Omer
Omer S.p.a. is a family-owned Italian manufacturer of pneumatic fastening tools and matching fasteners (staples, pins, brads, nails, polymer), founded in 1972 and serving furniture, packaging, construction, and woodworking industries worldwide from its Veneto headquarters.
- Company typePrivate
- Founded1972
- HeadquartersSusegana, Italy
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Omer does
Omer S.p.a. is a privately held Italian manufacturer of pneumatic fastening tools and fasteners, founded in 1972 by a family that continues to own and operate the company from its Susegana (Veneto) headquarters. The firm designs and produces industrial-grade staplers (graffatrici), pinners (spillatrici), bradders (groppinatrici), nailers (chiodatrici), and tools for automated systems and polymer fastener applications, alongside a full range of matching staples, pins, brads, and nails in steel and proprietary polymer variants. Its core technological differentiator is a modular platform system that allows tools to be configured for nearly all common fastener series worldwide, supplemented by the proprietary Raptor polymer fastener line, which is claimed to deliver twice the tensile holding power of comparable steel fasteners and to be cuttable/sandable without damaging tooling.
The company sells primarily through a reserved B2B portal (b2b.omer.it) and direct sales via phone and email, with no public pricing and quote-based contract terms. Its primary customer segment is furniture and upholstery manufacturers, with secondary reach into packaging and pallet operations, construction and heavy industry (supported by CE EN 14592 certification for load-bearing staples), and fine woodworking. Geographic footprint is anchored in Italy and EMEA, with explicit expansion support into Eastern Europe via GOST certification. The business model is straightforward industrial hardware sales across tools, fasteners, and accessories, complemented by aftermarket parts and customization services, and the firm carries €1,806,000 in paid-in share capital with a headcount in the 51-100 range.
Omer monetizes through three revenue streams: pneumatic tool sales, fastener sales (including the Raptor polymer range), and accessories (brackets, triggers, extensions, maintenance supplies). It is investing in a new-generation nailer line and in automated-systems tooling, suggesting an intent to move upmarket from manual industrial users toward production-line integrators. The company carries no external investors, has no disclosed M&A or partnership activity, and remains a family-controlled S.p.a. with no public listing.
Omer firmographics
Firmographics- Name
- Omer
- Legal name
- Omer S.p.a.
- Website
- https://omer.it
- Company type
- Private
- Founded year
- 1972
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Omer S.p.a. is a family-owned Italian manufacturer of pneumatic fastening tools and matching fasteners (staples, pins, brads, nails, polymer), founded in 1972 and serving furniture, packaging, construction, and woodworking industries worldwide from its Veneto headquarters.
- Ownership category
- akta.pro rank
Omer industry classification
Industry- Product category
- Industrial Pneumatic Fastening Tools
- NAICS
- Power-Driven Handtool Manufacturing (333991), Fastener, Button, Needle, and Pin Manufacturing (339993), Bolt, Nut, Screw, Rivet, and Washer Manufacturing (332722)
- SIC
- Cutlery, Handtools & General Hardware (3420), Bolts, Nuts, Screws, Rivets & Washers (3452)
- akta.pro primary industry
- Tools & Tool Accessories Retail (Hand, Power, Pneumatic) (CRAIADAB)
Keywords
Where Omer is headquartered
LocationHeadquarters
- HQ city
- Susegana
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
Omer business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Pneumatic Tools Sales: Sale of pneumatic fastening tools including staplers, nailers, bradders, and pinners for industrial applications.
- Fasteners Sales: Sale of fastening elements including staples, pins, brads, nails, and polymer fasteners in various series and specifications.
- Accessories Sales: Sale of accessories including mounting brackets, remote triggers, extensions, anvils, oil, and safety equipment.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Quote-based pricing for industrial tools and fasteners |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Omer product offering
Product offeringCore offering
Omer designs, manufactures, and sells industrial pneumatic fastening tools — including staplers, pinners, bradders, nailers, automated system tools, and polymer fastener tools — together with a comprehensive range of matching fastener consumables such as staples, headless pins, micro-head brads, and nails in steel and proprietary Raptor polymer materials. The portfolio also covers accessories (mounting brackets, balancer hooks, remote triggers, extensions, anvils, lubricants, safety equipment) and aftermarket parts, schematics, technical assistance, and customization services. All products are 100% Made in Italy at the company's Susegana facility, with a proprietary modular platform configurable for nearly all common fastener series used worldwide.
Product overview
Omer is an Italian manufacturer of pneumatic fastening tools and fasteners established in 1972. The product portfolio consists of three main categories: (1) Utensili Pneumatici - industrial-grade pneumatic staplers, nailers, pinners, and bradders in various configurations for different wire gauges and applications; (2) Elementi di Fissaggio - comprehensive range of fasteners including staples (fine/medium/heavy wire), carton closing staples, pins, brads, and nails in steel and polymer materials; and (3) Accessori - supporting equipment such as mounting brackets, remote control valves, extensions, and maintenance supplies. Omer also provides Parts & Service including schematics and customization options. The offerings are characterized by modular design, Made in Italy manufacturing, and compatibility with standardized fastener series worldwide.
Differentiator
Problem solved
Functional benefit
Products and services
- Pneumatic Tools (Utensili Pneumatici) Complete range of industrial-grade pneumatic fastening tools manufactured in Italy, including staplers, nailers, pinners, bradders, automated-system tools, polymer fastener tools, and specialty equipment, designed around a proprietary modular platform that adapts to nearly all common fastener series worldwide for industrial B2B customers.
- Pneumatic Staplers (Graffatrici) Heavy-duty pneumatic staplers for industrial applications, including fine wire, medium wire, and heavy wire staples for upholstery, cabinetry, flooring, and packaging operations.
- Pneumatic Pinners (Spillatrici) Pneumatic pinners (Spillatrici) for headless pinning in finish carpentry and upholstery applications requiring invisible or low-visibility fastening.
- Pneumatic Bradders (Groppinatrici) Pneumatic bradders (Groppinatrici), including micro-head versions, for finish nailing in woodworking and furniture manufacturing where minimal visible fastening is required.
- Pneumatic Nailers (Chiodatrici) Heavy-duty pneumatic nailers (Chiodatrici) for framing, flooring, sheathing, sub-flooring, and structural applications, including dedicated T-nailers for timber nailing.
- Automated Systems Pneumatic Tools (Utensili per Sistemi Automatizzati) Pneumatic fastening tools designed for integration into automated manufacturing and production systems, for industrial customers deploying high-volume assembly lines.
- Polymer Fastener Tools (Utensili per Elementi di Fissaggio Materiale Polimero) Specialized pneumatic tools designed for use with Omer's proprietary Raptor polymer fasteners, intended for applications where the fastener must be cuttable/shapeable/sandable with wood without damaging tooling and provide superior holding power without rusting.
- Staples (Graffe) Comprehensive range of industrial staples (Graffe) including fine wire, medium wire, heavy wire, and carton-closing staples in various gauges and finishes, with CE EN 14592 certified versions available on request for load-bearing structural applications (series M2, 700, S4, M3, S29, SD).
- Pins and Brads (Spilli e Groppini) Headless pins (Spilli) and micro-head brads (Groppini testa micro), plus standard brads, available in various gauges including 18G and 20G with different finishes for finish carpentry and upholstery.
- Nails (Chiodi) Steel and polymer nails (Chiodi) for framing, flooring, pallet repair, and general fastening, including dedicated T-nails (Chiodi a T) for timber nailing applications.
- Accessories (Accessori) Supporting accessories for pneumatic tools including mounting brackets, balancer hooks, remote trigger valves (normally open and normally closed), extensions, anvils, pogo-sticks, lubricant oil, grease, safety goggles, and staple removers, all designed and manufactured in Italy.
- Parts and Service (Ricambi e Assistenza) Aftermarket spare parts, downloadable technical schematics, product technical assistance, and customization services for Omer pneumatic fastening tools.
Quantifiable outcome
- Raptor Polymer fasteners provide twice the tensile holding power compared to similar sized steel fasteners
Companies that use Omer
Customer profileSegments4 records
Ideal customer profiles4 records
Omer technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Omer partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights5 records
Omer competitors and assessment
Company assessmentDirect peers
- Bostitch: Bostitch (Stanley Black & Decker) manufactures pneumatic and cordless nailers, staplers, and fasteners. Direct overlap with Omer's staplers, bradders, and nailers portfolio, particularly in framing and construction end markets.
- Paslode: Paslode (a brand of Illinois Tool Works) is one of the most recognized global manufacturers of pneumatic nailers and cordless framing tools. Highly comparable to Omer across product portfolio, end markets (framing, finish), and consumables.
- BeA: BeA is a German manufacturer of industrial fastening tools and fasteners (staples, nails, brads). Closely comparable to Omer as a European specialist pneumatic fastening manufacturer serving construction and industrial segments.
- Senco: U.S.-based manufacturer of pneumatic and cordless fastening tools (staplers, nailers, screws). Directly comparable to Omer as a specialist in industrial fastening with overlapping product categories and B2B industrial customer base.
- Prebena: Prebena is a German manufacturer specializing in pneumatic and electric staplers, nailers, and the corresponding fasteners. Comparable to Omer as a European specialist in pneumatic fastening with strong export presence.
- FASCO: FASCO is an Italian manufacturer of pneumatic fastening tools (nailers, staplers) and fasteners. A direct Italian peer to Omer with overlapping product lines, geographic base in Italy, and focus on industrial fastening applications.
- Max Co., Ltd. Max Co. is a Japanese manufacturer of pneumatic nailers, staplers, and rebar tying tools. Comparable to Omer as a specialist pneumatic fastening OEM serving construction and industrial end markets globally.
Broad incumbents
- HiKOKI (formerly Hitachi Power Tools): HiKOKI manufactures professional-grade power tools including pneumatic and cordless nailers. Comparable to Omer in fastening tool categories, but as a broader power tools portfolio incumbent rather than a pneumatic specialist.
- DeWalt: DeWalt (Stanley Black & Decker) is a global leader in professional power tools, including pneumatic framing nailers and cordless fastening systems. Overlaps with Omer in pneumatic fastening but operates as a broad multi-category tool incumbent.
- Makita: Makita is a global power tools major with a broad cordless and pneumatic fastening portfolio. Compares to Omer as a much larger incumbent operating across overlapping categories, but at far greater scale and with broader product breadth.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Omer social profiles
Digital presenceOmer compliance and trust
Trust signalCompliance3 records
Omer financial estimates
Financial estimateRevenue estimate
Valuation estimate
Omer leadership team
Management profileNumber of profiles
Omer funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Omer M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Omer
What does Omer do?
Omer designs, manufactures, and sells industrial pneumatic fastening tools — including staplers, pinners, bradders, nailers, automated system tools, and polymer fastener tools — together with a comprehensive range of matching fastener consumables such as staples, headless pins, micro-head brads, and nails in steel and proprietary Raptor polymer materials. The portfolio also covers accessories (mounting brackets, balancer hooks, remote triggers, extensions, anvils, lubricants, safety equipment) and aftermarket parts, schematics, technical assistance, and customization services. All products are 100% Made in Italy at the company's Susegana facility, with a proprietary modular platform configurable for nearly all common fastener series used worldwide.
Is Omer a public or private company?
Omer is a private company. It is classified as family owned and is currently operating.
When was Omer founded?
Omer was founded in 1972. It employs 51 to 100 people.
Where is Omer based?
Omer is headquartered in Susegana, Italy, in the Europe region.
How does Omer make money?
Three revenue lines are on record. Pneumatic Tools Sales are the primary driver. The others are fasteners Sales and accessories Sales.
Who are Omer's main competitors?
Direct peers on record are Bostitch, Paslode, BeA, Senco, Prebena, FASCO and Max Co., Ltd.. Broad incumbents are HiKOKI (formerly Hitachi Power Tools), DeWalt and Makita.
Does Omer have an API?
No public API is recorded for Omer.
What industry is Omer in?
Omer's product category is Industrial Pneumatic Fastening Tools. Its primary akta.pro industry code is CRAIADAB, Tools & Tool Accessories Retail (Hand, Power, Pneumatic). Its NAICS code is 333991 and its SIC code is 3420.