Faceout Studio
Faceout Studio is a Sisters, Oregon-based book design studio founded in 1996 that provides cover design, interior layout, series branding, illustrations, and 3D mockups to publishers, authors, and entertainment brands including Abrams, DK, Knopf, Mattel, and Smithsonian.
- Company typePrivate
- Founded1996
- HeadquartersBend, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Faceout Studio does
Faceout Studio is a specialized book design studio headquartered in Sisters, Oregon (per company history; the firmographics listing cites Bend), founded in 1996. The studio delivers book cover and interior design, series and author branding, custom illustrations, social media graphics, animations, mood boards, infographics, and podcast cover art primarily to trade publishers, authors, and entertainment/media brands. Confirmed enterprise clients include Abrams Books, DK, Knopf, Insight Editions, Mattel, Smithsonian, Merriam-Webster, and Spotify. The studio is led by a named 10-person team (Spencer Fuller, Molly von Borstel, Paul Nielsen, Addie Lutzo, Kate Gendruschke, Amanda Kreutzer, Torrey Sharp, Emily Sixta, Kelly Vlach, Brian Mellema) with six named independent contractors.
The studio operates an internal proprietary 3D book-modeling system called Faceout 3D offering 65 templates used for cover mockups, and an author/publisher marketing support resource called Faceout Media. Surrounding sub-brands include Past Due Books (a public-domain book imprint), Faceout Loud (student-focused speaking sessions), and Inside Faceout (a studio blog). A direct-to-consumer e-commerce store sells branded merchandise — including Game of Thrones linocut prints (Wolf/Lion/Stag/Raven/Dragon, $50 unsigned / $250 signed by George R.R. Martin), notepads, posters, enamel pins, wooden toys, patches, and apparel — at unit prices from $5 to $250.
The business model is a B2B professional services model delivering custom, project-based book design through direct consultation, with quote-based pricing for services, supplemented by DTC e-commerce merchandise sales. The firm is privately held with no disclosed external funding, parent company, or investor base and appears to be founder/team-owned. Recognition includes 15 consecutive years of Graphis Design Annual awards spanning 2010-2026 per the firmographic summary, awards across 20+ other design and publishing programs (AIGA 50 Books/50 Covers, ECPA Top Shelf, AUPresses, Communication Arts, Print, New York Book Show, and others), and 100+ American Advertising Federation awards over many years.
Faceout Studio firmographics
Firmographics- Name
- Faceout Studio
- Legal name
- Faceout Studio
- Website
- https://faceoutstudio.com
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Faceout Studio is a Sisters, Oregon-based book design studio founded in 1996 that provides cover design, interior layout, series branding, illustrations, and 3D mockups to publishers, authors, and entertainment brands including Abrams, DK, Knopf, Mattel, and Smithsonian.
- Ownership category
- akta.pro rank
Faceout Studio industry classification
Industry- Product category
- Book Design & Publishing Branding Services
- NAICS
- Graphic Design Services (541430), Graphic Design Services (54143)
- SIC
- Blankbooks, Looseleaf Binders & Bookbindg & Relatd Work (2780)
- akta.pro primary industry
- Content & Creative Studio for Creators (Concepting/Production) (MPAAAHAD)
- akta.pro secondary industry
- Creator Content Production & Co-Creation Studios (BPAFAHAD)
Keywords
Where Faceout Studio is headquartered
LocationHeadquarters
- HQ city
- Bend
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Faceout Studio business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Book Design Services: Custom book cover design, interior design, and series branding for publishers and authors. Project-based professional services.
- Author Branding: Visual identity and branding services for authors including custom illustrations, social media graphics, logos, animations, mood boards, infographics, and podcast covers.
- Merchandise Store: E-commerce sales of branded merchandise including prints, patches, notepads, toys, posters, t-shirts, and hats. Products range from $5 to $250.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Linocut Prints (Game of Thrones) - Unsigned |
| Unit Pricing | Pay-as-you-go | Linocut Prints (Game of Thrones) - Signed by George R.R. Martin |
| Unit Pricing | Pay-as-you-go | Notepads |
| Unit Pricing | Pay-as-you-go | Posters |
| Unit Pricing | Pay-as-you-go | Apparel and Accessories |
| Unit Pricing | Pay-as-you-go | Enamel Pins |
| Unit Pricing | Pay-as-you-go | Toys |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
Faceout Studio product offering
Product offeringCore offering
Faceout Studio provides custom book cover design, jacket design, interior book layout, and series/author brand identity services for trade publishers, independent authors, and entertainment/media brands. The studio produces design assets spanning fiction, non-fiction, full jackets, interiors, series branding, and supporting marketing materials (illustrations, social graphics, animations, podcast covers, infographics). A proprietary Faceout 3D system with 65 templates generates 3D book mockups for marketing, while branded merchandise (prints, apparel, pins, toys) is sold direct-to-consumer through an online store.
Product overview
Faceout Studio is a specialized book design studio offering a comprehensive suite of services for publishers, authors, and brands. The core offering centers on book cover and interior design across fiction, non-fiction, and series categories, with supporting services including brand identity design, custom illustrations, social media graphics, animations, mood boards, infographics, and podcast covers. The studio operates a 3D modeling system called Faceout 3D with 65 templates for marketing mockups, and provides marketing support through Faceout Media. The company also runs a merchandise store featuring branded products including Game of Thrones linocut prints, notepads, posters, and apparel, and maintains a public domain book imprint called Past Due Books. Additional initiatives include Faceout Loud (student speaking sessions) and an internal blog called Inside Faceout.
Differentiator
Problem solved
Functional benefit
Brands
- Inside Faceout: Internal workings and musings of the studio
- Faceout Loud
- Past Due Books
- Faceout Media
- Faceout 3D
Products and services
- Book Cover Design Full jacket and cover design services for fiction, non-fiction, and series book packaging, including dust jackets and paperback covers with 3D mockups. Targeted at trade publishers and authors releasing new titles.
- Interior Book Design Book interior layout and typesetting design for publishers and authors, creating cohesive visual presentation throughout the book.
- Series & Brand Identity Design Cohesive visual strategy and brand identity development for book series and author brands, including logos and visual identity systems. For publishers managing multi-title series and authors building a personal brand.
- Faceout 3D Proprietary 3D modeling system for books, featuring 65 templates, used to create realistic 3D cover mockup visualizations for marketing and promotional use by publishers and authors.
- Past Due Books Imprint Faceout Studio's imprint curating and publishing favorite public-domain books as accessible editions, extending the studio's book design expertise into publishing.
- Faceout Studio Merchandise Store E-commerce store selling branded merchandise including linocut prints (Game of Thrones collection — unsigned and George R.R. Martin signed), notepads, posters, enamel pins, wooden toys, patches, apparel (T-shirts, hats, beanies), and book-themed collectibles. Sold directly to consumers and fans through faceoutstudio.com/store.
Quantifiable outcome
- 100+ award recognitions across major industry programs
- +1 more outcomes
Companies that use Faceout Studio
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
Faceout Studio technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Faceout Studio partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights5 records
Faceout Studio competitors and assessment
Company assessmentDirect peers
- The Book Designers: The Book Designers is a professional book cover and interior design agency serving self-published and traditional authors. It competes directly with Faceout Studio for author-branding and book-packaging work, though it skews toward the self-publishing segment rather than enterprise trade publishers.
- Jessica Hische: Jessica Hische is an independent lettering artist and designer whose work spans book covers, publishing identities, and editorial illustration. Her practice overlaps directly with Faceout Studio's cover design and author branding services, particularly for prestige literary and illustrated titles.
- Penny Design: Penny Design is a boutique design studio focused on book packaging, identity, and series branding for publishers and authors. The firm competes in the same niche as Faceout Studio, offering comparable cover, interior, and brand-system services to trade publishers.
- Lorraine Binder Design: Lorraine Binder Design is a book cover and packaging design studio serving major trade publishers, with a portfolio spanning literary fiction, non-fiction, and illustrated titles. It is a directly comparable specialty boutique competing for the same enterprise publishing clients as Faceout Studio.
- Type Set Match: Type Set Match provides book cover design and typesetting services for publishers and authors, including series branding and interior layout. It is a directly comparable specialist competitor operating in the same book-packaging services category.
- Megan Doyle Design: Megan Doyle Design is a freelance book cover and series branding designer working with publishers and self-published authors. While more of an individual practitioner than a studio, the practice competes for similar projects and target customers as Faceout Studio.
Emerging players
- Reedsy: Reedsy is a marketplace and content platform connecting self-published authors with vetted freelance book designers, editors, and marketers. It functions as a partial competitor and partial channel for book design services, capturing project demand that might otherwise flow to boutique studios like Faceout.
- Canva: Canva is a self-serve design platform with book cover templates and brand-kit tools that enable authors and small publishers to produce design assets without agency support. It is an emerging player in the lower end of the book design market, representing the democratization of design that pressures boutique studios on smaller projects.
Broad incumbents
- Knopf Doubleday Design Group: The Knopf Doubleday Design Group is the in-house design organization for one of the most prestigious trade publishing imprints (itself a Faceout Studio customer). It represents the broad-incumbent model of fully internalized book design at scale, setting the benchmark for premium literary cover design that boutique studios emulate.
- Penguin Random House (in-house Design Department): Penguin Random House operates large in-house art and design departments that produce covers and series identities for its imprints. While not a standalone agency, its in-house capacity is a broad incumbent that competes with boutique studios like Faceout for the most premium author engagements and absorb some design work that might otherwise be outsourced.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Faceout Studio social profiles
Digital presenceFaceout Studio financial estimates
Financial estimateRevenue estimate
Valuation estimate
Faceout Studio leadership team
Management profileNumber of profiles
Faceout Studio funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Faceout Studio M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Faceout Studio
What does Faceout Studio do?
Faceout Studio provides custom book cover design, jacket design, interior book layout, and series/author brand identity services for trade publishers, independent authors, and entertainment/media brands. The studio produces design assets spanning fiction, non-fiction, full jackets, interiors, series branding, and supporting marketing materials (illustrations, social graphics, animations, podcast covers, infographics). A proprietary Faceout 3D system with 65 templates generates 3D book mockups for marketing, while branded merchandise (prints, apparel, pins, toys) is sold direct-to-consumer through an online store.
Is Faceout Studio a public or private company?
Faceout Studio is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Faceout Studio founded?
Faceout Studio was founded in 1996. It employs 1 to 10 people.
Where is Faceout Studio based?
Faceout Studio is headquartered in Bend, United States, in the North America region.
How does Faceout Studio make money?
Three revenue lines are on record. Book Design Services are the primary driver. The others are author Branding and merchandise Store.
Who are Faceout Studio's main competitors?
Direct peers on record are The Book Designers, Jessica Hische, Penny Design, Lorraine Binder Design, Type Set Match and Megan Doyle Design. Emerging players are Reedsy and Canva. Broad incumbents are Knopf Doubleday Design Group and Penguin Random House (in-house Design Department).
Does Faceout Studio have an API?
No public API is recorded for Faceout Studio.
What industry is Faceout Studio in?
Faceout Studio's product category is Book Design & Publishing Branding Services. Its primary akta.pro industry code is MPAAAHAD, Content & Creative Studio for Creators (Concepting/Production), with a secondary code of BPAFAHAD, Creator Content Production & Co-Creation Studios. Its NAICS code is 541430 and its SIC code is 2780.