Nature's Remedy

What Nature's Remedy does

Nature's Remedy is a Massachusetts-based vertically integrated cannabis operator that runs two retail dispensaries and is positioned in the input data as a retailer, cultivator, and product manufacturer. Founded in 2015 and headquartered in Millbury, the company operates dispensaries in Millbury (opened September 2019, the 28th adult-use retailer in Massachusetts) and Tyngsborough (opened June 2020, adult-use only). The Millbury location also serves registered medical marijuana patients, while both locations serve adult-use recreational customers 21+ and out-of-state visitors with valid government ID. The company is a brand operated by Jushi Inc, the operating subsidiary of publicly traded Jushi Holdings Inc (OTCMKTS: JUSHF; CSE: JUSH), with Beyond Hello as a sister brand.

The product portfolio spans eight cannabis categories — flower, pre-rolls, vapes, concentrates, edibles, tinctures, topicals, and accessories — supplemented by sub-brands including Apostrophe Edibles and vendor partners such as The Bank, Seche, The Lab, Nira+, and Tasteology. The technology stack is a conventional e-commerce and loyalty infrastructure: an online menu and pre-order system enabling express pickup at both locations, the Hello Club mobile rewards program available on iOS, Android, and a web wallet, an email mailing list, and a VIP Text Club for SMS marketing. An educational content library (Cannabis & Me, Consumer Guide, Patient Guide) supports customer acquisition and retention, and a Product Satisfaction Promise offers store credits for defective products within 45 days of purchase.

Nature's Remedy generates revenue through direct-to-consumer retail cannabis sales at its two dispensaries and through online orders fulfilled via express pickup. Pricing is unit-based and not publicly disclosed; payment is accepted in cash or debit (with a $3.50 debit transaction fee). The customer base is split across adult-use recreational consumers, Massachusetts medical marijuana patients (Millbury only), and out-of-state visitors, with discount programs for new medical patients (25% off), veterans (20%), seniors 65+ (10%), and patients with financial hardship (10%), plus a $20 birthday credit. Discounts cannot be combined and are applied at payment. The company does not use third-party distributors and serves a catchment of 26+ surrounding towns across Massachusetts and southern New Hampshire.

Name

Nature's Remedy

Legal name

Jushi Inc

Website

https://naturesremedyma.com

Company type

Public

Founded year

2015

Operating status

Operating

Headcount range

101–250 employees

Short description

Nature's Remedy is a Massachusetts-based vertically integrated cannabis operator running two adult-use and medical dispensaries (Millbury and Tyngsborough) under Jushi Holdings, serving recreational consumers, medical patients, and out-of-state visitors across 26+ surrounding towns.

Ownership category

akta.pro rank

Product category

Cannabis Retail (Dispensary)

NAICS

Pharmacies and Drug Retailers (456110)

SIC

Retail-Drug Stores And Proprietary Stores (5912)

akta.pro primary industry

Cannabis Dispensary + Delivery/Online Pickup (Omnichannel Retail) (CRANAFAG)

akta.pro secondary industries

Cannabis Dispensary + Ancillary Retail (Accessories, CBD/Hemp, Merchandise) (CRANAFAH), Cannabis Dispensary + Pharmacy/Clinical Model (Patient Services) (CRANAFAI)

Keywords

• Cannabis retail
• Dispensary operations
• Medical marijuana
• Adult-use cannabis
• Cannabis product sales

Headquarters

HQ city

Millbury

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Cannabis Retail Sales: Revenue is generated through direct retail sales of cannabis products including flower, pre-rolls, vapes, concentrates, edibles, tinctures, topicals, and accessories. Sales occur both in-person at dispensary locations and through online orders with express pickup. The company accepts cash and debit cards with a $3.50 transaction fee for debit.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Nature's Remedy operates two Massachusetts cannabis dispensaries (Millbury and Tyngsborough) selling a curated assortment of third-party-lab-tested cannabis products — flower, pre-rolls, vapes, concentrates, edibles, tinctures, topicals, and accessories — to both adult-use recreational customers (21+) and registered medical marijuana patients. The retailer supports online ordering for express pickup and runs the Hello Club mobile loyalty program.

Product overview

Nature's Remedy operates as a medical and adult-use cannabis retailer with two physical dispensary locations in Massachusetts (Millbury and Tyngsborough). The company offers a comprehensive portfolio of cannabis products centered around six core product categories: Flower, Pre-Rolls, Vapes, Concentrates, Edibles, Tinctures, and Topicals, plus Accessories. Both locations serve recreational customers, while the Millbury location additionally serves registered medical marijuana patients. The product offering is complemented by online ordering with express pickup, the Hello Club mobile rewards program, and the VIP Text Club marketing service. Medical patients receive dedicated menus with specialized discounts including 25% off for first-time patients, veteran discounts (20%), senior discounts (10%), and financial hardship discounts (10%). The company also features branded sub-products like Apostrophe Edibles.

Differentiator

Problem solved

Functional benefit

Products and services

• Flower (Cannabis) Traditional dried cannabis flower available in multiple strains, sold to both adult-use recreational customers and registered medical marijuana patients.
• Pre-Rolls Pre-rolled cannabis cigarettes ready for immediate consumption, offered at both Nature's Remedy dispensary locations across recreational and medical menus.
• Vapes / Vaporizers Cannabis vaporizer devices and cartridges for inhalation consumption, sold at both Nature's Remedy dispensary locations.
• Concentrates High-potency cannabis extracts and concentrates including oils, shatters, and waxes sold to recreational and medical customers.
• Edibles Cannabis-infused food and beverage products including chocolates, gummies, and other edible formats, available across all dispensary menus.
• Tinctures Liquid cannabis extracts for oral administration, typically alcohol-based solutions sold to medical patients and adult-use customers seeking measured dosing.
• Topicals Cannabis-infused creams, lotions, and balms applied externally for localized relief, available at both dispensary locations.
• Accessories Cannabis-related merchandise and smoking accessories offered for purchase at both dispensary locations.
• Online Ordering with Express Pickup Web-based menu browsing and pre-order system that allows customers to select products and choose pickup times (including ASAP) at either the Millbury or Tyngsborough dispensary.
• Medical Cannabis Consultation In-store, one-on-one consultation with knowledgeable budtenders guiding medical marijuana patients in product selection for therapeutic use.

Quantifiable outcome

• 25% off first medical order for new patients
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered minor.

• Beyond HellominorOthersBeyond Hello is another cannabis dispensary brand under Jushi Inc. Nature's Remedy links to Beyond Hello resources including starter guides and mobile apps.
• The BankminorChannel Partner/ Reseller/ DistributorThe Bank is a cannabis brand/product vendor. Nature's Remedy serves as a retail distributor for The Bank flower products at their Massachusetts dispensary locations.
• SecheminorChannel Partner/ Reseller/ DistributorSeche is a cannabis flower brand vendor. Nature's Remedy carries Seche products as part of their curated product selection.
• The LabminorChannel Partner/ Reseller/ DistributorThe Lab is a cannabis concentrate/product brand. Nature's Remedy carries The Lab products as part of their product assortment.
• Nira+minorChannel Partner/ Reseller/ DistributorNira+ is a cannabis product brand available at Nature's Remedy dispensary locations.
• TasteologyminorChannel Partner/ Reseller/ DistributorTasteology is a cannabis edible brand vendor. Nature's Remedy carries Tasteology edible products.
• Apostrophe EdiblesminorChannel Partner/ Reseller/ DistributorApostrophe Edibles is a premium cannabis edible brand. Nature's Remedy features Apostrophe Edibles as a dedicated brand section on their website.

Scale indicators3 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• Theory Wellness: Theory Wellness is a Massachusetts-based vertically integrated cannabis operator with dispensaries in Chicopee, Cambridge, and Bridgewater serving both adult-use and medical markets. Comparable as a regional Massachusetts multi-store dispensary operator with omnichannel ordering and loyalty programs.
• Cultivate (Cultivate Cannabis): Cultivate is a Massachusetts-based vertically integrated cannabis operator with dispensaries in Leicester and Framingham. Comparable as a regional Massachusetts multi-license cannabis retailer combining cultivation, manufacturing, and retail dispensary operations.
• Beyond Hello: Beyond Hello is the sister cannabis retail brand under Jushi Holdings, operating dispensaries in Pennsylvania, Virginia, and Illinois. It is directly comparable as a multi-location cannabis dispensary brand owned by the same parent, sharing operational playbooks, loyalty infrastructure, and product assortments with Nature's Remedy.
• Garden Remedies: Garden Remedies operates adult-use and medical dispensaries across Massachusetts (Newton, Marlborough, Melrose). Directly comparable as a multi-location Massachusetts cannabis retailer with vertically integrated cultivation and product manufacturing capabilities similar to Nature's Remedy's positioning.
• NETA (New England Treatment Access): NETA operates multiple adult-use and medical cannabis dispensaries in Massachusetts (Brookline, Northampton, Franklin). It is directly comparable as a multi-location Massachusetts dispensary serving both recreational customers and registered medical patients with online ordering.

Broad incumbents

• Green Thumb Industries: Green Thumb Industries is one of the largest US multi-state cannabis operators, operating Rise and Rythm dispensaries nationwide including in Massachusetts. Comparable as a major MSO incumbent competing in the same Massachusetts adult-use and medical market with broader operational scale.
• Cresco Labs: Cresco Labs is a top-tier US multi-state cannabis operator with dispensaries under the Sunnyside brand nationwide. It is comparable as a broad MSO incumbent competing in multiple recreational and medical cannabis retail markets with vertically integrated production capabilities.
• Verano Holdings: Verano Holdings is a leading multi-state cannabis operator with dispensaries across 13+ states including the Northeast. It is comparable as a large MSO operating vertically integrated retail dispensary brands in similar adult-use and medical markets.
• Trulieve Cannabis Corp: Trulieve is a major US multi-state cannabis operator with retail dispensaries across multiple states. It is comparable as a large MSO with vertically integrated operations and omnichannel retail strategies similar in structure to Nature's Remedy's vertical integration claim.
• Curaleaf Holdings: Curaleaf is a major multi-state cannabis operator with significant Massachusetts retail presence (multiple dispensaries under Curaleaf and Select brand names). Comparable as a large-scale MSO competitor in the same Massachusetts retail market with a much broader geographic and operational footprint.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/naturesremedyMA
• LinkedInlinkedin.com/company/natures-remedy

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nature's Remedy