Rels
Rels, operating as TopXR, is an Israeli SAP Gold Partner that resells, implements and customizes SAP Business One ERP, augmented with 40+ proprietary add-ons, for hundreds of SMBs across distribution, legal, manufacturing and non-profit verticals in Israel.
- Company typePrivate
- Founded1996
- HeadquartersTel Aviv-yafo, Israel
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Rels does
Rels, operating commercially as TopXR following the merger of Rels and Xioma's SAP Business One activities, is an Israeli SAP Gold Partner founded in 1996 that resells, implements and customizes SAP Business One ERP for small and medium businesses. The company is headquartered in Tel Aviv-yafo and operates with 11-50 employees, serving hundreds of customers across distribution, legal, manufacturing, and non-profit/association verticals. Technically, the offering is a platform-plus-modules architecture: SAP Business One forms the core ERP, augmented by 40+ proprietary add-ons covering digital archiving (BarScan), BI/analytics, legal billing, field/mobile applications, warehouse management, CRM, production management, service management, integrations, multi-company management, cloud hosting, accounting, supply chain, and AI-enabled solutions.
The business model combines four revenue streams: one-time resale of SAP Business One licenses, professional implementation and customization services, licensing of proprietary add-ons, and recurring support, maintenance and upgrade subscriptions typically structured as multi-year contracts. Go-to-market is a direct enterprise field-sales motion targeting Israeli SMBs (10-500 employees) through the Hebrew-language website, vertical-specific case studies, webinars and social channels. Pricing is quote-based rather than publicly disclosed. TopXR holds no disclosed institutional funding, has no parent company, and has no subsidiaries; ownership sits with the combined former Rels and Xioma stakeholders under the legal entity Top Group Software Ltd. The 2024 Rels-Xioma merger was the principal recent strategic event, consolidating SAP Business One expertise, add-on IP and customer bases into a single operating brand.
Rels firmographics
Firmographics- Name
- Rels
- Legal name
- Top Group Software Ltd. (טופ גרופ תוכנה בע"מ)
- Website
- https://rels.co.il
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Rels, operating as TopXR, is an Israeli SAP Gold Partner that resells, implements and customizes SAP Business One ERP, augmented with 40+ proprietary add-ons, for hundreds of SMBs across distribution, legal, manufacturing and non-profit verticals in Israel.
- Ownership category
- akta.pro rank
Rels industry classification
Industry- Product category
- ERP Software
- NAICS
- Computer Systems Design Services (541512), Custom Computer Programming Services (541511)
- SIC
- Services-Computer Integrated Systems Design (7373), Services-Computer Programming Services (7371)
- akta.pro primary industry
- ERP/CRM/HRIS Implementation & Integration (BPAEAAAE)
- akta.pro secondary industries
- ERP Extensions & Add-ons (CPQ, Billing, Revenue Management) (HDAEAEAO), Enterprise Integration, iPaaS & Middleware Services (API/EDI) (BPAEAGAH), Enterprise Application Managed Services Outsourcing (ERP/CRM/HRIS AMS) (BPAEAMAI)
Keywords
Where Rels is headquartered
LocationHeadquarters
- HQ city
- Tel Aviv-yafo
- HQ country
- Israel
- HQ region
- Middle East
Offices1 record
Markets served
Rels business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- SAP Business One Licenses: Resale of SAP Business One software licenses to small and medium businesses
- Implementation Services: Professional implementation services including system setup, customization, data migration, training and go-live support
- Custom Extensions and Add-ons: Development and sale of 40+ proprietary extensions enhancing SAP Business One capabilities
- Ongoing Support and Maintenance: Continuous support, maintenance, training and upgrades for deployed systems
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | SAP Business One implementation with custom extensions |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels7 records
Rels product offering
Product offeringCore offering
Rels, operating as TopXR after merging its SAP Business One activities with Xioma, is an Israeli SAP Gold Partner that resells, implements, and extends SAP Business One ERP for small and medium businesses in Israel. The company provides the SAP Business One platform together with 40+ proprietary add-ons and modules covering CRM, BI/analytics, warehouse management, billing, production, mobile/field operations, and AI, delivered with full-lifecycle professional services including consulting, customization, deployment, training, and ongoing support.
Product overview
Rels (operating as TopXR following merger with Xioma) offers a platform-plus-modules architecture centered on SAP Business One ERP. The core offering is SAP Business One, a leading global ERP solution for small and medium businesses, enhanced with over 40 proprietary extensions and add-on modules. These include specialized solutions for: digital archiving (BarScan), business intelligence and reporting (BI), billing for legal firms (BILLING), field applications (WEB/MOBILE), warehouse management (WMS), customer relationship management (CRM), production management, service management (TopXR Service), system integrations, business and inventory management, multi-company operations, cloud deployment, accounting, supply chain management, and AI solutions. The company serves diverse sectors including distribution, law firms, manufacturing, and non-profit organizations, providing full implementation, customization, training, and ongoing support services.
Differentiator
Problem solved
Functional benefit
Products and services
- SAP Business One
Quantifiable outcome
- Reduction in operational costs through unified system replacing multiple disconnected applications
- +3 more outcomes
Companies that use Rels
Customer profileNamed customers2 records
Segments5 records
Ideal customer profiles5 records
Rels technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
Rels partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- SAPcoreTopXR (formerly Rels & Xioma combined) is a certified SAP Gold Partner with 20+ years of experience implementing SAP Business One. As a Gold Partner, they resell, implement and customize SAP Business One ERP solutions for small and medium businesses in Israel, with 40+ proprietary extensions developed to extend the platform's capabilities.
Scale indicators4 records
Recent moves3 records
Expansion highlights5 records
Rels competitors and assessment
Company assessmentBroad incumbents
- NTT Data Business Solutions (itelligence): Global SAP-focused IT services consultancy and SAP partner operating across SAP Business One and SAP S/4HANA. Overlaps with TopXR in SAP B1 implementations but at vastly larger international scale and with a broader enterprise customer base.
- SAP: Platform vendor for SAP Business One and the broader SAP portfolio. Not a direct competitor at the implementation layer, but defines TopXR's product surface, partner economics, and roadmap, making it the foundational incumbent in TopXR's market.
- Forterro: European ERP software group owning multiple SMB-focused ERP brands (including several former SAP B1 partners). Broader incumbent spanning multiple ERP platforms and geographies where TopXR competes, but offers overlapping SAP-adjacent functionality to similar SMB buyers.
- Matrix IT: Large Israeli IT services group offering broad SAP and enterprise technology consulting. Operates a SAP practice that competes for the same Israeli enterprise and mid-market customers as TopXR but with vastly larger scale, broader service portfolio, and listed-company resources.
- Malam Team: One of Israel's largest IT services and consulting firms with a significant SAP practice across both SAP Business One and SAP S/4HANA. Competes for Israeli ERP projects with scale and breadth TopXR cannot match, while serving similar enterprise and mid-market buyers.
Direct peers
- QBS Group: UK-based SAP Business One software distributor and value-added partner enabling resellers across Europe. Directly comparable as a SAP B1-focused channel partner serving SMB implementers, with similar reliance on the SAP B1 ecosystem.
- Priority Software: Israeli-founded ERP vendor serving SMBs with end-to-end business management software. Competes with TopXR for the same Israeli SMB ERP wallet but as a competing platform vendor rather than an SAP B1 implementation partner.
- Seyfor: Central and Eastern European SAP Business One partner offering ERP implementation plus proprietary extensions for SMBs. Comparable SAP B1 specialist with vertical extensions, similar size tier, and a regional rather than global footprint similar to TopXR's Israel-only footprint.
- 2BM Software: Danish SAP Business One partner focused on implementation, customization and proprietary add-ons for SMBs. Comparable mid-sized SAP B1 specialist model similar to TopXR, including localization expertise and vertical extensions.
- Visiativ: French-listed SMB digital transformation company and SAP Business One Gold Partner serving SMBs with ERP implementation and value-added solutions. Highly comparable business model to TopXR's SAP B1 implementation plus proprietary add-on approach, though at meaningfully larger scale and broader European footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Rels social profiles
Digital presenceRels financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rels leadership team
Management profileNumber of profiles
Rels funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rels M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rels
What does Rels do?
Rels, operating as TopXR after merging its SAP Business One activities with Xioma, is an Israeli SAP Gold Partner that resells, implements, and extends SAP Business One ERP for small and medium businesses in Israel. The company provides the SAP Business One platform together with 40+ proprietary add-ons and modules covering CRM, BI/analytics, warehouse management, billing, production, mobile/field operations, and AI, delivered with full-lifecycle professional services including consulting, customization, deployment, training, and ongoing support.
Is Rels a public or private company?
Rels is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Rels founded?
Rels was founded in 1996. It employs 11 to 50 people.
Where is Rels based?
Rels is headquartered in Tel Aviv-yafo, Israel, in the Middle East region.
How does Rels make money?
Four revenue lines are on record. SAP Business One Licenses are the primary driver. The others are implementation Services, custom Extensions and Add-ons and ongoing Support and Maintenance.
Who are Rels's main competitors?
Broad incumbents on record are NTT Data Business Solutions (itelligence), SAP, Forterro, Matrix IT and Malam Team. Direct peers are QBS Group, Priority Software, Seyfor, 2BM Software and Visiativ.
Does Rels have an API?
No public API is recorded for Rels.
What industry is Rels in?
Rels's product category is ERP Software. Its primary akta.pro industry code is BPAEAAAE, ERP/CRM/HRIS Implementation & Integration, with a secondary code of HDAEAEAO, ERP Extensions & Add-ons (CPQ, Billing, Revenue Management). Its NAICS code is 541512 and its SIC code is 7373.