Cetinkaya Pano
Cetinkaya Pano is a Turkish electrical panel manufacturer founded in 1979 in Istanbul, producing ABS/metal enclosures, modular panels, cable trays, voltage regulators, and transformers from a 55,000 m² facility, distributed domestically via an 81-province dealer network and exported to 100+ countries.
- Company typePrivate
- Founded1979
- HeadquartersIstanbul
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Cetinkaya Pano does
Cetinkaya Pano is a Turkish electrical panel manufacturer founded in 1979 and headquartered in Istanbul. The company produces a broad portfolio of electrical distribution and installation products including ABS/polycarbonate and metal enclosures, standing-type modular panels, perforated cable trays, voltage regulators, transformers, lighting fixtures, HVAC accessories, and IP65-rated marina distribution panels. Its proprietary series include the seismic-certified A-Series modular vertical panels, CWD cable trays, ELEGANS aluminum cable channels, CPBenefit fuse boxes, and the first 75x100cm ABS panel manufactured domestically in Turkey. Two sub-brands operate under the group: Çetinkaya Regülatör (microprocessor voltage stabilizers, static regulators, transformers, UPS units) and VOERCO (peak/ceiling fans). Cetinkaya also holds official distributorship rights in Turkey for Legrand, BTICINO, and KONDAŞ electrical brands.
The company operates from a 55,000 m² integrated production facility in Kıraç, Istanbul, with 24-hour active production lines and stated headcount of 450+ personnel; R&D and manufacturing are conducted locally with no foreign technology dependency. Commercial distribution runs through a dealership network covering all 81 Turkish provinces, three company-owned retail and sales points in Istanbul (Perpa Trade Center, Karaköy Store, and factory direct), and a dedicated export office in Karaköy serving 100+ countries. Products carry international certifications including ISO 9001/14001/45001, TSE, UL 94-V0, EN50085-2-3, IEC60695-2-1, IEC 60068-3-3 (seismic), and IP65/IP41 ratings.
Revenue is generated through B2B quotation-based pricing on both proprietary manufactured goods and distributed international brands, with no public pricing disclosed. The company is privately held and family-founded, with no disclosed venture capital, private equity, or institutional shareholders. It was recognized on the TET Export Honor List (132nd in 2021, 140th in 2022) and received Legrand's 2022 Highest Revenue Award as an authorized distributor. Active product launches between 2021 and 2023 (A-Series, ELEGANS, VOERCO peak fans, 75x100cm ABS panel, CPBenefit fuse boxes) and sustained trade-fair participation (WIN EURASIA 2023, Electricity & Lighting Export Meeting) indicate continued portfolio extension and export-market engagement.
Cetinkaya Pano firmographics
Firmographics- Name
- Cetinkaya Pano
- Legal name
- Çetinkaya Pano
- Website
- https://cetinkayapano.com
- Company type
- Private
- Founded year
- 1979
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Cetinkaya Pano is a Turkish electrical panel manufacturer founded in 1979 in Istanbul, producing ABS/metal enclosures, modular panels, cable trays, voltage regulators, and transformers from a 55,000 m² facility, distributed domestically via an 81-province dealer network and exported to 100+ countries.
- Ownership category
- akta.pro rank
Cetinkaya Pano industry classification
Industry- Product category
- Electrical Panels and Enclosures
- NAICS
- Electrical Equipment Manufacturing (33531), Electrical Equipment Manufacturing (3353), Power, Distribution, and Specialty Transformer Manufacturing (335311), Electric Lighting Equipment Manufacturing (33513)
- SIC
- Switchgear & Switchboard Apparatus (3613), Electrical Industrial Apparatus (3620), Power, Distribution & Specialty Transformers (3612), Electric Lighting & Wiring Equipment (3640)
- akta.pro primary industry
- Industrial Control Panels & Enclosures (Panel Building, MCCs, Integration) (IMAGABAJ)
- akta.pro secondary industries
- Low-Voltage Switchboards & Panelboards (LV distribution panels, MCCs, switchboards) (IMAGAEAA), Wiring Devices & Receptacles (switches, sockets, plugs, industrial outlets, pin & sleeve) (IMAGAEAF), Ventilation, Ducting & Air Distribution Equipment (IMAHAKAG)
Keywords
Where Cetinkaya Pano is headquartered
LocationHeadquarters
- HQ city
- Istanbul
Offices4 records
Markets served
Cetinkaya Pano business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Own Brand Electrical Panels and Components: Manufacturing and sale of proprietary electrical panel products including ABS/polycarbonate boxes, metal panels, polyester panels, cable trays, junction boxes, and related accessories. Revenue generated from direct sales through dealerships and retail stores.
- Distribution of Legrand, BTICINO, KONDAŞ Products: As official distributor of Legrand, BTICINO, and KONDAŞ brands, the company resells international electrical equipment and components. Won Legrand 2022 Highest Revenue Award as recognition of distribution performance.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | B2B quotation-based pricing for electrical panels and components |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels4 records
Cetinkaya Pano product offering
Product offeringCore offering
Cetinkaya Pano manufactures electrical panels, enclosures, and related power distribution hardware, producing ABS/polycarbonate and metal boxes, modular standing-type panels, perforated cable trays, voltage regulators, transformers, weatherproof lighting fixtures, HVAC products, and cable management systems for residential, commercial, industrial, and marina end-uses. The company also serves as the authorized Turkish distributor for Legrand, BTICINO, and KONDAŞ international electrical brands, and operates the VOERCO ventilation and Çetinkaya Regülatör power-conditioning sub-brands.
Product overview
Cetinkaya Pano is a Turkish electrical panel manufacturer established in 1979, operating from a 55,000 m² modern integrated production facility in Istanbul. The company produces a comprehensive portfolio of electrical distribution and installation products organized into core product categories: plastic/ABS polycarbonate boxes and enclosures (including junction boxes, fuse boxes, combination boxes), metal enclosures (K Series base plate panels, E Series weatherproof panels), modular standing-type panels (A Series with seismic certification), perforated cable trays (CWD Series), transformers and voltage regulators, lighting fixtures, HVAC products for enclosures, office solutions (Elegans aluminum channels), outdoor/marina panels, thermoplastic manholes, and industrial control panels. Additionally, the company serves as an authorized distributor for Legrand, BTICINO, and KONDAŞ brands. The product range spans from residential fuse boxes to industrial-scale distribution panels, with exports to over 100 countries and dealerships across all 81 provinces of Turkey.
Differentiator
Problem solved
Functional benefit
Brands
- Çetinkaya Regülatör: A sub-brand specializing in voltage stabilizers, transformers, and regulators, including Mikroişlemcili Voltaj Regülatörler (microprocessor voltage stabilizers), Static Stabilizers, Transformers, Pool Transformers, Kombi Regülatörler, UPS units, and Varyak (variac) production.
- VOERCO
Products and services
- ABS Polycarbonate Boxes (ABS Polikarbon Kutular) ABS and polycarbonate boxes for electrical installations, including junction boxes, flush-mounted and surface-mounted fuse boxes, and combination boxes in multiple sizes for residential, commercial, and industrial indoor and outdoor use.
- Standing/Vertical Type Panels (Dikili Tip Panolar) Standing modular electrical panels including the seismic-certified A Series, designed for industrial and commercial electrical distribution with patented corner architecture and 24-hour serial production capability.
- K Series Base Plate Panels (K Serisi Taban Saclı Panolar) Metal wall-mounted enclosures with base plates in sizes ranging from 20x25x15 to 60x100x30 for indoor electrical installations across residential, commercial, and light-industrial applications.
- Weatherproof E Series Base Plate Panels (Etanj E Serisi Taban Saclı Panolar) Weatherproof metal enclosures in the E Series with base plates, engineered for outdoor use in harsh environmental conditions such as construction sites, industrial yards, and exposed installations.
- Construction Site Panels - Metal and Plastic (Metal ve Plastik Şantiye Panoları) Outdoor stand-type and wall-type roofed waterproof panels for construction sites, available in both metal and plastic variants to deliver temporary power distribution under harsh weather conditions.
- Perforated Cable Trays and Accessories (Delikli Kablo Kanalları) CWD Series perforated cable trays with 6mm nail-width single-break design, compliant with RAL 7030, UL 94-V0, IEC 60695-2-1, and EN 50085-2-3 international standards for cable management in industrial and commercial installations.
- Metal Terminal Boxes (Metal Klemens Kutuları) Metal junction and terminal boxes providing secure electrical connections for industrial applications requiring robust mechanical protection and grounding integrity.
- Voltage Regulators (Voltaj Regülatörleri) Microprocessor-controlled and static voltage regulators (under the Çetinkaya Regülatör sub-brand) for stable power supply, including updated casings for industrial and commercial installations requiring consistent voltage quality.
- Three-Phase and Single-Phase Insulated Transformers (Trifaze ve Monofaze İzoleli Trafolar) Insulated three-phase and single-phase transformers for general-purpose electrical applications requiring galvanic isolation and voltage step-down or step-up.
Quantifiable outcome
- Seismic test certified products meeting TS EN/IEC 60068-3-3 standards
- +1 more outcomes
Companies that use Cetinkaya Pano
Customer profileNamed customers3 records
Segments7 records
Ideal customer profiles3 records
Cetinkaya Pano technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
Cetinkaya Pano partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- LegrandcoreOfficial distributor of Legrand electrical products in Turkey. Long-standing partnership with recognition as Legrand 2022 Highest Revenue Award winner. Products include Legrand switches, sockets, and electrical distribution equipment.
- BTICINOcoreOfficial distributor of BTICINO brand products in Turkey, offering premium Italian electrical installation solutions.
- KONDAŞminorOfficial distributor of KONDAŞ products in Turkey.
- Allianz TeknikminorTechnical testing partner for seismic testing of A-Series modular vertical panels. Testing conducted to TS EN/IEC 60068-3-3 standards with TÜRKAK accredited laboratory.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
Cetinkaya Pano competitors and assessment
Company assessmentBroad incumbents
- Legrand: Global leader in electrical and digital building infrastructures including distribution panels, wiring devices, and enclosures. Legrand is both Çetinkaya's distribution partner (Legrand 2022 Highest Revenue Award winner) and a broader incumbent whose product categories directly overlap Çetinkaya's panels and wiring device lines.
- ABB: Global leader in switchgear, panelboards, motor control centers, and electrical enclosures serving industrial and infrastructure markets. Overlaps with Çetinkaya's vertical panels, control desks, and distribution board products.
- Schneider Electric: Global electrical equipment, distribution panel, and industrial enclosure manufacturer with extensive Prisma, Spacial, and Acti9 product lines. Directly comparable to Çetinkaya's panel, switchgear, and distribution board offering at much larger global scale.
- Eaton: Global power management manufacturer producing switchgear, panelboards, motor control centers, and enclosures. Comparable to Çetinkaya's industrial and commercial electrical distribution product portfolio with broader electrical and industrial automation scope.
- Siemens (Smart Infrastructure): Global electrical products and systems manufacturer including SIVACON, ALPHA, and SIMBOX distribution panel and enclosure lines. Comparable to Çetinkaya at vastly larger scale and overlapping with its industrial and infrastructure electrical distribution focus.
Direct peers
- Gewiss: Italian electrical installation systems manufacturer producing distribution boards, enclosures, and wiring devices for residential, commercial, and industrial applications. Closely comparable European mid-cap peer focused on similar product categories in the same Mediterranean/regional market.
- Hager Group: European manufacturer specializing in electrical installation systems including distribution boards, enclosures, cable management, and wiring devices. Closely comparable mid-cap peer serving similar residential, commercial, and industrial segments with regional manufacturing footprints.
Regional players
- Viko (Panasonic Life Solutions Turkey): Turkish manufacturer of electrical wiring devices, switches, and sockets now under Panasonic ownership. Domestic Turkish market peer overlapping with Çetinkaya's wiring device and distribution panel offering within the same home market.
- Emas Elektrik: Turkish manufacturer of electrical installation equipment including control panels, junction boxes, and distribution boards. Direct domestic peer to Çetinkaya serving the same Turkish market with overlapping product categories across industrial electrical infrastructure.
Emerging players
- Chint Group: Chinese manufacturer of low-voltage electrical products including distribution panels, circuit breakers, and wiring devices. Comparable emerging global player competing with Çetinkaya in export markets on price-performance in commodity electrical equipment categories.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Cetinkaya Pano social profiles
Digital presenceCetinkaya Pano compliance and trust
Trust signalCompliance11 records
Cetinkaya Pano financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cetinkaya Pano leadership team
Management profileNumber of profiles
Cetinkaya Pano funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cetinkaya Pano M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cetinkaya Pano
What does Cetinkaya Pano do?
Cetinkaya Pano manufactures electrical panels, enclosures, and related power distribution hardware, producing ABS/polycarbonate and metal boxes, modular standing-type panels, perforated cable trays, voltage regulators, transformers, weatherproof lighting fixtures, HVAC products, and cable management systems for residential, commercial, industrial, and marina end-uses. The company also serves as the authorized Turkish distributor for Legrand, BTICINO, and KONDAŞ international electrical brands, and operates the VOERCO ventilation and Çetinkaya Regülatör power-conditioning sub-brands.
Is Cetinkaya Pano a public or private company?
Cetinkaya Pano is a private company. It is classified as family owned and is currently operating.
When was Cetinkaya Pano founded?
Cetinkaya Pano was founded in 1979. It employs 101 to 250 people.
Where is Cetinkaya Pano based?
Cetinkaya Pano is headquartered in Istanbul.
How does Cetinkaya Pano make money?
Two revenue lines are on record. Own Brand Electrical Panels and Components are the primary driver. The others are distribution of Legrand, BTICINO, KONDAŞ Products.
Who are Cetinkaya Pano's main competitors?
Broad incumbents on record are Legrand, ABB, Schneider Electric, Eaton and Siemens (Smart Infrastructure). Direct peers are Gewiss and Hager Group. Regional players are Viko (Panasonic Life Solutions Turkey) and Emas Elektrik. Chint Group is listed as an emerging player.
Does Cetinkaya Pano have an API?
No public API is recorded for Cetinkaya Pano.
What industry is Cetinkaya Pano in?
Cetinkaya Pano's product category is Electrical Panels and Enclosures. Its primary akta.pro industry code is IMAGABAJ, Industrial Control Panels & Enclosures (Panel Building, MCCs, Integration), with a secondary code of IMAGAEAA, Low-Voltage Switchboards & Panelboards (LV distribution panels, MCCs, switchboards). Its NAICS code is 33531 and its SIC code is 3613.