus LASIK Next-generation LASIK platform using AI-powered SightMap diagnostics to capture the entire optical system (cornea, lens position, internal optics) and build a 3D Digital Eye Twin for fully customized treatment planning, incorporating the WaveLight EX500 excimer laser. Beach Eye Care is the first and only provider in Coastal Virginia, with 89% of patients seeing 20/16 or sharper and 100% achieving 20/20 or better at three months.
• ZEISS SMILE - Small Incision Lenticule Extraction Minimally invasive laser vision correction using a femtosecond laser to create and remove a thin lenticule through a small (<4mm) incision, correcting myopia and astigmatism without requiring a corneal flap. Available exclusively at Beach Eye Care in Coastal Virginia.
• EVO ICL - Implantable Collamer Lens FDA-approved implantable collamer lens placed between the iris and natural lens to correct moderate to high nearsightedness (with or without astigmatism). Functions as a permanent, removable contact lens. A minimally invasive 20-30 minute procedure offered as an alternative for patients who are not good LASIK candidates.
• Comprehensive Eye Exams Annual diagnostic eye examinations conducted by doctors of optometry or ophthalmology including visual acuity testing, refraction assessment, eye teaming and movement evaluation, and eye health examination. Offered at six locations across Virginia Beach and Chesapeake.
• Designer Eyewear & Lenses Optical boutique offering over 200 designer frames from brands including Ray-Ban, Versace, Prada, Gucci, Tom Ford, Kate Spade, Oakley, and others, paired with advanced lens technologies such as Crizal coatings, Varilux progressives, and Transitions/polarized options. Available at all six locations.
• Contact Lenses Contact lens fitting and dispensing services offering daily disposables, toric lenses for astigmatism, multifocal/monovision, colored lenses, and MiSight myopia management lenses. Maintains inventory of over 10,000 lenses with online reordering available through storebeacheyecare.com.
• Cataract Vision Correction Cataract surgery using LenSx femtosecond laser and ultrasound phacoemulsification to remove the clouded natural lens and replace it with a clear intraocular lens implant (IOL). Offers multiple premium IOL options including PanOptix Trifocal, Vivity Extended Depth of Focus, Toric, and RxSight Light Adjustable Lenses. More than 99% of cataract patients report significantly improved vision.
• Glaucoma Treatments Diagnosis and management of glaucoma including SLT (Selective Laser Trabeculoplasty), ECP (Endoscopic CycloPhotocoagulation), MIGS (Minimally Invasive Glaucoma Surgery), and DURYSTA bimatoprost implant for sustained-release pressure reduction.
• Corneal Cross-Linking FDA-approved minimally invasive outpatient procedure combining UVA light and riboflavin (Photrexa) eye drops to strengthen corneas weakened by progressive keratoconus or refractive surgery.
• Dry Eye Diagnosis & Treatment Comprehensive dry eye management including diagnostic testing (TearLab osmolarity, LipiView interferometry) and treatments such as OptiLight IPL (FDA-approved intense pulsed light therapy), LipiFlow thermal pulsation, TearCare SmartLids system, and prescription medications. Practice is a TearLab Accredited Dry Eye Center.
• Aesthetics & Cosmetic Treatments Facial cosmetic procedures including BOTOX Cosmetics, dermal fillers (Juvederm, Restylane), IPL skin rejuvenation, lip augmentation, and the Epionce physician-strength skincare product line.
• Prescription Glasses Filling Service Service allowing patients to bring their valid eyeglass prescription from any licensed eye doctor to purchase glasses at Beach Eye Care without requiring an additional eye exam.

Quantifiable outcome

• 100% of Wavelight Plus patients achieve 20/20 or better at 3 months
• +5 more outcomes

Named customers4 records

Segments7 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature10 records

Partnerships

One partnership is on record.

• Refractive Surgery CouncilminorOthersBeach Eye Care participates in the RSC Verified program, providing patients with unbiased, science-based information about vision correction options meeting highest standards for quality and accuracy

Scale indicators9 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• TLC Laser Eye Centers: Long-established national LASIK chain offering laser vision correction across North America. Comparable elective refractive surgery business model with broad geographic reach and brand awareness.
• Hoopes Vision: Regional refractive surgery practice in Utah offering LASIK, SMILE, ICL, and cataract procedures with premium IOLs. Directly comparable on advanced refractive technology and premium positioning.
• Virginia Eye Consultants: Multi-specialty ophthalmology practice headquartered in Norfolk, VA, serving the same Hampton Roads market with LASIK, cataract, glaucoma, and corneal services. The most direct in-market competitor to Beach Eye Care.
• NVISION Eye Centers: Multi-location ophthalmology and LASIK provider on the West Coast and select other regions offering LASIK, cataract surgery, and comprehensive eye care. Closely comparable service mix and elective procedure orientation.
• Mann Eye Institute: Multi-location ophthalmology and optometry practice in Texas offering LASIK, cataract surgery, and comprehensive eye care with in-house optical. Comparable multi-specialty, multi-location service platform.
• LasikPlus: National LASIK-focused refractive surgery chain offering LASIK and PRK across many U.S. markets. Directly comparable to Beach Eye Care as a multi-location provider of elective laser vision correction with a similar procedure mix.
• Kleiman Evangelista Eye Center: Texas-based multi-location ophthalmology practice offering LASIK, cataract surgery, and comprehensive eye care. Comparable elective-cash-pay refractive focus and multi-specialty model.
• Dello Russo LaserVision: Northeast U.S. refractive surgery and ophthalmology practice known for LASIK and laser vision correction. Comparable as a regional, surgeon-led premium refractive platform.

Broad incumbents

• Warby Parker: Vertically integrated optical retailer offering prescription eyewear and contact lenses through retail stores and online. Comparable in the optical retail and contact lens category, though it does not provide surgical or medical eye care.
• LensCrafters: National optical retail chain (EssilorLuxottica) offering prescription eyewear, contact lenses, and in-store eye exams. Comparable as a large-scale eyewear and contact lens retailer with overlapping optical product offering.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/beacheyecare
• Facebookfacebook.com/beacheyecarevb
• Instagraminstagram.com/beacheyecare
• Xx.com/beacheyecare

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Beach Eye Care