Rose Blumkin Jewish Home

What Rose Blumkin Jewish Home does

Rose Blumkin Jewish Home is a non-profit skilled nursing facility (SNF) founded in 1980 and located on the Jewish Federation of Omaha's Staenberg Kooper Fellman Campus in Omaha, Nebraska. The facility delivers a continuum of senior-care services including 24-hour skilled nursing with RN and LPN coverage, short-term rehabilitation (physical, occupational, and speech therapy), long-term care, respite care, and hospice care coordinated with outside hospice agencies. The home serves seniors requiring more medical supervision than can be provided at home or in assisted living, including those with dementia, chronic conditions, and post-acute rehabilitation needs, while welcoming families and community members through dining and cultural programming.

The business operates under a direct-to-consumer GTM with admissions managed by a dedicated Director of Admissions (Erika Lucoff), and serves a primary segment of seniors requiring skilled nursing plus secondary use-case segments of short-term rehab patients, hospice patients, and community members utilizing Kosher dining and catering. Revenue is generated through recurring fee-for-service billing across multiple streams — skilled nursing, rehabilitation and therapy (including outpatient), hospice coordination, and Kosher dining/catering — paid primarily through Medicare, Medicaid, and private insurance. Direct pricing is not publicly disclosed. The facility holds a 5-star CMS rating, a Best of Omaha 2026 recognition, and is the only Nebraska recipient of the Scripps Opening Minds through Art (OMA) grant for dementia care. It is affiliated with Advanced Mobile Medicine for on-site clinical coverage and operates the publicly accessible Star Kosher Deli.

Technology adoption is limited and non-proprietary. The home uses LifeLoop as a family engagement communication platform; the facility is transitioning to all-private rooms by summer 2026 and opening the newly built Alan J. Levine Rehabilitation Center in fall 2026, featuring AlterG Anti-Gravity equipment, private rooms with zero-entry showers, courtyard and rooftop patio spaces, and a dedicated entrance. There is no disclosed AI/ML capability, no proprietary software platform, and no digital health product suite; the model is fundamentally a real-asset, in-person clinical care operation rather than a technology-enabled care business.

Name

Rose Blumkin Jewish Home

Legal name

Rose Blumkin Jewish Home

Website

https://rbjh.com

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

11–50 employees

Short description

Rose Blumkin Jewish Home is a 5-star rated non-profit skilled nursing facility in Omaha, Nebraska, founded in 1980, offering 24-hour nursing, rehabilitation, hospice, and Kosher dining to seniors on the Jewish Federation of Omaha campus.

Ownership category

akta.pro rank

Product category

Skilled Nursing Care

NAICS

Nursing and Residential Care Facilities (623), Services for the Elderly and Persons with Disabilities (62412)

SIC

Services-Skilled Nursing Care Facilities (8051), Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Facility-Based Respite (Assisted Living/SNF/Memory Care Short Stays) (HLADAKAB)

akta.pro secondary industries

Respite Hospice Care (Short-Term Relief) (HSABAFAD), Dementia/Alzheimer’s Respite Care (Specialized) (HLADAKAG), Dementia & Alzheimer’s Respite Care (HSABAGAF)

Keywords

• Skilled nursing care
• Senior rehabilitation
• Hospice care services
• Memory care support
• Kosher dining services

Headquarters

HQ city

Omaha

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Others

Revenue model

1. Skilled Nursing Care Services: Revenue generated from providing long-term and short-term skilled nursing care services. Services include 24-hour nursing care, medication management, rehabilitation therapies, and daily living assistance. Payment sources include Medicare, Medicaid, and private insurance.
2. Rehabilitation and Therapy Services: Physical, occupational, and speech therapy services for both residents and community outpatients. Short-term rehabilitation is often covered under Medicare A plans following hospitalization.
3. Hospice Care Services: End-of-life care services provided in partnership with hospice providers. Some costs covered through Medicare, Medicaid, and private insurance plans.
4. Kosher Dining and Catering Services: Fresh, from-scratch meals prepared daily. Kosher dining under strict adherence to Jewish dietary laws. Catering services offered for events outside the home. Star Kosher Deli open to the public on first and third Fridays.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Rose Blumkin Jewish Home is a non-profit skilled nursing and rehabilitation facility providing 24-hour medical and personal care, short- and long-term rehabilitation therapy, hospice and respite care, memory care, and on-site kosher dining for seniors. The 105-bed home operates on the Jewish Federation of Omaha campus and serves both the Jewish community and the broader Omaha senior population.

Product overview

Rose Blumkin Jewish Home is a 5-star rated skilled nursing facility in Omaha, Nebraska offering a comprehensive continuum of senior care services under one roof. The core offering consists of Skilled Nursing (24-hour medical care with RNs and LPNs), Rehabilitation and Wellness (physical, occupational, and speech therapy including the upcoming Alan J. Levine Rehabilitation Center), and Hospice Care for end-of-life support. Additional services include Dining and Nutrition featuring from-scratch Kosher meals and the public Star Kosher Deli, plus a robust Activities Program including the OMA grant for dementia care. The facility operates on the Staenberg Kooper Fellman Campus with access to JCC amenities.

Differentiator

Problem solved

Functional benefit

Brands

• Star Kosher Deli: A NY-style kosher deli open to the public on the first and third Friday of each month, offering overstuffed sandwiches, pastrami, corned beef, matzah ball soup, and other classic deli items.

Products and services

• Skilled Nursing Care 24-hour medical and personal care provided to long-term residents, delivered by an exceptionally tenured clinical team in a CMS 5-star rated facility. Designed for seniors who can no longer live independently and require ongoing medical support.
• Rehabilitation Therapy Short- and long-term physical, occupational, and speech therapy provided to help residents recover strength, mobility, and independence after hospitalization or illness. Available to short-term post-acute patients as well as long-term residents.
• Hospice and Respite Care Compassionate end-of-life hospice care and short-term respite stays that give family caregivers temporary relief. Hospice services are delivered in coordination with partner hospice agencies.
• Memory Care Specialized care for residents with dementia, Alzheimer's disease, and other cognitive impairments, delivered within the home's secure and supportive environment with structured activities and supervision.
• Star Kosher Deli On-site kosher deli and dining service providing residents with daily kosher meals, including Shabbat-observant options. Operated under Star-K certification and mashgiach supervision.
• Resident Activities and Engagement Program Structured daily activity programming including Jewish cultural events, Shabbat services, social gatherings, and family events designed to enrich resident life and community connection.

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Seven partnerships are on record, tiered core and minor.

• Jewish Federation of OmahacoreStrategic or Co-development PartnerThe Rose Blumkin Jewish Home is part of the Jewish Federation of Omaha's Staenberg Kooper Fellman Campus. Residents have direct access to JCC facilities including fitness center, indoor pools, theater performances, lectures, and art exhibits.
• Jewish Community Relations CommitteeminorStrategic or Co-development PartnerConnected organization within the Omaha Jewish community providing community relations and support services.
• Jewish PressminorStrategic or Co-development PartnerLocal Jewish newspaper serving the Omaha Jewish community.
• Institute for Holocaust EducationminorStrategic or Co-development PartnerEducational organization within the Jewish community providing specialized programming.
• Nebraska Health Care Quality PartnersminorStrategic or Co-development PartnerClinically integrated network supporting quality improvement and cost-effective care delivery across skilled nursing facilities. Dr. Anthony Hatcher serves as President.
• American Health Care AssociationminorStrategic or Co-development PartnerNational association for long-term care. Dr. Anthony Hatcher is an active member contributing to Clinical Care and Quality Committees advancing national clinical standards.
• Advanced Mobile MedicinecoreStrategic or Co-development PartnerMedical practice providing on-site care to residents. Dr. Anthony Hatcher serves as Medical Director and Valerie Anderson, DNP provides comprehensive on-site care as a Family Nurse Practitioner.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Amedisys: National home health and hospice provider. Comparable on the hospice and post-acute rehabilitation components of Rose Blumkin's offering, though Amedisys is delivery-model home-based rather than facility-based.
• Encompass Health: Large national inpatient rehabilitation and home health operator. Comparable on the rehabilitation/therapy service line that Rose Blumkin will expand with the new Alan J. Levine Rehabilitation Center.
• Brookdale Senior Living: Largest U.S. operator of senior living communities including assisted living, memory care, and continuing care. Serves an overlapping customer base (seniors and families) although more weighted to assisted living than skilled nursing.

Direct peers

• The Ensign Group: U.S. operator of skilled nursing and post-acute care facilities, including short-term rehab, long-term care, and hospice services. Highly comparable to Rose Blumkin's SNF/rehab/hospice service mix, although Ensign operates across many states via an op-co/propco model.
• National HealthCare Corporation: Operates skilled nursing facilities, assisted living communities, and home health and hospice services across the U.S. Closely aligned with Rose Blumkin's long-term care, rehab, and hospice product mix.
• Jewish Senior Life (Rochester, NY): Nonprofit Jewish-affiliated senior care community offering skilled nursing, rehabilitation, memory care, hospice, and kosher dining in a single campus. Closest mission, services, and demographic fit to Rose Blumkin Jewish Home.
• Marquis Companies: Post-acute and skilled nursing provider offering rehabilitation, long-term care, assisted living, and hospice across the Pacific Northwest and Midwest. Comparable integrated SNF/rehab/hospice service model.
• Genesis HealthCare: One of the largest U.S. operators of skilled nursing facilities and senior living communities with rehabilitation therapy services. Directly comparable on core skilled nursing and rehabilitation service lines.
• PACS Group: Post-acute care operator with a large network of skilled nursing facilities providing short-term rehab, long-term care, and specialty services. Closely comparable on clinical SNF operations and scale economics.

Regional players

• Cedarhurst Senior Living: Regional assisted living and memory care operator with locations across the Midwest. Comparable on memory care and senior residential services and overlaps with the Rose Blumkin metro footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/star.deli.rbjh
• LinkedInlinkedin.com/company/rose-blumkin-jewish-home

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rose Blumkin Jewish Home