SaniTrade

What SaniTrade does

SaniTrade is the Spanish trading brand of Pelsis Group, a pan-European professional pest control solutions provider. Founded in 1993 and headquartered in Elche, Alicante, the company operates a B2B e-commerce storefront (pelsis.es / sanitrade.es) and direct sales motion targeting Spanish pest control operators, agricultural businesses, grain storage operators, and rural hygiene professionals. Its product portfolio spans light traps (Aura, Halo 30, Flytrap Commercial 40, Infiniti 2 LED, FLI LED retrofit tubes), crawling insect monitors (CR Lo-Line RTU, BB Detector Plus), rodent bait stations and traps (SX One, Neo, Eco guard, EZBAITER), bird control systems (Avipoint spikes, Avishock electrified tracks, Paint-Tex repellent coating, SecuTex Pro netting), wood protection and termite prevention products, phytosanitary solutions including endotherapy for tree and crop protection, and a full range of application equipment plus operator PPE.

The business model is wholesale-style B2B distribution under a registered-account system: pricing is not publicly disclosed and requires login to view the Lista de Precios (price list), with the catalog served through the company's own PrestaShop-based storefront alongside distribution through Pelsis Group's regional European network. Revenue is generated primarily through one-time hardware purchases (traps, bait stations, bird control devices) and repeat consumable purchases (insecticides such as Fendona Pro, Mythic SC, K-Othrine WG 250, Deltagard FL, Duracid PW; rodenticides in block, paste, grain, and foam formulations; fumigation products such as Dobol). The company is a corporate member of ANECPLA, the Spanish national association of pest control companies, and co-displays brand partnerships with Corteva Agriscience, Envu, and FertiGlobal.

Operationally, SaniTrade functions as a regional brand and sales vehicle within Pelsis Group rather than as an independent product developer or manufacturer, with strategic, regulatory, and product-development capabilities likely residing at the parent level. Limited public information exists regarding financial performance, headcount growth, or standalone strategic initiatives, which constrains deeper investment diligence without access to Pelsis Group's consolidated reporting.

Name

SaniTrade

Legal name

SaniTrade

Website

https://sanitrade.es

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

11–50 employees

Short description

SaniTrade is the Spanish trading brand of Pelsis Group, distributing professional pest control hardware (traps, bait stations, bird control) and biocides to pest control operators, agricultural businesses, and rural hygiene professionals in Spain.

Ownership category

akta.pro rank

Product category

Professional Pest Control Products

NAICS

Exterminating and Pest Control Services (561710), Pesticide and Other Agricultural Chemical Manufacturing (32532)

SIC

Agricultural Chemicals (2870)

akta.pro industry

PRIMARYHSAMAAAL

Commercial General Pest Control (Non-Specialty)

Home & Personal Services/Pest Control & Extermination/General Pest Control (Recurring & One-Time)

SECONDARYHSAMAKAA

Food & Beverage Processing Pest Management

Home & Personal Services/Pest Control & Extermination/Commercial Pest Management Solutions

SECONDARYHSAMAKAB

Restaurant, Bar & Commercial Kitchen Pest Control

Home & Personal Services/Pest Control & Extermination/Commercial Pest Management Solutions

SECONDARYHSAMAKAC

Grocery, Supermarket & Food Retail Pest Control

Home & Personal Services/Pest Control & Extermination/Commercial Pest Management Solutions

SECONDARYHSAMAFAL

Commercial Ant/Roach/Stinging Insect Programs (Restaurants, Multi-Unit)

Home & Personal Services/Pest Control & Extermination/Ant, Roach & Stinging Insect Control (Wasps/Hornets/Bees)

SECONDARYCRADAKAJ

Insect & Pest Control (Indoor/Outdoor Insecticides, Repellents, Traps)

Consumer Products & Retail/Consumer Packaged Goods (CPG) Manufacturing & Brands/Home & Fabric Care Products

SECONDARYCRAJAHAF

Rodent Control Products (Baits, Traps, Stations)

Consumer Products & Retail/Household Products & Cleaning Supplies/Pest Control & Insecticides

Keywords

• Pest control products
• Professional insecticides
• Rodent control equipment
• Bird deterrent systems
• Agricultural pest solutions

Headquarters

HQ city

Reyes

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Pest Control Hardware Sales: Physical pest control products including traps (light traps, rodent traps, adhesive traps), bait stations, bird control equipment (Avipoint, Avishock, networks), and application equipment (sprayers, nebulizers, thermonebulizers). One-time hardware purchases with repeat accessory sales.
2. Biocidal Products: Chemical pest control products including insecticides (Fendona Pro, Mythic SC, K-Othrine, Cy 10, Deltagard FL, Duracid PW), fumigans (Dobol), larvicides, and rodenticides (block, paste, grain formulations). Consumable repeat-purchase products.
3. Phytosanitary Products: Agricultural pest control products including endotherapy systems, insecticides, and herbicides for tree and crop protection.
4. Protective Equipment Sales: Personal protective equipment including masks and filters, safety glasses, nitrile gloves, and protective suits for professional applicators.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

SaniTrade is the Spanish trading brand of Pelsis Group, distributing professional pest control products including insecticides, rodent bait stations, light traps, bird control systems, and protective equipment to pest control operators and agricultural businesses in Spain and the Iberian market. The portfolio spans chemical treatments (Fendona Pro, Mythic SC, K-Othrine WG 250), mechanical capture devices (Universal Glueboards), electronic monitoring (SentriTech, BB Detector Plus), and thermal fogging equipment (Dobol Fumigator).

Product overview

SaniTrade (Pelsis) operates as a comprehensive professional pest control product portfolio offering both equipment-based and chemical-based solutions. The product range centers on light traps (Aura, Halo 30, Flytrap Commercial 40, Infiniti 2, FLI LED) for flying insect control, insect monitors and insecticides (Fendona Pro, Mythic SC, K-Othrine WG 250, Dobol products, Cy 10, Deltagard FL, Duracid Pw) for crawling insects and bed bugs, rodent bait stations and traps (SX One, Neo, Eco guard, EZBAITER, BB Detector Plus, CR Lo-Line RTU) for rodent control, and bird control systems (Avipoint, Avishock, Paint-Tex, SecuTex Pro). Additional offerings include wood protection products, phytosanitary solutions, and application equipment. The company positions itself as a full-service provider for professional pest management operators (B2B), combining hardware products with chemical formulations across the entire pest control spectrum.

Differentiator

Problem solved

Functional benefit

Brands

• SentriTech: Monitoring system for professional pest control

Products and services

• Aura Light Trap Professional-grade insect light trap designed for commercial and industrial pest management applications, using UV LED technology to attract and capture flying insects. Targeted at professional pest control operators serving food processing, hospitality, and commercial facilities.
• SX One Rodent Bait Station Tamper-resistant rodent bait station engineered for professional rodent control in commercial environments, designed to securely hold rodenticides while preventing access by non-target animals. Used by pest control professionals in food processing, retail, and industrial facilities.
• Fendona Pro Insecticide Professional residual insecticide containing alpha-cypermethrin for control of crawling and flying insects in commercial pest management. Used by licensed pest control operators for indoor and outdoor treatment programs.
• Avishock Bird Deterrent System Electrified track bird deterrent system designed to prevent bird perching and roosting on building ledges, signage, and architectural features. Used by facility managers and pest control professionals to address bird-related hygiene and structural damage issues.
• SentriTech Rodent Monitoring System Remote electronic monitoring system that continuously tracks rodent activity across commercial and industrial sites, transmitting data to a centralized platform. Used by facility managers and pest control professionals managing multi-site operations requiring real-time rodent activity intelligence.
• Dobol Fumigator Professional thermal fogging device for space treatment and fumigation applications in commercial pest management. Designed for licensed pest control operators conducting structural fumigation treatments against stored product insects and flying pests.
• Halo 30 Light Trap Compact insect light trap designed for professional pest management in back-of-house commercial areas such as food preparation zones, waste handling areas, and commercial kitchens.
• BB Detector Plus Electronic rodent detection device that provides early warning of rodent presence in commercial facilities. Used by pest control professionals as part of integrated pest management programs requiring rapid response to rodent incursions.

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Two partnerships are on record, tiered core.

• ANECPLAcoreOthersCorporate member of ANECPLA (Asociación Nacional de Empresas de Control de Plagas), the Spanish national association for pest control companies. Association membership indicates alignment with industry standards and professional pest control sector engagement.
• Pelsis GroupcoreStrategic or Co-development PartnerSaniTrade is the trading brand of Pelsis in Spain. Pelsis Group is a pan-European leader in professional pest control solutions, providing product development, manufacturing, and distribution infrastructure across multiple European markets.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• PelGar International: Manufacturer and supplier of professional rodenticide, insecticide, and monitoring products for pest control operators. Comparable as it sells branded biocidal and physical control products to the same professional pest control channel that SaniTrade serves.
• Russell IPM: Manufacturer and supplier of pheromone, biocide, and monitoring-based pest control products for professional and agricultural use. Comparable in product mix (biocides plus monitoring systems) and European B2B distribution approach.
• Barrettine: UK manufacturer of pest control, wood treatment, and hygiene products serving professional distributors. Comparable in product breadth (rodenticides, insecticides, wood protection) and B2B distribution to pest control companies.
• Killgerm: UK-based B2B distributor of professional pest control products (insecticides, rodenticides, application equipment) selling to pest control operators. Directly comparable to SaniTrade in customer base, product mix, and distribution model, with UK/European market overlap.

Broad incumbents

• Envu (formerly Bayer Environmental Science): Global pest management and hygiene solutions provider, listed as a partner in SaniTrade's portfolio. Comparable as a supplier of branded professional pest control products (insecticides, rodenticides) and as a competitor in the broader professional pest control market.
• Rentokil Initial: World's largest commercial pest control services operator. Comparable target customers (commercial, food retail, hospitality) but operates as a service provider rather than a product distributor; relevant as a downstream buyer of professional pest control products.
• Anticimex: Major European pest control services group with operations in Iberia. Comparable in serving the same professional and commercial pest control customers in Europe, but differentiated as a service-led operator rather than a product distributor.
• Syngenta Professional Solutions: Global crop protection and pest control product manufacturer. Comparable in insecticide/biocide product portfolio and in serving agricultural and professional pest control customers, but operates at much larger scale and includes seeding and crop protection.
• BASF Professional & Specialty Solutions: Global chemical manufacturer whose Fendona and other insecticide brands are sold through SaniTrade. Comparable as a biocidal product supplier that also distributes through professional pest control channels globally, but with vastly broader scope including non-pest chemical businesses.

Regional players

• Detia Degesch Group: German-based manufacturer of stored product protection, fumigation, and pest control products. Comparable in product categories (fumigants, rodenticides, stored product protection) and professional pest control distribution, but primarily serves German-speaking markets rather than Iberia.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/sanitrade_sl
• Facebookfacebook.com/sanitradesl

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SaniTrade