Charofil

What Charofil does

Charofil is a 100% Mexican industrial manufacturer (legal entity MANCILLA GRUPO S.A. DE C.V.) founded in 1993 by Engineer Jesús Mancilla in Mexico City. The company designs, produces, and commercializes cable routing and channeling systems — its core line is the patented 'Charola tipo malla' (mesh cable tray with safety hook border), alongside aluminum ladder trays, solid-bottom trays, perforated-bottom trays, square ducts, J Hooks, fastening hardware, and accessories. Under a distribution partnership with Italy's Gewiss, Charofil also sells PVC conduit/RK systems in Mexico and is extending into EV charging with the Gewiss Join-On line (220V and 480V).

The business is dual-channel: an authorized distributor network across Mexico (with a Google-Maps-powered locator and an Acumatica-based portal for order management) plus direct enterprise sales with engineering support for large projects. Customers span commercial buildings, industrial plants (food, chemical, photovoltaic), data centers, healthcare facilities, and parking structures, with documented infrastructure references including a ~10,000-unit aluminum ladder tray delivery for Mexico City Metro Line 1. Charofil operates two manufacturing plants (an automated Monterrey facility opened in 2007 and a Mexico City plant opened in 2018), has expanded into Central America since 2010, and was recertified to ISO 9001:2015.

The company supports its product portfolio with a digital tools layer (AutoCAD libraries, the Cuantificador quantification web tool, iOS/Android mobile app, YouTube tutorials) and offers certification courses on its cable routing systems. In 2023 it also converted both production plants to primarily solar-powered operations as part of a sustainability pivot. Competitive positioning rests on regulatory breadth (ISO 9001, NOM NMX-J-511, NOM-002-SEDE-2012, LAPEM, ROHS, NYCE, UL), the patented safety hook design, 30 years of Mexican brand presence, and engineering-led pre-sales support rather than on any disclosed AI or software differentiation.

Name

Charofil

Legal name

MANCILLA GRUPO S.A. DE C.V.

Website

https://charofil.mx

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

101–250 employees

Short description

Charofil is a Mexican cable management manufacturer (est. 1993) producing mesh, ladder, solid, perforated, and square duct cable trays plus accessories, distributing Gewiss conduit and EV chargers, and serving commercial, industrial, data center, healthcare, and infrastructure projects through a national distributor network and direct enterprise sales.

Ownership category

akta.pro rank

Headquarters

HQ city

Cuauhtémoc

HQ country

Mexico

HQ region

Latin America

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Cable Tray Systems Sales: Manufacturing and sale of wire mesh cable trays, aluminum ladder trays, solid and perforated bottom trays, square ducts, and associated accessories including supports, unions, derivations, covers, and cable drops
2. Gewiss Product Distribution: Distribution of Gewiss brand products including conduit systems, PVC tubes, and EV chargers (Join-On brand with 220V and 480V charging capability)

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Charofil manufactures and commercializes cable routing and channeling systems, with a flagship line of mesh cable trays (Charola Tipo Malla) featuring a patented safety hook border design. The portfolio also includes aluminum ladder trays, solid and perforated bottom trays, square ducts, J Hooks, and a complete range of accessories, complemented by distribution of the Gewiss brand of PVC conduit and RK pipe systems.

Product overview

Charofil is a 100% Mexican company (founded 1993, legally MANCILLA GRUPO S.A. DE C.V.) specializing in the manufacture and commercialization of cable routing and channeling systems. The core portfolio centers on mesh cable trays (Charola Tipo Malla — the flagship patented product with safety hook design), aluminum ladder trays (Escalera de Aluminio), solid-bottom trays (Fondo Sólido), perforated-bottom trays (Fondo Perforado), and square duct systems (Ducto Cuadrado). These are complemented by a full range of accessories (derivaciones, soportería, uniones, tapas, etc.), fastening/mounting hardware for concrete, drywall, and structural beams, and J Hooks for lightweight cable management. Charofil also distributes the GEWISS brand of PVC conduit and RK pipe systems, with plans to expand into EV charging (Join-On chargers). Beyond physical products, Charofil offers digital tools including an AutoCAD library, a project quantification web tool (Cuantificador Charofil), and a mobile app, as well as certification courses and engineering support services. Authorized distributors access orders via an Acumatica-based portal.

Differentiator

Problem solved

Functional benefit

Products and services

• Charola Tipo Malla (Mesh Cable Tray) Charofil's flagship mesh-style cable tray with a patented safety hook border, designed for safe, innovative, and easy-to-install cable routing. Available in multiple finishes (electrozincado, hot-dip galvanized, bimetallic, PVC-coated, stainless steel, tropicalized) and various depths (33mm to 166mm) with widths up to 800mm. Targets electrical contractors, engineers, and project specifiers for commercial, industrial, data center, and infrastructure projects.
• Escalera de Aluminio (Aluminum Ladder Tray) Aluminum ladder-style cable tray system, an alternative to mesh trays, offered with accessories including straight sections, branch fittings, support hardware, unions, covers, and miscellaneous fittings. Used for cable routing in commercial, industrial, and infrastructure applications including the Mexico City Metro Line 1 project.
• Fondo Sólido (Solid Bottom Tray) Solid-bottom cable tray providing maximum protection for cables against falling objects, dust, and external contaminants, suitable for outdoor zones and electrical cable support with high load capacity. Includes derivatives, covers, and other accessories.
• Fondo Perforado (Perforated Bottom Tray) Perforated-bottom cable tray providing ventilation for heat-generating cables, preventing overheating and extending cable lifespan. Used in data and telecommunications applications with high heat dissipation requirements. Includes derivatives, covers, and other accessories.
• Ducto Cuadrado (Square Duct) Square duct system for cable routing, designed for installations in concrete or masonry. Offered with straight sections, branch fittings, support hardware, unions, and miscellaneous accessories.
• Gewiss Conduit and RK Pipe System Charofil distributes the GEWISS brand of PVC conduit and RK pipe systems for cable protection. Includes straight sections, branch fittings, support hardware, unions, and accessories. GEWISS products feature high impact resistance, self-extinguishing properties, and rapid installation.
• J Hooks J-hook cable support system designed for lightweight cable management, providing secure and organized cable routing with easy access and maintenance.
• Cable Tray Accessories and Mounting Hardware Accessories for the cable tray product lines including derivaciones (branch fittings), soportería (support hardware), uniones (union/joiner pieces), salidas a tubo (tube exits), tapas (covers), bajadas de cable (cable drops), other miscellaneous accessories, and fastening solutions for concrete, drywall/false walls, and beam/structural mounting.
• Cuantificador Charofil (Project Quantification Tool)
• Cursos de Certificación en Sistemas de Canalización (Certification Courses) Certification courses on Charofil cable routing systems, teaching the uses and accessories of mesh cable trays, offered through technical training sessions for engineers, contractors, and industry professionals.
• Librerías CAD Charofil (AutoCAD Libraries) Downloadable AutoCAD libraries provided by Charofil for the correct development of engineering projects, allowing designers to incorporate Charofil products into CAD drawings.
• App Charofil (Mobile Application) Charofil's mobile application for iOS and Android, providing product information, project registration, and access to the company's digital resources for contractors and engineers on the go.

Quantifiable outcome

• Delivered 10,000+ aluminum ladder tray units for Metro Line 1 project on time

Named customers1 record

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature3 records

Partnerships

One partnership is on record.

• GewisscoreChannel Partner/ Reseller/ DistributorCharofil distributes Gewiss brand products including PVC conduit systems, flexible tubes, and Join-On electric vehicle chargers (220V and 480V for private, commercial, and public use). Gewiss products complement Charofil's cable routing systems to provide comprehensive infrastructure solutions.

Scale indicators5 records

Recent moves10 records

Expansion highlights5 records

Others

• Gewiss (parent of Join-On EV chargers): Italian electrical infrastructure brand whose PVC conduit and Join-On EV chargers Charofil distributes in Mexico. Not a direct competitor — instead a strategic supplier whose products complement Charofil's cable tray portfolio and whose EV-charger roadmap is a key adjacency for Charofil.

Broad incumbents

• Legrand (Bticino Mexico): French global electrical and digital building infrastructure group with a strong Mexican subsidiary (Bticino). Competes with Charofil on commercial and infrastructure cable routing while bundling cable management into a much broader wiring-device and data-center portfolio.
• Schneider Electric (Square D): Global energy management and automation major with a substantial Mexican presence offering cable trays, raceways, and integrated electrical infrastructure. Competes on the same data-center, hospital, and industrial projects as Charofil, typically via system-level bids.
• nVent (Hoffman / Schroff / ERIFLEX): Global electrical connection and protection company selling cable management, enclosures, and data-center infrastructure. Targets the same data-center, industrial, and commercial segments as Charofil, often on larger multinational specification projects in Mexico.
• Atkore (Cope / Calbrand / Unistrut): US-based broad-line manufacturer of electrical raceway and cable management products with a Mexican manufacturing and distribution footprint. Competes with Charofil across mesh trays, ladder trays, and accessories while offering a much wider product portfolio and project-scale capacity.
• ABB (Mexico): Swiss-Swedish electrification, robotics, and automation multinational with a Mexican subsidiary supplying cable management, electrification products, and EV charging solutions. Overlaps with Charofil's cable tray portfolio and competes in the same EV-charger distribution channel via Gewiss.
• Eaton (B-Line series): US multinational with a broad electrical product portfolio including B-Line cable trays, supports, and enclosures. Directly comparable product offering to Charofil with much deeper engineering, channel, and project-finance resources in Mexico.

Regional players

• Pemsa (Pemsa Cable Management): Spanish manufacturer of cable trays, ladders, and conduit systems with growing LATAM distribution including Mexico. Comparable in product mix (mesh, ladder, perforated) and in serving industrial/commercial installations, but operates from Europe rather than locally manufacturing in Mexico.

Direct peers

• OBO Bettermann: German-headquartered global manufacturer of cable management systems including mesh, ladder, and perforated trays with strong presence in Mexico through local subsidiaries. Directly competes with Charofil in commercial, industrial, and data-center cable routing tenders across Mexico and Central America.
• Conductores y Cables Calvi / Condumex (Grupo Condumex / Viakable): Mexican specialty manufacturer of conductors, cables, and electrical infrastructure products with decades of domestic presence. Comparable as a Mexican-rooted electrical infrastructure supplier often specified alongside Charofil on industrial and infrastructure tenders.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Charofil
• YouTubeyoutube.com/channel/UC_SPed-jOFIU1jVPGB1X8tg
• Facebookfacebook.com/CHAROFIL
• LinkedInlinkedin.com/company/charofil
• Instagraminstagram.com/charofil_mexico

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Charofil