ICE Technology

Name

ICE Technology

Legal name

ICE Technology 艾揚科技

Website

https://icetech.com.tw

Company type

Private

Founded year

2000

Operating status

Operating

Short description

ICE Technology (艾揚科技) is a Taipei-based trading technology firm that builds MultiCharts quantitative trading software, the AlgoStars trading app marketplace, and AlgoStars Academy online training for professional futures and options traders in Taiwan and China.

Ownership category

akta.pro rank

Product category

Quantitative Trading Software

NAICS

Software Publishers (5132), Software Publishers (513210)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Algorithmic Trading & Execution Platforms (FSAFANAN)

akta.pro secondary industry

Live Class & Webinar Marketplaces/Directories (EDAFAIAE)

Keywords

• Quantitative trading platform
• Algorithmic trading software
• Futures trading platform
• Trading app marketplace
• Trader education platform

Headquarters

HQ city

Taipei

HQ country

Taiwan

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. MultiCharts Platform Licensing: Professional quantitative trading platform sold as licensed software to professional investors
2. AlgoStars Trading APP Marketplace: Trading tool marketplace generating revenue from APP sales and distribution
3. AlgoStars Academy Online Training: Online training academy offering courses for trader education and skill development

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

ICE Technology develops and sells quantitative trading software, operates a trading application marketplace, and runs an online training academy for traders. Its flagship offering is MultiCharts, a professional quantitative analysis and automated trading platform for global futures and options markets, available across PC, Web, mobile, and WeChat. The company also operates AlgoStars, a marketplace where traders discover trading tools and applications, and AlgoStars Academy, an online institute delivering trader education and skill development content.

Differentiator

Problem solved

Functional benefit

Brands

• MultiCharts 中國版: Quantitative analysis trading platform for professional investors in China.
• 策略星 (AlgoStars)
• 策略星學院 (AlgoStars Academy)

Products and services

• MultiCharts China (MultiCharts 中國版)

Segments1 record

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• MultiCharts (China Version)coreOEM/ Whitelabel/ Licensing PartnerMultiCharts China version is distributed under partnership/licensing arrangement. ICE Technology provides or supports the China-specific version of the MultiCharts quantitative trading platform through dedicated website multicharts.cn.

Scale indicators1 record

Broad incumbents

• Thinkorswim (Charles Schwab): Professional-grade trading platform bundled with a major US brokerage, offering advanced charting, options analytics, and educational content. Comparable in professional retail trader focus and bundled platform+education value proposition.
• TradingView: Global charting and trading platform with social/community features serving retail and professional traders. It competes with MultiCharts on charting, scripting (Pine Script), and cross-market data access, but operates at much larger scale.
• MetaQuotes (MetaTrader): Developer of MetaTrader 4 and MetaTrader 5, one of the most widely used retail trading platforms globally. Competes with MultiCharts in algorithmic/futures trading and offers a marketplace ecosystem (MQL5 Market) similar to AlgoStars.
• TradeStation: Online brokerage and trading platform offering quantitative analysis, automated trading, and educational resources. Overlaps with ICE Technology on platform, brokerage, and training offerings, though with a larger US-centric footprint.

Emerging players

• QuantConnect: Cloud-based algorithmic trading platform with community-driven strategy sharing. Comparable to MultiCharts on quantitative strategy development and backtesting, but distributed as a SaaS model rather than installed software.

Direct peers

• Sierra Chart: Professional futures and equities trading platform with deep market analysis and automated trading capabilities. Highly comparable technical focus and professional trader audience, with similar licensing-based pricing.
• NinjaTrader: US-based futures and equities trading platform with proprietary analytics and strategy development. Direct competitor in the futures-focused professional retail trader segment, with similar licensing and customization models.
• MultiCharts LLC: Original US-based developer of the MultiCharts quantitative trading platform. ICE Technology's MultiCharts China version is a regional adaptation of this product, making MultiCharts LLC the closest direct peer in functionality and target audience.

Regional players

• East Money (东方财富): Major Chinese financial information services platform offering trading tools, market data, and educational content. Provides competitive overlap with the full ICE Technology stack (platform + content + tools) within the Chinese market.
• 10jqka (同花顺): One of China's leading retail trading platforms and financial data providers. Competes with MultiCharts China in the domestic quantitative and retail trading space, with broader coverage of A-share markets and a much larger user base.

Market position

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ICE Technology